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Tilray Brands Announces the Launch of XMG Atomic Sours: New THC Beverages and Edibles

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Tilray Brands (TLRY) has announced the launch of XMG Atomic Sours, a new line of cannabis-infused beverages and gummies. The product line includes two beverages (Cherry Blasted Lime and Foggy Peaches) and two gummies (Very Berry Rocket and Cherry Blasted Lime). Each beverage contains 10mg THC, 10mg CBG, and Guarana extract providing 30mg of naturally occurring caffeine, featuring fast-acting nano-emulsified THCA diamonds. The key-shaped gummies also contain 10mg of nano-emulsified THC and 10mg of CBG each, made with plant-based pectin. The products are now available nationwide at select retailers.

Tilray Brands (TLRY) ha annunciato il lancio di XMG Atomic Sours, una nuova linea di bevande e caramelle gommose infuse con cannabis. La linea di prodotti comprende due bevande (Cherry Blasted Lime e Foggy Peaches) e due caramelle gommose (Very Berry Rocket e Cherry Blasted Lime). Ogni bevanda contiene 10mg di THC, 10mg di CBG e un estratto di Guaranà che fornisce 30mg di caffeina naturalmente presente, con diamanti di THCA nano-emulsionati ad azione rapida. Le caramelle gommose a forma di chiave contengono anch'esse 10mg di THC nano-emulsionato e 10mg di CBG ciascuna, realizzate con pectina di origine vegetale. I prodotti sono ora disponibili in tutto il paese presso rivenditori selezionati.

Tilray Brands (TLRY) ha anunciado el lanzamiento de XMG Atomic Sours, una nueva línea de bebidas y gomitas infusionadas con cannabis. La línea de productos incluye dos bebidas (Cherry Blasted Lime y Foggy Peaches) y dos gomitas (Very Berry Rocket y Cherry Blasted Lime). Cada bebida contiene 10mg de THC, 10mg de CBG y extracto de guaraná que aporta 30mg de cafeína natural, con diamantes de THCA nano-emulsionados de acción rápida. Las gomitas en forma de llave también contienen 10mg de THC nano-emulsionado y 10mg de CBG cada una, elaboradas con pectina de origen vegetal. Los productos ya están disponibles a nivel nacional en minoristas seleccionados.

Tilray Brands (TLRY)가 새로운 대마초 함유 음료 및 젤리 라인인 XMG Atomic Sours를 출시했다고 발표했습니다. 이 제품 라인에는 두 가지 음료(Cherry Blasted Lime 및 Foggy Peaches)와 두 가지 젤리(Very Berry Rocket 및 Cherry Blasted Lime)가 포함되어 있습니다. 각 음료에는 10mg THC, 10mg CBG와 자연 발생 카페인 30mg을 제공하는 과라나 추출물이 포함되어 있으며, 빠르게 작용하는 나노 유화 THCA 다이아몬드가 특징입니다. 열쇠 모양 젤리도 각각 10mg 나노 유화 THC 및 10mg CBG를 함유하고 있으며, 식물성 펙틴으로 만들어졌습니다. 이 제품들은 현재 전국의 일부 소매점에서 구매할 수 있습니다.

Tilray Brands (TLRY) a annoncé le lancement de XMG Atomic Sours, une nouvelle gamme de boissons et de gommes infusées au cannabis. La gamme comprend deux boissons (Cherry Blasted Lime et Foggy Peaches) et deux gommes (Very Berry Rocket et Cherry Blasted Lime). Chaque boisson contient 10mg de THC, 10mg de CBG ainsi qu'un extrait de guarana fournissant 30mg de caféine naturelle, avec des diamants de THCA nano-émulsionnés à action rapide. Les gommes en forme de clé contiennent également 10mg de THC nano-émulsionné et 10mg de CBG chacune, fabriquées à base de pectine végétale. Les produits sont désormais disponibles à l'échelle nationale chez certains détaillants sélectionnés.

Tilray Brands (TLRY) hat die Einführung von XMG Atomic Sours angekündigt, einer neuen Linie von cannabisinfundierten Getränken und Gummis. Die Produktlinie umfasst zwei Getränke (Cherry Blasted Lime und Foggy Peaches) sowie zwei Gummis (Very Berry Rocket und Cherry Blasted Lime). Jedes Getränk enthält 10mg THC, 10mg CBG und Guarana-Extrakt, der 30mg natürlich vorkommendes Koffein liefert, mit schnell wirkenden nano-emulgierten THCA-Diamanten. Die schlüssel-förmigen Gummis enthalten ebenfalls je 10mg nano-emulgiertes THC und 10mg CBG und werden mit pflanzenbasiertem Pektin hergestellt. Die Produkte sind jetzt landesweit bei ausgewählten Händlern erhältlich.

Positive
  • Product line expansion into edibles market with new beverages and gummies
  • Innovative formulation using nano-emulsified technology for faster action
  • Diversification of product portfolio to capture emerging consumer preferences
Negative
  • None.

Nostalgic Sour Flavours Meet Cutting-Edge Cannabis Innovation

TORONTO, May 14, 2025 (GLOBE NEWSWIRE) -- Tilray Brands, Inc. (Nasdaq: TLRY; TSX: TLRY), a global lifestyle and consumer packaged goods company at the forefront of beverage, cannabis and wellness industries, is excited to announce that its wholly-owned subsidiary, High Park Holdings Ltd., is launching XMG Atomic Sours, a new line of cannabis beverages and gummies that redefine the sour experience. XMG Atomic Sours includes two cannabis-infused drinks, Cherry Blasted Lime and Foggy Peaches, and two cannabis-infused gummies, Very Berry Rocket and Cherry Blasted Lime, all crafted to provide consumers with nostalgic sour flavours.

XMG Atomic Sours

XMG Atomic Sours beverages, including Cherry Blasted Lime and Foggy Peaches, offer nostalgic super sour flavors. Each beverage contains 10mg THC, 10mg CBG, and Guarana extract, providing 30mg of naturally occurring caffeine. These beverages are fast-acting due to nano-emulsified THCA diamonds.

The XMG Atomic Sours Gummies, available in Very Berry Rocket and Cherry Blasted Lime flavors, mark the brand's entry into the edibles market. This expansion diversifies the brands’ product portfolio and caters to emerging consumer preferences. Each gummy is shaped like a nostalgic "key" and comprises 10mg of nano-emulsified THC and 10mg of CBG. These gummies deliver an intensely sour experience and are crafted using plant-based pectin.

XMG Atomic Sours are now available nationwide at select retailers. To find XMG’s most recent thirst quenchers and key-shaped gummies and to keep up with the latest news from XMG, follow @findyourXMG on Instagram.

About Tilray Brands

Tilray Brands, Inc. (“Tilray”) (Nasdaq: TLRY; TSX: TLRY) is a global lifestyle and consumer packaged goods company at the forefront of beverage, cannabis and wellness industries with operations in Canada, the United States, Europe, Australia, and Latin America that is leading as a transformative force at the nexus of cannabis, beverage, wellness, and entertainment, elevating lives through moments of connection. Tilray’s mission is to be a leading premium lifestyle company with a house of brands and innovative products that inspire joy, wellness and create memorable experiences. Tilray’s unprecedented platform supports over 40 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.

For more information on Tilray Brands, visit www.Tilray.com and follow @Tilray.

The content above is on behalf of Aphria Inc., High Park Holdings Ltd., as licensed producers.

Forward-Looking Statements

Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, “forward-looking statements”) under Canadian and U.S. securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the “safe harbor” created by those sections and other applicable laws. Forward-looking statements can be identified by words such as “forecast,” “future,” “should,” “could,” “enable,” “potential,” “contemplate,” “believe,” “anticipate,” “estimate,” “plan,” “expect,” “intend,” “may,” “project,” “will,” “would” and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections, or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses, or current expectations. Many factors could cause actual results, performance, or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events, or otherwise unless required by applicable securities laws.

For more information

Media Contact: news@tilray.com

Investor Contact: investors@tilray.com

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/1390527d-0a3f-49d5-b431-0e5faee439cb


FAQ

What are the new cannabis products launched by Tilray (TLRY) in May 2024?

Tilray launched XMG Atomic Sours, including two cannabis-infused beverages (Cherry Blasted Lime and Foggy Peaches) and two gummies (Very Berry Rocket and Cherry Blasted Lime).

How much THC and CBG do XMG Atomic Sours beverages contain?

Each XMG Atomic Sours beverage contains 10mg THC, 10mg CBG, and 30mg of naturally occurring caffeine from Guarana extract.

What is unique about TLRY's new XMG Atomic Sours gummies?

The gummies are key-shaped, contain 10mg of nano-emulsified THC and 10mg of CBG each, and are made with plant-based pectin for an intensely sour experience.

Where can consumers purchase Tilray's new XMG Atomic Sours products?

XMG Atomic Sours products are available nationwide at select retailers.
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