Dodge Paints Redeye Exterior Color Across HEMI®-powered 2027 Dodge Durango Lineup
Rhea-AI Summary
Dodge (STLA) is adding the bright crimson Redeye exterior color, previously exclusive to the Charger, across the HEMI-powered 2027 Dodge Durango lineup, including GT HEMI, R/T 392, SRT Hellcat and SRT Hellcat Jailbreak. The option is available to order now in the U.S. at an MSRP of $595 and will be showcased at the Roadkill Nights Powered by Dodge event on August 7-8, 2026, at M1 Concourse in Pontiac, Michigan.
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Key Figures
Historical Context
| Date | Event | Sentiment | 24h Move | Catalyst |
|---|---|---|---|---|
| Jul 28 | Roadkill Nights teaser | Positive | +1.1% | Dodge planned a most powerful SIXPACK-powered Charger unveiling at Roadkill Nights. |
| Jul 28 | Car-sharing business sale | Positive | +1.1% | Stellantis agreed to sell Free2move’s car-sharing business to Mutares, subject to closing conditions. |
| Jul 23 | Leadership appointments | Positive | -0.9% | Stellantis appointed regional and performance executives, with changes effective August 3. |
| Jul 20 | Brand leadership changes | Positive | -0.7% | Stellantis appointed veteran executives to lead Ram and Jeep brands. |
| Jul 16 | Connected services update | Positive | +1.0% | Stellantis added remote engine controls and reduced Wi-Fi Plus pricing for 2027 vehicles. |
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
The selected history showed positive reactions for three events and negative reactions for two leadership announcements.
Key Terms
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AI-generated analysis. How Rhea-AI works. Not financial advice.
- Previously exclusive to Dodge Charger, Redeye is now available on the three-row 2027 Dodge Durango muscle SUV
- Redeye color expands Durango's exterior paints, which includes B5 Blue, Destroyer Grey, Green Machine, Night Moves, Pitch Black, Red Oxide and White Knuckle
- New Redeye color is available across the entire HEMI®-powered 2027 Dodge Durango lineup, including the Durango GT HEMI, Durango R/T 392, Durango SRT Hellcat and Durango SRT Hellcat Jailbreak
- More Durango and Dodge color news to come at Roadkill Nights Powered by Dodge press reveal and enthusiast event, August 7-8
- Redeye is available for order now on the 2027 Dodge Durango at a
U.S . MSRP of$595
Dodge adds Redeye exterior color to the 2027 Dodge Durango lineup, bringing the unique bright crimson finish, previously only available on the Dodge Charger, to the HEMI®-powered, three-row, muscle SUV for the first time. Redeye expands the Dodge Durango's arsenal of factory color choices for drivers who demand performance that stands out.
"Color is one of the most powerful ways our customers connect with their vehicles, and Redeye gives them another option to create a Durango with unmistakable Dodge attitude straight from the factory," said Matt McAlear, Dodge CEO. "We'll be showing off Redeye on the Durango at Roadkill Nights later this week where we'll also be sharing more Dodge color news."
The Roadkill Nights Powered by Dodge press reveal and main horsepower festival are set for August 7-8 at M1 Concourse in
The Redeye color expands Durango's exterior palette alongside B5 Blue, Destroyer Grey, Green Machine, Night Moves, Pitch Black, Red Oxide and White Knuckle, giving customers another striking way to personalize a vehicle that backs its presence with HEMI V8 power.
Redeye is available across all 2027 Dodge Durango models. Durango delivers the only V8-powered lineup in the segment, including the 360-horsepower Durango GT HEMI, the most affordable AWD V8 vehicle in the industry, fueled by the 5.7L HEMI V8; the 475-horsepower Durango R/T 392, which offers the most horsepower per dollar for a gas SUV and features the 6.4L HEMI V8; and the 710-horsepower Durango SRT Hellcat and SRT Hellcat Jailbreak, the most powerful gas SUV ever with a supercharged 6.2L HEMI V8 under the hood.
Redeye is open for orders now on the 2027 Dodge Durango at a
Dodge
For 112 years, the Dodge brand has carried on the spirit of brothers John and Horace Dodge. Today, that legacy roars louder than ever in the lineup of Dodge, America's performance brand.
The Dodge Charger multi-energy lineup features:
- SIXPACK-powered 420-horsepower Dodge Charger R/T with the most standard horsepower of any muscle car
- 550-horsepower Dodge Charger Scat Pack, powered by the 3.0L twin-turbo SIXPACK high-output (H.O.) engine - the most powerful Hurricane engine in production
- Quickest and most powerful AWD muscle car in the all-electric 670-horsepower Dodge Charger Daytona Scat Pack
Every Charger comes standard with all-wheel drive and offers two-door coupe or four-door sedan configurations - because with performance comes choice.
The Dodge lineup is also fueled by the most powerful gas SUV ever, the 710-horsepower Dodge Durango SRT Hellcat, powered by the legendary supercharged HEMI V-8 engine. The Durango SRT Hellcat Jailbreak breaks free from convention with the three-row SUV, unlocking more than 14 million potential customization combinations. The Dodge Durango R/T 392 delivers the most horsepower per dollar for a gas SUV, and the 360-horsepower 5.7-liter Durango GT HEMI AWD remains the most affordable AWD V-8 in the industry.
The purchase of a SIXPACK-powered Charger Scat Pack, Charger Daytona Scat Pack or Durango SRT Hellcat model includes one day of performance driving instruction at Radford Racing School, the official Dodge//SRT high-performance driving school.
Follow Dodge and company news and video on:
Media website: media.stellantisnorthamerica.com
Dodge brand: dodge.com
Direct Connection: DCPerformance.com
Facebook: facebook.com/dodge
Instagram: @dodgeofficial
X: @dodge and @StellantisNA
YouTube: youtube.com/dodge, youtube.com/StellantisNA
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SOURCE Stellantis