78% of American CEOs are Bullish on AI's Impact on Workplace Efficiency and Innovation, New Stagwell (STGW) Study Reveals
Rhea-AI Summary
Stagwell (NASDAQ: STGW) released a survey of 100 U.S. CEOs conducted by its National Research Group, fielded Oct 21–Nov 10, 2025, and unveiled at The Wall Street Journal 2025 CEO Council Summit on Dec 9, 2025.
Key findings: 85% view AI as in a healthy growth phase, 78% are bullish on AI's impact on workplace efficiency and innovation, 74% express confidence in U.S. economic resilience into 2026 despite 62% saying the U.S. is on the wrong track. Top policy priorities: managing inflation (61%), reducing debt (47%), and job creation (33%).
Positive
- 78% of CEOs bullish on AI workplace efficiency
- 85% view AI as entering a healthy growth phase
- 74% express confidence in U.S. economic resilience into 2026
Negative
- 62% of CEOs believe the U.S. is on the wrong track
- 66% expect regulatory and policy shifts to impact business
- 60% cite trade restrictions as a significant business impact
News Market Reaction – STGW
On the day this news was published, STGW gained 1.96%, reflecting a mild positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Market Reality Check
Peers on Argus
Peers show mixed, mostly mild moves: CRTO +1.86%, ZD +0.28%, QNST +0.34%, IAS flat, while EEX is down 2.16%. STGW’s gain appears more company-specific than sector-driven.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Dec 09 | AI sentiment survey | Neutral | +2.0% | Release of CEO survey on AI, economy, and policy priorities for 2026. |
| Dec 09 | Agency award news | Positive | +2.0% | Code and Theory named Adweek’s Innovation Agency of the Year with strong growth. |
| Dec 08 | Political polling data | Neutral | -2.3% | Harvard CAPS / Harris poll results on Trump approval and economic concerns. |
| Dec 08 | Leadership appointment | Positive | -2.3% | Allison Worldwide appoints new Europe CEO to drive regional growth. |
| Dec 04 | Business reorganization | Positive | +5.0% | Creation of global communications and advocacy vertical with sizable revenue base. |
Recent AI- and strategy-oriented announcements have often coincided with positive or stable price reactions, with only some leadership news seeing negative follow-through.
Over recent months, Stagwell has combined strategic reorganization, leadership expansion, and AI-related initiatives. On Dec 4, it unified communications and advocacy agencies into a vertical with expected $400m 2025 net revenue and over 1,500 employees, which coincided with a 4.97% gain. Subsequent leadership and polling releases on Dec 8 saw a -2.26% move. On Dec 9, recognition for Code and Theory and this AI CEO sentiment survey aligned with a roughly 1.96% rise, continuing a generally constructive response to AI-focused news.
Market Pulse Summary
This announcement highlights CEO sentiment around AI, economic resilience, and policy risks heading into 2026, with 78% bullish on AI’s workplace impact and 74% confident in U.S. resilience despite widespread macro unease. For context, Stagwell has repeatedly tied its strategy to AI-driven platforms and global hubs. Investors may monitor future AI product launches, client adoption metrics, and macro or regulatory developments affecting technology deployment.
Key Terms
generative AI technical
AI-generated analysis. Not financial advice.
Stagwell Chairman and CEO Mark Penn unveiled survey of 100 CEOs on stage at The Wall Street Journal's 2025 CEO Council Summit
Key findings from the study include:
- CEOs support AI as a transformative force: Nearly all CEOs (
85% ) see AI as entering a healthy growth phase rather than a bubble, with generative AI viewed as the most transformative technology of 2026.78% of CEOs maintain they are bullish on AI's impact on workplace efficiency and innovation. - CEOs predict economic unease, but maintain measured confidence: While
62% of CEOs believe theU.S. is on the wrong track, nearly three in four (74% ) express confidence in the resilience of theU.S. economy heading into 2026. - Inflation, debt, and jobs dominate CEO agendas: Financial stability is the top policy focus for 2026, with managing inflation (
61% ), reducing debt (47% ), and job creation (33% ) marked as top policy priorities. - Policy and political concerns weigh on CEO confidence: Regulatory and policy shifts (
66% ) and trade restrictions (60% ), are expected to have the greatest impact on business. Nearly half (46% ) are pessimistic about political leaders' stability and predictability.
For the full results, visit stagwellglobal.com.
Methodology
The findings are drawn from research conducted by Stagwell's National Research Group (NRG) with 100 U.S.-based CEOs leading organizations with 10,000 or more employees. The sample reflects a mix of CEO tenures, cross-industry representation, and B2B and B2C companies. The survey was fielded online between October 21 and November 10, 2025.
About Stagwell
Stagwell is the challenger holding company built to transform marketing. We deliver scaled creative performance for the world's most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 45+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.
Contact
Maggie Axford
pr@stagwellglobal.com
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SOURCE Stagwell Inc.