Ninja Launches Its First-Ever Microwave, that Crisps Like an Air Fryer

Key Terms

pfas medical

PFAS are a group of human-made chemicals used in many everyday products, such as non-stick cookware, water-repellent clothing, and food packaging, because they resist heat, water, and grease. They are often called "forever chemicals" because they do not break down easily in the environment or the human body, potentially leading to health concerns. For investors, the presence of PFAS-related risks can impact companies’ reputations, legal liabilities, and future costs.

ptfe medical

ptfe is a durable, man-made plastic known for an extremely slippery, nonstick surface and strong resistance to heat, chemicals and wear; think of it like a protective, long-lasting coating similar to the nonstick layer on a frying pan. Investors watch PTFE because it is widely used in seals, coatings, pipes and medical and electronic components, so its availability, price and regulatory or environmental issues can affect manufacturers’ costs, product performance and profit margins.

sous vide technical

Sous vide is a cooking method where food is vacuum-sealed in plastic and cooked in a precisely temperature-controlled water bath for longer periods, producing very even doneness and consistent texture. For investors, sous vide identifies a clear product or service category—appliances, prepared foods, restaurant techniques and packaging—that taps consumer demand for convenience and premium quality, can support higher prices or repeat purchases, and brings specific food‑safety and regulatory considerations.

srp financial

Suggested retail price (SRP) is the price a manufacturer or distributor recommends that retailers charge consumers for a product. It matters to investors because SRP guides expected revenue and profit margins, influences how competitively a product will be sold, and helps model sales volumes—think of it as the suggested sticker price on a car that helps buyers and sellers set expectations, even though actual selling prices may vary.

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The #1 air fryer brand¹ brings its viral non-toxic Ninja Crispi™ glass technology to the microwave, plus two more launches this summer.

NEEDHAM, Mass.--(BUSINESS WIRE)-- SharkNinja, Inc. (NYSE: SN), a leading global product design and technology company, today introduced the Ninja Crispi™ Microwave, the brand's first-ever countertop microwave built to crisp as well as it heats. It joins the recently launched Ninja CRISPi^® DualZone and the upcoming Ninja MultiPot™ XL, extending Ninja's latest cooking innovations across the microwave, air fryer and multicooker categories.

Ninja Crispi™ Microwave

For decades, consumers have relied on microwaves for speed while settling for soggy leftovers and unevenly heated meals. Building on the success of the Ninja CRISPi^® platform, Ninja reimagined the microwave experience. The Ninja Crispi™ Microwave delivers your traditional settings plus crispy, oven-quality results in non-toxic glass, with full meals ready up to 60% faster than a conventional oven.²

The breakthrough is FusionCrisp™ Technology. It starts with microwave cooking, then automatically finishes with Ninja's legendary air frying, using superheated cyclonic air up to 450°F to take food from frozen to crispy in 10 minutes.³ The Ninja Crispi™ Microwave brings CleanCrisp™ glass to countertop microwave cooking for the first time. The 5.5-quart glass basket is non-toxic PFAS & PTFE free, while its flatbed design provides 40% more usable surface⁴, making it easy to prepare meals for eight to 10 people.

"The microwave has long been the go-to for quick meals and it's always made the same tradeoff: fast or good, never both," said Michaela Dubeau, VP of Product Development at Ninja. "We decided to rethink it completely. The Ninja^® Crispi™ Microwave combines microwave speed with the power of an air fryer, so you get the texture you actually want, not just the speed you're used to."

Beyond the microwave, the CRISPi^® lineup introduced the Ninja CRISPi^® DualZone this summer, the first glass air fryer with DualZone™ Technology. Two independent 4-quart CleanCrisp™ glass zones run at different settings finishing both at the same time with Smart Finish^® for a total of 8-quarts of cooking capacity. With six functions, Air Fry, Bake, Dehydrate, Max Crisp, Roast, and Recrisp, it offers more ways to meal prep, host, or make meals for the whole family.

Later this summer, DualZone™ Technology enters the multicooker category with the Ninja MultiPot™ XL 12-in-1 Multicooker. Two 3.3-quart ceramic pots let you make two completely different dishes at once, or swap in the single 7.5-quart XL pot via MegaZone Cooking to feed up to 12. Powered by 1,500 watts and temperatures up to 400°F, its 12 one-touch functions deliver better, hotter, faster results^5- including category-first Sautee, plus Sous Vide, Stir Fry and Hot Pot.

The Ninja Crispi™ Microwave (SRP $449) and the Ninja CRISPi^® DualZone (SRP $349.99) are available now, and the Ninja MultiPot™ XL (SRP $249) arrives September 8th, all online at SharkNinja.com.

¹ Source: Circana LLC, Retail Tracking Service, US, Air Fryers, Dollar Sales, Jan 9, 2022- Jan 3, 2026
² vs. a conventional oven.
³ based on air fry wattage (1700W) for MW101 vs FN101 (1500W)
⁴ vs. a 0.9 cu. Ft. turntable microwave.
⁵ vs. Crock-Pot 7-Quart Oval Manual Slow Cooker SCV700-S-BR

About SharkNinja
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world. For more information, please visit sharkninja.com.

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SharkNinja
Investor Relations: ir@sharkninja.com
Public Relations: pr@sharkninja.com

Source: SharkNinja