Five Guys Extends Partnership with SoundHound AI
SoundHound AI (Nasdaq: SOUN) expanded its partnership with Five Guys on Jan 28, 2026, extending deployment of SoundHound’s voice AI ordering agents across the chain.
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Rhea-AI Summary
SoundHound AI (Nasdaq: SOUN) expanded its partnership with Five Guys on Jan 28, 2026, extending deployment of SoundHound’s voice AI ordering agents across the chain. The system has handled over 1,000,000 guest interactions and supports ordering at hundreds of Five Guys locations, with franchisees offered expansion options.
SoundHound says the AI can answer 100% of incoming orders during peak hours, reduce employee interruptions, handle menu questions, promotions, allergens, and operates on SoundHound’s platform that powers over 10,000 locations.
Positive
- Processed >1,000,000 customer AI interactions to date
- AI handles 100% of incoming orders even during peak hours
- Existing deployment across hundreds of Five Guys locations with option to expand
- SoundHound platform powers over 10,000 locations
Negative
- None.
Details
News Market Reaction – SOUN
On Jan 28, the day this news came out, SOUN closed 2.52% below the previous close.
Data tracked by StockTitan Argus for the Jan 28 session.
Key Figures
- Five Guys AI interactions
- more than one million
- Guest interactions handled by SoundHound’s ordering agent to date
- Five Guys locations
- hundreds of locations
- Restaurants already offering AI-powered ordering experience
- Order coverage
- 100% of incoming orders
- Orders that Five Guys can answer using SoundHound’s voice AI
- AI-powered locations
- well over 10,000 locations
- Total locations powered by SoundHound’s voice and conversational AI
Previous Partnership,AI Reports
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Bridgepointe partnership to drive Amelia 7 and Autonomics deployments.
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Telarus alliance to bring Amelia 7 and Autonomics to enterprises.
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Red Lobster deal for AI-powered phone ordering across all locations.
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Acrelec collaboration to power next-gen AI drive-thru systems.
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AVANT partnership to distribute Amelia 7.0 and Autonomics to enterprises.
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
Key Terms
conversational AI technical
voice AI technical
AI-powered ordering agents technical
AI-generated analysis. How Rhea-AI works. Not financial advice.
Leading burger chain extends use of SoundHound’s AI-powered ordering agent, which has already handled more than one million guest interactions
SANTA CLARA, Calif., Jan. 28, 2026 (GLOBE NEWSWIRE) -- SoundHound AI, Inc. (Nasdaq: SOUN), a global leader in voice and conversational AI, today announced the expansion of its relationship with Five Guys, one of the nation’s most iconic burger brands.
The renewal highlights the strength of the collaboration, as SoundHound’s AI-powered ordering agents have already supported Five Guys in processing well over a million customer AI interactions to date. The fast casual favorite and industry innovator already offers an AI-powered ordering experience across hundreds of locations and will be giving franchisees the option of offering them more through this agreement.
Five Guys wants to ensure it offers customer experiences the way today’s customers expect, and AI technology improves both customer service and operational efficiency. Leveraging SoundHound’s voice AI, Five Guys is able to answer
“We’re always looking for ways to innovate and make the guest experience as smooth and convenient as possible,” said Zerrick Pearson, CIO of Five Guys. “Being able to offer our franchisees a reliable ordering solution that can handle every order — even during our busiest times — has made a real impact on both our customers and our team.”
SoundHound’s voice AI technology is trained on Five Guys extensive menu and designed to understand regular human speech so that customers can order by speaking naturally – just as they would to another human. Beyond taking orders, SoundHound’s AI technology can answer a variety of menu-related questions, provide information about specials and promotions, and handle inquiries about opening times, parking, allergens, and other frequently asked questions.
“Five Guys is a forward-thinking partner that continues to raise the bar on what the ordering experience can be,” said James Hom, Chief Product Officer at SoundHound AI. “We’re proud to support their restaurants with solutions that enhance both the guest experience and day-to-day operations for staff.”
SoundHound powers well over 10,000 locations with its industry-leading voice and conversational AI technology. For more information about SoundHound AI’s restaurant solutions, please visit: https://www.soundhound.com/voice-ai-solutions/restaurants/.
About SoundHound AI
SoundHound AI (Nasdaq: SOUN), a global leader in voice and conversational intelligence, delivers AI solutions that allow businesses to offer superior experiences to their customers. Built on proprietary technology, SoundHound’s voice AI delivers best-in-class speed and accuracy in numerous languages to product creators and service providers across retail, financial services, healthcare, automotive, smart devices, and restaurants. The company’s various groundbreaking AI-driven products include Smart Answering, Smart Ordering, Dynamic Drive-Thru, and the Amelia Platform, which powers AI Agents for enterprise. In addition, SoundHound Chat AI, a powerful voice assistant with integrated Generative AI, and Autonomics, a category-leading operations platform that automates IT processes, have allowed SoundHound to power millions of products and services, and processes billions of interactions each year for world-class businesses.
Media Contact:
Gianna Arantes
201-815-9852
PR@SoundHound.com
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/12dd11f3-c0ff-4715-bf3b-ed5d592760c1
FAQ
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