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SBC Medical Launches Japan's First Specialized Men's Beard Hair Removal Clinic, Introducing a Scalable, Capital-Efficient Growth Platform

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SBC Medical (Nasdaq:SBC) will open SBC MEN'S FLASH CLINIC Ikebukuro, Japan's first specialized men's beard hair removal clinic (per company research), in Tokyo on August 6, 2026.

The compact, standardized format targets high-volume beard hair removal, aims to enhance capital-efficient expansion, supports AI-native management testing, and offers a six-session course at 16,800 yen to broaden male customer entry into SBC Medical's nationwide aesthetic network.

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Positive

  • Launch of first specialized men's beard hair removal clinic in Japan (company research)
  • Standardized, compact clinic format designed for scalable, capital-efficient network expansion
  • Dedicated beard hair removal site expected to free capacity for higher-value treatments
  • Six-session beard hair removal course priced at 16,800 yen to attract new male customers
  • Clinic used as proof of concept for AI-enabled operational workflows and automation
  • Model intended to improve network productivity and unit economics across SBC Medical clinics

Negative

  • Beard hair removal segment described as facing intense price competition and thin margins
  • High booking volumes for beard hair removal can constrain capacity for higher-value treatments

News Market Reaction – SBC

+0.34%
3 alerts
+0.34% Session close to close
$303.63M Market Cap
0.3x Rel. Volume

In the Jul 8 session, SBC gained 0.34%, reflecting a mild positive market reaction. Our momentum scanner triggered 3 alerts that day, indicating moderate trading interest and price volatility.

Data tracked by StockTitan Argus on the day of publication.

Market Context

The launch of Japan’s first dedicated men’s beard hair removal clinic, with a standardized, AI‑testb...
Analysis

The launch of Japan’s first dedicated men’s beard hair removal clinic, with a standardized, AI‑testbed model and 16,800 yen six‑session pricing, underscored SBC’s scalability focus; investors may watch execution, customer uptake, and broader network productivity impacts over time.

Key Figures

Male procedure growth: 6.3% Female procedure change: -3.9% Japan aesthetic procedures: 1.63 million +5 more
8 metrics
Male procedure growth 6.3% Increase in aesthetic procedures for men from 2023 to 2024
Female procedure change -3.9% Change in aesthetic procedures for women from 2023 to 2024
Japan aesthetic procedures 1.63 million Number of aesthetic procedures in Japan in 2024
Beard course price 16,800 yen Six‑session beard hair removal course as of June 2026
Clinic opening date August 6, 2026 Opening of SBC MEN'S FLASH CLINIC Ikebukuro
Reservations open July 6, 2026 Web reservations start date for new clinic
Clinic hours 10:00–20:00 Operating hours for SBC MEN'S FLASH CLINIC Ikebukuro
ISAPS survey year 2024 ISAPS Global Survey reference year for procedure trends

Historical Context

5 past events · Latest: May 26 (Neutral)
Pattern 5 events
Date Event Sentiment 24h Move Catalyst
May 26 Investor conferences Neutral +1.6% Participation in multiple virtual investor conferences with institutional 1‑on‑1 meetings.
May 22 Clinic expansion Positive -1.0% Opening of new aesthetic dermatology section in Bangkok targeting Japanese and ASEAN markets.
May 20 Analyst upgrade Positive +5.9% Research firm upgraded rating and increased 12‑month price target on growth expectations.
May 14 1Q26 earnings Negative -7.7% Reported lower revenue and sharply lower net income and EPS versus prior year.
May 01 Earnings date notice Neutral +0.3% Scheduled release and conference call for first‑quarter 2026 financial results.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Across recent news, SBC’s share price generally moved in line with the apparent tone of announcements, with only one divergence out of five events.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Opening of SBC MEN'S FLASH CLINIC in Ikebukuro, Tokyo, on August 6, 2026

Release KV

IRVINE, Calif., July 08, 2026 (GLOBE NEWSWIRE) -- SBC Medical Group Holdings Incorporated (Nasdaq: SBC) (“SBC Medical” or the “Company”), a Medical Services Organization providing management support across a wide range of healthcare fields, today announced the opening of SBC MEN'S FLASH CLINIC Ikebukuro, a clinic dedicated exclusively to men's beard hair removal, in Tokyo on August 6, 2026. As the first specialized men's beard hair removal clinic in Japan (as of June 2026, based on the Company's research), SBC MEN'S FLASH CLINIC addresses one of the most common entry points into aesthetic healthcare for Japanese men while introducing a highly standardized, low-cost operating model designed to improve clinic productivity and support scalable, capital-efficient expansion across the Company's nationwide network.

Men Represent a Fast-Growing Market
Demand for aesthetic healthcare among men is expanding globally. According to the International Society of Aesthetic Plastic Surgery (ISAPS) Global Survey 2024*, the total number of aesthetic procedures performed on men increased 6.3% from 2023 to 2024, even as procedures for women declined 3.9% over the same period, indicating that men represent one of the market's fastest-growing segments. Hair removal ranks among the top three non-surgical procedures both worldwide and among men, and Japan remains one of the world's largest aesthetic markets, with approximately 1.63 million procedures recorded in 2024. In Japan, beard hair removal is often the first aesthetic procedure experienced by male consumers, making it an effective gateway into broader aesthetic healthcare services. At the same time, many men continue to seek treatment environments designed specifically for them, and SBC MEN'S FLASH CLINIC responds directly to this demand with a dedicated, men-only setting.

* Source: ISAPS Global Survey 2024, International Society of Aesthetic Plastic Surgery (ISAPS). Figures represent survey-based estimates.

A Scalable, Capital-Efficient Model
Beard hair removal is a high-demand service and often serves as an entry point into aesthetic healthcare. However, intense price competition and relatively thin margins can make it difficult to deliver sustainably within the cost structure of a comprehensive clinic. Its high booking volume can further constrain available appointment capacity for higher-value treatments. By concentrating a single high-volume procedure into a dedicated clinic format, the clinics supported by the Company can standardize workflows, maximize equipment utilization, simplify staffing, shorten training time, improve appointment throughput, free up capacity for higher-value treatments, and create a pathway into SBC Medical's broader care network.

Because the format is compact, standardized, and replicable, it is designed to be deployed across the Company's existing clinic network, extending these benefits well beyond a single location. By separating high-volume, lower-margin services into a specialized format, SBC Medical expects to optimize resource allocation across its clinic network, improve unit economics, and enhance the long-term scalability of both its specialized and comprehensive clinic models. The specialized format also enables more focused marketing, improving customer acquisition efficiency while creating opportunities to introduce customers to the Company's broader service portfolio over time.

The clinic also serves as a proof of concept for SBC Medical's “AI-native management” initiative. Because the model is highly standardized, it provides an effective environment to test AI-enabled operational workflows, data-driven scheduling, and process automation that can be scaled across the group. The insights gained are intended to inform quality and efficiency improvements throughout the network over time.

A Clinic Designed Around Customer Convenience
SBC MEN'S FLASH CLINIC is built for ease of use, offering a streamlined reservation-to-treatment experience, fully cashless payment, and no sales consultations. The clinic offers one of the most accessible price points within the SBC group, with a six-session beard hair removal course offered at 16,800 yen (as of June 2026), lowering the barrier for men considering aesthetic care for the first time and supporting a broader customer acquisition funnel for SBC Medical’s network.

Outlook
Through this specialized format, SBC Medical aims to establish a profitable, repeatable model that strengthens the resilience of individual clinic brands and creates value across the Company's broader clinic network. Management believes this specialized model can enhance long-term network productivity, improve capital efficiency, and create a repeatable template for future clinic expansion. As many male customers begin their aesthetic journey with beard hair removal, SBC Medical expects the clinic to become an effective entry point for long-term customer relationships across multiple treatment categories. Consistent with its Group Purpose of “Contributing to the well-being of people around the world through medical innovation,” the Company will continue to pursue sustainable business growth and enhancements in service quality across its network.

Clinic Information
Clinic name: SBC MEN'S FLASH CLINIC Ikebukuro
Opening date: August 6, 2026
Reservations open: July 6, 2026 (web reservations)
Location: 8F Sanchu Building, 1-15-8 Higashi-Ikebukuro, Toshima-ku, Tokyo, Japan
Hours: 10:00 to 20:00 (closed on Fridays)
Website: https://www.sbc-mens.net/brand/flash/

About SBC Medical Group Holdings Incorporated
SBC Medical Group Holdings Incorporated is a Medical Services Organization providing management support across a wide range of healthcare fields, including advanced aesthetic healthcare, dermatology, orthopedics, fertility treatment, gynecology, dentistry, alopecia treatment (AGA), and ophthalmology. The Company manages a diverse portfolio of clinic brands and is actively expanding its global presence, particularly in the United States and Asia, through both direct operations and medical tourism initiatives. In September 2024, the Company was listed on Nasdaq, and in June 2025, it was selected for inclusion in the Russell 3000® Index, a broad benchmark of the U.S. equity market. Guided by its Group Purpose “Contributing to the well-being of people around the world through medical innovation,” SBC Medical Group Holdings Incorporated continues to provide safe, trusted, and high-quality medical services while further strengthening its international reputation for quality and trust in medical care.

For more information, visit https://sbc-holdings.com
For more insights and updates from SBC Medical, follow us on LinkedIn.

Forward-Looking Statements
This press release contains forward-looking statements. Forward-looking statements are not historical facts or statements of current conditions, but instead represent only the Company’s beliefs regarding future events and performance, many of which, by their nature, are inherently uncertain and outside of the Company’s control. These forward-looking statements reflect the Company’s current views with respect to, among other things, the Company’s product launch plans and strategies; growth in revenue and earnings; and business prospects. In some cases, forward-looking statements can be identified by the use of words such as “may,” “should,” “expects,” “anticipates,” “contemplates,” “estimates,” “believes,” “plans,” “projected,” “predicts,” “potential,” “targets” or “hopes” or the negative of these or similar terms. The Company cautions readers not to place undue reliance upon any forward-looking statements, which are current only as of the date of this release and are subject to various risks, uncertainties, assumptions, or changes in circumstances that are difficult to predict or quantify. The forward-looking statements are based on management’s current expectations and are not guarantees of future performance. The Company does not undertake or accept any obligation to release publicly any updates or revisions to any forward-looking statements to reflect any change in its expectations or any change in events, conditions, or circumstances on which any such statement is based, except as required by law. Factors that may cause actual results to differ materially from current expectations may emerge from time to time, and it is not possible for the Company to predict all of them; such factors include, among other things, changes in global, regional, or local economic, business, competitive, market and regulatory conditions, and those listed under the heading “Risk Factors” and elsewhere in the Company’s filings with the U.S. Securities and Exchange Commission (the “SEC”), which are accessible on the SEC’s website at www.sec.gov.

Contacts
Hikaru Fukui / Head of IR Department; E-mail: ir@sbc-holdings.com
Akiko Wakiyama / Chief Public Relations Officer; E-mail: pr@sbc.or.jp

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/2dea5d99-a6fb-40ce-bc7d-06b3c7583b1a


FAQ

What is SBC MEN'S FLASH CLINIC Ikebukuro and when does it open for SBC (Nasdaq:SBC)?

SBC MEN'S FLASH CLINIC Ikebukuro is a men-only beard hair removal clinic opening August 6, 2026. According to SBC Medical, it is Japan's first clinic dedicated exclusively to men's beard hair removal and will operate in Tokyo's Ikebukuro district with extended daily hours.

Why is SBC Medical launching a specialized men's beard hair removal clinic in Japan?

SBC Medical is launching the clinic to serve high demand for male beard hair removal and aesthetic entry services. According to SBC Medical, concentrating this single high-volume procedure allows standardized workflows, improved equipment utilization, and better appointment throughput while easing capacity pressures on comprehensive aesthetic clinics.

How does SBC MEN'S FLASH CLINIC support SBC (Nasdaq:SBC) capital-efficient growth?

The clinic uses a compact, standardized, replicable format aimed at scalable, capital-efficient expansion across SBC Medical’s network. According to SBC Medical, concentrating high-volume, lower-margin services in this model is expected to optimize resource allocation, improve unit economics, and strengthen long-term network scalability.

What pricing does SBC Medical offer for beard hair removal at SBC MEN'S FLASH CLINIC?

SBC MEN'S FLASH CLINIC offers a six-session men's beard hair removal course at 16,800 yen as of June 2026. According to SBC Medical, this accessible price point lowers barriers for first-time male aesthetic customers and supports a broader customer acquisition funnel into its wider service portfolio.

How will SBC MEN'S FLASH CLINIC contribute to SBC Medical's AI-native management strategy?

The clinic serves as a proof of concept site for SBC Medical’s AI-native management initiative. According to SBC Medical, its standardized model enables testing of AI-enabled workflows, data-driven scheduling, and process automation that may later be scaled across the broader clinic network.

Where is SBC MEN'S FLASH CLINIC Ikebukuro located and what are its operating hours?

The clinic is located on the 8th floor of Sanchu Building, 1-15-8 Higashi-Ikebukuro, Toshima-ku, Tokyo. According to SBC Medical, it will operate from 10:00 to 20:00, remain closed on Fridays, and accept web reservations starting July 6, 2026.

How might SBC MEN'S FLASH CLINIC impact SBC Medical's broader clinic network?

Management believes the specialized clinic can create a profitable, repeatable model that strengthens overall network resilience. According to SBC Medical, it is expected to improve network productivity, enhance capital efficiency, and provide a repeatable template for future clinic expansion across multiple locations and brands.