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Root Insurance Partners with Goosehead Insurance to Simplify Insurance Sales for Independent Agents

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Root Insurance (NASDAQ: ROOT) and Goosehead Insurance (NASDAQ: GSHD) have announced a technology integration partnership aimed at revolutionizing the agent experience in insurance sales. This collaboration integrates Root's innovative offering with Goosehead's proprietary Quote to Issue (QTI) platform, reducing policy sales time by over 50%. The partnership enables Goosehead agents to sell Root's insurance products more efficiently than competitors, fulfilling their promise of delivering optimal coverage at the best price.

The integration guides agents through the entire process, including application, coverage customization, and payment, creating a fast, simplified, and transparent insurance experience. This collaboration addresses the long-standing lack of innovation in the agent experience and leverages the technological strengths of both companies to enhance the insurance-buying process for agents and clients alike.

Root Insurance (NASDAQ: ROOT) e Goosehead Insurance (NASDAQ: GSHD) hanno annunciato un partenariato per l'integrazione tecnologica volto a rivoluzionare l'esperienza degli agenti nelle vendite assicurative. Questa collaborazione integra l'offerta innovativa di Root con la piattaforma proprietaria Quote to Issue (QTI) di Goosehead, riducendo il tempo di vendita delle polizze di oltre il 50%. Il partenariato consente agli agenti di Goosehead di vendere i prodotti assicurativi di Root in modo più efficiente rispetto ai concorrenti, mantenendo la promessa di fornire una copertura ottimale al miglior prezzo.

L'integrazione guida gli agenti attraverso l'intero processo, inclusi la domanda, la personalizzazione della copertura e il pagamento, creando un esperienza assicurativa rapida, semplificata e trasparente. Questa collaborazione affronta la mancanza di innovazione nel settore e sfrutta i punti di forza tecnologici di entrambe le aziende per migliorare il processo di acquisto delle assicurazioni per agenti e clienti.

Root Insurance (NASDAQ: ROOT) y Goosehead Insurance (NASDAQ: GSHD) han anunciado una asociación de integración tecnológica destinada a revolucionar la experiencia del agente en las ventas de seguros. Esta colaboración integra la oferta innovadora de Root con la plataforma propietaria Quote to Issue (QTI) de Goosehead, reduciendo el tiempo de venta de pólizas en más del 50%. La asociación permite a los agentes de Goosehead vender los productos de seguros de Root de manera más eficiente que sus competidores, cumpliendo su promesa de ofrecer la mejor cobertura al mejor precio.

La integración guía a los agentes a través de todo el proceso, incluyendo la aplicación, la personalización de la cobertura y el pago, creando una experiencia de seguros rápida, simplificada y transparente. Esta colaboración aborda la falta de innovación en la experiencia del agente y aprovecha las fortalezas tecnológicas de ambas empresas para mejorar el proceso de compra de seguros tanto para agentes como para clientes.

Root Insurance (NASDAQ: ROOT)와 Goosehead Insurance (NASDAQ: GSHD)는 보험 판매에서 에이전트 경험을 혁신하기 위한 기술 통합 파트너십을 발표했습니다. 이 협력은 Root의 혁신적인 제공과 Goosehead의 독점적인 Quote to Issue (QTI) 플랫폼을 통합하여 정책 판매 시간을 50% 이상 단축합니다. 이 파트너십은 Goosehead 에이전트가 경쟁자보다 Root의 보험 제품을 더 효율적으로 판매할 수 있도록 하여 최상의 가격으로 최적의 보장을 제공하겠다는 약속을 이행합니다.

이 통합은 에이전트가 신청서, 보장 사용자 정의 및 결제를 포함하여 전체 프로세스를 안내하며, 빠르고 간소화된 투명한 보험 경험을 제공합니다. 이 협력은 에이전트 경험의 오랜 혁신 부족 문제를 해결하고 두 회사의 기술적 강점을 활용하여 에이전트와 고객 모두를 위한 보험 구매 프로세스를 개선합니다.

Root Insurance (NASDAQ: ROOT) et Goosehead Insurance (NASDAQ: GSHD) ont annoncé un partenariat pour l'intégration technologique visant à révolutionner l'expérience des agents dans la vente d'assurances. Cette collaboration intègre l'offre innovante de Root avec la plateforme propriétaire Quote to Issue (QTI) de Goosehead, réduisant le temps de vente des contrats de plus de 50%. Le partenariat permet aux agents de Goosehead de vendre les produits d'assurance de Root plus efficacement que leurs concurrents, réalisant ainsi leur promesse de fournir une couverture optimale au meilleur prix.

L'intégration guide les agents tout au long du processus, y compris la demande, la personnalisation de la couverture et le paiement, créant une expérience d'assurance rapide, simplifiée et transparente. Cette collaboration répond à la longue absence d'innovation dans l'expérience des agents et exploite les forces technologiques des deux entreprises pour améliorer le processus d'achat d'assurance tant pour les agents que pour les clients.

Root Insurance (NASDAQ: ROOT) und Goosehead Insurance (NASDAQ: GSHD) haben eine Technologie-Integrationspartnerschaft angekündigt, die darauf abzielt, das Erlebnis von Agenten im Vertrieb von Versicherungen zu revolutionieren. Diese Zusammenarbeit integriert das innovative Angebot von Root mit der proprietären Quote to Issue (QTI) Plattform von Goosehead, was die Verkaufszeit für Policen um über 50% senkt. Die Partnerschaft ermöglicht es den Agenten von Goosehead, die Versicherungsprodukte von Root effizienter als die Wettbewerber zu verkaufen und verspricht damit, optimale Deckung zu den besten Preisen zu liefern.

Die Integration führt die Agenten durch den gesamten Prozess, einschließlich Antrag, Anpassung des Versicherungsschutzes und Zahlung, und schafft eine schnelle, vereinfachte und transparente Versicherungserfahrung. Diese Zusammenarbeit adressiert den langjährigen Mangel an Innovation im Agentenerlebnis und nutzt die technologischen Stärken beider Unternehmen, um den Versicherungsankaufsprozess für Agenten und Kunden zu verbessern.

Positive
  • Partnership with Goosehead Insurance enhances Root's distribution capabilities
  • Integration reduces policy sales time by over 50%, improving efficiency
  • Fully embedded insurance product simplifies the distribution process
  • Potential for increased sales and market share through Goosehead's agent network
Negative
  • None.

Insights

This partnership between Root and Goosehead marks a significant leap in insurance technology integration. By reducing policy sale time by over 50%, it addresses a critical pain point in the industry. The deep integration of Root's offering with Goosehead's QTI platform eliminates system bridging, a common efficiency bottleneck. This unique technological advantage could potentially boost Goosehead's market share and Root's policy sales.

However, the success of this integration hinges on agent adoption and customer satisfaction. While the efficiency gains are clear, the impact on policy pricing and coverage quality needs to be closely monitored. If successful, this model could pressure other insurers to seek similar tech-driven partnerships, potentially reshaping the competitive landscape of personal lines insurance.

This collaboration between Root and Goosehead is poised to disrupt the traditional insurance sales model. By streamlining the quote-to-issue process, they're addressing a key market demand for faster, more efficient insurance transactions. This could lead to increased market penetration for both companies, especially among tech-savvy consumers who value speed and simplicity.

The partnership also highlights a growing trend of insurtech-agency collaborations, blending cutting-edge technology with established distribution networks. This model could prove particularly attractive in the current economic climate, where cost-efficiency is paramount. However, competitors may quickly seek to replicate this approach, potentially neutralizing the first-mover advantage. The long-term success will likely depend on continuous innovation and the ability to deliver tangible benefits to both agents and end-customers.

  • Root’s innovative offering integrated with Goosehead’s proprietary, Quote to Issue (QTI) platform, reduces the time for agents to sell policies by more than 50% through deep integration, eliminating the need to bridge to separate systems.
  • This technology integration is unique to the Goosehead-Root relationship, positioning Goosehead agents to sell Root’s insurance products faster and more efficiently than their competitors. This advantage allows Goosehead to fulfill its promise of delivering the right coverage at the best price for clients.

COLUMBUS, Ohio and WESTLAKE, Texas, Aug. 27, 2024 (GLOBE NEWSWIRE) -- Root, Inc. (NASDAQ: ROOT), a leading technology company powering insurance solutions and the parent company of Root Insurance Company, and Goosehead Insurance, Inc. (NASDAQ: GSHD), a rapidly growing independent personal lines insurance agency, today announced their technology integration partnership that is redefining the agent experience. This collaboration is a significant step toward a mutual goal to enhance the insurance process for agents and clients through cutting-edge technology.

Pairing Root’s simple, fast quote delivery with Goosehead’s proprietary Quote to Issue (QTI) platform, the new experience guides agents through the entire process—including application, coverage customization, and payment—50% faster than before.

“The agent experience has long been lacking innovation, user enhancements, and advanced technology,” said Jason Shapiro, Senior Vice President of Business Development at Root. “Recognizing this gap, Root and Goosehead identified a unique opportunity to leverage our combined technological strengths to make the insurance-buying process more efficient. This partnership focuses on creating a fast, easy quoting experience for agents while delivering a great insurance product at a competitive price for clients.”

Together, Root and Goosehead have developed a fully embedded insurance product that simplifies the distribution process by taking agents directly to bindable, actionable quotes for their clients. This integration allows agents to provide a quick, simplified, and transparent insurance experience.

Brian Patillo, Executive Vice President of Goosehead, added, “Investing in technology is paramount to our mission at Goosehead Insurance. This partnership with Root represents a significant advancement in our mission to deliver the best possible experience for our clients and agents. By integrating Root policies into our platform, we’re not only using technology to streamline the process for our agents but also ensuring our clients receive a top-tier product at a great price.”

The partnership between Root and Goosehead is poised to set a new standard for the industry, combining the strengths of both companies to create a more efficient, client-focused insurance experience.

About Root, Inc.
Founded in 2015 and based in Columbus, Ohio, Root, Inc. (NASDAQ: ROOT) is the parent company of Root Insurance Company. Root is revolutionizing insurance through data science and technology to provide consumers a personalized, easy, and fair experience. The Root app has 14 million downloads and has collected more than 27 billion miles of driving data to inform their insurance offerings. To learn more about Root, visit root.com.

About Goosehead Insurance
Goosehead (NASDAQ: GSHD) is a rapidly growing and innovative independent personal lines insurance agency that distributes its products and services through corporate and franchise locations throughout the United States. Goosehead was founded on the premise that the consumer should be at the center of our universe and that everything we do should be directed at providing extraordinary value by offering broad product choice and a world-class service experience. Goosehead represents over 150 insurance companies that underwrite personal and commercial lines. For more information, please visit goosehead.com or goosehead.com/become-a-franchisee.

Media Contacts
press@joinroot.com
PR@goosehead.com

Forward-Looking Statements
This press release contains forward-looking statements within the meaning of federal securities laws. These forward-looking statements relate to, among other things, expectations about our future business results. Such forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties and other factors, some of which are beyond our control and are difficult to predict. We have based our forward-looking statements on our current expectations, estimates and projections about our industry and our company. We caution that these statements are not guarantees of future performance and you should not rely unduly on them, as they involve risks, uncertainties and assumptions that we cannot predict and many of which are beyond our control. Accordingly, our actual results may differ materially from the future performance that we have expressed or forecast in our forward-looking statements. In accordance with “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995, we have included in our SEC filings, cautionary language identifying important factors, though not necessarily all such factors, that could cause future outcomes to differ materially from those set forth in the forward-looking statements. Copies of Root’s Form 10-K and other SEC filings are available on the SEC’s website, Root’s website at https://ir.joinroot.com/investor-relations or by contacting Root’s Investor Relations office. Copies of Goosehead’s Form 10-K and other SEC filings are available on the SEC website, Goosehead’s website at ir.gooseheadinsurance.com, or by contacting Goosehead’s Investor Relations.


FAQ

What is the impact of Root's partnership with Goosehead Insurance on policy sales time?

The partnership between Root (NASDAQ: ROOT) and Goosehead Insurance reduces the time for agents to sell policies by more than 50% through deep integration of their technologies.

How does the Root-Goosehead integration benefit insurance agents?

The integration allows agents to provide a quick, simplified, and transparent insurance experience, guiding them through the entire process including application, coverage customization, and payment more efficiently.

What technology platforms are involved in the Root-Goosehead partnership?

The partnership integrates Root's innovative offering with Goosehead's proprietary Quote to Issue (QTI) platform, creating a fully embedded insurance product for simplified distribution.

When was the partnership between Root (NASDAQ: ROOT) and Goosehead Insurance announced?

The partnership between Root and Goosehead Insurance was announced on August 27, 2024, as stated in the press release.

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