SemiCab Wins Expanded Contract with Kellanova India for Transportation Services in India
Algorhythm Holdings (NASDAQ: RIME) announced that its subsidiary, SemiCab India, has secured an expanded Master Services Agreement with Kellanova India. The agreement positions SemiCab as a top 5 transportation service provider for Kellanova India, focusing on the South-West-Central corridors.
The expansion follows a successful pilot program initiated in 2023, with SemiCab winning the competitive bid in Q1 2025. SemiCab's AI-powered Collaborative Transportation Platform will provide managed transportation services to Kellanova India, which commands approximately 75% market share in India's breakfast cereal category.
Algorhythm Holdings (NASDAQ: RIME) ha annunciato che la sua controllata, SemiCab India, ha ottenuto un ampliamento del Master Services Agreement con Kellanova India. L'accordo posiziona SemiCab tra i primi 5 fornitori di servizi di trasporto per Kellanova India, concentrandosi sui corridoi Sud-Ovest-Centrale.
L'espansione segue un programma pilota di successo avviato nel 2023, con SemiCab che ha vinto la gara competitiva nel primo trimestre del 2025. La piattaforma di trasporto collaborativo potenziata dall'IA di SemiCab fornirà servizi di trasporto gestiti a Kellanova India, che detiene circa il 75% della quota di mercato nel settore dei cereali per la colazione in India.
Algorhythm Holdings (NASDAQ: RIME) anunció que su subsidiaria, SemiCab India, ha asegurado una ampliación del Acuerdo Marco de Servicios con Kellanova India. El acuerdo posiciona a SemiCab como uno de los 5 principales proveedores de servicios de transporte para Kellanova India, enfocándose en los corredores del Suroeste-Centro.
La expansión sigue a un programa piloto exitoso iniciado en 2023, con SemiCab ganando la licitación competitiva en el primer trimestre de 2025. La Plataforma de Transporte Colaborativo impulsada por IA de SemiCab proporcionará servicios de transporte gestionados a Kellanova India, que posee aproximadamente el 75% de la cuota de mercado en la categoría de cereales para el desayuno en India.
Algorhythm Holdings (NASDAQ: RIME)는 자회사 SemiCab India가 Kellanova India와 확장된 마스터 서비스 계약을 체결했다고 발표했습니다. 이 계약으로 SemiCab는 Kellanova India의 상위 5대 운송 서비스 제공업체 중 하나로 자리매김하며 남서부-중부 지역을 중심으로 활동하게 됩니다.
이번 확장은 2023년에 시작된 성공적인 파일럿 프로그램에 이어 이루어진 것으로, SemiCab는 2025년 1분기에 경쟁 입찰에서 승리했습니다. SemiCab의 AI 기반 협업 운송 플랫폼은 인도 아침 시리얼 시장에서 약 75%의 시장 점유율을 가진 Kellanova India에 관리형 운송 서비스를 제공할 예정입니다.
Algorhythm Holdings (NASDAQ : RIME) a annoncé que sa filiale, SemiCab India, a obtenu un accord-cadre élargi avec Kellanova India. Cet accord positionne SemiCab parmi les 5 principaux fournisseurs de services de transport pour Kellanova India, en se concentrant sur les corridors Sud-Ouest-Centre.
Cette expansion fait suite à un programme pilote réussi lancé en 2023, avec SemiCab remportant l'appel d'offres compétitif au premier trimestre 2025. La plateforme de transport collaboratif alimentée par l'IA de SemiCab fournira des services de transport gérés à Kellanova India, qui détient environ 75 % de part de marché dans la catégorie des céréales pour petit-déjeuner en Inde.
Algorhythm Holdings (NASDAQ: RIME) gab bekannt, dass seine Tochtergesellschaft SemiCab India einen erweiterten Master Services Agreement mit Kellanova India abgeschlossen hat. Der Vertrag positioniert SemiCab als einen der Top 5 Transportdienstleister für Kellanova India, mit Fokus auf die Süd-West-Zentral-Korridore.
Die Erweiterung folgt auf ein erfolgreiches Pilotprogramm, das 2023 gestartet wurde, wobei SemiCab die Ausschreibung im ersten Quartal 2025 gewonnen hat. Die KI-gestützte Collaborative Transportation Platform von SemiCab wird Kellanova India, das etwa 75% Marktanteil im indischen Frühstückscerealienmarkt hält, verwaltete Transportdienstleistungen bieten.
- Elevation to top 5 transportation service provider status for Kellanova India
- Partnership with major client holding 75% market share in Indian breakfast cereal category
- Successful conversion from pilot program to expanded service agreement
- Strategic coverage of key South-West-Central corridors in India
- None.
Insights
SemiCab's expanded Kellanova India contract positions it as a top 5 logistics provider, representing significant business growth in a major market.
SemiCab India's expanded contract with Kellanova India marks a significant business development for Algorhythm Holdings (NASDAQ: RIME). This agreement elevates SemiCab to a top five transportation services provider for Kellanova India, following a successful competitive bidding process in Q1 2025 after an initial pilot program started in 2023.
The expanded service agreement covers the densely populated South-West-Central corridors in India, a strategically important region for consumer goods distribution. SemiCab's value proposition centers on its AI-powered Collaborative Transportation Platform, which promises three key benefits: reduced service costs, improved delivery accuracy, and elimination of empty miles – all critical efficiency metrics in logistics operations.
This partnership has particular strategic value because Kellanova India is a dominant player in the Indian breakfast cereal market, reportedly controlling up to
For Algorhythm Holdings, securing expanded business with such a major client demonstrates market validation of SemiCab's technology platform and service quality. The progression from pilot program to expanded contract following competitive bidding suggests strong performance metrics and client satisfaction. While specific financial terms weren't disclosed, becoming a top five provider to a major multinational represents meaningful revenue potential and enhanced market positioning in India's rapidly growing logistics sector.
New Expansion Makes SemiCab a Top Five Provider of Transportation Services to Kellanova India
Fort Lauderdale, FL, July 29, 2025 (GLOBE NEWSWIRE) -- Algorhythm Holdings, Inc. (“Algorhythm”) (NASDAQ: RIME) – an AI technology and consumer electronics holding company, today announced that its subsidiary, SMCB Solutions Private Limited (“SemiCab India”), has been awarded a large expansion to its Master Services Agreement with Kellanova India, one of the largest fast-moving consumer packaged goods producers in India.
Under the terms of the services agreement, SemiCab India will provide managed transportation services to Kellanova India along the densely populated South-West-Central corridors in India. SemiCab’s managed services are powered by its AI-powered, cloud-based Collaborative Transportation Platform, which is designed to reduce service costs, improve delivery accuracy, and eliminate empty miles.
Kellanova India is a subsidiary of Kellanova, a multinational food manufacturer that is home to iconic snacking brands including Pringles®, Cheez-It®, Pop-Tarts®, Rice Krispies Treats®, RXBAR®, Eggo®, MorningStar Farms®, Special K®, Coco Pops®, and more. Kellanova India offers many of Kellanova’s brands, with a particular focus on breakfast cereals and potato chips. Kellanova India holds a significant market share in the Indian breakfast cereal category, with some reports indicating as much as a
SemiCab India won this new freight business under a competitive bidding process in Q1 2025 after initially providing its services to Kellanova India under a pilot program that initially launched in 2023. This new expanded service agreement would make SemiCab India a top 5 provider of transportation services to Kellanova India.
Ajesh Kapoor, CEO of SemiCab Holdings, LLC, commented, “We are thrilled to partner with such a globally recognized brand as Kellanova. This collaboration opens the door to immense growth opportunities within one of the largest and most established companies in the industry. By leveraging our AI-powered platform, we are confident in our ability to drive meaningful cost efficiencies and delivery improvements for Kellanova India. This partnership represents a major step forward in our mission to revolutionize freight logistics in India, and we are excited about the growth it will drive for both of our businesses.
About Kellanova
Kellananova is a leader in global snacking, international cereal and noodles, and North America frozen foods with a legacy stretching back more than 100 years. Powered by differentiated brands including Pringles®, Cheez-It®, Pop-Tarts®, Rice Krispies Treats®, RXBAR®, Eggo®, MorningStar Farms®, Special K®, Coco Pops®, and more, Kellanova’s vision is to become the world’s best performing snacks-led powerhouse, unleashing the full potential of its differentiated brands and its passionate people. Its net sales for 2024 were approximately
About Algorhythm Holdings
Algorhythm Holdings, Inc. (NASDAQ: RIME) is an AI technology and consumer electronics holding company with two primary business units – SemiCab and Singing Machine.
SemiCab is an emerging leader in the global logistics and distribution industry. Since 2020, SemiCab has enabled major retailers, brands and transportation providers to address these common supply-chain problems globally. Its AI-enabled, cloud-based Collaborative Transportation Platform achieves the scalability required to predict and optimize millions of loads and hundreds of thousands of trucks. SemiCab uses real-time data from API-based load tendering and pre-built integrations with TMS and ELD partners to orchestrate collaboration across manufacturers, retailers, distributors, and their carriers. SemiCab uses AI/ML predictions and advanced predictive optimization models to enable fully-loaded round trips. With SemiCab’s AI platform, shippers pay less and carriers make more without having to change a thing.
For additional information, please go to: http://www.semicab.com
Singing Machine is the worldwide leader in consumer karaoke products. Based in Fort Lauderdale, Florida, and founded over forty years ago, it designs and distributes the industry's widest assortment of at-home and in-car karaoke entertainment products. Its product portfolio is marketed under both proprietary brands and popular licenses, including Carpool Karaoke and Sesame Street. Singing Machine products incorporate the latest technology and provide access to over 100,000 songs for streaming through its mobile app and select WiFi-capable products and is also developing the world’s first globally available, fully integrated in-car karaoke system. Its products are sold in over 25,000 locations worldwide, including Amazon, Costco, Sam’s Club, Target, and Walmart.
For additional information, please go to www.singingmachine.com.
Investor Relations Contact:
investors@algoholdings.com
www.algoholdings.com
Forward Looking Statements
This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Any statement that is not historical in nature is a forward-looking statement and may be identified by the use of words and phrases such as "expects," "anticipates," "believes," "will," "will likely result," "will continue," "plans to," "potential," "promising," and similar expressions. These statements are based on management's current expectations and beliefs and are subject to a number of risks, uncertainties and assumptions that could cause actual results to differ materially from those described in the forward-looking statements, including the risk factors described from time to time in Algorhythm’s reports to the SEC, including, without limitation Algorhythm’s Annual Report on Form 10-K for the year ended December 31, 2024. You should not place undue reliance on any forward-looking statement, each of which applies only as of the date of this press release. Except as required by law, we undertake no obligation to update or revise publicly any of the forward-looking statements after the date of this press release to conform our statements to actual results or changed expectations, or as a result of new information, future events or otherwise.
FAQ
What is the new contract between SemiCab and Kellanova India for RIME stock?
How did SemiCab win the Kellanova India contract?
What technology does SemiCab use for Kellanova India's transportation services?
What is Kellanova India's market position in the breakfast cereal category?
How will the Kellanova India contract expansion affect RIME stock?
