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TechTarget, Inc. reports developments under the Informa TechTarget name, including financial results, segment reporting and product activity for its B2B technology market services. Following the completed Combination Plan, the company operates through Brand to Demand, which supports technology marketers and sales teams with content, market expertise and permissioned audience data, and Intelligence & Advisory, which includes technology research and advisory activity.
Recurring updates also include Omdia research on technology markets such as smartphones, tablets, cellular IoT, cloud infrastructure, semiconductors and TV operating systems. Company announcements describe go-to-market services, buyer-journey solutions, customer programs, partnerships and the use of proprietary market data to support enterprise technology vendors and related clients.
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Global TV shipments rose 6% year-on-year to 50.3 million units in 1Q26, driven by retailers building inventory ahead of the 2026 World Cup. Most regions grew, except Mainland China. Emerging markets, North America, and accelerating RGB LED TV adoption were key themes.
Omdia (NASDAQ:TTGT) reports global online video subscriptions reached 2.24 billion in 2025, up 17.6% from 1.9 billion in 2024, and now represent 68.4% of 3.3 billion total TV/video subscriptions worldwide. Pay-TV fell 1.8% to 1.03 billion.
Online video revenue grew 13.5% to $176 billion, surpassing pay-TV’s $170 billion, which declined 4%. Growth was driven by lower-cost ad-supported tiers, especially via telcos and pay-TV operators. With major markets nearing saturation, Omdia forecasts 5.6% subscription growth in 2026 and low single-digit rates longer term as platforms prioritize price increases and revenue per user.
Omdia, part of TechTarget (NASDAQ:TTGT), forecasts cumulative global data center investment approaching $1.6 trillion by 2030, with over $600 billion in AI infrastructure capex in 2026. It describes the AI Factory as heavy industrial infrastructure producing intelligence, structured in four architectural layers and four solution paradigms.
Omdia outlines five 2026 dynamics, including a shift from FLOPS to Time-to-First-Token, rising rack power density to 40–250 kW, sovereign data factory growth under regulations like the EU AI Act, and a critical development window in 2026–2027.
Omdia reports US smartphone shipments fell 3% year over year to 33.4 million units in 1Q26 amid tighter carrier subsidies, rising component costs, and delayed launches. Apple kept a 60% share, Samsung 24%, Motorola 11%. Premium and entry-level segments held up better than mid-range.
Omdia reports Europe’s smartphone market (excluding Russia) grew 2% to 33.1 million units in 1Q26, supported by healthy replacement demand and channel inventory frontloading.
The average selling price hit a record €580 as sub-€200 devices fell to 25% of shipments and premium models, especially Apple iPhone 17 series, stayed robust. Samsung led with 38% share, followed by Apple at 26% and Xiaomi at 14%. Omdia forecasts 2026 European shipments to decline 12%, mainly in the second half, due to an escalating memory supply bottleneck and expected price increases.
Informa TechTarget (Nasdaq: TTGT) announced the 2026 EMEA Archer Award winners, honoring customer teams for outstanding B2B go-to-market performance across 11 categories. Winners include Verizon, SAP, Rapid7, SHI, ServiceNow, Palo Alto Networks, AWS, Avalara, Red Hat, Sonatype, and Dell/WPP.
The awards were presented at STRATA London, a customer event featuring case studies, industry insights, and a keynote from professional boxer and influencer Shannon Courtenay.
Informa TechTarget (Nasdaq: TTGT) reported its best journalism awards performance to date, earning 57 awards across the Azbee, Jesse H. Neal, and BSME Talent programs.
The company received a record 53 Azbee Awards in 2026, up from 43 in 2025, and highlighted 2025 gains including 235% growth in AI-driven traffic and a fourfold rise in AI-referred membership sign-ups.
Informa TechTarget employs 250+ B2B-specialist journalists worldwide.
Global connected TV (CTV) advertising revenue is projected to grow from $44 billion in 2025 to $81 billion by 2030, with CTV expected to overtake linear TV advertising in the 2030s.
By 2030, Google, Amazon and Netflix are forecast to capture 50% of global CTV ad spend (26%, 13% and 9% respectively). Omdia also highlights fast growth in ad-supported streaming, retail media convergence, programmatic TV, and the rising importance of TV operating systems, with VIDAA becoming Europe’s third-largest TV OS.
Omdia (TTGT) reports Southeast Asia smartphone shipments fell 9% year-on-year in 1Q26 to 21.6 million units, while average selling price hit a record $349, up 19%.
Vendors focused on profitability and ASP growth, driving 8% market value growth despite weaker volumes and rising memory costs.