Sportsman’s Warehouse and Silencer Central Partnership Allows Seamless Suppressor Purchases Online
Rhea-AI Summary
Sportsman's Warehouse (Nasdaq: SPWH) has announced a strategic partnership with Silencer Central to offer online suppressor purchases through sportsmans.com. The collaboration enables customers to buy suppressors online and complete required paperwork digitally, with direct home delivery available in 42 states where silencer ownership is permitted.
Through the 'Delivered by Silencer Central Program', customers can purchase BANISH suppressors on Sportsman's Warehouse's ecommerce platform. Silencer Central manages all necessary documentation and provides door-to-door delivery service, streamlining what was previously a complex purchasing process.
This partnership enhances Sportsman's Warehouse's specialty product offerings and reinforces their commitment to providing superior service and equipment to hunters and firearms enthusiasts.
Positive
- Expansion of specialty product offerings through new suppressor sales channel
- Enhanced customer convenience with digital paperwork and home delivery
- Access to 42-state market for suppressor sales
- Strategic partnership strengthens online retail capabilities
Negative
- to states where silencer ownership is legal
- Restricted to single brand (BANISH) suppressors
News Market Reaction – SPWH
On the day this news was published, SPWH declined 3.45%, reflecting a moderate negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
This partnership allows customers to purchase and complete the paperwork online and have the suppressor delivered direct to home
WEST JORDAN, Utah, March 12, 2025 (GLOBE NEWSWIRE) -- Sportsman’s Warehouse Holdings, Inc. (“Sportsman’s Warehouse” or the “Company”) (Nasdaq: SPWH) announced today that customers can now purchase suppressors online through its retail partnership with Silencer Central. Through this unique program, customers can shop the Sportsman’s Warehouse website for suppressors, with Silencer Central taking care of the required paperwork and convenient door to door delivery.
Paul Stone, Chief Executive Officer of Sportsman’s Warehouse said, “whether you’re an avid hunter or firearms enthusiast, this groundbreaking partnership further expands the specialty product offerings that can only be found at sportsmans.com. Silencer Central has a proven reputation for streamlining the once complex process of purchasing a suppressor, and we are excited to now offer this convenient service and added benefit to our customers. Delivering a high-quality suppressor right to the purchaser’s door will be well received. This new partnership further underscores our mission to consistently provide Great Gear and Great Service.”
The Delivered by Silencer Central Program is an exciting development for Sportsman’s Warehouse, a leading omni-channel retailer. It allows instant access to suppressor sales and front-door delivery in the 42 states that allow silencer ownership. The Company is able to leverage the unique systems and expertise of Silencer Central that now allows customers to complete all the necessary paperwork online and take advantage of this unique program.
“Sportsman’s Warehouse is one the premier retailers of firearms and accessories in the country, with a robust ecommerce platform that fits perfectly with our unique online suppressor program,” said Brandon Maddox, Silencer Central Chief Executive Officer. “We are thrilled to partner with them, allowing customers to purchase BANISH suppressors directly from their ecommerce website. Through this unique program, we handle the required customer paperwork and take it one step further to deliver the suppressor right to the customer’s door. It’s exciting to work with Sportsman’s Warehouse and provide more people a convenient way to purchase the suppressors they want.”
About Sportsman’s Warehouse Holdings, Inc.
Sportsman’s Warehouse Holdings, Inc. is an outdoor specialty retailer focused on meeting the needs of the seasoned outdoor veteran, the first-time participant, and everyone in between. We provide outstanding gear and exceptional service to inspire outdoor memories.
For press releases and certain additional information about the Company, visit the Investor Relations section of the Company's website at www.sportsmans.com.
Investor Contact:
Riley Timmer
Vice President, Investor Relations
Sportsman’s Warehouse
(801) 304-2816
investors@sportsmans.com
FAQ
How does the new SPWH-Silencer Central partnership work for suppressor purchases?
In how many states can SPWH customers get suppressors delivered through this program?
What brand of suppressors will be available through SPWH's new online program?
What advantages does the SPWH-Silencer Central partnership offer to customers?
