Simmons Bank Helps Customers Save $5.2 Million in "Change" in 2022 with Round-Up Program
Simmons Bank announced that its Round-Up savings program enabled customers to save over $5.2 million in the first eleven months of 2022.
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Rhea-AI Summary
Simmons Bank announced that its Round-Up savings program enabled customers to save over $5.2 million in the first eleven months of 2022. With participation from more than 26,500 customers, usage increased by approximately 5% year-over-year, while savings rose by 7%. The program automates savings by rounding debit card transactions to the nearest dollar, depositing the change into savings or checking accounts. This initiative reflects growing financial security among Americans, with recent surveys indicating that only 44% of adults have adequate savings for emergencies.
Positive
- Round-Up program allowed customers to save over $5.2 million in 2022.
- Participation grew to more than 26,500 customers, a 5% increase from 2021.
- Total savings increased by 7% year-on-year.
Negative
- None.
Details
News Market Reaction – SFNC
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PINE BLUFF, Ark., Dec. 21, 2022 /PRNewswire/ -- Simmons Bank announced today its automatic savings program, Round-Up, allowed customers to save over
According to a Bankrate survey released earlier this year, only four out of 10 Americans have enough savings to cover the cost of a
"Simmons Bank Round-Up Savings programs provides a convenient way for customers to put their savings plan on 'auto-pilot' by adding to their savings or checking account with each debit card transaction they make," said Joshua Jensen, chief deposit officer at Simmons Bank. "When customers enroll in this program, the "change" remaining from a transaction is placed into a savings or checking account, providing customers the ability to conveniently save money to reach their savings goals."
Established in 2014, the Simmons Bank Round-Up program is designed to eliminate the effort needed to save by automating the process when customers use their debit card to conduct a purchase. With each debit card purchase made by a customer who is enrolled in the program, Simmons Bank rounds the transaction up to the nearest whole dollar and deposits the "change" into a Simmons Bank savings or checking account of the customer's choice.
Simmons Bank is a wholly owned subsidiary of Simmons First National Corporation (NASDAQ: SFNC), a Mid-South based financial holding company that has paid cash dividends for 113 consecutive years. Simmons Bank operates more than 230 branches in Arkansas, Kansas, Missouri, Oklahoma, Tennessee and Texas. Founded in 1903, Simmons Bank offers comprehensive financial solutions delivered with a client-centric approach. In 2022, Simmons Bank was named to Forbes list of "America's Best Banks" for the second consecutive year and to Forbes list of "World's Best Banks" for the third consecutive year. Additional information about Simmons Bank can be found on our website at simmonsbank.com, by following @Simmons_Bank on Twitter or by visiting our newsroom.
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SOURCE Simmons Bank
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