Tilray Brands Expands THC Beverage Innovation with the Launch of Mollo Lite Blackberry Lemon Seltzer Multi-Pack

Rhea-AI Summary

Tilray Brands (Nasdaq: TLRY; TSX: TLRY) announced the launch of Mollo Lite Blackberry Lemon Seltzers 4-Pack, the first light THC beverage multipack under its Mollo brand in Canada. The low-dose, sessionable format targets adult cannabis consumers seeking refreshing flavour, moderate potency, and convenient multi-pack occasions.

Each 355 mL can contains 2.5 mg THC and 5 mg CBG, with each four-pack totaling 10 mg THC and 20 mg CBG. The product, made with all-natural flavours, is now available in select Canadian markets through licensed cannabis retailers, and represents the first SKU in a new Mollo Lite lineup with additional offerings planned.

Market Context

12,500 shares were purchased by two Tilray executives in recent Form 4 activity, adding insider-buyi...

Analysis

12,500 shares were purchased by two Tilray executives in recent Form 4 activity, adding insider-buying context to this beverage launch. The active S-3ASR and moderate short positioning remain relevant risks to monitor.

Key Figures

Can volume: 355 mL THC per can: 2.5 mg THC CBG per can: 5 mg CBG +5 more

8 metrics

Can volume 355 mL Each Mollo Lite can

THC per can 2.5 mg THC Each 355 mL can

CBG per can 5 mg CBG Each 355 mL can

Pack size 4-pack Mollo Lite Blackberry Lemon Seltzers

THC per pack 10 mg THC Each four-pack

CBG per pack 20 mg CBG Each four-pack

Brand count over 40 brands Tilray platform

Country count over 20 countries Tilray platform

Historical Context

5 past events · Latest: Jul 23 (Positive)

Pattern 5 events

Date	Event	Sentiment	24h Move	Catalyst
Jul 23	spirits brand expansion	Positive	-4.1%	Revolver extended Blood & Honey into whiskey, gin, and vodka across Texas.
Jul 23	THC pouch launch	Positive	-4.1%	Tilray launched ZONNA THC pouches through licensed Canadian cannabis retailers.
Jul 17	bar-tab promotion	Positive	-1.1%	BrewDog and Tilray launched a £1 million promotional bar tab.
Jul 13	earnings date notice	Neutral	-1.8%	Tilray scheduled fourth-quarter and fiscal-year 2026 results for July 28.
Jul 13	pub watch party	Positive	+0.9%	BrewDog Waterloo announced a major tournament semifinal watch party.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Recent product and brand launches were followed by negative 24-hour reactions, while the July 17 bar-tab promotion was followed by a positive 0.90% reaction.

Key Terms

cbg, licensed producer

2 terms

cbg medical

"Each 355 mL can contains 2.5 mg THC and 5 mg CBG"

CBG (cannabigerol) is a naturally occurring compound found in cannabis and hemp plants that does not cause a “high.” Think of it as a raw ingredient in a recipe: manufacturers and researchers can extract and test it for potential health or wellness uses. Investors care because demand, supply, research results, and regulatory decisions around CBG can affect product lines, sales growth, and the valuation of companies in the cannabis and health sectors.

licensed producer regulatory

"Aphria Inc., a licensed producer under the Cannabis Act"

An entity that has been formally authorized by a government or regulatory body to grow, manufacture, process, or sell products that are controlled or tightly regulated, such as pharmaceuticals, medical cannabis, or certain medical devices. The license is a legal permission and often comes with rules, inspections and limits; like a business permit for a specialized activity, it determines whether the company can legally generate revenue from those products and how much regulatory risk or value its operations carry.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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New Low-Dose, Sessionable THC Beverage Format Reinforces Tilray’s Leadership in Canada’s Cannabis Beverage Category

TORONTO, Aug. 06, 2026 (GLOBE NEWSWIRE) -- Tilray Brands, Inc. ("Tilray" or the "Company") (Nasdaq: TLRY; TSX: TLRY), a global lifestyle and consumer packaged goods company at the forefront of the cannabis, beverage, hospitality and wellness industries, today announced the launch of Mollo Lite Blackberry Lemon Seltzers 4-Pack, the first light THC beverage multipack under the Mollo brand. The launch expands Tilray’s leadership in Canada’s THC cannabis beverage category with a low-dose, sessionable format designed for adult cannabis consumers seeking refreshing flavour, approachable potency, and convenient multi-pack occasions.

The Mollo Lite Blackberry Lemon Seltzer 4-Pack builds on Tilray’s growing cannabis beverage platform and reinforces the Company’s ability to anticipate where the category is moving. As adult consumers increasingly seek lower-dose, social, and occasion-based THC beverages, Tilray is expanding choice with a flavour-forward multi-pack that delivers convenience, shareability, and a more approachable cannabis beverage experience.

Blair MacNeil, President, Tilray Canada, stated, "Tilray continues to lead THC beverage innovation in Canada by building brands, formats, and flavour profiles that expand how adult consumers enjoy cannabis. Mollo Lite reflects the next evolution of the category: lower-dose, sessionable beverages that offer greater flexibility, convenience, and choice. With our first light THC beverage multipack, we are creating more occasions for consumers to enjoy cannabis beverages while further strengthening Mollo’s position as a leading brand in the category."

Crafted with all-natural flavours, Mollo Lite Blackberry Lemon Seltzer delivers a crisp, refreshing blend of blackberry and lemon in a light THC beverage format. Each 355 mL can contains 2.5 mg THC and 5 mg CBG, offering adult consumers an approachable option for social and recreational occasions. Each four-pack contains a total of 10 mg THC and 20 mg CBG.

The Mollo Lite Blackberry Lemon Seltzers 4-Pack is now available in select markets through licensed cannabis retailers across Canada where cannabis products are sold. The launch marks the first offering in the Mollo Lite lineup, with additional SKUs planned as Tilray continues to evolve its cannabis beverage portfolio.

Canadian cannabis products are produced and distributed by Aphria Inc., a licensed producer under the Cannabis Act.

About Tilray Brands

Tilray Brands, Inc. (“Tilray”) (Nasdaq: TLRY; TSX: TLRY), is a leading global lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is leading as a transformative force at the nexus of cannabis, beverage, wellness, and entertainment, elevating lives through moments of connection. Tilray’s mission is to be a leading premium lifestyle company with a house of brands and innovative products that inspire joy and create memorable experiences. Tilray’s unprecedented platform supports over 40 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.

For more information on how we are elevating lives through moments of connection, visit Tilray.com and follow @Tilray on all social platforms.

Forward-Looking Statements
Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, “forward-looking statements”) under Canadian and U.S. securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the “safe harbor” created by those sections and other applicable laws. Forward-looking statements can be identified by words such as “forecast,” “future,” “should,” “could,” “enable,” “potential,” “contemplate,” “believe,” “anticipate,” “estimate,” “plan,” “expect,” “intend,” “may,” “project,” “will,” “would” and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections, or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses, or current expectations. Many factors could cause actual results, performance, or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events, or otherwise unless required by applicable securities laws.

For further information, please contact:

Tilray Brands Media: news@tilray.com  

Investors: investors@tilray.com  

Photos accompanying this announcement are available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/bc31f263-4ff4-4516-b2c6-ac079efdc059
https://www.globenewswire.com/NewsRoom/AttachmentNg/bf7cc055-d969-4d8f-9c99-8f52e1fa9a4e

FAQ

What new THC beverage did Tilray Brands (TLRY) launch on August 6, 2026?

Tilray Brands launched the Mollo Lite Blackberry Lemon Seltzers 4-Pack, a light THC cannabis beverage multipack. According to Tilray, this low-dose, flavour-forward seltzer targets adult consumers seeking social, sessionable cannabis drink options within Canada’s growing THC beverage category.

What are the THC and CBG levels in Tilray’s Mollo Lite Blackberry Lemon Seltzer 4-Pack (TLRY)?

Each Mollo Lite Blackberry Lemon Seltzer can contains 2.5 mg THC and 5 mg CBG. According to Tilray, a four-pack totals 10 mg THC and 20 mg CBG, offering an approachable potency for adult consumers in social and recreational settings.

Where is Tilray’s Mollo Lite Blackberry Lemon Seltzer 4-Pack available in Canada?

The Mollo Lite Blackberry Lemon Seltzers 4-Pack is available in select markets across Canada through licensed cannabis retailers. According to Tilray, the product is sold wherever cannabis products are legally available via authorized retail channels in those markets.

How does the Mollo Lite Blackberry Lemon Seltzer support Tilray’s (TLRY) cannabis beverage strategy?

Mollo Lite introduces Tilray’s first light THC beverage multipack under the Mollo brand. According to Tilray, it expands the company’s cannabis beverage platform by adding lower-dose, sessionable options aligned with consumer demand for social and occasion-based THC drinks.

Is the Mollo Lite Blackberry Lemon Seltzer 4-Pack Tilray’s first product in the Mollo Lite lineup?

Yes, the Blackberry Lemon Seltzer 4-Pack is the first offering in the Mollo Lite lineup. According to Tilray, additional SKUs are planned as the company continues to evolve and broaden its Canadian cannabis beverage portfolio under the Mollo family.

Who produces Tilray’s Mollo Lite cannabis beverages in Canada under the Cannabis Act?

Canadian Mollo Lite cannabis beverages are produced and distributed by Aphria, a licensed producer under the Cannabis Act. According to Tilray, Aphria manufactures these products for the Canadian market within the regulatory framework governing cannabis production and distribution.