Technics launch the SL-40CBT / SL-50C direct drive turntables at CEDIA 2025 in Denver, blending legendary engineering with modern style and convenience for today's vinyl enthusiasts
Technics (TYO) has unveiled two new direct drive turntables, the SL-40CBT and SL-50C, at CEDIA 2025 in Denver. The SL-40CBT, priced at $899, features Bluetooth connectivity and a built-in Phono MM equalizer, while both models incorporate Technics' signature iron-coreless direct drive motor technology.
The turntables come with premium cartridges - Audio-Technica AT-VM95C for the SL-40CBT and Ortofon 2M Red for the SL-50C. Both models feature a new MDF wood construction available in three colors: Terracotta, Light Grey, and Charcoal Black.
Additionally, Technics announced a new Midnight Blue colorway for their EAH-AZ100 True Wireless Earbuds, priced at $299.99, featuring adaptive noise cancelling and up to 28 hours of battery life.
Technics (TYO) ha presentato due nuovi giradischi a trazione diretta, SL-40CBT e SL-50C, al CEDIA 2025 di Denver. Lo SL-40CBT, proposto a $899, offre connettività Bluetooth e un equalizzatore Phono MM integrato, mentre entrambi i modelli adottano la caratteristica tecnologia del motore direct drive iron-coreless di Technics.
I giradischi sono forniti con cartucce di pregio: Audio-Technica AT-VM95C per lo SL-40CBT e Ortofon 2M Red per lo SL-50C. Entrambi gli apparecchi presentano una nuova struttura in MDF disponibile in tre colori: Terracotta, Grigio Chiaro e Nero Carbone.
Inoltre Technics ha annunciato una nuova colorazione Midnight Blue per i suoi EAH-AZ100 True Wireless Earbuds, al prezzo di $299.99, con cancellazione adattiva del rumore e fino a 28 ore di autonomia.
Technics (TYO) ha presentado dos nuevos tocadiscos de tracción directa, el SL-40CBT y SL-50C, en CEDIA 2025 en Denver. El SL-40CBT, con un precio de $899, incluye conectividad Bluetooth y un ecualizador Phono MM integrado, mientras que ambos modelos incorporan la tecnología de motor direct drive iron-coreless característica de Technics.
Los tocadiscos vienen con cápsulas premium: Audio-Technica AT-VM95C para el SL-40CBT y Ortofon 2M Red para el SL-50C. Ambos modelos presentan una nueva construcción en MDF disponible en tres colores: Terracota, Gris Claro y Negro Carbón.
Además, Technics anunció una nueva versión Midnight Blue para sus EAH-AZ100 True Wireless Earbuds, con un precio de $299.99, que ofrece cancelación de ruido adaptativa y hasta 28 horas de autonomía.
Technics (TYO)가 덴버에서 열린 CEDIA 2025에서 새로운 직접구동(turntable) 모델 SL-40CBT와 SL-50C 두 가지를 공개했습니다. SL-40CBT는 $899의 가격으로 블루투스 연결과 내장 Phono MM 이퀄라이저를 갖추었고, 두 모델 모두 Technics 고유의 아이언 코어리스(iron-coreless) 직접구동 모터 기술을 채택했습니다.
턴테이블에는 프리미엄 카트리지(카트리지)가 장착되어 제공됩니다—SL-40CBT에는 Audio-Technica AT-VM95C, SL-50C에는 Ortofon 2M Red가 포함됩니다. 두 모델 모두 MDF 소재의 새로운 섀시를 적용했으며 색상은 테라코타, 라이트 그레이, 차콜 블랙의 세 가지가 있습니다.
또한 Technics는 적응형 노이즈 캔슬링과 최대 28시간 배터리 수명을 갖춘 EAH-AZ100 True Wireless Earbuds의 새로운 Midnight Blue 색상(가격 $299.99)을 발표했습니다.
Technics (TYO) a dévoilé deux nouveaux platines à entraînement direct, les SL-40CBT et SL-50C, au CEDIA 2025 de Denver. Le SL-40CBT, affiché à $899, propose une connectivité Bluetooth et un égaliseur Phono MM intégré, tandis que les deux modèles intègrent la technologie de moteur direct drive iron-coreless propre à Technics.
Les platines sont fournies avec des cellules haut de gamme : Audio-Technica AT-VM95C pour la SL-40CBT et Ortofon 2M Red pour la SL-50C. Les deux modèles présentent une nouvelle construction en MDF disponible en trois couleurs : Terre cuite, Gris Clair et Noir Charbon.
Par ailleurs, Technics a annoncé une nouvelle teinte Midnight Blue pour ses EAH-AZ100 True Wireless Earbuds, au prix de $299.99, avec réduction de bruit adaptative et jusqu'à 28 heures d'autonomie.
Technics (TYO) hat auf der CEDIA 2025 in Denver zwei neue Direktantrieb-Plattenspieler vorgestellt: den SL-40CBT und SL-50C. Der SL-40CBT kostet $899, verfügt über Bluetooth-Konnektivität und einen integrierten Phono-MM-Entzerrer, während beide Modelle die charakteristische iron-coreless Direct-Drive-Motor-Technologie von Technics nutzen.
Die Plattenspieler werden mit hochwertigen Tonabnehmern geliefert – Audio-Technica AT-VM95C für den SL-40CBT und Ortofon 2M Red für den SL-50C. Beide Modelle besitzen eine neue MDF-Gehäusekonstruktion und sind in drei Farben erhältlich: Terrakotta, Hellgrau und Kohleschwarz.
Zusätzlich kündigte Technics eine neue Midnight-Blue-Ausführung für die EAH-AZ100 True Wireless Earbuds an, zum Preis von $299.99, mit adaptiver Geräuschunterdrückung und bis zu 28 Stunden Akkulaufzeit.
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Brand also introduces new Midnight Blue colorway of its award-winning EAH-AZ100 True Wireless Earbuds
The SL-40CBT / SL-50C maintain the classic Technics turntable characteristics, such as the iron-coreless direct drive motor and the high-precision S-shaped aluminum tonearm, while evolving in a new, sleek design and useability to meet the expectations of today's vinyl enthusiasts. Aimed at both newcomers and those upgrading from entry set ups, the turntable integrates seamlessly into stylish modern interiors, offering high quality performance, simplicity and elegance.
"Technics set the pace for the turntable industry since its earliest development of the direct drive motor in 1970 which has become legendary in both Pro DJ and Audiophile circles for 55 years," said Bill Voss, Technics US Business Development Manager. "These new models are our lowest priced to date since our resurgence in 2016 and bring a more conventional yet stylish aesthetic keeping Technics proven coreless direct drive motor technology at the heart of the drive system."
The SL-40CBT offers superior sound with plug and play convenience, along with the following key features and innovations:
- Factory fitted Audio-Technica AT-VM95C Cartridge: Known for its sonic finesse, the AT-VM95C Cartridge comes pre-mounted to offer precise groove tracking and excellent detail retrieval. Its conical stylus ensures wide compatibility with standard phono MM inputs in Hi-Fi amplifiers or separate phono stages.
- Built in Phono MM Equalizer: The SL-40CBT also offers a built-in, high-quality Phono-MM equalizer, allowing the user to connect it to a music system without using a dedicated Phono input for effortless connection and ultimate usability.
- Wireless connectivity for modern living: The SL-40CBT includes Bluetooth® capability, enabling seamless, wireless audio streaming to Bluetooth® compatible speakers and devices – including mobile ones – offering excellent flexibility for placement and playback in any home environment.
- 33/45 RPM capability
The SL-50C offers superior sound with plug and play convenience and offers the following:
- Factory fitted Ortofon 2M Red Cartridge (replaces the Audio-Technica AT-VM95C): The 2M Red is an award-winning design known to deliver an open, dynamic sound with a slight touch of warmth and comes pre mounted with an elliptical stylus and also provides wide compatibility with standard phono MM inputs in Hi-Fi amplifiers or separate phono stages.
- 33/45 and 78 RPM capability: To accommodate a wide range of record collections
- Wired connectivity
Both SL-40CBT and SL-50C offer refined aesthetics for contemporary homes. Departing from traditional aluminum die-cast chassis designs, both models feature a sleek, minimalist MDF wood construction with a high-quality finish and are available in three modern colors: bold and eye-catching Terracotta, subtle and refined Light Grey or timeless and versatile Charcoal Black.
This new compact form factor not only provides elegant integration into modern interiors but also aligns visually with Technics SC-CX700 Wireless Hi-Fi Speaker System, which is available in similar matching colors, allowing users to create a coordinated, seamless audio system set up.
Technics Grade Audio Performance
While the design has evolved, Technics has ensured that both the SL-40CBT and SL-50C deliver the same premium level performance the brand is renowned for:
- Iron coreless Direct Drive Motor: Delivers stable, accurate rotation with high precision control circuitry, preserving musical authenticity of even the most demanding genres of music.
- Die-Cast Aluminum Platter with reinforcing ribs and directly mounted motor magnet: Ensures reliable torque transmission and accurate drive characteristics.
- Newly designed S-shaped aluminum tonearm: Offers ultra-precise vinyl groove tracking, preserving subtle nuances and musical dynamics of any vinyl recording.
- Optimized vibration resistant insulator feet: Allowing for flexible placement, the improved insulator feet are optimally tuned to provide high vibration resistance, enabling the turntable to be placed in the best environment within the home without sacrificing stability or sound quality.
- Environmentally responsible packaging: In line with Technics' commitment to sustainability, both the SL-40CBT and SL-50C ship in environmentally, conscious packaging. Use of plastic has been significantly reduced by replacing polystyrene foam with cardboard based materials, minimizing the environmental footprint while maintaining excellent transport protection.
The SL-40CBT and SL-50C will be available in the US beginning September 2025 at authorized Technics retailers for
EAH-AZ100 True Wireless Earbuds launches in Midnight Blue
In addition to the turntables, Technics is also pleased to announce the addition of a new Midnight Blue colorway to its award-winning EAH-AZ100 True Wireless Earbuds. Offering premium sound powered by Magnetic Fluid Driver technology, industry leading adaptive noise cancelling, clear call quality with Voice Focus AI, Dolby Atmos® spatial audio + head tracking and multipoint connection to three devices, the AZ100 earbuds deliver cutting-edge technology in a comfortable, lightweight design with up to 28 hours of battery life. Joining Silver, Black and Champagne Gold, Midnight Blue expands the lineup's appeal for users seeking both exceptional audio performance and personal style. All colorways are now available for purchase at authorized Technics retailers for
About Technics
Technics is the brand name of hi-fi audio products owned by the Panasonic Corporation with main residence in
For more information please see:
Website: https://us.technics.com/
Facebook: https://www.facebook.com/technics.global
Twitter: https://twitter.com/technics
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SOURCE Panasonic Corporation of North America
FAQ
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