Welcome to our dedicated page for Taboola.com news (Ticker: TBLA), a resource for investors and traders seeking the latest updates and insights on Taboola.com stock.
Taboola.com Ltd. reports developments in performance advertising technology for advertisers, publishers, original equipment manufacturers and apps across the open web. Its recurring news includes financial results, guidance commentary, share repurchase activity, investor conference participation and product updates for Realize, the company’s advertising platform for performance campaigns beyond search and social.
Company updates also cover AI-driven advertising and publisher tools, including Realize+ and DeeperDive, a generative AI answer engine embedded on publisher websites. Taboola’s announcements frequently reference publisher and OEM relationships, audience and monetization tools, first-party data, specialized algorithms and advertiser outcomes across digital media properties.
Taboola has launched its new feature, Homepage For You, aimed at enhancing editorial recommendations for publishers like McClatchy and The Independent. This AI-driven tool personalizes homepage content, improving user engagement and increasing click-through rates (CTR) by 30%-50% in beta tests. The initiative is part of Taboola's $100 million annual R&D investment, aiming to help publishers compete with social media. Taboola’s platform currently serves over 9,000 global publishers, facilitating better reader experiences and driving revenue opportunities.
Taboola has renewed its long-term partnership with Siamsport.co.th, Thailand's largest sports website, marking a decade of collaboration. The partnership aims to enhance audience engagement through Taboola's technology, which powers content recommendations and advertisements. Siamsport.co.th will also explore Taboola's e-commerce offerings following its acquisition of Connexity to boost revenue. The CEO of Taboola expressed confidence in the growth potential of this partnership as Siamsport continues to innovate and expand its presence in the e-sports community.
Taboola (Nasdaq: TBLA) has entered into a multiyear agreement with McClatchy, enhancing local media engagement and revenue generation. McClatchy, serving over 65 million unique readers monthly, will implement Taboola products including Taboola Feed for personalized content and advertisements. Additionally, McClatchy is testing Taboola Newsroom and the acquisition of Connexity to enhance audience insights and consumption intent. This partnership aims to strengthen local journalism and community connections.
Taboola (Nasdaq: TBLA) will participate in the 24th Annual Needham Virtual Growth Conference on January 11, 2022. CEO Adam Singolda will engage in a fireside chat at 10:45 a.m. ET. Investors interested in connecting can reach out through their Needham Sales Representative. The event will be available for live streaming and replay on Taboola's investor relations site.
Taboola specializes in AI-driven recommendations across digital platforms, engaging over 500 million daily active users and supporting over 14,000 advertisers, including major brands like Walmart and eBay.
Taboola has announced a new native bidding service set to launch by the end of Q1 2022, aimed at expanding its current 14,000 advertiser base to various supply types including display advertising and social networks.
Developed in partnership with Microsoft, this service is expected to enhance revenue growth and provide greater opportunities for advertisers. A new agreement between Taboola and Microsoft extends their partnership through July 2024, reinforcing their collaborative efforts in the open RTB space.
Taboola (Nasdaq: TBLA) announced a 5-year renewal of its exclusive partnership with La Dépêche du Midi Group, enhancing reader engagement and subscription strategies. Since 2019, La Dépêche has utilized Taboola's innovations, including Taboola Feed and Taboola Newsroom, achieving a 28% conversion increase for users. This renewal aims to optimize content personalization and advertising experiences based on reader profiles, generating revenue. Taboola continues to partner with major digital properties, reaching over 500 million daily active users and driving over 1 million monthly e-commerce transactions.
Taboola has announced a landmark 10-year agreement with NDTV Convergence, potentially worth 750 crores (approx. $100 million). This deal allows NDTV to utilize Taboola’s full suite of offerings, enhancing personalized content recommendations and monetization strategies. NDTV aims to meet specific traffic growth targets to achieve the revenue potential outlined in the deal. Taboola, recognized for leveraging AI technology, continues to partner with leading digital properties, enhancing engagement and monetization opportunities for its clients.
Taboola (Nasdaq: TBLA) has announced a multi-year renewal of its partnership with Future, extending their collaboration to over a decade. This new three-year agreement aims to enhance engagement rates, revenue, and audience numbers across Future's extensive media portfolio, which encompasses tech, games, and lifestyle sectors. Taboola's innovative products, including mid-article placements and personalized content feeds, will be utilized to maximize user engagement and monetization opportunities. This partnership signifies a continued commitment to connecting audiences with relevant content.
Taboola (Nasdaq: TBLA) has announced a new multiyear partnership with Getty Images, enhancing access for over 14,000 advertisers to a premium library of stock video content via the Taboola Ads platform. This collaboration builds on a five-year relationship, enabling seamless campaign execution across various formats, reaching over 500 million daily users. CEO Adam Singolda highlighted the importance of providing advertisers with robust video tools, while Getty Images’ VP Nick Unsworth emphasized the role of video in digital engagement. This partnership aims to strengthen advertising outcomes across diverse sectors.
Taboola (Nasdaq: TBLA) announced that its management team will participate in two upcoming investor conferences. The RBC Capital Markets Global Technology, Internet, Media and Telecom Virtual Conference is scheduled for November 16, 2021, featuring a fireside chat with CEO Adam Singolda at 2:40 p.m. ET. The Credit Suisse 25th Annual Technology Conference will take place on December 1, 2021, where both CEO Singolda and CFO Stephen Walker will speak at 1:05 p.m. ET. Interested investors can request meetings through RBC and Credit Suisse.