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STAGWELL (STGW) TO SELL CONCENTRICLIFE, INTEGRATED HEALTHCARE MARKETING AGENCY, TO ACCENTURE

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Stagwell announces the sale of its healthcare marketing agency ConcentricLife to Accenture Song for $245 million in cash. The sale aligns with Stagwell's strategy of focusing on core digital services and strengthening its balance sheet.
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  • Stagwell sells ConcentricLife to Accenture Song for $245 million in cash
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NEW YORK, Oct. 25, 2023 /PRNewswire/ -- Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, today announced it has reached an agreement to sell its integrated healthcare marketing agency and pharmaceutical commercialization platform ConcentricLife to Accenture Song, the tech-powered creative group of Accenture (NYSE: ACN), for $245 million in cash.

"This disposition is consistent with our strategy of organizing our portfolio to focus on core digital services, including AI-based digital transformation; strengthening our balance sheet; and investing in our future," said Mark Penn, Chairman and CEO Stagwell. "We believe Accenture Song will be a good home for ConcentricLife, consistent with their focus on growing presence in the healthcare and life sciences industry. We wish Ken and the leadership team the best in their new home."

Completion of the transaction is subject to regulatory clearance and other customary closing conditions. Fairmount Partners is serving as the financial advisor to Stagwell for this transaction.

About ConcentricLife
ConcentricLife is an agency built to answer the rising customer demand on the health marketer. ConcentricLife spans three distinct specialist practices that bring over 20 years of deep subject matter expertise in rare disease, healthcare, and wellness, with sophisticated marketing capabilities spanning the organization. We put Health at the Center through our proprietary Human Connection Score™ designed to build optimal brand experiences at any stage of the health journey. For more information, visit www.concentric.life.

About Stagwell
Stagwell (NASDAQ: STGW) is the challenger network built to transform marketing. We deliver scaled creative performance for the world's most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our 13,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.

CONTACT: 
Sarah Arvizo
pr@stagwellglobal.com

Stagwell is the challenger network built to transform marketing. (PRNewsfoto/Stagwell Inc.)

 

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SOURCE Stagwell Inc.

Stagwell is selling its healthcare marketing agency ConcentricLife.

Stagwell is selling ConcentricLife to Accenture Song.

The sale is worth $245 million in cash.

Stagwell is selling ConcentricLife to focus on core digital services and strengthen its balance sheet.

The completion of the transaction is subject to regulatory clearance and other customary closing conditions.
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About STGW

led by a group of agency and industry professionals, stagwell is working to build an investment portfolio of marketing services companies. we are putting digital first in all investments without being weighed down by legacy assets. our portfolio will only have one or two of each kind of agency from: digital media buying to market research to public relations and beyond to allow for true cooperation. most importantly, we know great talent needs to be valued and nurtured to achieve best in class growth that will allow for generous incentives and financial rewards. to facilitate that growth, we will act as value added investors, not simply managers, through new business development, strategic counsel and add-on acquisitions that keep agencies on the cutting edge of marketing innovation.