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Global First As SoundHound AI’s Voice Assistant With Integrated ChatGPT Goes Into Full Production with Stellantis DS Automobiles; In-Car Usage Sees Huge Growth

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SoundHound AI, Inc. (SOUN) announces the full production launch of its voice assistant with integrated ChatGPT in collaboration with Stellantis DS Automobiles. The innovative technology, named Iris, will be available in thirteen languages across eighteen countries, offering hands-free voice control for various tasks. The system aims to reduce the risk of 'AI hallucinations' and has shown a significant increase in user engagement, with DS Automobiles reporting over a 50% rise in usage.
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The integration of SoundHound AI's voice assistant with generative AI capabilities into DS Automobiles marks a significant advancement in the automotive industry's adoption of AI technology. This collaboration is a strategic move not only for SoundHound AI but also for Stellantis, the parent company of DS Automobiles. The increased usage rates reported by DS Automobiles, which exceed 50%, indicate a strong consumer demand for enhanced in-vehicle experiences. The ability to respond to a wide array of queries in real-time suggests a shift towards more interactive and intelligent vehicles, potentially setting a new standard for consumer expectations in the automotive market.

From a market perspective, this innovation could serve as a competitive differentiator, driving brand loyalty and potentially increasing market share for DS Automobiles. For SoundHound AI, the successful full-scale implementation of this technology could lead to further partnerships with other manufacturers, thus expanding its market presence and revenue streams. The reduction of 'AI hallucinations' addresses a critical concern in AI adoption, potentially increasing consumer trust in voice AI technologies.

The deployment of SoundHound's AI voice assistant, featuring ChatGPT integration, represents a significant technological leap within the automotive sector. This development is poised to enhance the driving experience by providing drivers with a more natural and intuitive way to interact with their vehicles. The proprietary approach to minimize 'AI hallucinations' is crucial, as reliability and safety are paramount in automotive applications. The ability to understand and process a broad range of questions in multiple languages underscores the global applicability and scalability of the technology.

For the automotive industry, this sets a precedent for future in-car technologies and could pressure competitors to accelerate their own AI integrations to keep pace. The long-term implications could include shifts in consumer buying patterns, with preferences increasingly leaning towards vehicles equipped with advanced AI features. Additionally, this technology could pave the way for new data-driven business models, such as personalized in-car services and targeted advertising.

The collaboration between SoundHound AI and Stellantis represents a notable advancement in voice AI, particularly with the integration of generative AI models like ChatGPT. The ability for the voice assistant to handle complex and context-rich queries in real-time highlights significant progress in natural language processing (NLP) and machine learning. The reported reduction in 'AI hallucinations' suggests improvements in the model's reliability, which is crucial for user acceptance and safety in an automotive context.

As AI becomes a core component of consumer products, SoundHound's success in this venture could catalyze further R&D investments across the tech industry, aiming to refine AI applications in various sectors. The emphasis on a seamless integration with existing AI models indicates a trend towards interoperability in AI technologies, which could have broad implications for how future AI systems are designed and implemented.

SoundHound Chat AI voice assistant already piloting with several brands and goes into full production with DS automobiles next month

SANTA CLARA, Calif.--(BUSINESS WIRE)-- SoundHound AI, Inc. (Nasdaq: SOUN), a global leader in voice artificial intelligence, today announced that its voice assistant with integrated ChatGPT will be the first to go into full production with an international automaker. SoundHound Chat AI for Automotive was the first generative AI-enabled in-vehicle voice assistant on the market in April 2023, and will be available in Stellantis DS Automobiles starting next month, less than a year later.

Global First As SoundHound AI’s Voice Assistant With Integrated ChatGPT Goes Into Full Production with Stellantis DS Automobiles (Graphic: Business Wire)

Global First As SoundHound AI’s Voice Assistant With Integrated ChatGPT Goes Into Full Production with Stellantis DS Automobiles (Graphic: Business Wire)

Following a successful pilot with DS vehicles in the UK, Spain, France, Germany, and Italy, the automaker will now make its SoundHound Chat AI-powered assistant, Iris, available in thirteen languages across eighteen countries. The most sophisticated assistant available today, Iris can respond to a vast range of questions from hundreds of real-time domains, as well as large language models like ChatGPT.

This new technology ultimately allows drivers and passengers to use hands-free voice control to unlock a vast range of information and updates – whether that’s for planning a trip, opening the sunroof, asking for the sports scores, making a call, or accessing parking information from their destination.

The SoundHound system also uses a proprietary approach to massively reduce the risk of “AI hallucinations” – misleading and unpredictable responses often associated with some large language models (LLMs).

“This is a world first, made possible by our exceptional voice AI technology that integrates seamlessly with ChatGPT, or any other generative AI model,” said Keyvan Mohajer, CEO and Co-Founder of SoundHound AI. “In piloting SoundHound Chat AI with automakers, we’ve been blown away by consumer enthusiasm as demonstrated by the huge increase in engagement with the voice assistant. We believe the potential use cases are endless.”

First data shows huge increase in usage

SoundHound AI has now piloted this technology across a range of high profile OEM brands, and has found that adding generative AI capabilities to in-vehicle voice assistants hugely increases the frequency with which drivers and passengers use them – with DS Automobiles reporting an increase of over 50%.

Alongside more familiar requests, like navigation, texting, and weather updates, voice assistants with integrated generative AI further help drivers by answering questions like:

  • What's the typical weather in Normandy in March?
  • What are fun things to do there in the rain?
  • Tell me about the best museum around there?
  • Navigate me to the museum you just recommended

This enthusiasm for ChatGPT-like functionality bears out the findings of SoundHound AI’s 2023 driver survey, where 50% of all regular drivers responded to say they were likely to use it.

How it works

SoundHound Chat AI platform can integrate with any third party generative AI model to create a seamless conversational experience. It keeps the conversation going, providing fast, accurate responses to queries without frustrating results (“I’m sorry, I didn’t get that”). It does this using proprietary technology that intelligently selects the correct response from the most appropriate domain – whether that’s a ChatGPT-powered answer, or the kind of response that large language models can’t handle, like real-time questions about weather, sports, stock, and flight status.

With the launch of SoundHound Chat AI, SoundHound unveiled its proprietary approach, which uses software engineering technology named CaiLAN (Conversational AI Language) and machine learning technology named CaiNet (Conversational AI Network) to ensure fast, accurate, and appropriate responses. The former, deploys software engineering to efficiently build knowledge domains (like weather, restaurants, traffic, and local search), while the latter uses machine learning to better understand queries and provide the right responses. CaiNET can connect to SoundHound’s internal models as well as external models such as OpenAI’s GPT, among others. CaiLAN controls and arbitrates the results to provide the best response to the user.

SoundHound AI + global automakers

SoundHound AI continues to expand its existing customer base, which has attracted over 25 car brands in just seven years. The automotive brands that have chosen SoundHound’s solutions represent roughly 25% of all the units produced in the world today.

To learn more about automotive solutions from SoundHound AI, visit www.soundhound.com.

About SoundHound AI

SoundHound (Nasdaq: SOUN), a global leader in conversational intelligence, offers voice AI solutions that let businesses offer incredible conversational experiences to their customers. Built on proprietary technology, SoundHound’s voice AI delivers best-in-class speed and accuracy in numerous languages to product creators across automotive, TV, and IoT, and to customer service industries via groundbreaking AI-driven products like Smart Answering, Smart Ordering, and Dynamic Interaction™, a real-time, multimodal customer service interface. Along with SoundHound Chat AI, a powerful voice assistant with integrated Generative AI, SoundHound powers millions of products and services, and processes billions of interactions each year for world class businesses.

Fiona McEvoy

415 610-6590

PR@SoundHound.com

Source: SoundHound AI, Inc.

FAQ

What is the name of the company launching the voice assistant with ChatGPT technology?

SoundHound AI, Inc. (SOUN)

Which automaker will be the first to go into full production with this voice assistant?

Stellantis DS Automobiles

How many languages will the voice assistant be available in?

Thirteen languages

What is the purpose of the voice assistant with integrated ChatGPT technology?

To provide hands-free voice control for various tasks.

What is the reported increase in usage of the voice assistant by DS Automobiles?

Over 50%

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