STAGWELL INC Stock Price, News & Analysis

Stagwell (NASDAQ: STGW) announced that CFO Ryan Greene will attend the Deutsche Bank Leveraged Finance Conference in Austin, TX, on October 14, 2025.

Greene and Investor Relations will hold 1x1 meetings throughout the day. Investors can request meetings via ir@stagwellglobal.com and view additional investor events at stagwellglobal.com/investors.

Stagwell (NASDAQ: STGW) released the September Harvard CAPS / Harris poll conducted Oct 1-2, 2025 among 2,413 registered voters. Key findings: Trump job approval 46%, Congressional approval 32% (-5 pts), and 70% oppose a government shutdown with 65% saying Democrats should accept a continuing resolution. Voters largely overestimate inflation (65% say >3%) and 56% say the economy is shrinking. Strong majorities back free enterprise (78%) and select Trump policies (top: prescription drug price cuts 86%). Notable social findings include 85% calling media celebration of Kirk's death inappropriate and 71% supporting destroying drug-smuggling boats.

Assembly (NASDAQ: STGW) projects a record $10.1 billion in political advertising for the 2025–2026 U.S. election cycle, a 15% increase versus 2022, making the 2026 midterms the most expensive in history. The Election Outlook Report from Assembly's Politics & Advocacy Practice warns political spend will compress commercial inventory, inflate costs in battleground markets, and shape consumer sentiment across channels. The report uses Assembly's proprietary Assembly Market Intensity Index (AMII) and notes the practice has planned nearly $1 billion in political ads since 2019. The report is available at AssemblyGlobal.com/insights.

A new research report by WSJ Intelligence and Stagwell's (NASDAQ: STGW) agency Code and Theory reveals a significant disconnect in customer experience (CX) implementation. The study of 800 C-suite executives found that 93% admit their CX is "broken", despite 94% acknowledging CX strategy's direct impact on business success.

Key findings show that companies excelling in digital CX generate 30% more revenue ($1.4 billion on average) than laggards. However, only 28% of executives are leveraging new technologies for innovative customer experiences. The study identified major challenges, with 76% of C-suite respondents behind on AI transformation and 88% believing AI-driven personalization hasn't reached its potential.

Stagwell (NASDAQ:STGW) has announced its inaugural Future of News NewsFronts event, scheduled for October 16, 2025 in New York. This upfronts-style gathering aims to strengthen the connection between news media and marketing, featuring presentations from leading news organizations and securing advertising commitments from brands.

The event will showcase three main tracks: Productization, featuring The New York Times' Michael Barbaro; Monetization, with Axios' Mike Allen discussing community building; and Innovation, including Mo News' Mosheh Oinounou on New Media. CEO Mark Penn emphasizes the importance of brand investment in trusted news outlets for driving performance and consumer trust.

Allison Worldwide, a Stagwell (NASDAQ: STGW) agency, has appointed Hank Kosinski as Chief Creative Officer and Chief Marketing Officer, effective October 1, 2025. Kosinski, an award-winning creative leader with over 20 years of experience, joins from WPP's VML where he served as executive creative director.

Throughout his career, Kosinski has developed iconic campaigns for major brands including Microsoft, Nike, Coca-Cola, and Mercedes Benz. In his new role, he will lead creative initiatives, client-work ideation, and agency marketing, reporting to Allison CEO Jonathan Heit.

Stagwell (NASDAQ: STGW) has released new research in partnership with The Globe and Mail revealing significant opportunities for brands in Canadian news advertising. The study, conducted among nearly 10,000 Canadian adults, shows that 22% of Canadians are 'news junkies' who check news five times daily and read 8.8 articles per day.

The research demonstrates that 71% of Canadians are regular news readers, consuming an average of 6.5 articles daily. Importantly, the study found no brand safety issues across key demographic groups, including Gen Z, moms, high earners, and university-educated adults. Purchase intent metrics showed comparable effectiveness of news advertising versus other content categories like sports and entertainment.

Stagwell (NASDAQ: STGW) hosted its first-ever Disruptor Media Showcase in Washington, D.C., bringing together leaders from media, marketing, and communications sectors. The event featured panel discussions focused on evolving distribution models and decision-making in today's media landscape.

Notable participants included prominent publishers such as 2WAY, Breitbart News, COURIER, The Daily Wire, and others, who demonstrated innovative approaches to storytelling, audience engagement, and monetization strategies. The showcase highlighted how publishers are leveraging technology, culture, and new business models to connect with diverse audiences ranging from Gen Z to Washington policymakers.

Code and Theory, a subsidiary of Stagwell (NASDAQ: STGW), has secured three distinctions in Fast Company's 2025 Innovation by Design Awards, marking its ninth recognition from Fast Company in two years. The agency was honored for NBC's Big Board, the NFL app, and as a Design Company of the Year.

Notable achievements include NBC's Big Board handling over 10 million data points from 16,000 jurisdictions during election coverage, and the NFL app driving 2.3 billion minutes streamed in 2024. The company was also recently included in Forrester's Commerce Services Landscape, Q3 2025, highlighting its role in shaping commerce's future.