Quotient Announces U.S. Launch of Shopmium Cash-Back App to Enable Brands to Engage and Influence Consumers
Direct-to-consumer app combines seamless consumer experience with proprietary technology to increase brand trial and loyalty and facilitate measurable online and offline shopper interactions.
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With media that proactively surfaces new brands and products to consumers as they browse for savings, the Shopmium app offers the unique ability to discover alternative products and then dive into available offers.
For brands, Shopmium will offer an engaged audience to introduce new products, drive trial and loyalty, gain valuable consumer insights, and generate measurable sales, all while benefitting from Quotient’s advanced anti-stacking technology that prevents multiple offers from being redeemed for the same product at one time. With engaging media ads built directly into the app, Shopmium gives advertisers a unique opportunity to communicate their brand message via media while delivering valuable savings via promotions, to drive incremental revenue.
“Consumers have responded to inflation-related price pressures by seeking value and savings more than ever,” said Quotient CEO
Shopmium’s ability to reduce customer acquisition costs, elevate consumer retention and improve the shopper experience has resulted in high ratings from both consumers and CPG buyers in the European market.
“Shopmium’s popularity with consumers and effectiveness for advertisers has been proven in the European market,” said Jon Beill, Global Managing Director for Shopmium. “With globally recognized brands and millions of consumers already on the platform, Shopmium has proven success across stakeholders and we could not be more excited to bring the tried and trusted Shopmium brand to the
The Shopmium app is available in the
For more information visit www.shopmium.com/us.
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About Quotient
Quotient (NYSE: QUOT) is the leading digital promotions and media technology company that creates cohesive omnichannel brand-building and sales-driving opportunities to deliver valuable outcomes for advertisers, retailers and consumers. The Quotient platform is powered by exclusive consumer spending data, location intelligence and purchase intent data to reach millions of shoppers daily and deliver measurable, incremental sales.
Quotient partners with leading advertisers, publishers and retailers, including Clorox, Procter & Gamble,
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Source: Quotient