Raymond James Launches Proprietary Digital AI Agent to Bolster Operational Excellence
Rhea-AI Summary
Raymond James (NYSE:RJf) launched a proprietary digital AI operations agent named Rai on Jan 27, 2026 to support operational decision‑making across firm knowledge bases.
Rai uses natural language processing and generative AI to provide curated answers, personalizes by user role and entitlements, and keeps human‑in‑the‑loop oversight. Following a pilot, Rai will be deployed to specific business units with an enterprise‑wide roll out planned in coming quarters. The firm cites >10,000 regular conversational AI users, ~3.2 million lines of AI‑generated code per month under developer oversight, and ongoing access to ChatGPT Enterprise and Microsoft Copilot. Raymond James said this builds on its $1.1 billion annual technology investment to scale secure AI capabilities.
Positive
- $1.1 billion annual technology investment to support AI and innovation
- Rai to roll out enterprise‑wide after successful pilot, expanding AI support
- > 10,000 regular users of conversational AI across the firm
- ~ 3.2 million lines of AI‑generated code created monthly under developer oversight
Negative
- None.
News Market Reaction
On the day this news was published, RJF declined 0.42%, reflecting a mild negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Market Reality Check
Peers on Argus
RJF gained 0.39% while key peers were mixed: STT +0.89%, NTRS +0.65%, AMP +0.35%, OWL -2.14%, CG -0.03%. This points to a stock-specific AI narrative rather than a uniform sector move.
Previous AI Reports
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Sep 08 | AI leadership hire | Positive | +0.2% | Appointed head of AI strategy to drive firmwide AI initiatives and integration. |
| Apr 17 | AI product launch | Positive | +1.0% | Introduced proprietary generative AI search to improve advisor access to knowledge. |
Past AI-related announcements have been followed by modest positive price moves, suggesting investors have generally welcomed these technology initiatives.
Over the past year, Raymond James has steadily expanded its AI strategy. In April 2025, it launched proprietary generative AI Search to enhance access to internal knowledge, and in September 2025 it hired a head of AI strategy, highlighting a $975 million annual technology budget. Today’s launch of the Rai operations agent extends this trajectory of in‑house AI tools focused on service excellence and advisor support.
Historical Comparison
In the past year, RJF issued 2 AI-focused updates, with an average move of 0.56%. The Rai launch continues this pattern of incremental, service-oriented AI deployments within an existing tech investment program.
AI efforts have progressed from launching generative AI search to building a dedicated AI leadership structure and now deploying an in-house digital AI operations agent, Rai.
Market Pulse Summary
This announcement highlights continued execution of Raymond James’ AI roadmap, adding the Rai digital operations agent on top of existing generative AI search and tools. Backed by a $1.1 billion annual technology investment and strong fiscal 2025 results, the firm is emphasizing advisor productivity and controlled deployment. Investors may watch user adoption, integration quality, and how Rai enhances service and operational efficiency over time.
Key Terms
natural language processing technical
generative AI technical
human-in-the-loop technical
conversational AI technical
CRM technical
ChatGPT enterprise technical
Microsoft Copilot technical
AI-generated analysis. Not financial advice.
St. Petersburg, Fla., Jan. 27, 2026 (GLOBE NEWSWIRE) -- Building on its service-focused, long-term artificial intelligence (AI) strategy, Raymond James announced the launch of its proprietary digital AI operations agent, dubbed Rai. Rai leverages natural language processing and generative AI to provide immediate, curated natural language answers and guidance to operational questions based on multiple firm knowledge bases while intelligently evolving based on user activities and preferences.
“Rai reflects our strategy of applying artificial intelligence to enhanced service models and secure, scalable applications that empower professionals and financial advisors across the firm,” said CEO Paul Shoukry. “We will continue to deploy our multi-year investment in AI tools and capabilities while steadfastly preserving the personal relationships that remain at the core of our business.”
Rai is an interactive question and answer generative AI chat experience that brings together insights from across Raymond James systems and policies to augment informed decision making, while maintaining full human-in-the-loop oversight. The agent learns over time to consider its user’s role, responsibilities and entitlements to deliver a personalized experience. Following a successful pilot, Rai will become available to specific business units with plans for an enterprise-wide roll out in the coming quarters.
“As an intelligent agent, Rai’s impact will only grow to deliver a bespoke experience for each individual user. Its implementation is the first of several phases that will thoughtfully integrate Rai into our systems and optimize processes firmwide,” said Stuart Feld, Chief AI Officer. “Across our suite of AI-driven technologies, we continue to see high associate utilization rates with more than 10,000 regular users of conversational AI. Additionally, approximately 3.2 million lines of code are being created by AI every month under our developers’ oversight.”
Recent enhancements to the firm’s suite of AI-based tools and technologies include:
- CRM AI note assistant to optimize note taking and easily identify next steps and action items, as well as activities summaries to scan a client’s recent actions to provide an overview of notes, emails and tasks for meeting preparation
- Zoom AI meeting summaries integrated with CRM to easily create and track multiple related activities, notes and tasks as well as draft recap emails
- Generative AI Search to enhance intuitive question and answer search in the firm’s internal knowledge databases
- Secure access to ChatGPT enterprise and Microsoft Copilot integration
Raymond James is committed to ongoing meaningful advancements in AI as part of its
About Raymond James Financial, Inc.
Raymond James Financial, Inc. (NYSE: RJF) is a leading diversified financial services company providing private client group, capital markets, asset management, banking and other services to individuals, corporations and municipalities. Total client assets are

Lauren Drobisch Raymond James Financial 727.567.2824 mediarelations@raymondjames.com