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Vera Bradley Stock Price, News & Analysis

VRA Nasdaq

Welcome to our dedicated page for Vera Bradley news (Ticker: VRA), a resource for investors and traders seeking the latest updates and insights on Vera Bradley stock.

Vera Bradley, Inc. (NASDAQ: VRA) is a Fort Wayne, Indiana-based designer of women’s handbags, luggage and other travel items, fashion and home accessories, and unique gifts. The company’s news flow combines financial updates, strategic initiatives, and brand storytelling, giving investors and followers insight into both its business performance and its positioning as a lifestyle brand.

On this page, you can follow Vera Bradley news that covers quarterly earnings results, segment performance for Vera Bradley Direct and Vera Bradley Indirect, and commentary from management on transformation efforts such as Project Sunshine. Earnings releases discuss trends in net revenues, comparable sales, gross profit, operating results, and cost reduction initiatives, as well as the use of non-GAAP measures to supplement GAAP reporting.

Beyond financial results, Vera Bradley’s news includes governance and leadership updates, such as the appointment of a Chief Brand Officer and the election of new directors, as disclosed in both press releases and related Form 8-K filings. The company also announces amendments to its shareholder rights plan and credit agreements, providing context on how it manages capital structure and shareholder protections.

Vera Bradley’s brand-focused news highlights collaborations and marketing campaigns, including limited-edition collections with partners like Anthropologie, partnerships with the Radio City Rockettes, and creative projects such as the “Most Perfect Couple” short film. These stories illustrate how the brand uses its heritage patterns, iconic styles like the Original 100 Handbag and Vera Tote, and multi-generational customer connections in its marketing strategy. For investors and brand watchers, regularly reviewing this news page offers a consolidated view of Vera Bradley’s operational performance, strategic direction, and consumer-facing initiatives.

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Vera Bradley (Nasdaq: VRA) reported fourth quarter and fiscal 2026 results on March 12, 2026, and announced leadership changes. The company returned to fourth quarter profitability with $84.9M consolidated net revenues and $2.7M net income from continuing operations (GAAP).

Ian Bickley was named Chairman & CEO and Martin Layding was named Chief Operating and Financial Officer. Fiscal 2026 revenue was $269.7M and the company provided fiscal 2027 sales guidance of $255M–$270M, targeting a >40% improvement in operating loss versus the prior year non-GAAP loss.

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Vera Bradley (Nasdaq: VRA) will report fourth quarter and fiscal year results for the period ending January 31, 2026 on March 12, 2026 at 8:00 a.m. ET. A conference call will follow at 8:30 a.m. ET with a live webcast available on the company website.

A replay will be accessible through March 26, 2026 via dial-in and access code 13758311. Contact information for investor and media inquiries is provided.

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Vera Bradley (Nasdaq: VRA) reported third quarter fiscal 2026 results for the period ended November 1, 2025, with consolidated net revenues of $62.3M vs. $70.5M year-ago and a GAAP net loss from continuing operations of $12.4M (loss of $0.44 per diluted share).

GAAP results included a $5.9M inventory write-down and a $4.0M media credit write-off that together reduced Q3 EPS by about $0.35. On a non-GAAP basis, Q3 net loss from continuing operations was $8.3M (loss of $0.30 per share). Cash was $10.7M at quarter end with $10.0M drawn on the $75M ABL facility.

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Vera Bradley (Nasdaq: VRA) will report third-quarter fiscal 2026 results for the period ending November 1, 2025 at 8:00 a.m. ET on Thursday, December 11, 2025.

The company will host a conference call at 8:30 a.m. ET the same day with a live webcast available on the Investor Relations section of www.verabradley.com. A telephonic dial-in is available at (877) 407-0779. A replay will be available through December 25, 2025 via (844) 512-2921 using access code 13756556.

Vera Bradley operates two segments: VB Direct (company stores, websites, outlet sale) and VB Indirect (wholesale, national accounts, third-party e-commerce, licensing).

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Vera Bradley (NASDAQ:VRA) appointed Ivan Brockman to its Board of Directors, effective November 17, 2025. Brockman joins the board as a Senior Advisor to PJT Partners and brings three decades of advisory experience, including prior roles at Blackstone, Citigroup, and Goldman Sachs. The release notes Brockman has advised on over $100 billion of strategic transactions and is an active private investor with early-stage stakes in companies such as LifeLock and FIGS. The company described the appointment as part of its ongoing strategic transformation and reiterated investor relations channels for material disclosures.

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Vera Bradley (NASDAQ:VRA) announced the appointment of Melinda Paraie as Chief Brand Officer effective November 1, 2025. Ms. Paraie joins after a six-month strategic consulting engagement with the company and brings prior senior leadership experience at Coach (Tapestry) and as CEO of Cath Kidston. During her tenure at Coach, international sales grew by more than $1 billion. The role will focus on product innovation, merchandising, and marketing to re-engage core customers and expand reach across channels.

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Vera Bradley (Nasdaq: VRA) announced the Board unanimously approved a one-year amendment to its shareholder rights plan, extending the plan's final expiration date from October 11, 2025 to October 11, 2026. All other terms remain unchanged. The Board said the extension is intended to guard against abusive tactics, protect all shareholders, and ensure time to evaluate open-market accumulations or control-like actions. Additional details will be included in a Current Report on Form 8-K filed with the SEC. The company reiterated investor resources on its Investor Relations webpage and noted forward-looking risks in its public filings.

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Vera Bradley (NASDAQ: VRA) announced a limited-edition holiday collaboration with Anthropologie on Oct 9, 2025. The collection includes 39 products—cosmetic cases, travel pouches, jewelry cases, scrunchies, bag charms, weekenders, duffels and more—available in full at 80 Anthropologie stores and online at verabradley.com and anthropologie.com.

Three new holiday patterns debut: Diamond Patchwork Somethin’ Sweet (Vera Bradley online exclusive), Trellis Patchwork Mistletoe (Anthropologie exclusive) and Diamond Patchwork North Star (Anthropologie exclusive). Price points range from $20 to $225. The collection is positioned for gifting and travel and is available now alongside Vera Bradley’s full 2025 winter collection.

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Vera Bradley (NASDAQ: VRA) has announced a special holiday partnership with the Radio City Rockettes, celebrating two significant milestones: the Rockettes' 100th anniversary and the relaunch of Vera Bradley's Original 100 Handbag. The iconic handbag, priced at $75-$135, will be available in six nostalgic patterns as part of Vera Bradley's 2025 winter collection.

The partnership will feature the Rockettes with the Original 100 Handbag across Vera Bradley's social channels throughout the holiday season. The collaboration emphasizes shared values of sisterhood, empowerment, and individuality, while honoring both brands' rich heritage in American culture.

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Vera Bradley (Nasdaq: VRA) reported Q2 FY2026 financial results with consolidated net revenues of $70.9 million, down from $94.0 million in the prior year. The company posted a net loss of ($4.7) million, or ($0.17) per diluted share. On a non-GAAP basis, the net loss was ($0.5) million, or ($0.02) per share.

The Direct segment revenues declined 16.2% to $60.5 million, with comparable sales down 17.3%. Indirect segment revenues decreased 52.5% to $10.3 million. The company closed seven underperforming full-line stores and one outlet store during Q2. Gross profit margin improved to 50.1%, up from 49.7% year-over-year.

Executive Chairman Ian Bickley highlighted sequential improvements in comparable store sales and announced strategic initiatives including product design adjustments, reintroduction of iconic styles, and a comprehensive strategy to revitalize market position.

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FAQ

What is the current stock price of Vera Bradley (VRA)?

The current stock price of Vera Bradley (VRA) is $3.88 as of April 10, 2026.

What is the market cap of Vera Bradley (VRA)?

The market cap of Vera Bradley (VRA) is approximately 104.9M.