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Wendy's Launches DC Rides Kids' Meal featuring 12 Collectible DC Super Heroes, Super-Villains and Rides

Wendy's (NYSE: WEN) launches a limited-time DC Rides Kids' Meal running late March through early June 2026, offering 12 collectible DC Super Heroes, Super‑Villains and matching rides.

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Wendy's (NYSE: WEN) launches a limited-time DC Rides Kids' Meal running late March through early June 2026, offering 12 collectible DC Super Heroes, Super‑Villains and matching rides.

Each Kids' Meal includes your choice of entree, a side, a drink and one DC figurine with its DC Ride. Available in the U.S. and Canada in restaurants, via the Wendy's app and on Wendys.com while supplies last.

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Argus Mar 25 session
+0.56% close to close Open Argus
Details

News Market Reaction – WEN

In the Mar 25 session, WEN gained 0.56%, reflecting a mild positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

Market Context

This announcement extends Wendy’s collaboration strategy with a DC Rides Kids’ Meal featuring 12 col...
Analysis

This announcement extends Wendy’s collaboration strategy with a DC Rides Kids’ Meal featuring 12 collectible toys, aimed at driving family traffic and brand engagement from late March through early June. In context, it follows other marketing pushes and international expansion news that have produced varied share reactions. Investors may watch how such promotions contribute to guest traffic, digital engagement and any future commentary on sales performance.

Key Figures

DC toys: 12 collectible toys Chicken tenders portion: 2-piece Chicken nuggets portion: 4-piece
DC toys
12 collectible toys
Number of DC Super Hero and Super-Villain toys in Kids' Meal promo
Chicken tenders portion
2-piece
Tenders option included with Wendy's Kids' Meal
Chicken nuggets portion
4-piece
Nuggets option included with Wendy's Kids' Meal

Historical Context

5 past events · Latest: Mar 16
5 events
  1. Mar 16

    Promotional campaign

    24h Move
    -1.3%

    Launch of NCAA March Madness-themed Dunks Menu and sweepstakes.

  2. Mar 11

    Brand engagement promo

    24h Move
    +1.3%

    Fan contest to select first-ever Chief Tasting Officer with cash prize.

  3. Mar 06

    Menu promotion

    24h Move
    +2.3%

    Daylight Saving Time comfort-food promotion highlighting specific menu items.

  4. Mar 04

    International expansion

    24h Move
    -4.8%

    Franchise deals to build more than 60 new restaurants in Mexico.

  5. Feb 18

    Governance response

    24h Move
    +1.7%

    Company comments on Trian Partners’ amended 13D and strategy review.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Fans of all ages can collect exclusive DC toys with every Wendy's Kids' Meal from late March through early June

DUBLIN, Ohio, March 25, 2026 /PRNewswire/ -- 

WHAT:
DC fans, unite! For the third time, Wendy's® is teaming up with Warner Bros. Discovery Global Consumer Products (WBDGCP) to bring the DC® Universe to Kids' Meals with an exclusive, limited-time DC Rides Kids' Meal featuring 12 iconic DC collectible toys.

Beginning late March, fans of all ages can visit Wendy's to collect DC Super Heroes—Batman, Superman, Wonder Woman, The Flash, Green Lantern and Supergirl—alongside their formidable foes: Zur-En-Arrh, Bizarro, Artemis, Sinestro, Reverse Flash and Bizarro Supergirl. Every DC Super Hero and Super-Villain also comes equipped with its own DC Ride. Power-up unlocked!

In addition to the toys and their rides, a Wendy's Kids' Meal® includes the choice of:

  • 2-piece chicken tenders, 4-piece chicken nuggets, a hamburger or cheeseburger
  • Jr. Hot & Crispy Fries or Apple Bites
  • Kids' drink

Talk about a super value for the whole family!

WHERE & WHEN:
The DC Rides Kids' Meal collaboration runs from late March through early June. Available at Wendy's restaurants in the U.S. and Canada, through the Wendy's app or on Wendys.com. With a new DC toy to collect every visit, fans have numerous opportunities for imaginative play.

HOW:
Simply order a Wendy's Kids' Meal during the eligible time frame and receive one DC figurine and their DC Ride with purchase. Collect them all to build the ultimate DC team!

WHY:
This marks Wendy's third Kids' Meal collaboration with WBDGCP, showing the brand's commitment to delivering legendary experiences for families and fans. From DC Super Heroes to Super-Villains, every toy tells a story, and every visit to Wendy's reveals a new chapter.

Available at participating U.S. and Canada Wendy's while supplies last. Kids' Meal Toy may vary.

*Fresh beef available in the contiguous U.S. and Alaska, as well as Canada, Mexico, Puerto Rico, the UK, and other select international markets.

ABOUT WENDY'S:
The Wendy's Company (Nasdaq: WEN) and Wendy's® franchisees employ hundreds of thousands of people across more than 7,000 restaurants worldwide. Founded in 1969, Wendy's is committed to the promise of Fresh Famous Food, Made Right, For You, delivered to customers through its craveable menu including made-to-order square hamburgers using fresh beef*, and fan favorites like the Spicy Chicken Sandwich and nuggets, Baconator®, and the Frosty® dessert. Wendy's supports the Dave Thomas Foundation for Adoption®, established by its founder, which seeks to dramatically increase the number of adoptions of children waiting in North America's foster care system. Learn more about Wendy's at www.wendys.com. For details on franchising, visit www.wendys.com/franchising. Connect with Wendy's on X, Instagram and Facebook.

ABOUT WARNER BROS. DISCOVERY GLOBAL CONSUMER PRODUCTS:
Warner Bros. Discovery Global Consumer Products (WBDGCP), part of Warner Bros. Discovery's Revenue & Strategy division, extends the company's powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBDGCP partners with best-in-class licensees globally on award-winning toy, fashion, home décor and publishing programs inspired by the biggest franchises from Warner Bros.' film, television, animation, and games studios, HBO, Discovery, DC, Cartoon Network, HGTV, Eurosport, Adult Swim, and more. With innovative global licensing and merchandising programs, retail initiatives, and promotional partnerships, WBDGCP is one of the leading licensing and retail merchandising organizations in the world.

DC is a trademark of DC Comics and used under license. © 2026 DC Comics. All Rights Reserved.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/wendys-launches-dc-rides-kids-meal-featuring-12-collectible-dc-super-heroes-super-villains-and-rides-302724066.html

SOURCE The Wendy's Company

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

When does Wendy's (WEN) offer the DC Rides Kids' Meal promotion in 2026?

The promotion runs from late March through early June 2026 at participating Wendy's restaurants. According to Wendy's, the DC Rides Kids' Meal is available in the U.S. and Canada, and can be ordered in-restaurant, via the Wendy's app, or on Wendys.com while supplies last.

What does each Wendy's (WEN) DC Rides Kids' Meal include?

Each Kids' Meal includes an entree choice, a side, a drink, and one DC collectible figurine with its DC Ride. According to Wendy's, entree options include 2-piece chicken tenders, 4-piece nuggets, a hamburger or cheeseburger, plus Jr. fries or Apple Bites and a kids' drink.

How many DC toys can customers collect from Wendy's (WEN) DC Rides promotion?

There are 12 collectible DC Super Heroes, Super‑Villains and matching rides to collect in this promotion. According to Wendy's, figures include Batman, Superman, Wonder Woman, The Flash, Green Lantern, Supergirl, and six villains and variants paired with unique DC Rides.

Can I collect the Wendy's (WEN) DC toys via the Wendy's app or online?

Yes, the DC Rides Kids' Meal is available through the Wendy's app and on Wendys.com during the promotion. According to Wendy's, customers can order digitally or in-restaurant in the U.S. and Canada while supplies last to receive one DC figurine per Kids' Meal purchase.

Why is Wendy's (WEN) partnering with DC for this Kids' Meal promotion?

Wendy's says this marks its third Kids' Meal collaboration with Warner Bros. Discovery Global Consumer Products, aiming to deliver family-focused experiences and collectible play. According to Wendy's, the partnership brings DC Super Heroes and Super‑Villains to Kids' Meals to encourage repeat visits and imaginative play.

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