Rocky Mountain Chocolate Factory Acquires Longstanding Camarillo, California Store for Company-Owned Portfolio

Rhea-AI Summary

Rocky Mountain Chocolate Factory (NASDAQ:RMCF) has acquired its longstanding Camarillo, California franchise store, adding it to its company-owned portfolio. The store, which has been operating since October 1995 and managed by Kim LaMonica since 1996, joins RMCF's company-operated locations in Durango, CO, and Corpus Christi, TX.

The Camarillo location, situated in Ventura County, is one of fifteen RMCF stores in the Los Angeles area. The acquisition aligns with RMCF's strategy to operate select stores for innovation, implement retail best practices, and enhance profitability. The company plans to introduce its redesigned store experience and use the location to launch new products and refine customer experiences that will benefit the broader franchise system.

Positive

• Strategic acquisition in affluent Southern California market
• Addition of a well-established store with 28-year operating history
• Opportunity to implement new store design and retail innovations
• Expansion of company-owned portfolio in key growth market

Negative

• Acquisition cost and integration expenses not disclosed
• Potential operational challenges transitioning from franchise to company-owned model

News Market Reaction

+0.35%

1 alert

+0.35% News Effect

+$39K Valuation Impact

$11M Market Cap

0.2x Rel. Volume

On the day this news was published, RMCF gained 0.35%, reflecting a mild positive market reaction. This price movement added approximately $39K to the company's valuation, bringing the market cap to $11M at that time.

Data tracked by StockTitan Argus on the day of publication.

DURANGO, Colo., Aug. 19, 2025 (GLOBE NEWSWIRE) -- Rocky Mountain Chocolate Factory Inc. (Nasdaq: RMCF) (the “Company”, “we”, or “RMCF”), America’s Chocolatier™ and a leading franchiser of a premium chocolate and confectionary retail store concept, today announced that it has acquired its Camarillo, California store from a franchisee. This store has delighted customers and served as a staple in the community for nearly three decades.

The store first opened its doors in October 1995 and has been operated by Kim LaMonica since 1996. Over the years, the Camarillo location has built a loyal customer base and become an integral part of the local community. By bringing this location into RMCF’s select group of Company-owned and operated stores, RMCF plans to build on its strong foundation and introduce its elegantly redesigned store experience to the area.

“The Camarillo store has been a cornerstone of our brand presence in Southern California, and we are thrilled to add it to our portfolio of Company-owned locations,” said Jeff Geygan, Interim CEO of RMCF. “This acquisition not only reflects the enduring appeal of our products in one of America’s most affluent communities but also advances our strategy of operating select stores where we can innovate, implement retail best practices, and further strengthen our profitability.”

Located in Ventura County, Camarillo is one of fifteen Rocky Mountain Chocolate Factory stores in the Los Angeles area and now joins both the Company’s Durango, CO flagship store and Corpus Christi, TX store as part of its Company-operated store base. The acquisition underscores RMCF’s commitment to expanding its presence in key markets and serving as many chocolate lovers as possible.

As part of its long-term growth strategy, RMCF intends to leverage its Company-owned stores to launch new products, refine customer experiences, and create operational excellence that benefits the broader franchise system. The Company is focused on selectively expanding its retail footprint in Southern California and other attractive markets.

About Rocky Mountain Chocolate Factory, Inc.

Rocky Mountain Chocolate Factory, Inc. is a leading franchiser of a premium chocolate and confectionary retail store concept. As America’s Chocolatier™, the Company has been producing an extensive line of premium chocolates and other confectionery products, including gourmet caramel apples since 1981. Headquartered in Durango, Colorado, Rocky Mountain Chocolate Factory is ranked among Entrepreneur’s Franchise 500^® for 2025 and Franchise Times’ Franchise 400^® for 2024. The Company and its franchisees and licensees operate over 250 Rocky Mountain Chocolate stores across the United States, with several international locations. The Company's common stock is listed on the Nasdaq Global Market under the symbol "RMCF."

Investor Contact

Sean Mansouri, CFA
Elevate IR
720-330-2829
RMCF@elevate-ir.com

FAQ

What store did Rocky Mountain Chocolate Factory (RMCF) acquire in August 2025?

RMCF acquired its Camarillo, California franchise store, which has been operating since October 1995 and will be added to its company-owned portfolio.

How many company-owned stores does RMCF now operate after the Camarillo acquisition?

After the Camarillo acquisition, RMCF operates three company-owned stores, located in Camarillo, CA, Durango, CO (flagship store), and Corpus Christi, TX.

What is RMCF's strategy for the acquired Camarillo store?

RMCF plans to introduce its elegantly redesigned store experience, use the location to launch new products, implement retail best practices, and create operational excellence that benefits the broader franchise system.

How many Rocky Mountain Chocolate Factory stores are in the Los Angeles area?

There are fifteen Rocky Mountain Chocolate Factory stores in the Los Angeles area, with the Camarillo location being one of them.

Who previously owned the Camarillo RMCF store?

The Camarillo store was previously operated by franchisee Kim LaMonica since 1996, who had managed it for nearly 27 years before the acquisition.