Trex Strengthens Leadership Team with $2.5B Revenue Marketing Veteran

WINCHESTER, Va.--(BUSINESS WIRE)-- Trex Company, Inc. [NYSE:TREX], the world’s largest manufacturer of wood-alternative decking and railing products and a leader in outdoor living products, announced the addition of two key executives: Jodi Lee is joining Trex as Senior Vice President, Marketing, where she will lead the Company’s marketing strategy, drive consumer engagement, and develop innovative campaigns to support Trex’s long-term growth goals; and Kevin Brennan is joining as Vice President, Pro-Channel Sales, responsible for strengthening relationships with professional contractors, distributors, and dealers, driving sales growth, and expanding product adoption within the pro-channel segment of the decking and railing industry.

“We are thrilled to add Jodi and Kevin – two accomplished professionals of exceptional caliber – to the Trex leadership team,” said Adam Zambanini, Executive Vice President and COO. “Both have a demonstrated history of strong performance and successful team development.”

Jodi Lee is an accomplished marketing and business leader with a proven track record of driving significant growth and transformation for iconic brands. With over 20 years of experience in brand development, digital transformation, and strategic partnerships, Jodi excels at delivering revenue growth, launching successful new product lines, and building high-performing marketing teams.

“Our brand and marketing programs are some of the most recognized and respected in the industry,” continued Zambanini. “Jodi is the perfect person to build on that legacy and further elevate our presence.”

Her extensive expertise covers a wide range of responsibilities, including innovation, product development, advertising, customer insights, and P&L management for key business segments. In her recent role as Vice President, Brand Marketing at The Scotts Miracle-Gro Company, she led a team that exceeded $2.5 billion in revenue, launched world-class marketing campaigns, and developed robust innovation pipelines. In 2024, she led Miracle-Gro’s marketing collaboration with Martha Stewart to launch their new Organic line of products and successfully transformed the entire Roundup brand with a new formula and an award-winning marketing campaign, “This Stuff Works.”

Kevin Brennan joins Trex from Coastal Forest Products where he spent the last two years as Vice President of Sales and Marketing. An accomplished sales and marketing executive whose career spans nearly three decades, Kevin has held roles at respected businesses across the building materials industry, including significant experience with product categories such as decking, railing, fencing, and fasteners. He has worked for both manufacturers and distributors within the decking and railing sectors.

“Kevin Brennan is a well-known and respected figure within our industry,” said Zambanini. “His extensive career in the building products space will enable him to seamlessly integrate into our team and further strengthen our industry-leading network of pro-channel partners.”

Earlier in his career, Kevin served as Vice President of Sales and Marketing for the TimberTech brand of decking and railing products. During his tenure, Kevin led a team of sales professionals responsible for both domestic and international markets, including more than 30 countries. A recognized leader in the composite decking industry, Kevin was a founding board member of the Composite Lumber Manufactures Association and served on the board of the North American Deck & Rail Association.

About Trex Company, Inc.

For more than 30 years, Trex Company [NYSE: TREX] has invented, reinvented and defined the composite decking category. Today, the Company is the world’s #1 brand of sustainably made, wood-alternative decking and residential railing, and a leader in high performance, low-maintenance outdoor living products. The undisputed global leader, Trex boasts the industry’s strongest distribution network with products sold through more than 6,700 retail outlets across six continents. Through strategic licensing agreements, the Company offers a comprehensive outdoor living portfolio that includes deck drainage, flashing tapes, LED lighting, outdoor kitchen components, pergolas, spiral stairs, fencing, lattice, cornhole and outdoor furniture – all marketed under the Trex^® brand. Based in Winchester, Va., Trex earned top honors in this year’s Environment + Energy (E+E) Leader Awards. Trex^® composite decking was not only named Product of the Year but also the Judges’ Choice Winner as the top-scoring entry in the Consumer + Residential category. Trex is proud to have been named America’s Most Trusted^® Outdoor Decking* 5 Years in a Row (2021-2025). The Company was also included on the Barron’s list of the 100 Most Sustainable U.S. Companies (2024 and 2025), named one of America’s Most Responsible Companies 2024 by Newsweek and ranked as one of the 100 Best ESG Companies by Investor’s Business Daily. For more information, visit Trex.com. You may also follow Trex on Facebook (trexcompany), Instagram (trexcompany), X (Trex_Company), LinkedIn (trex-company), TikTok (trexcompany), Pinterest (trexcompany) and Houzz (trex-company-inc), or view product and demonstration videos on the brand’s YouTube channel (TheTrexCo).

*2021-2025 DISCLAIMER: Trex received the highest numerical score in the proprietary Lifestory Research 2021-2025 America’s Most Trusted^® Outdoor Decking studies. Study results are based on the experiences and perceptions of people surveyed. Your experiences may vary. Visit www.lifestoryresearch.com.