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FERRARI: COMMERCIAL POLICY UPDATE

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Ferrari (NYSE/EXM: RACE) has announced an update to its commercial policy in response to new import tariffs on EU cars into the USA. The company will:

  • Maintain current pricing for all models imported before April 2, 2025
  • Keep unchanged prices for Ferrari 296, SF90, and Roma models regardless of import date
  • Implement up to 10% price increases for remaining models affected by new import conditions

While maintaining its commitment to client protection, Ferrari confirms its 2025 financial targets, though noting a potential risk of 50 basis points reduction in profitability percentage margins (EBIT and EBITDA margins).

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Positive

  • Price protection maintained for Ferrari 296, SF90, and Roma models
  • 2025 financial targets maintained despite tariff impact
  • price increase capped at 10% for affected models

Negative

  • Up to 10% price increase for some models due to US import tariffs
  • Potential 50 basis points reduction in EBIT and EBITDA margins
  • New tariffs affecting pricing strategy in key US market

News Market Reaction 1 Alert

+3.16% News Effect

On the day this news was published, RACE gained 3.16%, reflecting a moderate positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

FERRARI: COMMERCIAL POLICY UPDATE

Maranello, 27 March 2025 - Ferrari N.V. (NYSE/EXM: RACE) (“Ferrari” or the “Company”) announces it will update its commercial policy, based on the preliminary information currently available regarding the introduction of import tariffs on EU cars into the USA.

While reaffirming its commitment to maximum client attention and protection and with the goal to provide certainty to them:

  • The commercial terms will remain unchanged for orders of all models imported before April 2, 2025 and for orders of the following three families - Ferrari 296, SF90 and Roma - regardless the import date.
  • For the current remaining models, the new import conditions will be partially reflected on pricing, up to a maximum 10 per cent increase, in coordination with our dealer network.

On such basis, Ferrari confirms its financial targets for 2025, with a potential risk of 50 basis points reduction on profitability percentage margins (EBIT and EBITDA margins).

For further information:
Ferrari Press Office
tel.: +39 0536 949337
Email: media@ferrari.com

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FAQ

How will the new US import tariffs affect Ferrari (RACE) car prices?

Ferrari will increase prices up to 10% on select models, while maintaining current prices for Ferrari 296, SF90, and Roma models, and all vehicles imported before April 2, 2025.

Which Ferrari (RACE) models will not be affected by the price increase?

The Ferrari 296, SF90, and Roma models will maintain their current prices regardless of import date.

What is the impact of import tariffs on Ferrari's (RACE) 2025 financial outlook?

Ferrari maintains its 2025 financial targets but notes a potential 50 basis points reduction in EBIT and EBITDA margins.

When will Ferrari's (RACE) new pricing policy take effect?

The new pricing policy will affect models imported after April 2, 2025, except for the Ferrari 296, SF90, and Roma models.
Ferrari N V

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