VENU Reports Strong Quarter of Triple Net Ownership Sales, Capped by $11.3 Million in June

Key Terms

triple net financial

A triple net (NNN) lease is a property rental arrangement where the tenant pays rent plus the three main operating costs—property taxes, insurance, and maintenance—so the landlord receives mostly rent income without day-to-day expense responsibilities. Think of it like leasing a car where the renter also covers gas, insurance and routine servicing; for investors this can mean steadier, more predictable cash flow and lower management work, but greater dependence on the tenant’s creditworthiness and lease terms.

non-dilutive capital financial

Funding that does not require a company to issue new shares or reduce existing owners’ percentage of ownership, such as grants, certain loans, licensing deals, or customer prepayments. It matters to investors because it preserves each shareholder’s stake and per-share value—like getting a loan or a gift instead of selling part of the company—while still carrying obligations (repayment, milestones, or restrictions) that can affect future cash flow and growth.

sale-leaseback transactions financial

A sale-leaseback transaction is when an owner sells a property or asset and immediately rents it back from the buyer, like selling your house and signing a lease to keep living in it. For investors, it matters because the seller converts a fixed asset into cash while taking on a new rent expense, which can boost short-term liquidity but change long-term earnings, debt levels and risk profiles that affect valuation and creditworthiness.

net tangible assets financial

Net tangible assets are what remains of a company’s physical, measurable assets (cash, buildings, equipment, inventory) after subtracting its debts and other obligations, excluding intangible items like goodwill, patents or brand value. For investors it provides a conservative snapshot of the company’s minimum real-world worth—like the resale value of all physical things after paying bills—and helps judge balance-sheet strength and downside risk.

mark to market financial

Mark to market is an accounting practice that records the value of an asset or liability at its current market price instead of its original purchase cost. For investors, it means a company's reported earnings, balance sheet and capital ratios change as market prices move—like updating a price tag each day—so reported profits and risk can fluctuate quickly with market swings.

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Luxury ownership sales campaign with shareholder and partner Troy Aikman, generating non-dilutive capital to fund venue development and reduce reliance on traditional financing

COLORADO SPRINGS, Colo.--(BUSINESS WIRE)-- Venu^® Holding Corporation (“VENU” or the “Company”) (NYSE American: VENU), owner, operator, and developer of premium live entertainment destinations, today reported that it completed its first full quarter of its national Luxe FireSuite^® and Aikman Club ownership sales campaign featuring VENU shareholder Troy Aikman, generating approximately $29.8 million in gross ownership sales and commitments across the quarter. The Company recorded gross ownership sales of approximately $11.3 million in June, the highest sales month during the current campaign, underscoring accelerating demand for VENU’s luxury ownership opportunities as new venue opening dates approach.

Luxe FireSuites at VENU's Ford Amphitheater in Colorado Springs, CO

Cumulative sales across the Company’s ownership programs have now surpassed $278 million. VENU^® expects to exceed June’s record total in July as it moves closer to key milestones, including an expected fall 2026 opening for Regent Bank Amphitheater in Broken Arrow, Oklahoma and an expected first-quarter 2027 opening for Sunset Amphitheater in McKinney, Texas.

Proceeds from FireSuite and Aikman Club ownership sales represent a financing mechanism rather than operating revenue. These transactions are recorded on the Company’s balance sheet and are used to fund venue development. As ownership sales continue to accelerate, they reduce the Company’s reliance on traditional and non-traditional lending, lowering leverage and strengthening VENU’s path to opening its venues.

“We just closed one of the strongest quarters of ownership sales in company history,” said J.W. Roth, Founder, Chairman, and CEO of VENU. “Every dollar we raise through our triple net ownership sales is capital that funds our venues’ development. At our current build rate and with our projected opening dates, I expect us to reach $1 billion in net tangible assets on a mark to market basis over the next 12 months, with venues open during fiscal 2027 ramping toward operational profitability. We are on a clear path to opening these buildings and delivering for shareholders and fans alike.”

VENU continues to execute across multiple financing pillars, including its luxury ownership programs, public-private partnerships, and sale-leaseback transactions, as it builds out its national portfolio of premium amphitheaters and live entertainment destinations.

About Venu Holding Corporation

Venu Holding Corporation (“VENU”) (NYSE American: VENU) is a premier owner, developer, and operator of luxury, experience-driven entertainment destinations. Founded by Colorado Springs entrepreneur J.W. Roth, VENU has a portfolio of premium brands that includes Ford Amphitheater, Sunset Amphitheaters, Phil Long Music Hall, The Hall at Bourbon Brothers, Bourbon Brothers Smokehouse and Tavern, Aikman Owners Clubs, and Roth’s Sea & Steak. With venues operating and in development across Colorado, Georgia, Oklahoma, Tennessee, and Texas and a nationwide expansion underway, VENU is setting a new standard for live entertainment.

VENU has been recognized nationally by The Wall Street Journal, The New York Times, Billboard, VenuesNow, and Variety for its innovative and disruptive approach to live entertainment. Through strategic partnerships with industry leaders such as AEG Presents, NFL Hall of Famer and Founder of EIGHT Elite Light Beer, Troy Aikman, Billboard, Aramark Sports + Entertainment, Tixr, Boston Common Golf, Niall Horan, and Dierks Bentley, VENU continues to shape the future of the entertainment landscape. For more information, visit VENU’s website, Instagram, LinkedIn, or X.

Forward Looking Statements

This press release contains “forward-looking statements” that are subject to substantial risks and uncertainties. All statements, other than statements of historical fact, contained in this press release are forward-looking statements. Forward-looking statements contained in this press release may be identified by the use of words such as “anticipate,” “believe,” “contemplate,” “could,” “estimate,” “expect,” “intend,” “seek,” “may,” “might,” “plan,” “potential,” “predict,” “project,” “target,” “aim,” “should,” “will” “would,” or the negative of these words or other similar expressions, although not all forward-looking statements contain these words. Forward-looking statements are based on the Company’s current expectations and are subject to inherent uncertainties, risks and assumptions that are difficult to predict. Further, certain forward-looking statements are based on assumptions as to future events that may not prove to be accurate. These and other risks and uncertainties are described more fully in the sections titled “Risk Factors” in the Company’s Annual Report on Form 10-K for the year ended December 31, 2024, on file with the SEC, as well as in reports subsequently filed by the Company with the SEC. Forward-looking statements contained in this announcement are made as of this date, and the Company undertakes no duty to update such information except as required under applicable law.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260706662818/en/

Investor Relations
Sarah Rothschild, srothschild@venu.live

Media Relations
Chloe Polhamus, cpolhamus@venu.live

Source: Venu Holding Corporation