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Pearson and Google Announce Strategic Partnership to Accelerate Development of Next-Generation AI Tools for Students and Educators

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Pearson (NYSE:PSO) and Google Cloud have announced a multi-year strategic partnership to develop AI-powered educational tools and services. The collaboration combines Pearson's K-12 learning expertise with Google Cloud's advanced AI technologies, including the Vertex AI Platform and Gemini models.

The partnership focuses on four key areas: personalized student learning through agentic AI-powered study tools, data-driven teacher support using BigQuery, scaling AI-powered content delivery using Google Cloud's Veo and Imagen tools, and ensuring responsible AI implementation. Additionally, Google Cloud will continue using Credly by Pearson for professional certification.

Pearson (NYSE:PSO) e Google Cloud hanno annunciato una partnership strategica pluriennale per sviluppare strumenti e servizi educativi potenziati dall'intelligenza artificiale. La collaborazione unisce l'esperienza di Pearson nell'apprendimento K-12 con le avanzate tecnologie AI di Google Cloud, tra cui la Vertex AI Platform e i modelli Gemini.

La partnership si concentra su quattro aree principali: apprendimento personalizzato degli studenti tramite strumenti di studio agentici basati su AI, supporto ai docenti basato su dati con BigQuery, scalabilità nella distribuzione di contenuti AI-powered utilizzando gli strumenti Veo e Imagen di Google Cloud, e garantire un'implementazione responsabile dell'AI. Inoltre, Google Cloud continuerà a utilizzare Credly by Pearson per la certificazione professionale.

Pearson (NYSE:PSO) y Google Cloud han anunciado una alianza estratégica plurianual para desarrollar herramientas y servicios educativos impulsados por inteligencia artificial. La colaboración combina la experiencia de Pearson en aprendizaje K-12 con las avanzadas tecnologías de IA de Google Cloud, incluyendo la Plataforma Vertex AI y los modelos Gemini.

La asociación se centra en cuatro áreas clave: aprendizaje personalizado para estudiantes mediante herramientas de estudio con IA agente, apoyo docente basado en datos usando BigQuery, escalado de la entrega de contenido potenciado por IA utilizando las herramientas Veo e Imagen de Google Cloud, y asegurar una implementación responsable de la IA. Además, Google Cloud seguirá utilizando Credly by Pearson para la certificación profesional.

Pearson (NYSE:PSO)Google Cloud는 AI 기반 교육 도구와 서비스를 개발하기 위한 다년간의 전략적 파트너십을 발표했습니다. 이번 협력은 Pearson의 K-12 학습 전문성과 Google Cloud의 첨단 AI 기술인 Vertex AI 플랫폼Gemini 모델을 결합합니다.

파트너십은 네 가지 주요 분야에 집중합니다: 에이전트 AI 기반 학습 도구를 통한 개인 맞춤형 학생 학습, BigQuery를 활용한 데이터 기반 교사 지원, Google Cloud의 Veo 및 Imagen 도구를 이용한 AI 기반 콘텐츠 전달 확장, 그리고 책임 있는 AI 구현 보장. 또한 Google Cloud는 전문 자격증 발급을 위해 Credly by Pearson을 계속 사용할 예정입니다.

Pearson (NYSE:PSO) et Google Cloud ont annoncé un partenariat stratégique pluriannuel pour développer des outils et services éducatifs alimentés par l'intelligence artificielle. Cette collaboration combine l'expertise de Pearson dans l'apprentissage K-12 avec les technologies avancées d'IA de Google Cloud, notamment la plateforme Vertex AI et les modèles Gemini.

Le partenariat se concentre sur quatre axes principaux : l'apprentissage personnalisé des élèves grâce à des outils d'étude agentiques alimentés par l'IA, le soutien aux enseignants basé sur les données avec BigQuery, la mise à l'échelle de la diffusion de contenus alimentés par l'IA grâce aux outils Veo et Imagen de Google Cloud, et l'assurance d'une mise en œuvre responsable de l'IA. De plus, Google Cloud continuera d'utiliser Credly by Pearson pour la certification professionnelle.

Pearson (NYSE:PSO) und Google Cloud haben eine mehrjährige strategische Partnerschaft angekündigt, um KI-gestützte Bildungswerkzeuge und -dienste zu entwickeln. Die Zusammenarbeit verbindet Pearsons K-12-Lernexpertise mit den fortschrittlichen KI-Technologien von Google Cloud, darunter die Vertex AI Plattform und die Gemini-Modelle.

Der Schwerpunkt der Partnerschaft liegt auf vier Schlüsselbereichen: personalisiertes Lernen für Schüler durch agentenbasierte KI-gestützte Lernwerkzeuge, datengestützte Lehrkraftunterstützung mit BigQuery, Skalierung der KI-gestützten Inhaltsbereitstellung mithilfe der Veo- und Imagen-Tools von Google Cloud sowie die Gewährleistung einer verantwortungsvollen KI-Implementierung. Außerdem wird Google Cloud weiterhin Credly by Pearson für professionelle Zertifizierungen nutzen.

Positive
  • Strategic partnership with tech giant Google Cloud enhances Pearson's AI capabilities
  • Access to advanced Google Cloud AI technologies including Vertex AI Platform and Gemini models
  • Potential for improved product offerings through personalized learning solutions
  • Extended agreement for Google Cloud to use Credly by Pearson for professional certification
Negative
  • None.

Insights

Pearson's Google Cloud partnership signals a major AI-powered strategic shift that could revolutionize its K-12 business and transform educational delivery.

This partnership represents a significant strategic pivot for Pearson, positioning the company at the forefront of AI-powered education technology. By leveraging Google Cloud's Vertex AI Platform, including Gemini models and LearnLM, Pearson gains access to cutting-edge AI capabilities that could substantially enhance its core K-12 products like Connections Academy virtual schools and GED testing services.

The collaboration targets four critical educational areas: personalized student learning through agentic AI tools, data-driven teacher support using BigQuery analytics, scaled AI-powered content delivery utilizing Google's Veo and Imagen tools, and responsible AI implementation. This comprehensive approach addresses both the learning and administrative aspects of education.

What's particularly valuable is the product integration potential between Google for Education's massive school footprint and Pearson's educational content. This creates a powerful distribution channel that could accelerate adoption of Pearson's AI-enhanced offerings across global education markets.

The timing is strategic as education systems worldwide grapple with integrating AI tools effectively. Pearson is positioning itself as the bridge between advanced AI technology and practical educational applications, potentially creating new revenue streams beyond traditional content publishing. By emphasizing responsible AI development, Pearson also addresses growing concerns about AI ethics in education.

This alliance significantly enhances Pearson's competitive position against both traditional educational publishers and emerging edtech competitors by combining its educational expertise with Google's technological capabilities – potentially accelerating its transformation from legacy publisher to digital learning platform.

This partnership marks a fundamental strategic realignment for Pearson, moving beyond its traditional role as a content provider to become an AI-powered educational technology platform. The multi-year commitment with Google Cloud creates substantial technology advantages that Pearson's competitors will struggle to match in the near term.

The collaboration specifically targets Pearson's K-12 segment, which includes high-value assets like Connections Academy virtual schools, GED testing, and assessments. These represent stable, recurring revenue streams that could see enhanced growth and margin expansion through AI integration. By deploying agentic AI – systems that can perform tasks autonomously – Pearson could dramatically reduce content creation costs while increasing personalization capabilities.

Google's involvement extends beyond technology provision to include joint go-to-market activities and product integration exploration. This suggests potential commercial synergies between Google's education products (used in millions of classrooms) and Pearson's content, creating powerful cross-selling opportunities.

The partnership's focus on data analytics through BigQuery will give Pearson unprecedented insights into learning patterns, potentially allowing the company to develop even more targeted educational products. Meanwhile, the extension of Google Cloud's agreement to use Credly by Pearson for professional badging indicates this partnership may expand beyond K-12 into professional certification markets.

For investors, this represents a decisive step in Pearson's digital transformation journey, one that could simultaneously increase product value, open new markets, and improve operational efficiency through AI automation – potentially addressing the growth challenges Pearson has faced in recent years as educational materials have shifted to digital formats.

MOUNTAIN VIEW, Calif. and LONDON, June 26, 2025 /PRNewswire/ -- Google Cloud and Pearson (FTSE: PSON.L), the world's lifelong learning company, today announced a multi-year strategic collaboration to accelerate new AI-powered products and services that personalize learning for students, empower educators with insights, and help improve educational outcomes. 

AI and cloud technologies are rapidly reshaping industries and redefining the skills needed for tomorrow's workforce. Empowering teachers with the knowledge and resources to integrate AI safely and effectively into everyday learning has the potential to enhance students' ability to learn and equip them with the skills they need to thrive in an AI-driven world.

Pearson, known for trusted K-12 products and services like Connections Academy virtual schools, GED, school assessments, and courseware, will partner with Google to deliver powerful AI capabilities to learners globally. This collaboration combines Pearson's expertise in K-12 learning with AI technologies from Google Cloud's Vertex AI Platform, including Gemini, Google's advanced family of AI models, infused with LearnLM, Google's family of models fine-tuned for learning, and agentic AI.

The partnership will deliver richer content and more engaging learning experiences for students using Pearson AI products and services, especially in the K-12 space. In addition, Google for Education and Pearson will collaborate on go-to-market activities and explore opportunities for integration across their product suites. 

Pearson and Google will work together in several ways: 

  • Personalized student learning: Pearson and Google Cloud will collaborate to accelerate the delivery of agentic AI-powered study tools that enable personalized learning that adapts to each student's unique pace and progress, keeping learners engaged, supported, and on track for academic success.

  • Data-driven teacher support: Pearson and Google Cloud will empower teachers with data-driven insights, using platforms like BigQuery to provide a comprehensive view of students' progress and learning needs, enabling more targeted instruction that align with educational standards.

  • Scale AI-powered content and services: Pearson and Google Cloud will enhance how schools access, implement, and scale Pearson's AI-powered content and services, leveraging Google Cloud's AI content generation tools, such as Veo and Imagen, to ensure fast and secure delivery of education resources across all learning environments.

  • Responsible and secure AI: Pearson and Google Cloud will collaborate on responsible AI practices, ensuring that AI-powered education products and services are safe, private, and built with the needs of students, teachers, and schools in mind.

  • Professional credentialing: Google Cloud will extend its agreement to use Credly by Pearson for professional badging and certification.

"When applied thoughtfully and responsibly, AI has the power to transform K-12 education, moving beyond a one-size-fits-all model to support each student on their unique learning journey," said Omar Abbosh, Pearson CEO. "By combining Pearson's deep learning expertise with Google's technology and AI capabilities, we will deliver a more personalized experience for students and equip K-12 teachers with tools that help them to focus on what matters most: sparking curiosity, developing critical thinking, and fostering a lifelong love of learning."

"AI and advanced capabilities of agentic AI are set to unlock unprecedented potential within education by accelerating personalized learning journeys," said Tara Brady, President, Google Cloud EMEA. "Our collaboration with Pearson is about unlocking this potential. Using Google Cloud's advanced AI models and agentic expertise, students will receive support tailored to their individual pace and needs, and teachers will be equipped with intelligent tools and actionable insights, so they have greater capacity for educators to focus on inspiring curiosity and preparing students to thrive."

Pearson provides assessments and curriculum-aligned content for K12 education, including state-specific programmes, clinical assessments, and Connections Academy virtual schools in the US along with internationally recognised qualifications such as GCSEs and A levels. Pearson is also the parent company of GED Testing Service, the creator of the official GED test and GED program, which has opened doors to better jobs and college programs for more than 21 million graduates since 1942. Pearson is committed to applying AI responsibly and its use of AI is grounded in learning science, validated by subject matter experts, and built on its trusted library of learning content. 

About Google Cloud
Google Cloud is the new way to the cloud, providing AI, infrastructure, developer, data, security, and collaboration tools built for today and tomorrow. Google Cloud offers a powerful, fully integrated and optimized AI stack with its own planet-scale infrastructure, custom-built chips, generative AI models and development platform, as well as AI-powered applications, to help organizations transform. Customers in more than 200 countries and territories turn to Google Cloud as their trusted technology partner. 

About Pearson
At Pearson (FTSE: PSON.L), our purpose is simple: to help people realize the life they imagine through learning. We believe that every learning opportunity is a chance for a personal breakthrough. That's why our 18,000 Pearson employees are committed to creating vibrant and enriching learning experiences designed for real-life impact. We are the world's leading lifelong learning company, serving customers in nearly 200 countries with digital content, assessments, qualifications, and data. For us, learning isn't just what we do. It's who we are. Visit us at pearsonplc.com 

Pearson Media Relations
Dan Nelson dan.nelson@pearson.com (US)
Laura Ewart laura.ewart@pearson.com (UK

Google
press@google.com

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SOURCE Pearson

FAQ

What is the new partnership between Pearson and Google Cloud in 2025?

Pearson and Google Cloud announced a multi-year strategic partnership to develop AI-powered educational tools, combining Pearson's K-12 expertise with Google Cloud's AI technologies including Vertex AI Platform and Gemini models.

How will the Pearson-Google Cloud partnership affect education?

The partnership will deliver personalized learning experiences, provide teachers with data-driven insights, scale AI-powered content delivery, and ensure responsible AI implementation in education.

What AI technologies will Pearson (PSO) use from Google Cloud?

Pearson will utilize Google Cloud's Vertex AI Platform, Gemini AI models, LearnLM, BigQuery, Veo, and Imagen technologies for educational content and services.

Will Google Cloud continue using Pearson's Credly platform?

Yes, Google Cloud will extend its agreement to use Credly by Pearson for professional badging and certification.

How will teachers benefit from the Pearson-Google Cloud partnership?

Teachers will receive data-driven insights through BigQuery, providing comprehensive views of student progress and learning needs for more targeted instruction.
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