Sportradar Announces Close of Acquisition of IMG ARENA and Its Strategic Portfolio of Global Sports Betting Rights
Sportradar (NASDAQ: SRAD) announced on November 3, 2025 it completed the acquisition of IMG ARENA and its global sports betting rights portfolio from Endeavor and OB Global. The portfolio covers relationships with >70 rightsholders and delivers ~38,000 official data events and ~29,000 streaming events across 14 sports on six continents, bringing Sportradar's total sports coverage to >1 million matches annually.
The transaction is structured so Sportradar pays no financial consideration; total financial consideration tied to the deal is $225 million—about $122 million in seller prepayments to rightsholders and ~$103 million payable to Sportradar subject to customary purchase price adjustments and to be made over a two-year period. The company expects the deal to be accretive to adjusted EBITDA margins and free cash flow conversion while accelerating revenue, adjusted EBITDA, and free cash flow growth.
Sportradar (NASDAQ: SRAD) ha annunciato il 3 novembre 2025 di aver completato l'acquisizione di IMG ARENA e del suo portafoglio globale di diritti per scommesse sportive da Endeavor e OB Global. Il portafoglio copre relazioni con oltre 70 detentori di diritti e offre circa 38.000 eventi di dati ufficiali e circa 29.000 eventi in streaming in 14 sport su sei continenti, portando la copertura sportiva totale di Sportradar a >1 milione di partite all'anno.
La transazione è strutturata in modo che Sportradar non sostenga alcun corrispettivo finanziario; il corrispettivo finanziario totale legato all'accordo è di 225 milioni di dollari—circa 122 milioni di dollari in anticipo ai detentori di diritti e circa 103 milioni di dollari pagabili a Sportradar soggetti a consueti aggiustamenti del prezzo di acquisto e da versare nell'arco di un periodo di due anni. L'azienda prevede che l'operazione sia vantaggiosa per i margini EBITDA rettificati e per la conversione della gestione di cassa libera, accelerando al contempo la crescita dei ricavi, dell'EBITDA rettificato e della cassa libera.
Sportradar (NASDAQ: SRAD) anunció el 3 de noviembre de 2025 que completó la adquisición de IMG ARENA y de su cartera global de derechos de apuestas deportivas de Endeavor y OB Global. La cartera abarca relaciones con más de 70 titulares de derechos y ofrece ~38.000 eventos de datos oficiales y ~29.000 eventos en streaming en 14 deportes en seis continentes, llevando la cobertura deportiva total de Sportradar a >1 millón de partidos al año.
La transacción está estructurada de modo que Sportradar no pague contraprestación financiera; la contraprestación financiera total vinculada al acuerdo es de 225 millones de dólares—aproximadamente 122 millones de dólares en anticipos para los titulares de derechos y ~103 millones de dólares a pagar a Sportradar, sujeto a ajustes habituales del precio de compra y a realizarse durante un periodo de dos años. La empresa espera que el acuerdo sea beneficioso para los márgenes de EBITDA ajustados y la conversión de flujo de caja libre, al tiempo que acelera el crecimiento de ingresos, EBITDA ajustado y flujo de caja libre.
Sportradar (NASDAQ: SRAD)는 2025년 11월 3일 Endeavor와 OB Global로부터 IMG ARENA와 글로벌 스포츠 베팅 권리 포트폴리오를 인수했다고 발표했습니다. 포트폴리오는 권리 보유자 70여 곳 이상과의 관계를 다루며 약 38,000건의 공식 데이터 이벤트와 약 29,000건의 스트리밍 이벤트를 14개 종목의 스포츠로 전 세계 6대 대륙에 걸쳐 제공합니다. 이로써 Sportradar의 전체 스포츠 커버리지는 연간 100만 경기로 증가합니다.
거래 구조상 Sportradar는 재정적 대가를 지불하지 않으며, 거래에 연결된 총 재정 대가는 2억 2500만 달러로, 매도자에 대한 선지급으로 약 1억 2,200만 달러가 권리 보유자에게 먼저 지급되고 1억 3만 달러가 일반적인 매매가격 조정에 따라 Sportradar에 지급되며 2년 간에 걸쳐 이루어질 예정입니다. 이 회사는 이 거래가 조정된 EBITDA 마진과 자유현금흐름의 증가로 귀속될 것이며 매출, 조정된 EBITDA 및 자유현금흐름의 성장을 가속화할 것이라고 기대합니다.
Sportradar (NASDAQ: SRAD) a annoncé le 3 novembre 2025 avoir terminé l'acquisition de IMG ARENA et de son portefeuille mondial de droits de paris sportifs d'Endeavor et OB Global. Le portefeuille couvre des relations avec plus de 70 titulaires de droits et livre environ 38 000 événements de données officielles et environ 29 000 événements en streaming dans 14 sports sur six continents, portant la couverture sportive totale de Sportradar à >1 million de matchs par an.
La transaction est structurée de sorte que Sportradar ne verse aucune contrepartie financière; la contrepartie financière totale liée à l'accord est de 225 millions de dollars — environ 122 millions de dollars en avances destinées aux titulaires et environ 103 millions de dollars à payer à Sportradar sous réserve des ajustements habituels du prix d'achat et à effectuer sur une période de deux ans. L'entreprise s'attend à ce que l'opération soit génératrice d'EBITDA ajusté et de conversion de flux de trésorerie disponible tout en accélérant la croissance des revenus, de l'EBITDA ajusté et des flux de trésorerie disponibles.
Sportradar (NASDAQ: SRAD) gab am 3. November 2025 bekannt, die Übernahme von IMG ARENA und seinem globalen Portfolio an Rechten für Sportwetten von Endeavor und OB Global abgeschlossen zu haben. Das Portfolio umfasst Beziehungen zu >70 Rechteinhabern und liefert ca. 38.000 offizielle Datenereignisse und ca. 29.000 Streaming-Ereignisse in 14 Sportarten auf sechs Kontinenten, wodurch Sportradar's gesamte Sportabdeckung auf >1 Million Matches jährlich steigt.
Die Transaktion ist so strukturiert, dass Sportradar keinerlei finanzielle Gegenleistung zahlt; die gesamte finanzielle Gegenleistung im Zusammenhang mit dem Geschäft beträgt 225 Millionen US-Dollar — etwa 122 Millionen US-Dollar als Vorauszahlungen an Rechteinhaber und ca. 103 Millionen US-Dollar, die an Sportradar zahlbar sind und üblichen Anpassungen des Kaufpreises unterliegen und über einen Zeitraum von zwei Jahren geleistet werden. Das Unternehmen erwartet, dass das Geschäft zu einer Steigerung der angepassten EBITDA-Margen sowie der freien Cashflow-Konversion führt, während Umsatzwachstum, angepasstes EBITDA und freier Cashflow beschleunigt werden.
Sportradar (NASDAQ: SRAD) أعلنت في 3 نوفمبر 2025 أنها أتمت الاستحواذ على IMG ARENA ومحفظة حقوق المراهنات الرياضية العالمية التابعة لها من Endeavor و OB Global. تغطي المحفظة علاقات مع أكثر من 70 صاحب حقوق وتقدم نحو 38,000 حدث بيانات رسمي ونحو 29,000 حدث بث عبر 14 رياضة على ستة قارات، مما يعزز التغطية الرياضية الإجمالية لـ Sportradar إلى >1 مليون مباراة سنوياً.
تم هيكلة الصفقة بحيث لا تدفع Sportradar أي مقابل مالي؛ الإجمالي المالي المرتبط بالصفقة هو 225 مليون دولار—حوالي 122 مليون دولار كمقدمات للبائعين إلى أصحاب الحقوق و~103 ملايين دولار مستحقة الدفع لـ Sportradar وفقاً للتعديلات المعتادة لسعر الشراء وتُنفق خلال فترة تمتد لـ سنتين. تتوقع الشركة أن تكون الصفقة مضافة إلى هوامش EBITDA المعدلة وتحويل التدفقات النقدية الحرة مع تسريع نمو الإيرادات وEBITDA المعدل والتدفقات النقدية الحرة.
- $103 million payable to Sportradar over two years
- Adds ~38,000 official data events and ~29,000 streaming events
- Expands coverage to >1 million matches annually
- Transaction expected to be accretive to adjusted EBITDA margins and free cash flow conversion
- Payments to Sportradar are subject to customary purchase price adjustments
- $103 million paid over a two-year period, delaying full cash receipt
Insights
Sportradar closed the accretive IMG ARENA acquisition, adding large official data and streaming rights and near-term cash inflows.
Sportradar acquires IMG ARENA’s global sports betting rights, expanding official content to more than 1 million annual matches and adding approximately
The business mechanism is straightforward: owning rights and streams increases proprietary content supply and control, enabling higher-margin distribution, product features, and monetization across customers and platforms. Key dependencies and risks include successful technical and commercial integration of rights into the existing scalable platform, realization of stated monetization assumptions, and any customary purchase price adjustments that may change the cash profile; these factors determine whether the transaction truly raises margins and cash conversion.
Watch the timing and size of the cash payments and any disclosed purchase price adjustments over the
Acquisition to Accelerate Revenue, Adjusted EBITDA, and Free Cash Flow Growth and will be Accretive to Adjusted EBITDA Margins and Free Cash Flow Conversion
ST. GALLEN, Switzerland, Nov. 03, 2025 (GLOBE NEWSWIRE) -- Sportradar Group AG (NASDAQ: SRAD) (“Sportradar” or the “Company”) today announced it has completed its acquisition of IMG ARENA and its global sports betting rights portfolio from Endeavor Group Holdings, Inc. and OB Global Holdings, LLC. The closing marks a milestone in Sportradar’s growth strategy, further strengthening and differentiating its position as a leading technology and content provider in the most bet upon global sports, including soccer, tennis and basketball.
The acquired portfolio encompasses strategic relationships with more than 70 rightsholders, delivering approximately 38,000 official data events and 29,000 streaming events across 14 global sports on six continents. With this, Sportradar sports coverage totals more than 1 million matches annually.
The acquisition enhances the Company's content distribution and will further fuel product development. Sportradar expects to seamlessly integrate and monetize these rights across its highly scalable technology platform and client network.
Given the unique transaction structure, the acquisition is expected to be accretive to Sportradar’s adjusted EBITDA margins and free cash flow conversion while accelerating the Company’s robust revenue, adjusted EBITDA, and free cash flow growth. Sportradar is not required to provide any financial consideration as part of the acquisition. Instead, the deal includes total financial consideration to Sportradar of
Carsten Koerl, Chief Executive Officer of Sportradar, stated: "We are pleased to complete the acquisition of IMG ARENA. This marks a significant milestone for Sportradar expanding our access to premium sports content that strengthens and complements our already robust global portfolio and capabilities. With this, we are uniquely positioned to deliver even more immersive, data rich experiences to our clients, partners and fans around the world while accelerating innovation at scale across the global sports ecosystem.”
About Sportradar
Sportradar Group AG (NASDAQ: SRAD), founded in 2001, is a leading global sports technology company creating immersive experiences for sports fans and bettors. Positioned at the intersection of the sports, media and betting industries, the Company provides sports federations, news media, consumer platforms and sports betting operators with a best-in-class range of solutions to help grow their business. As the trusted partner of organizations like the ATP, NBA and WNBA, NHL, MLB, MLS, PGA TOUR, UEFA, FIFA, CONMEBOL, AFC, and the Bundesliga, Sportradar covers more than a million events annually across all major sports. With deep industry relationships and expertise, Sportradar is not just redefining the sports fan experience, it also safeguards sports through its Integrity Services division and advocacy for an integrity-driven environment for all involved. For more information about Sportradar, please visit www.sportradar.com
Safe Harbor for Forward-Looking Statements
Certain statements in this press release may constitute “forward-looking” statements and information within the meaning of Section 27A of the Securities Act of 1933, Section 21E of the Securities Exchange Act of 1934, and the safe harbor provisions of the U.S. Private Securities Litigation Reform Act of 1995 that relate to our current expectations and views of future events, including, without limitation, statements regarding future financial or operating performance, planned activities and objectives, anticipated growth resulting therefrom, market opportunities, strategies and other expectations, the IMG ARENA acquisition and its accretive nature, and our guidance and outlook. In some cases, these forward-looking statements can be identified by words or phrases such as “may,” “might,” “will,” “could,” “would,” “should,” “expect,” “plan,” “anticipate,” “intend,” “seek,” “believe,” “estimate,” “predict,” “potential,” “projects”, “continue,” “contemplate,” “confident,” “possible” or similar words. These forward-looking statements are subject to risks, uncertainties and assumptions, some of which are beyond our control. In addition, these forward-looking statements reflect our current views with respect to future events and are not a guarantee of future performance. Actual outcomes may differ materially from the information contained in the forward-looking statements as a result of a number of factors, including, without limitation, the following: economy downturns and political and market conditions beyond our control, including the impact of the Russia/Ukraine and other military conflicts such as acts or war or terrorism and foreign exchange rate fluctuations; pandemics could have an adverse effect on our business; dependence on our strategic relationships with our sports league partners; effect of social responsibility concerns and public opinion on responsible gaming requirements on our reputation; potential adverse changes in public and consumer tastes and preferences and industry trends; potential changes in competitive landscape, including new market entrants or disintermediation; potential inability to anticipate and adopt new technology and products, including efficiencies achieved through the use of artificial intelligence; potential errors, failures or bugs in our products; inability to protect our systems and data from continually evolving cybersecurity risks, security breaches or other technological risks; potential interruptions and failures in our systems or infrastructure; difficulties in our ability to evaluate, complete and integrate acquisitions successfully (including the acquisition of IMG ARENA); our ability to comply with governmental laws, rules, regulations, and other legal obligations, related to data privacy, protection and security; ability to comply with the variety of unsettled and developing U.S. and foreign laws on sports betting; dependence on jurisdictions with uncertain regulatory frameworks for our revenue; changes in the legal and regulatory status of real money gambling and betting legislation on us and our customers; our inability to maintain or obtain regulatory compliance in the jurisdictions in which we conduct our business; our ability to obtain, maintain, protect, enforce and defend our intellectual property rights; our ability to obtain and maintain sufficient data rights from major sports leagues, including exclusive rights; any material weaknesses identified in our internal control over financial reporting; inability to secure additional financing in a timely manner, or at all, to meet our long-term future capital needs; and other risk factors set forth in the section titled “Risk Factors” in our Annual Report on Form 20-F for the fiscal year ended December 31, 2024, and other documents filed with or furnished to the SEC, accessible on the SEC’s website at www.sec.gov and on our website at https://investors.sportradar.com. These statements reflect management’s current expectations regarding future events and operating performance and speak only as of the date of this press release. One should not put undue reliance on any forward-looking statements. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee that future results, levels of activity, performance and events and circumstances reflected in the forward-looking statements will be achieved or will occur. Except as required by law, we undertake no obligation to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise, after the date on which the statements are made or to reflect the occurrence of unanticipated events.
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FAQ
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