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Vital Farms, Inc. Stock Price, News & Analysis

VITL Nasdaq

Welcome to our dedicated page for Vital Farms news (Ticker: VITL), a resource for investors and traders seeking the latest updates and insights on Vital Farms stock.

Vital Farms (VITL) provides transparent access to all official news and press releases for this leader in ethical food production. This centralized resource delivers verified updates on corporate developments, operational milestones, and industry leadership in sustainable agriculture.

Investors and stakeholders can efficiently track material events including quarterly earnings disclosures, sustainability initiatives, farm partnership expansions, and product innovation announcements. Each update reflects the company’s commitment to conscious capitalism and pasture-raised animal welfare standards.

The news collection serves as a strategic monitoring tool for understanding VITL’s market position within the ethical food sector. Content spans regulatory filings, leadership updates, supply chain developments, and third-party recognitions that demonstrate industry influence.

Bookmark this page for direct access to primary source information about Vital Farms’ growth as a publicly traded company committed to redefining food production ethics. Regular updates ensure timely awareness of developments impacting both financial performance and agricultural sustainability.

Rhea-AI Summary

Vital Farms has appointed Kathryn McKeon as the new Chief Marketing Officer (CMO) effective January 27, 2022. With over 15 years in brand marketing, McKeon has been pivotal at Vital Farms since 2016, driving brand development and consumer loyalty. She succeeds in evolving the brand as a leader in ethical food products, showcasing her expertise through successful campaigns like the Bullsh*t Free initiative. McKeon holds a Bachelor's in Marketing from The University of Texas at Austin and an MBA from NYU Stern.

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Vital Farms (Nasdaq: VITL) has partnered with HomeState, a Southern California Texas Kitchen, to feature its pasture-raised eggs on the menu. This collaboration highlights shared values of high-quality, ethically sourced ingredients. Vital Farms, a Certified B Corporation, emphasizes humane treatment of animals and sustainable practices, working with over 250 family farms. Their products are available in over 18,000 stores nationwide, and they are the leading brand of pasture-raised eggs by retail dollar sales, further expanding their reach through foodservice operators.

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Vital Farms reported record net revenue of $64.6 million for Q3 2021, marking a 21.1% increase from Q3 2020. The company expanded its farm network to over 250 farms and retail distribution to over 18,000 stores. However, a net loss of $1.3 million was reported, with an adjusted EBITDA of $0.2 million. For the full year 2021, Vital Farms raised its revenue guidance to between $253 to $256 million, reflecting strong growth momentum despite rising grain costs and increased operating expenses.

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Vital Farms (Nasdaq: VITL) announced participation by Russell Diez-Canseco, President and CEO, and Bo Meissner, CFO, in a fireside chat at the Jefferies Virtual West Coast Consumer Conference on November 16, 2021, at 4:30 p.m. ET. The discussion will be webcast live on the Investor Relations site. Vital Farms, a Certified B Corporation, specializes in ethically produced pasture-raised foods and is the leading U.S. brand for pasture-raised eggs and butter, collaborating with over 225 family farms.

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Vital Farms, a leader in pasture-raised food, launched its innovative campaign, “Hens Behind the Lens”, on November 2, 2021. The campaign allows hens to capture their daily lives using custom cameras, promoting transparency in food production. With a focus on honesty, the initiative offers a unique perspective on the hens' experiences in pasture environments. The campaign will be featured on digital billboards nationwide in major cities and includes limited-edition coffee table books showcasing the hens' photography. Vital Farms emphasizes ethical practices and community support.

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Vital Farms (Nasdaq: VITL) has been recognized as one of Fast Company’s inaugural “Brands That Matter” for 2021, celebrating its cultural impact and social engagement. The company emphasizes its commitment to transparency and ethical production in pasture-raised foods, which has fostered trust among consumers. Kathryn McKeon, VP of Marketing, highlighted the innovative marketing initiatives, including their Traceability program, connecting customers to their production processes. This recognition reflects Vital Farms' dedication to ethical practices and community engagement.

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Vital Farms launched its first e-commerce storefront, the Vital Farms Farm Shop, allowing consumers to purchase products like butter, ghee, and egg bites directly online. This initiative aims to enhance accessibility to ethically produced foods across the U.S. Key offerings include Pasture-Raised Sea Salted Butter, Himalayan Salt Ghee Butter, and various Breakfast Bars. The online store, powered by Brand Driver and KeHE Distributors, offers free shipping on orders over $59.99 within the continental U.S.

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Vital Farms (VITL) will announce its third-quarter financial results for the period ending September 26, 2021, on November 9, 2021, before the market opens. The announcement will be followed by a conference call and webcast at 8:30 a.m. ET on the same day to discuss the results. As a Certified B Corporation, Vital Farms is committed to ethical food production and sustainability, partnering with over 225 family farms across the U.S. The company is a leader in the market for pasture-raised eggs and other products, available in over 17,250 stores nationwide.

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Vital Farms (Nasdaq: VITL) will host an Investor Day on September 28, 2021, at its Springfield, MO facility. The event, starting at 9:00 a.m. ET, will include a webcast presentation featuring updates on the company’s operations, focusing on its unique supply chain. Vital Farms, a Certified B Corporation, specializes in pasture-raised foods and collaborates with over 225 family farms. The event can be accessed through their Investor Relations website, where the presentation will also be archived for one year.

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FAQ

What is the current stock price of Vital Farms (VITL)?

The current stock price of Vital Farms (VITL) is $33.99 as of December 11, 2025.

What is the market cap of Vital Farms (VITL)?

The market cap of Vital Farms (VITL) is approximately 1.5B.
Vital Farms, Inc.

Nasdaq:VITL

VITL Rankings

VITL Stock Data

1.52B
35.48M
21.71%
94.17%
17.76%
Farm Products
Food and Kindred Products
Link
United States
AUSTIN