Obagi Medical and Next Health Announce Collaboration in the ALOHA Program to Drive Real-World Evidence for Obagi® saypha® MagIQ™
Rhea-AI Summary
Obagi Medical (NASDAQ: WALD) announced a collaboration with Next Health for the ALOHA Program to generate real-world evidence on Obagi® saypha® MagIQ™. The multi-site evaluation will collect standardized clinical and patient-experience data across Next Health locations and share initial findings at leadership meetings and industry conferences.
The program integrates injectables with holistic wellness protocols to assess performance in longevity-focused clinical settings.
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Negative
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News Market Reaction – WALD
On the day this news was published, WALD declined 5.69%, reflecting a notable negative market reaction. Argus tracked a trough of -4.7% from its starting point during tracking. Our momentum scanner triggered 8 alerts that day, indicating moderate trading interest and price volatility. This price movement removed approximately $12M from the company's valuation, bringing the market cap to $202M at that time.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Market Reality Check
Peers on Argus
WALD fell 4.57% while key peers were mixed: EWCZ +1.01%, SKIN +1.33%, GROV +4.86%, ACU -1.19%, DSY +0.47%, indicating a stock-specific move rather than a sector-wide shift.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Jan 26 | ALOHA collaboration | Positive | +0.6% | Added Platinum Dermatology as initial ALOHA partner for MagIQ evaluation. |
| Jan 21 | Program launch | Positive | +6.9% | Launched ALOHA program for Obagi® saypha® MagIQ™ real‑world rollout. |
| Nov 24 | Earnings and update | Negative | -6.5% | Reported Q2/H1 2025 results with large impairments and net loss. |
| Nov 16 | Clinical data update | Positive | +4.2% | Presented positive HA injectable and scalp serum data at dermatology meeting. |
| Nov 14 | Asset sale & loan | Neutral | +0.0% | Announced Japan trademark sale and new term loan to bolster balance sheet. |
Across the last five news events, WALD’s price moves have consistently aligned with the underlying news tone.
Over the past several months, Waldencast has focused on expanding Obagi’s injectable portfolio and strengthening its financial position. On Jan 21, 2026, Obagi launched the ALOHA Program to support Obagi® saypha® MagIQ™, followed by an ALOHA collaboration with Platinum Dermatology on Jan 26, 2026. Earlier, Q2/H1 2025 results highlighted Obagi growth alongside significant impairments, while November 2025 updates detailed new clinical data, a Japan trademark sale for Obagi, and credit facility refinancing. Today’s ALOHA collaboration with Next Health extends this launch strategy.
Market Pulse Summary
The stock moved -5.7% in the session following this news. A negative reaction despite a constructive commercial collaboration would contrast with recent ALOHA and MagIQ-related headlines, where price moves generally aligned with positive updates. The stock trading at $1.67, below the 200-day MA of $2.12 and well under the $4.10 52-week high, may frame sentiment around execution risk and prior financial impairments disclosed in 2025. Historical alignment with news tone suggests investors reassessed broader fundamentals rather than this partnership alone.
Key Terms
real-world evidence medical
hyaluronic acid medical
injectables medical
regenerative aesthetics medical
hormone optimization medical
advanced diagnostics medical
AI-generated analysis. Not financial advice.
Next Health selected as a leading wellness and longevity partner given its innovative approach to personalized aesthetics and health optimization
NEW YORK and LOS ANGELES, Jan. 28, 2026 (GLOBE NEWSWIRE) -- Obagi Medical, a leading innovator in physician-dispensed skincare and aesthetic solutions and part of Waldencast plc (NASDAQ: WALD) (“Waldencast” or the “Company”), today announced Next Health as a key partner in the Aesthetics Leadership with Obagi’s Hyaluronic Acid (ALOHA) Program. Next Health was selected for its pioneering commitment to longevity, personalized wellness, and cutting-edge aesthetic treatments across its growing network of health optimization centers.
Through this real-world evaluation collaboration, Next Health will conduct a structured, multi-site assessment of Obagi® saypha® MagIQ™ within its practices. The program will leverage Next Health’s expertise in integrating advanced injectables with holistic protocols, patient-centric education, and data-driven outcomes to generate meaningful real-world evidence on the filler’s performance in wellness-focused environments.
“At Next Health, we’re dedicated to pushing the boundaries of longevity and aesthetic medicine through innovative, evidence-based approaches,” said Dr. Milan Shah, Director of Aesthetics at Next Health. “Obagi’s ALOHA Program aligns perfectly with our mission to deliver transformative results by combining high-performance injectables like saypha® MagIQ™ with comprehensive skincare and wellness strategies. This partnership allows us to contribute real-world insights that elevate patient care and outcomes across our network.”
The ALOHA Program evaluates both clinical efficacy and patient experience while equipping providers with integrated Obagi protocols to enhance satisfaction, loyalty, and consistent results. Standardized data will be collected across participating Next Health locations, with initial findings to be shared at upcoming Next Health leadership meetings and presented at major industry conferences to showcase the impact of this new injectable in a longevity and optimization setting.
“Collaborating with forward-thinking leaders like Next Health reinforces Obagi’s dedication to launching aesthetics solutions supported by robust, practice-based evidence,” said Drew Fine, U.S. General Manager, Professional Channel. “The ALOHA program with Next Health highlights our shared vision of holistic care—bridging injectables and skincare to drive superior patient results and practice growth in the evolving wellness landscape.”
Obagi® saypha® MagIQ™, developed by Croma-Pharma GmbH, utilizes proprietary MACRO Core Technology to create a stable three-dimensional hyaluronic acid matrix. The technology is designed to deliver natural-looking results with category-leading performance, including high usable HA content upon injection, consistent gel distribution, and a predictable injection force and swelling profile¹.
For more information about ALOHA, visit https://obagi-professional.com.
About Obagi Medical
Obagi Medical is an industry-leading, advanced skincare line rooted in research and skin biology, with a legacy of 35+ years of experience. Initially known for its leadership in the treatment of hyperpigmentation with the Obagi Nu-Derm® System, Obagi Medical products are designed to address a variety of skin concerns, including premature aging, photodamage, skin discoloration, acne, and sun damage. As the fastest-growing professional skincare brand in the U.S. in 2024,² Obagi Medical empowers individuals to achieve healthy, beautiful skin. More information about Obagi Medical is available on the brand's website, https://www.obagi.com.
About Next Health
Founded in 2016 by Dr Darshan Shah, cofounded by Kevin Peake, and where Dr Milan Shah has since served on the Medical Advisory Board, Next Health is a leading Health Optimization and Longevity Center dedicated to helping individuals live healthier, longer lives through personalized, cutting-edge treatments. Offering services such as IV therapy, regenerative aesthetics, hormone optimization, and advanced diagnostics, Next Health operates a growing network of state-of-the-art wellness centers focused on vitality, performance, and evidence-based care. For more information, visit www.next-health.com.
About Waldencast plc
Founded by Michel Brousset and Hind Sebti, Waldencast’s ambition is to build a global best-in-class beauty and wellness operating platform by developing, acquiring, accelerating, and scaling conscious, high-growth purpose-driven brands. Waldencast’s vision is fundamentally underpinned by its brand-led business model that ensures proximity to its customers, business agility, and market responsiveness, while maintaining each brand’s distinct DNA. For more information please visit: https://ir.waldencast.com.
Media Contact:
obagi@behrmancesa.com
Source: Waldencast plc
¹ Puljic A, Frank K, Cohen J, Otto K, Mayr J, Hugh-Bloch A, Kuroki-Hasenöhrl, D. A Scientific Framework for Comparing Hyaluronic Acid Filler Crosslinking Technologies. Gels. 2025; 11(7):487
² Among the Top 10 Professional Skin Care Brands in the U.S., According to Kline’s 2024 Global Professional Skin Care Series (China, Europe and the U.S.)