TruGolf Holdings Stock Price, News & Analysis

TruGolf Holdings (NASDAQ: TRUG) has announced a $2 million stock repurchase program for its Class A common stock. The program will continue until the full amount is spent or the program is terminated. The company will conduct purchases through open-market transactions or other means, with timing and volume depending on factors including price, trading volume, and market conditions.

CEO Chris Jones stated that TruGolf's strong capital position enables this buyback program, which is aimed at enhancing shareholder value. The repurchases will be executed in compliance with SEC regulations.

TruGolf Links Franchising, a subsidiary of TruGolf Holdings (NASDAQ: TRUG), announced its participation in the New York International Franchise Expo on May 29, 2025. The company will showcase its APEX software and LaunchBox hardware at booth 409, featuring a live golf simulator and Closest to the Pin contest.

Marking its one-year anniversary, TruGolf Links has secured agreements for over 160 units across Illinois, New Jersey, Tennessee, and New York, with the first locations expected to open soon. The expo will feature prominent franchisees including Nick Reimondo (Central New Jersey Regional Developer), Bob Earley (Chicago), and Gio Dinsay (Long Island, NY), who will represent the brand's expansion in their respective markets.

TruGolf Holdings (NASDAQ: TRUG) has outlined its plan to regain Nasdaq compliance after failing to meet the $10 million minimum stockholders' equity requirement. The company's current stockholders' equity stands at ($10,508,104). Key elements of the compliance plan include:

- Converting ⅔ of founders' accrued dividends to common stock
- Converting PIPE note holders' debt to new preferred shares and warrants
- Securing a $20 million Equity Line of Credit
- Potential reverse stock split pending shareholder approval

The company maintains a strong cash position exceeding $10 million for current operations. A special shareholder meeting is scheduled for May 30th, 2025 to vote on the plan. The Nasdaq Hearings panel's decision on the extension request is pending.

TruGolf Holdings (NASDAQ: TRUG) reported mixed Q1 2025 financial results. Revenue increased 7.5% to $5.4 million compared to $5.0 million in Q1 2024. The company saw improved gross margins of 68.0% vs 61.0% in the prior year. However, net losses doubled to ($2.6) million, primarily due to interest expenses from convertible note conversions. EPS improved to ($0.09) from ($0.22). Operating expenses rose 22.5% due to higher installation, marketing, and professional fees. Cash flow used in operations was ($0.5) million versus $2.7 million generated in Q1 2024. The company is addressing Nasdaq listing deficiencies and expects growth from new franchise locations opening in the next 90 days and upcoming product launches.

TruGolf Holdings, Inc. (Nasdaq: TRUG) announced the signing of Giovanni "Gio" Dinsay as its newest franchisee for TruGolf Links on Long Island. Dinsay, a healthcare entrepreneur with 27 years of experience in physical therapy, owns 20 outpatient clinics across Long Island and Queens. TruGolf Links provides indoor golf simulator experiences using proprietary software and precision tracking systems.

The company is expanding through a regional developer model, offering territory rights for populations of 1M+. Regional developers can open flagship locations, develop additional units, and participate in revenue generation. They also receive reseller agreements for TruGolf products. The franchise model integrates golf simulation technology with health, wellness, and performance training environments.

TruGolf Holdings (NASDAQ: TRUG) has announced a significant balance sheet restructuring through agreements to exchange all outstanding convertible notes into newly created Series A Preferred Stock. The deal includes:

- Converting approximately $9.3 million in outstanding debt into equity
- Exchange of common stock warrants for Series A Preferred Stock and additional warrants
- Potential for $15.1 million in additional gross proceeds if new warrants are fully exercised
- Conversion of founders' existing dividends into Class A and Class B common stock

The restructuring aims to improve TruGolf's capital structure and reduce debt to meet NASDAQ's continued listing requirements. The transaction requires shareholder approval, with a vote planned for the future.

TruGolf Holdings (NASDAQ: TRUG) reported its 2024 financial results, achieving record sales of $21.9 million, a 6.2% increase from 2023. The company's net losses narrowed by 14.5% to ($8.8 million), with 42% attributed to non-cash expenses. Gross margin improved to 66.7% from 61.9% in 2023.

Key operational highlights include a 75% reduction in operating loss to ($2.1 million), a 22% decrease in operating expenses, and a 40% reduction in SG&A expenses. Cash flow used in operations improved by 35% to $4.0 million. The company ended 2024 with $10.9 million in cash.

However, TruGolf faces a potential delisting from Nasdaq due to insufficient stockholders' equity, with an appeal hearing scheduled for May 15, 2025. The company expects to open its first franchise locations by Q2 2025, despite 2024's sales growth being affected by product availability issues.

TruGolf and Digital Legends have announced a groundbreaking partnership to create an innovative golf simulator experience launching in fall 2025. The technology, built on TruGolf's E6 Apex platform, will allow golfers to compete against and learn from legendary players, starting with Ben Hogan.

The simulator uses advanced AI to recreate golf legends with precise accuracy, including their signature swings, strategic approaches, and playing styles. Players can challenge these legends on modern courses, receive AI-powered coaching, and participate in tournaments alongside historical golf figures.

The technology will debut at Augusta this week, offering features such as realistic challenges against legendary players, AI-powered coaching, and a revolutionary commentary system that responds to players' performance. Nathan Larsen, TruGolf's Chief Experience Officer, describes it as a 'time portal to legendary golfers' golden eras.'

TruGolf Holdings Inc (Nasdaq: TRUG) has announced a significant franchise development deal with Tennessee entrepreneur John Young to develop 40 new TruGolf Links centers across the state. The expansion will begin with a flagship location in Knoxville.

Young joins TruGolf's President's Circle, to the first twelve Regional Developers, receiving benefits including reduced territory fees, enhanced compensation, and discounted access to simulator bays. As a Regional Developer, he will also serve as the distributor for TruGolf's product line in Tennessee.

TruGolf Links facilities will feature state-of-the-art golf simulators, with flagship locations requiring 5,000+ square feet and including a double-size bay with stadium seating. Standard facilities will occupy 3,800+ square feet with five simulator bays, full food and beverage service, club cleaning station, and pro shop.