SemiCab Awarded Pilot with Coca-Cola India

Algorhythm Holdings (NASDAQ: RIME) said SemiCab was awarded a pilot with Coca-Cola India to test its Collaborative Transportation Platform in India.

Rhea-AI Summary

Algorhythm Holdings (NASDAQ: RIME) said SemiCab was awarded a pilot with Coca-Cola India to test its Collaborative Transportation Platform in India.

The pilot aims to reduce empty miles, improve delivery efficiency, and cut transportation costs; success could lead to a broader rollout across Coca-Cola India’s network.

Argus Feb 24 session

+18.48% close to close Open Argus

Details

News Market Reaction – RIME

On Feb 24, the day this news came out, RIME closed 18.48% above the previous close.

Data tracked by StockTitan Argus for the Feb 24 session.

Historical Context

5 past events · Latest: Feb 23

5 events

1. Feb 23

   Financing and cash update

   24h Move

   -12.8%

   $9.5M additional draw, $12.5M cash, fully capitalized 2026 plan.

2. Feb 17

   AI vision unveiling

   24h Move

   -25.9%

   Outlined AI-driven SemiCab Vision to cut freight inefficiency.

3. Feb 12

   AI scalability data

   24h Move

   +29.9%

   Claimed 300–400% higher freight volume per staff on SemiCab.

4. Feb 09

   Empty miles whitepaper

   24h Move

   -0.5%

   Reported >70% empty-mile reduction and >90% loaded utilization.

5. Feb 02

   Forbes media feature

   24h Move

   +17.8%

   Forbes feature on SemiCab’s AI reducing food-chain freight waste.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Key Terms

fmcg, artificial intelligence, machine learning, cloud-based, +1 more

5 terms

fmcg technical

"SemiCab’s expansion within India’s fast-moving consumer goods (FMCG) sector."

FMCG, or fast-moving consumer goods, are everyday products that are sold quickly and at relatively low cost, such as food, drinks, toiletries, and household items. They matter to investors because these products are in constant demand, providing stable sales and cash flow for companies, even during economic ups and downs. Their high turnover makes them a key segment in the consumer market, reflecting broad consumer spending habits.

artificial intelligence technical

"SemiCab’s cloud-based Collaborative Transportation Platform uses artificial intelligence and machine learning"

Artificial intelligence is the ability of computers and machines to perform tasks that typically require human thinking, such as understanding language, recognizing patterns, or making decisions. For investors, it matters because AI can enhance efficiency, uncover new insights, and enable smarter strategies, potentially impacting the value and performance of companies that develop or utilize this technology.

machine learning technical

"Platform uses artificial intelligence and machine learning to orchestrate freight logistics"

Machine learning is a set of computer programs that learn patterns from large amounts of data and improve their predictions or decisions over time, like a recipe that gets better each time it’s adjusted based on taste tests. For investors it matters because these systems can speed up analysis, spot trends or risks humans might miss, automate routine work, and potentially create competitive advantages or cost savings that affect a company’s performance.

View in glossary

cloud-based technical

"SemiCab’s cloud-based Collaborative Transportation Platform uses artificial intelligence"

Software, data or services that run on remote computers accessed over the internet instead of on a user’s own device; think of renting storage, apps and computing power in someone else’s warehouse rather than buying and maintaining the gear yourself. Investors care because cloud-based models can lower a company’s upfront costs, speed product updates, scale quickly with demand and create recurring revenue, all of which affect cash flow, growth prospects and valuation.

backhaul technical

"far fewer empty backhaul miles, yielding significant cost savings and sustainability benefits"

Backhaul is the part of a network or supply chain that moves data or goods from edge points—like cell towers, retail outlets, or distribution centers—back toward the central hub or core network. Investors care because backhaul capacity, reliability and cost directly affect service quality, growth potential and margins: insufficient or expensive backhaul can create bottlenecks or require costly upgrades, while efficient backhaul supports scaling and better returns.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Pilot program to bring one of the world’s most iconic FMCG brands onto SemiCab’s collaborative AI platform; aims to cut transportation costs and reduce empty miles for iconic beverage brand

Fort Lauderdale, FL, Feb. 24, 2026 (GLOBE NEWSWIRE) -- Algorhythm Holdings, Inc. (“Algorhythm”) (NASDAQ: RIME) – a leading AI technology company, today announced that SemiCab has been awarded a pilot program with Hindustan Coca-Cola Beverages Private Limited (“Coca-Cola India”), a subsidiary of The Coca-Cola Company and its largest bottling partner in India, to launch a pilot transportation program on SemiCab’s collaborative freight platform.

SemiCab will onboard Coca-Cola India onto SemiCab’s Collaborative Transportation Platform, marking a major milestone in SemiCab’s expansion within India’s fast-moving consumer goods (FMCG) sector. The deal also continues SemiCab’s recent momentum following contract wins with other industry leaders like Procter & Gamble (P&G) India, Unilever India, Asian Paints, and Marico.

The pilot program is designed to evaluate SemiCab’s performance in reducing empty miles, improving delivery efficiency, and cutting transportation costs. If successful like the other pilot programs the company has participated in, this proof-of-concept program could pave the way for a broader rollout of SemiCab’s solution.

SemiCab’s cloud-based Collaborative Transportation Platform uses artificial intelligence and machine learning to orchestrate freight logistics collaboratively across shippers and carriers. By enabling fully loaded round trips and dynamic route optimization, the platform helps shippers pay less and carriers earn more without disrupting existing workflows. This translates to dramatically improved asset utilization and far fewer empty backhaul miles, yielding significant cost savings and sustainability benefits – a value proposition that has proven highly attractive to large FMCG companies looking to boost efficiency and eliminate waste in their logistics operations.

“We are thrilled to welcome Coca-Cola India as our latest partner,” said Ajesh Kapoor, CEO of SemiCab Holdings, LLC. “Onboarding one of the world’s most iconic brands is a powerful validation of SemiCab’s mission to transform freight logistics through AI-driven collaboration. We are confident that this pilot will showcase the significant cost savings and efficiency gains our platform can deliver. We look forward to expanding our relationship with Coca-Cola India as part of a broader effort to reinvent freight transportation across the Indian market.”

About Algorhythm Holdings

Algorhythm Holdings, Inc. is a leading AI technology company focused on the growth and development of SemiCab, an emerging leader in the global logistics and distribution industry. Since 2020, SemiCab has enabled major retailers, brands and transportation providers to address common supply-chain problems globally. Its AI-enabled, cloud-based Collaborative Transportation Platform achieves the scalability required to predict and optimize millions of loads and hundreds of thousands of trucks. SemiCab uses real-time data from API-based load tendering and pre-built integrations with TMS and ELD partners to orchestrate collaboration across manufacturers, retailers, distributors, and their carriers. SemiCab uses AI/ML predictions and advanced predictive optimization models to enable fully loaded round trips. With SemiCab’s AI platform, shippers pay less and carriers make more without having to change a thing. For additional information, please go to: http://www.semicab.com

Investor Relations Contact
Brendan Hopkins
407-645-5295
investors@algoholdings.com
www.algoholdings.com

Media Contact
FischTank PR
Algorhythm@fischtankpr.com

Forward Looking Statements

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Any statement that is not historical in nature is a forward-looking statement and may be identified by the use of words and phrases such as "expects," "anticipates," "believes," "will," "will likely result," "will continue," "plans to," "potential," "promising," and similar expressions. These statements are based on management's current expectations and beliefs and are subject to a number of risks, uncertainties and assumptions that could cause actual results to differ materially from those described in the forward-looking statements, including the risk factors described from time to time in Algorhythm’s reports to the SEC, including, without limitation Algorhythm’s Annual Report on Form 10-K for the year ended December 31, 2024. You should not place undue reliance on any forward-looking statement, each of which applies only as of the date of this press release. Except as required by law, we undertake no obligation to update or revise publicly any of the forward-looking statements after the date of this press release to conform our statements to actual results or changed expectations, or as a result of new information, future events or otherwise.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What does the SemiCab pilot with Coca-Cola India mean for RIME shareholders?

It signals potential commercial validation for SemiCab’s platform and expanded India presence. According to the company, onboarding Coca-Cola India is a strategic proof-of-concept that could enable broader deployments and support future revenue growth if pilots convert to full contracts.

What will the SemiCab pilot with Coca-Cola India test during 2026?

The pilot will evaluate reductions in empty miles, delivery efficiency, and transportation cost savings. According to the company, the program measures route optimization, fully loaded round trips, and carrier/shipment orchestration on SemiCab’s AI-driven platform.

How might the Coca-Cola India pilot affect SemiCab’s market expansion in India?

A successful pilot could accelerate SemiCab’s FMCG expansion and partner pipeline in India. According to the company, the Coca-Cola India engagement follows recent wins with P&G India, Unilever India, and others, strengthening market credibility.

Will the Coca-Cola India pilot with SemiCab disrupt existing logistics workflows?

No — the platform is designed to integrate without disrupting workflows while enabling collaboration. According to the company, SemiCab’s cloud-based system layers AI optimization onto current shipper and carrier operations to increase asset utilization.

What operational benefits does SemiCab claim its platform provides in the Coca-Cola India pilot?

SemiCab claims to enable fully loaded round trips, dynamic routing, and fewer empty backhauls for cost and sustainability gains. According to the company, these features aim to raise carrier earnings and lower shipper transportation spend.

Does the announcement guarantee a nationwide rollout of SemiCab at Coca-Cola India?

No — the announcement describes a pilot, not a full rollout or contract for nationwide deployment. According to the company, a broader rollout would depend on pilot performance and subsequent commercial agreements.