The ultimate global study companion: Pearson expands AI-powered Study Prep, supporting personalized learning worldwide
Pearson (NYSE:PSO) announced the global expansion of its AI-powered learning platform Study Prep (formerly known as "Channels" in the US) to multiple countries including Canada, Brazil, UK, India, China, and South Africa. The platform offers personalized study support across more than 25 academic subjects, featuring thousands of video explanations, practice problems, and AI-powered study tools.
The platform includes innovative features such as syllabus-matching technology, AI Tutor for step-by-step guidance, and an embedded AI chatbot for real-time concept clarification. Currently supporting sciences, math, and psychology, Study Prep aligns with specific course materials and has demonstrated improved learning outcomes. With over 80% of Pearson's products now digital or digitally enabled, this expansion marks a significant step in the company's AI-driven educational technology strategy.
Pearson (NYSE:PSO) ha annunciato l'espansione globale della sua piattaforma di apprendimento potenziata dall'IA, Study Prep (precedentemente nota come "Channels" negli Stati Uniti), in diversi Paesi tra cui Canada, Brasile, Regno Unito, India, Cina e Sudafrica. La piattaforma offre supporto personalizzato nello studio in oltre 25 materie accademiche, con migliaia di video esplicativi, esercizi pratici e strumenti di studio basati sull'intelligenza artificiale.
La piattaforma include funzionalità innovative come la tecnologia di corrispondenza del programma di studi, l'AI Tutor per una guida passo dopo passo e un chatbot AI integrato per chiarimenti immediati sui concetti. Attualmente supporta scienze, matematica e psicologia, Study Prep è allineata ai materiali specifici dei corsi e ha dimostrato di migliorare i risultati di apprendimento. Con oltre l'80% dei prodotti Pearson ora digitali o digitalmente abilitati, questa espansione rappresenta un passo importante nella strategia dell'azienda basata sull'educational technology guidata dall'IA.
Pearson (NYSE:PSO) anunció la expansión global de su plataforma de aprendizaje impulsada por IA, Study Prep (anteriormente conocida como "Channels" en EE.UU.), a varios países como Canadá, Brasil, Reino Unido, India, China y Sudáfrica. La plataforma ofrece apoyo personalizado para el estudio en más de 25 materias académicas, con miles de videos explicativos, problemas prácticos y herramientas de estudio basadas en inteligencia artificial.
La plataforma incluye funciones innovadoras como tecnología que se adapta al programa de estudios, un Tutor IA para orientación paso a paso y un chatbot IA integrado para aclarar conceptos en tiempo real. Actualmente soporta ciencias, matemáticas y psicología, Study Prep se alinea con materiales específicos de los cursos y ha demostrado mejorar los resultados de aprendizaje. Con más del 80% de los productos de Pearson ahora digitales o habilitados digitalmente, esta expansión representa un paso significativo en la estrategia de tecnología educativa impulsada por IA de la compañía.
Pearson (NYSE:PSO)는 AI 기반 학습 플랫폼 Study Prep(미국에서 "Channels"로 알려졌던)의 글로벌 확장을 캐나다, 브라질, 영국, 인도, 중국, 남아프리카 등 여러 국가로 발표했습니다. 이 플랫폼은 25개 이상의 학과목에 걸쳐 개인 맞춤형 학습 지원을 제공하며, 수천 개의 동영상 설명, 연습 문제 및 AI 기반 학습 도구를 포함합니다.
플랫폼은 교과 과정과 일치하는 기술, 단계별 안내를 제공하는 AI 튜터, 실시간 개념 설명을 위한 내장 AI 챗봇 등 혁신적인 기능을 갖추고 있습니다. 현재 과학, 수학, 심리학을 지원하며, Study Prep은 특정 강의 자료와 연계되어 학습 성과 향상을 입증했습니다. Pearson 제품의 80% 이상이 이제 디지털 또는 디지털 지원 형태인 가운데, 이번 확장은 회사의 AI 기반 교육 기술 전략에 중요한 이정표가 됩니다.
Pearson (NYSE:PSO) a annoncé l'expansion mondiale de sa plateforme d'apprentissage alimentée par l'IA, Study Prep (anciennement appelée "Channels" aux États-Unis), dans plusieurs pays dont le Canada, le Brésil, le Royaume-Uni, l'Inde, la Chine et l'Afrique du Sud. La plateforme offre un soutien personnalisé pour l'étude dans plus de 25 matières académiques, avec des milliers de vidéos explicatives, des exercices pratiques et des outils d'étude propulsés par l'IA.
La plateforme comprend des fonctionnalités innovantes telles que la technologie d'adaptation aux programmes scolaires, un tuteur IA pour un accompagnement pas à pas, et un chatbot IA intégré pour clarifier les concepts en temps réel. Actuellement, Study Prep prend en charge les sciences, les mathématiques et la psychologie, s'aligne sur des supports de cours spécifiques et a démontré une amélioration des résultats d'apprentissage. Avec plus de 80 % des produits Pearson désormais numériques ou numériquement compatibles, cette expansion marque une étape importante dans la stratégie technologique éducative axée sur l'IA de l'entreprise.
Pearson (NYSE:PSO) kündigte die weltweite Expansion seiner KI-gestützten Lernplattform Study Prep (früher in den USA als "Channels" bekannt) in mehrere Länder wie Kanada, Brasilien, Großbritannien, Indien, China und Südafrika an. Die Plattform bietet personalisierte Lernunterstützung in über 25 akademischen Fächern und umfasst Tausende von Videoerklärungen, Übungsaufgaben und KI-basierte Lernwerkzeuge.
Die Plattform beinhaltet innovative Funktionen wie eine Lehrplanabgleich-Technologie, einen KI-Tutor für schrittweise Anleitung und einen eingebetteten KI-Chatbot zur Echtzeitklärung von Konzepten. Derzeit unterstützt Study Prep die Fächer Naturwissenschaften, Mathematik und Psychologie, ist auf spezifische Kursmaterialien abgestimmt und hat verbesserte Lernergebnisse gezeigt. Mit über 80 % der Pearson-Produkte, die jetzt digital oder digital unterstützt sind, stellt diese Expansion einen bedeutenden Schritt in der KI-getriebenen Bildungstechnologiestrategie des Unternehmens dar.
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Insights
Pearson's global expansion of Study Prep strengthens its digital transformation strategy and recurring revenue potential in the competitive edtech market.
Pearson's international expansion of Study Prep represents a strategic advancement in their digital transformation journey. With the company noting that over 80% of their products are now digital or digitally enabled, this move reinforces their commitment to technology-driven education solutions and recurring revenue models.
The expanded AI-powered learning platform addresses several key market demands: personalization (through syllabus-matching technology and tailored study plans), multimedia learning (via thousands of video explanations), human-AI integration (combining AI tools with human tutors), and just-in-time learning support (available regardless of geography or time zone).
This expansion has notable competitive implications in the educational technology landscape. By scaling Study Prep across major markets including Canada, Brazil, UK, India, China, and South Africa, Pearson is strengthening its position against both traditional publishers and edtech startups that lack comparable global distribution capabilities. The product's cross-subject versatility (25+ academic subjects with more being added) also broadens its market application.
From a business perspective, this represents potential for subscription-based recurring revenue that could enhance predictability in Pearson's financial performance. The global scaling of what was previously known as "Channels" in the US market suggests the initial launch demonstrated sufficient customer adoption metrics to warrant international investment, though specific financial projections weren't disclosed.
Importantly, Pearson's emphasis on learning science validation and improved learning outcomes indicates an attempt to differentiate in a marketplace increasingly crowded with AI-powered educational tools, many of which lack rigorous pedagogical foundations.
Study Prep delivers a comprehensive learning experience, bringing human expertise together with thoughtfully designed AI purpose-built for learning.
- Students have access to thousands of bite-sized video explanations and practice problems, assistance from expert human tutors, and AI-powered study tools.
- Study Prep's syllabus-matching technology creates personalized study plans tailored to a student's unique course, as its AI Tutor helps students instantly tackle challenging concepts with scaffolded step-by-step guidance all in the flow of learning.
- Students can also engage directly with their video content by clicking on the "ask a question" button to automatically pause the video and have the embedded AI chat bot answer questions on those specific concepts.
"In today's increasingly AI-driven world, students need learning tools that not only help them master course content but enable them to learn better and think deeper, preparing them for the future," said Ebrahim Matthews, Senior Vice President of Pearson International Higher Education. "By expanding Study Prep globally, we're ensuring that quality educational support is available to students wherever and whenever they need it, regardless of geography or time zone."
Study Prep offers support in the sciences, math, and psychology, with more disciplines being added soon. Study Prep complements traditional course materials, providing students with on-demand study support that aligns with the specific courses they're enrolled in.
Pearson's application of generative AI is backed by learning science, vetted by subject matter experts, and shows tangible improved learning outcomes for students such as more active, engaged study and higher order cognition. With over
Note: Study Prep was formerly commercially known and marketed as "Channels" in
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About Pearson
At Pearson, our purpose is simple: to help people realize the life they imagine through learning. We believe that every learning opportunity is a chance for a personal breakthrough. That's why our c. 18,000 Pearson employees are committed to creating vibrant and enriching learning experiences designed for real-life impact. We are the world's lifelong learning company, serving customers in nearly 200 countries with digital content, assessments, qualifications, and data. For us, learning isn't just what we do. It's who we are. Visit us at pearsonplc.com.
Media contact:
Sami Miller sami.miller@pearson.com; (US)
Laura Ewart laura.ewart@pearson.com (
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