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Southwire and Resideo Announce Agreement Related to the Sale of Resideo's Genesis Wire & Cable Business

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Southwire Company, LLC acquires Genesis Wire & Cable business from Resideo Technologies, Inc.
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  • Southwire's acquisition of Genesis Wire & Cable business is expected to position them for success in the future.
  • The sale of Genesis Wire & Cable is an exciting step for Resideo as they optimize their product portfolio.
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CARROLLTON, Ga., Sept. 19, 2023 /PRNewswire/ -- Southwire Company, LLC, and Resideo Technologies, Inc. (NYSE: REZI) announced today a definitive agreement for the sale by Resideo to Southwire of its Genesis Wire & Cable business, a leading low-voltage wire and cable manufacturer based in Pleasant Prairie, Wis. The transaction is anticipated to close in the next 30 days, subject to customary closing conditions.

"We are excited to welcome the Genesis team to Southwire," said Rich Stinson, Southwire's President and CEO. "The strong brand and quality reputation Genesis has built over the last three decades is a perfect fit for Southwire and our focus on innovation, service and quality. Their product offering provides an opportunity to share our innovative solutions with even more customers, positioning us for success both now and in the future." 

Genesis is a leading U.S. low-voltage cable manufacturer, providing critical connection for a wide range of residential and commercial applications, including comfort, security, network and communications, entertainment, and fire and safety. The company serves a broad set of distributors, dealers and professional contractor customers.

"The sale of Genesis is an exciting step in our ongoing work to optimize our product portfolio by divesting a non-core asset and sharpening our focus on our long-term strategy and margin goals," commented Jay Geldmacher, Resideo's President and CEO. "We are pleased with the value realized for this non-strategic asset and we continue to explore value creation opportunities across our Products & Solutions portfolio."

With 187 employees, Genesis manufactures approximately 70% of its products in-house and purchases the remaining 30% as finished goods ready for distribution from other third-party manufacturers.

"We're excited to welcome the Genesis Cable team to Southwire," said Norman Adkins, COO at Southwire. "The company's expertise in low-voltage wire and cable production will be instrumental as we continue to expand into new and emerging markets, especially within the Security and HVAC sales channels."

"This is also an exciting opportunity for the Genesis team, who will join a well-recognized leader in Southwire," said Geldmacher. "We look forward to continuing the strong partnership between Genesis and our ADI Global Distribution business and the opportunity to expand our relationship with Southwire."

About Southwire

A leader in technology and innovation, Southwire Company, LLC is one of North America's largest wire and cable producers and an emerging influence in the industrial electrical space. Southwire and its subsidiaries manufacture building wire and cable, utility products, metal-clad cable, portable and electronic cord products, OEM wire products and engineered products. In addition, Southwire supplies assembled products, contractor equipment and hand tools. For more on Southwire's products, its community involvement, and its vision of sustainability, visit www.southwire.com.   

About Resideo

Resideo is a leading global manufacturer and developer of technology-driven products and components that provide critical comfort, energy management, and safety and security solutions to over 150 million homes globally. Through our ADI Global Distribution business, we are also a leading wholesale distributor of low-voltage security and life safety products for commercial and residential markets and serve a variety of adjacent product categories including audio visual, data com, wire and cable, and smart home solutions. For more information about Resideo, please visit www.resideo.com.

Southwire Contacts:

Executive:                                                                   

Media:

Norman Adkins                                                           

Ashley Bush

COO                                                                             

Director, Communications

Norman.Adkins@Southwire.com                           

Ashley.Bush@Southwire.com

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SOURCE Southwire

Resideo Technologies, Inc.

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About REZI

resideo is a global leader in ensuring homeowners are safe, productive and comfortable in their homes. the company became an independent, publicly traded company in late 2018 as a result of honeywell spinning off its homes product portfolio and adi global distribution businesses. resideo’s mission is to provide its customers with integrated, simple solutions for today’s connected home. our solutions deliver comfort, safety and security to the home from any mobile device, anywhere in the world, and include connected thermostats, whole-home professionally installed and monitored security systems, do-it-yourself home awareness and security systems, carbon monoxide and fire detection devices, furnace and boiler controls, water leak and freeze detection products, whole-home air purifiers and humidifiers, and software applications. through its adi global distribution business, the company meets the needs of more than 100,000 low-voltage contractors through more than 200 physical locations in