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TELUS International Named a Leader in Everest Group’s Inaugural PEAK Matrix® Assessment for Data Annotation and Labeling Services for AI / ML

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TELUS International (TIXT) recognized as a Leader in Data Annotation and Labeling Services for AI/ML by Everest Group. The company's platform-first approach and expertise in handling complex use cases have positioned it as a top-tier global provider.
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The recognition of TELUS International as a Leader in the Everest Group PEAK Matrix® for Data Annotation and Labeling Services signifies a noteworthy development in the AI and ML sectors. From a market perspective, this endorsement may enhance the company's reputation and solidify its market position, potentially influencing investor confidence. The demand for high-quality training datasets is escalating as AI becomes more integrated into various industries, which can lead to a surge in business for companies like TELUS International that specialize in these services.

The company's platform-first strategy and proficiency in handling complex use cases are likely to attract a broader clientele, seeking to leverage AI for competitive advantage. The ability to deliver these services efficiently and at scale could result in increased revenue streams and a stronger foothold in the rapidly growing AI market. However, as the field is highly competitive and subject to rapid technological advancements, continuous innovation and investment in R&D will be essential to maintain this leadership position.

TELUS International's inclusion as a Leader in the Everest Group's assessment may have implications for its financial performance. The distinction could lead to new contracts and partnerships, driving revenue growth. Investors should monitor the company's upcoming financial statements for indicators of such growth, particularly in the segments related to AI and ML services.

However, investors should also consider the costs associated with maintaining leadership in technology services, such as ongoing investments in the proprietary AI Data Platform and the recruitment of tech-enabled experts. While these investments are necessary for long-term growth, they may impact short-term profitability. It's important to assess the balance between these growth-driven expenses and the potential for increased market share and revenue.

The emphasis on a platform-first approach suggests TELUS International is prioritizing scalable and adaptable solutions in the AI and ML space. The ability to handle complex data types like LiDAR and geospatial information indicates a high level of technical expertise, which could set the company apart from competitors. This technical edge is critical in attracting clients with specialized needs, particularly in industries like autonomous driving and geographic information systems.

However, the technology sector is known for rapid evolution and TELUS International's continued success will depend on its ability to adapt to emerging AI trends and technologies. The company's focus on innovation and its proprietary AI Data Platform may provide a competitive edge, but it will need to ensure that these innovations are effectively commercialized and meet the evolving needs of the market.

Analysts highlight company’s platform-first approach to data labeling and ability to handle complex use cases

VANCOUVER, British Columbia--(BUSINESS WIRE)-- TELUS International (NYSE and TSX: TIXT), a leading digital customer experience (CX) innovator that designs, builds, and delivers next-generation solutions, including artificial intelligence (AI) and content moderation, for global and disruptive brands, has been named a Leader by global research and advisory firm Everest Group in its PEAK Matrix® for Data Annotation and Labeling Services for AI / Machine Learning (ML) report.

Everest Group Data Annotation and Labeling Solutions for AI / Machine Learning (ML) PEAK Matrix® Assessment 2024. (Graphic: Business Wire)

Everest Group Data Annotation and Labeling Solutions for AI / Machine Learning (ML) PEAK Matrix® Assessment 2024. (Graphic: Business Wire)

“TELUS International excels as a top tier, global provider uniquely positioned to meet the dynamic needs and more complex demands of today’s customers, and we are honored to be named a Leader in Everest Group’s inaugural PEAK Matrix for Data Annotation and Labeling for AI and Machine Learning,” said Jeff Puritt, President and CEO, TELUS International. “This recognition is a true testament to our team’s expertise, dedication and innovative spirit to ensure our clients are driving heightened customer satisfaction and loyalty and achieving a first-to-market advantage with their products and solutions to ultimately propel accelerated business growth.”

The widespread adoption of generative AI has revolutionized all industries, resulting in a surge of intricate and highly-customized use cases. This underscores the demand for global providers with specialized expertise and technology that can swiftly, responsibly and cost-effectively deliver high-quality training datasets at scale to support the development of advanced foundation models.

TELUS International was one of only five providers recognized as a Leader in Everest Group’s inaugural report assessed during the time period of January 2022-June 2023. PEAK Matrix assessments are based on market impact and vision, and capabilities. Leaders were selected based on their strong vision toward solving data challenges to help their clients accelerate AI development.

"TELUS International has a strong focus on building platforms to strengthen their annotation and labeling capabilities, with the latest one supporting pre-training and fine tuning of generative AI models. Its robust innovation push, coupled with strong technical expertise in managing complex use cases has helped the company emerge as a Leader in Data Annotation and Labeling (DAL) Solutions PEAK Matrix® Assessment 2024,” said Arpit Mehra, Practice Director, Everest Group.

The Everest Group report specifically highlighted TELUS International’s platform-first approach and ability to undertake complex use cases across different data types and modalities, including image, text, video, audio, LiDAR, geospatial and computer vision. Additionally, analysts noted TELUS International’s robust proprietary AI Data Platform, highlighting its numerous AI and ML-assisted features, automated quality assurance (QA) workflows for increased accuracy, efficiency and speed, and its fully-managed, tech-enabled experts-on-demand sourcing solution, Experts Engine. The latter algorithmically matches human expertise to tasks such as data creation, collection, annotation and validation to provide high-quality training datasets at scale for foundation models, including large language models (LLMs).

TELUS International has over 17 years of experience in the AI industry based on strategic acquisitions, investments in organic growth initiatives and focused talent recruitment to establish its AI Data Solutions division. The company’s strong technology infrastructure and capabilities enables it to agilely evolve its AI offerings in line with ongoing market shifts and client demands. Through its industry-leading AI Data Platform, TELUS International manages all aspects of its global crowdsourced AI Community of 1.2 million participants.

To learn more about TELUS International’s leading, end-to-end AI Data Solutions, visit telusinternational.com/ai-data

About TELUS International

TELUS International (NYSE & TSX: TIXT) designs, builds and delivers next-generation digital solutions to enhance the customer experience (CX) for global and disruptive brands. The company’s services support the full lifecycle of its clients’ digital transformation journeys, enabling them to more quickly embrace next-generation digital technologies to deliver better business outcomes. TELUS International’s integrated solutions span digital strategy, innovation, consulting and design, IT lifecycle including managed solutions, intelligent automation and end-to-end AI data solutions including computer vision capabilities, as well as omnichannel CX and trust and safety solutions including content moderation. Fueling all stages of company growth, TELUS International partners with brands across high growth industry verticals, including tech and games, communications and media, eCommerce and fintech, healthcare, and travel and hospitality.

TELUS International’s unique caring culture promotes diversity and inclusivity through its policies, team member resource groups and workshops, and equal employment opportunity hiring practices across the regions where it operates. The company is building stronger communities and helping those in need through large-scale volunteer events that have positively impacted the lives of more than 150,000 citizens around the world and through its five TELUS International Community Boards that have provided $5.6 million in funding to grassroots charitable organizations since 2015. Learn more at: www.telusinternational.com.

TELUS International Investor Relations

Jason Mayr

(604) 695-3455

ir@telusinternational.com



TELUS International Media Relations

Ali Wilson

(604) 328-7093

media.relations@telusinternational.com

Source: TELUS International

TELUS International was named a Leader in Data Annotation and Labeling Services for AI/ML by Everest Group.

The report highlighted TELUS International's platform-first approach and ability to handle complex use cases across various data types and modalities.

TELUS International's strong focus on building platforms, innovative spirit, and technical expertise in managing complex use cases distinguish it from other providers.

Providers were assessed based on market impact, vision, and capabilities to solve data challenges and accelerate AI development.

The report highlighted the platform's AI and ML-assisted features, automated QA workflows, and tech-enabled experts-on-demand sourcing solution.
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telus international is the global arm of telus corporation, one of the largest telecommunications service providers in canada. we deliver contact center and business process outsourcing (bpo) solutions to some of the world's largest corporations in the consumer electronics, finance, telecommunications and utilities sectors. with global call center delivery capabilities, our multi-shore, multi-language programs offer safe, secure infrastructure, value-based pricing, skills-based resources and exceptional customer service – all backed by telus, our multi-billion dollar telecommunications parent. learn more about us: www.telusinternational.com