Scripps renews affiliation agreement with NBC
Rhea-AI Summary
The E.W. Scripps Company (NASDAQ: SSP) has secured a new multi-year affiliation agreement with NBC, effective January 1, 2025, covering all 11 of its NBC television stations across various markets. The agreement includes stations in key locations such as Green Bay, Milwaukee, Corpus Christi, and West Palm Beach.
The renewal emphasizes the strength of the network-affiliate model and highlights the importance of local stations in providing trusted news reporting, emergency weather alerts, and community coverage. This follows Scripps' successful affiliation agreement renewal with CBS last fall, which included WTVF in Nashville and CBS-affiliated markets in Montana.
NBCUniversal highlighted upcoming programming like the NBA as part of their continued partnership with Scripps, focusing on delivering entertainment, news, and sports content to viewers nationwide.
Positive
- Secured multi-year NBC affiliation agreement for all 11 stations
- Recently completed successful CBS affiliation renewal
- Maintains strong market presence across multiple U.S. regions
- Ensures continued access to major network programming including NBA content
Negative
- None.
News Market Reaction 1 Alert
On the day this news was published, SSP gained 7.20%, reflecting a notable positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
The new agreement, effective Jan. 1, 2025, includes WGBA in
"This expanded agreement recognizes our decades-long partnership with NBC as well as the importance of our TV stations in providing trusted local news reporting, emergency weather alerts and community coverage to these markets," said Dean Littleton, Scripps executive vice president, media broadcast operations. "Moreover, it illustrates the ongoing strength of the network-affiliate model and the enduring value of our local stations."
"We look forward to continuing our longstanding relationship with Scripps, bringing their viewers the leading broadcast network and vital entertainment, news and sports content," said Phil Martzolf, president, affiliate relations at NBCUniversal. "As we enter 2025 and look forward to exciting programming like the NBA, we will continue to work with our partners to innovate our NBC offerings on behalf of viewers nationwide."
The NBC deal follows Scripps' successful affiliation agreement renewal with CBS last fall, which covers Scripps' CBS-affiliated stations including WTVF in
Investor contact:
Carolyn Micheli, The E.W. Scripps Company, (513) 977-3732, carolyn.micheli@scripps.com
Media contact:
Becca McCarter, The E.W. Scripps Company, (513) 410-2425, rebecca.mccarter@scripps.com
Pat Bunting, NBC Universal, (201) 815-9733, Pat.Bunting@nbcuni.com
About Scripps
The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating a better-informed world. As one of the nation's largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets. Scripps reaches households across the
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SOURCE The E.W. Scripps Company