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Vivid Seats Announces 2025 WNBA Loyalty Report

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Vivid Seats (NASDAQ: SEAT) has released its 2025 WNBA Loyalty Report, revealing significant growth in women's basketball engagement. The report shows a 49% year-over-year increase in average ticket prices and fans traveling 12% further (346 miles) to attend games. Website traffic surged 251% on WNBA Draft night.

The Indiana Fever dominates the most in-demand games, featuring in 4 of the top 5 matchups, with their game against the Golden State Valkyries reaching $519 per ticket. The Fever leads team popularity across 13 states. The Dallas Wings experienced a remarkable 920% spike in site traffic after winning the draft lottery and selecting Paige Bueckers. The Las Vegas Aces lead in fan travel distance, averaging 578 miles per game attendance.

[ "49% year-over-year increase in average WNBA ticket prices", "251% surge in website traffic during WNBA Draft night", "920% spike in Dallas Wings site traffic after draft lottery win", "74% year-over-year increase in Dallas Wings average ticket prices", "12% increase in fan travel distance to games" ]

Vivid Seats (NASDAQ: SEAT) ha pubblicato il suo Rapporto di Fedeltà WNBA 2025, evidenziando una crescita significativa nell'interesse verso il basket femminile. Il rapporto mostra un aumento del 49% anno su anno nel prezzo medio dei biglietti e i tifosi si spostano in media del 12% più lontano (346 miglia) per assistere alle partite. Il traffico sul sito web è aumentato del 251% durante la notte del Draft WNBA.

L'Indiana Fever domina le partite più richieste, comparendo in 4 delle prime 5 sfide, con la partita contro le Golden State Valkyries che ha raggiunto un prezzo di 519$ a biglietto. La Fever è la squadra più popolare in 13 stati. I Dallas Wings hanno registrato un incredibile 920% di aumento del traffico sul sito dopo aver vinto la lotteria del draft e scelto Paige Bueckers. Le Las Vegas Aces guidano per distanza media di viaggio dei tifosi, con 578 miglia per partita.

Vivid Seats (NASDAQ: SEAT) ha publicado su Informe de Lealtad WNBA 2025, revelando un crecimiento significativo en el compromiso con el baloncesto femenino. El informe muestra un aumento interanual del 49% en el precio promedio de los boletos y que los aficionados viajan un 12% más lejos (346 millas) para asistir a los partidos. El tráfico en el sitio web aumentó un 251% durante la noche del Draft de la WNBA.

El Indiana Fever domina los juegos más demandados, apareciendo en 4 de los 5 partidos principales, con su encuentro contra las Golden State Valkyries alcanzando un precio de $519 por boleto. El Fever lidera la popularidad del equipo en 13 estados. Los Dallas Wings experimentaron un notable aumento del 920% en el tráfico del sitio tras ganar la lotería del draft y seleccionar a Paige Bueckers. Las Las Vegas Aces lideran en distancia de viaje de los fanáticos, con un promedio de 578 millas por asistencia.

Vivid Seats (NASDAQ: SEAT)가 2025 WNBA 충성도 보고서를 발표하며 여성 농구 참여도가 크게 증가했음을 밝혔습니다. 보고서에 따르면 평균 티켓 가격이 전년 대비 49% 상승했고, 팬들은 경기를 보기 위해 12% 더 먼 거리(346마일)를 이동했습니다. WNBA 드래프트 밤에는 웹사이트 트래픽이 251% 급증했습니다.

인디애나 피버는 가장 인기 있는 경기 중 5경기 중 4경기에 등장하며, 골든스테이트 발키리스와의 경기는 티켓당 $519에 달했습니다. 피버는 13개 주에서 팀 인기도 1위를 차지했습니다. 댈러스 윙스는 드래프트 복권에 당첨되어 Paige Bueckers를 선발한 후 사이트 트래픽이 920% 급증했습니다. 라스베이거스 에이시스는 팬들의 평균 이동 거리가 578마일로 가장 깁니다.

Vivid Seats (NASDAQ : SEAT) a publié son Rapport de Fidélité WNBA 2025, révélant une croissance significative de l'engagement dans le basketball féminin. Le rapport indique une augmentation de 49% d'une année sur l'autre du prix moyen des billets et les fans voyagent en moyenne 12% plus loin (346 miles) pour assister aux matchs. Le trafic sur le site web a augmenté de 251% lors de la nuit du Draft WNBA.

Indiana Fever domine les matchs les plus demandés, apparaissant dans 4 des 5 rencontres principales, avec leur match contre les Golden State Valkyries atteignant 519$ par billet. La Fever est l'équipe la plus populaire dans 13 États. Les Dallas Wings ont connu une augmentation remarquable de 920% du trafic sur leur site après avoir remporté la loterie du draft et sélectionné Paige Bueckers. Les Las Vegas Aces sont en tête pour la distance moyenne parcourue par les fans, avec 578 miles par match.

Vivid Seats (NASDAQ: SEAT) hat seinen WNBA Treuebericht 2025 veröffentlicht und zeigt ein erhebliches Wachstum im Engagement für Frauenbasketball. Der Bericht weist einen 49%igen Anstieg der durchschnittlichen Ticketpreise im Jahresvergleich auf, und Fans reisen 12% weiter (346 Meilen), um Spiele zu besuchen. Der Website-Verkehr stieg am WNBA-Draftabend um 251%.

Die Indiana Fever dominiert die gefragtesten Spiele und ist in 4 der Top 5 Begegnungen vertreten, wobei das Spiel gegen die Golden State Valkyries einen Ticketpreis von 519$ erreicht. Die Fever führt die Beliebtheit in 13 Bundesstaaten an. Die Dallas Wings verzeichneten nach dem Gewinn der Draft-Lotterie und der Auswahl von Paige Bueckers einen bemerkenswerten 920%igen Anstieg des Website-Verkehrs. Die Las Vegas Aces führen bei der durchschnittlichen Anreisestrecke der Fans mit 578 Meilen pro Spiel.

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WNBA Fan Interest and Ticket Demand Ahead of 2025 Season

CHICAGO, May 13, 2025 (GLOBE NEWSWIRE) -- Vivid Seats Inc. (NASDAQ: SEAT), a leading marketplace that utilizes its technology platform to connect millions of buyers with thousands of ticket sellers across hundreds of thousands of events each year, today released its 2025 WNBA Loyalty Report, highlighting which WNBA teams command the strongest fan engagement across the country. The report provides a detailed look at the league's most passionately supported franchises by analyzing ticket data* to show the most in-demand matchups, alongside website traffic trends, travel distance, and state-by-state team popularity**.

A League on the Rise

According to new data from Vivid Seats, the average ticket price across the WNBA has seen a 49% increase year-over-year, as demand for women’s basketball continues to grow. Whether it’s the dynamic rookie talent, new franchises, or the magnetic pull of returning stars, the WNBA is entering a new era of relevance and reach.

Fans are traveling 12% farther to attend WNBA games this season compared to the same timeframe last year, with the average distance now reaching 346 miles. Overall, site traffic to Vivid Seats’ WNBA page surged by 251% on WNBA Draft night, reflecting the excitement in this year’s rookie class and the league’s future.

Indiana Fever Fueling League-Wide Buzz

Vivid Seats tracks the most in-demand WNBA matchups based on average sold ticket prices, revealing which teams are driving fan excitement this season. For 2025, the Indiana Fever appear in four of the top five most in-demand games of the season. Leading the charge is their June 19 showdown against the Golden State Valkyries, Caitlin Clark’s first matchup against the league’s newest franchise, second only to the 2025 WNBA All Star Game.

Vivid Seats 2025 WNBA Loyalty Report 

Most In-Demand 2025 Matchups

Average Sold Price 2025 (as of May 9, 2025)

  1. WNBA All Star Game 7/19/25 - $533
  2. Indiana Fever at Golden State Valkyries 6/19/25 - $519
  3. Indiana Fever at Dallas Wings 8/1/25 - $514
  4. Indiana Fever at Washington Mystics 5/28/25 - $461
  5. Indiana Fever at Connecticut Sun 7/15/25 - $446

In a nationwide look at WNBA team popularity, the Indiana Fever have emerged as the most favored team across the United States, claiming the top spot in 13 states. The Las Vegas Aces follow closely with dominance in 8 states. The Connecticut Sun rounds out the top three, winning over fans in 6 states. As excitement for the season continues to grow, these teams are proving their influence far beyond their home courts. Fans can explore the interactive map here to see which team claimed their state.

2025 Most Popular WNBA Teams by State

Ticket Sales from January 1, 2024, to Present Day

  1. Indiana Fever
  2. Las Vegas Aces
  3. Connecticut Sun
  4. New York Liberty
  5. Dallas Wings

Paige Bueckers’ Arrival Sparks Dallas Wings Surge

Website traffic data offers a clear window into fan demand, and the Dallas Wings have set a new standard. After winning the 2025 WNBA Draft Lottery, the team saw a jaw-dropping 920% spike in site traffic, far outpacing even the NBA’s Atlanta Hawks who recorded a 23% jump after landing the top pick in 2024. The momentum only grew after Dallas selected UConn sensation Paige Bueckers as the No. 1 overall pick. Traffic to the Wings' page alone soared 389%, with average ticket prices for Wings games up 74% year-over-year. Bueckers' arrival hasn’t just energized the fan base; it’s reshaping the franchise’s trajectory as the Wings are the most in-demand WNBA team, based on home ticket prices, this season.

Las Vegas Aces Still Drawing Crowds

Destination: Aces. Vivid Seats data reveals fan devotion not just in ticket sales, but in miles traveled. The Las Vegas Aces lead the WNBA in average travel distance, with fans journeying an impressive 578 miles to see them play, home or away. That’s the longest average travel distance in the league, well ahead of the Golden State Valkyries, and Minnesota Lynx, highlighting the Aces’ nationwide draw.

Top Traveling Fandoms

Average Distance Home + Away Games 2025 (as of May 9, 2025)

  1. Las Vegas Aces – 578 miles
  2. Golden State Valkyries – 414 miles
  3. Minnesota Lynx – 395 miles
  4. Los Angeles Sparks – 390 miles
  5. Seattle Storm – 388 miles

Vivid Seats rewards the most loyal fans. Beginning May 13 fans can play daily WNBA-themed trivia in Game Center, Vivid Seats’ in-app free-to-play product, to score points towards ticket discounts and enter drawings for free WNBA tickets this season! Game Center can be found in the Vivid Seats app in the Play tab, which showcases games of the day, redeemable credits and Leagues.

Download the Vivid Seats app, available on iOS and Android, to find tickets to the hottest WNBA matchups this season.

*Data was recorded by analyzing ticket data as of May 9, 2025, and excludes preseason and postseason ticket sales.

 **Data was recorded by tracking the number of tickets sold to a team’s games, from 1/1/2024 to present day, per billing zip code. Excludes preseason and postseason ticket sales.

ABOUT VIVID SEATS

Founded in 2001, Vivid Seats is a leading online ticket marketplace committed to becoming the ultimate partner for connecting fans to the live events, artists, and teams they love. Based on the belief that everyone should “Experience It Live,” the Chicago-based company provides exceptional value by providing one of the widest selections of events and tickets in North America and an industry leading Vivid Seats Rewards program where all fans earn on every purchase. Vivid Seats also owns Vivid Picks, a daily fantasy sports app. Through its proprietary software and unique technology, Vivid Seats drives the consumer and business ecosystem for live event ticketing and enables the power of shared experiences to unite people. Vivid Seats has been recognized by Newsweek as one of America’s Best Companies for Customer Service in ticketing. Fans who want to have the best live experiences can start by downloading the Vivid Seats mobile app, going to vividseats.com, or calling 866-848-8499.

Media Contact:

Vivid Seats

Aida Rizvic

aida.rizvic@vividseats.com

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/4f3d7705-9ab7-4099-9f6c-a3501a11b355


FAQ

What is the average ticket price for the 2025 WNBA All-Star Game?

The 2025 WNBA All-Star Game ticket price averages $533, making it the most expensive WNBA game of the season.

How much has WNBA ticket demand increased on Vivid Seats in 2025?

WNBA ticket prices have increased 49% year-over-year according to Vivid Seats' 2025 data.

Which WNBA team has the most popular tickets across states in 2025?

The Indiana Fever is the most popular WNBA team, leading ticket sales in 13 states.

How far do Las Vegas Aces fans travel on average to attend games in 2025?

Las Vegas Aces fans travel an average of 578 miles to attend games, the longest distance in the WNBA.

What was the impact of Paige Bueckers' draft selection on Dallas Wings ticket demand?

After selecting Paige Bueckers first overall, the Dallas Wings saw a 389% increase in page traffic and a 74% year-over-year increase in average ticket prices.
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