Wearable Devices Partners with Japanese E-Commerce Platform to Expand Distribution and Market Reach for Mudra Band and Mudra Link
Wearable Devices (NASDAQ:WLDS) has announced a strategic partnership with Media Exceed, a prominent Japanese e-commerce company, to distribute its Mudra Band and Mudra Link products in Japan. The non-exclusive reseller agreement will support both drop shipping and wholesale models, providing Japanese consumers access to the company's neural interface technology.
The collaboration focuses on distributing two key products: the Mudra Band for Apple Watch users and the Mudra Link for Android and Windows devices. Both products utilize proprietary Surface Nerve Conductance sensors to enable touchless device control through neural signal detection. Notably, the Mudra Link was recognized with a CES® 2025 Innovation Award in the XR Technologies and Accessories category.
Wearable Devices (NASDAQ:WLDS) ha annunciato una partnership strategica con Media Exceed, una rinomata azienda giapponese di e-commerce, per la distribuzione dei suoi prodotti Mudra Band e Mudra Link in Giappone. L'accordo di rivendita non esclusiva supporterà sia modelli di drop shipping che all'ingrosso, offrendo ai consumatori giapponesi l'accesso alla tecnologia di interfaccia neurale dell'azienda.
La collaborazione si concentra sulla distribuzione di due prodotti chiave: il Mudra Band per gli utenti di Apple Watch e il Mudra Link per dispositivi Android e Windows. Entrambi i prodotti utilizzano sensori proprietari di Surface Nerve Conductance per consentire il controllo senza contatto dei dispositivi tramite il rilevamento dei segnali neurali. In particolare, il Mudra Link è stato premiato con un CES® 2025 Innovation Award nella categoria Tecnologie e Accessori XR.
Wearable Devices (NASDAQ:WLDS) ha anunciado una alianza estratégica con Media Exceed, una destacada empresa japonesa de comercio electrónico, para distribuir sus productos Mudra Band y Mudra Link en Japón. El acuerdo de reventa no exclusivo apoyará tanto modelos de dropshipping como de venta al por mayor, brindando a los consumidores japoneses acceso a la tecnología de interfaz neural de la compañía.
La colaboración se centra en la distribución de dos productos clave: el Mudra Band para usuarios de Apple Watch y el Mudra Link para dispositivos Android y Windows. Ambos productos utilizan sensores propietarios de Surface Nerve Conductance para permitir el control sin contacto de los dispositivos mediante la detección de señales neuronales. Cabe destacar que el Mudra Link fue reconocido con un CES® 2025 Innovation Award en la categoría de Tecnologías y Accesorios XR.
Wearable Devices (나스닥: WLDS)는 일본의 유명 전자상거래 기업인 Media Exceed와 전략적 파트너십을 맺고 일본에서 Mudra Band와 Mudra Link 제품을 유통한다고 발표했습니다. 비독점 리셀러 계약은 드롭쉬핑과 도매 모델 모두를 지원하여 일본 소비자들이 회사의 신경 인터페이스 기술에 접근할 수 있도록 합니다.
이번 협력은 Apple Watch 사용자용 Mudra Band와 Android 및 Windows 기기용 Mudra Link 두 가지 주요 제품의 유통에 중점을 둡니다. 두 제품 모두 독자적인 표면 신경 전도 센서를 사용하여 신경 신호 감지를 통해 터치 없이 기기를 제어할 수 있습니다. 특히 Mudra Link는 XR 기술 및 액세서리 부문에서 CES® 2025 혁신상을 수상했습니다.
Wearable Devices (NASDAQ:WLDS) a annoncé un partenariat stratégique avec Media Exceed, une entreprise japonaise de commerce électronique de premier plan, pour distribuer ses produits Mudra Band et Mudra Link au Japon. L'accord de revente non exclusif prendra en charge à la fois les modèles de dropshipping et de vente en gros, offrant ainsi aux consommateurs japonais un accès à la technologie d'interface neuronale de la société.
Cette collaboration se concentre sur la distribution de deux produits clés : le Mudra Band destiné aux utilisateurs d'Apple Watch et le Mudra Link pour les appareils Android et Windows. Les deux produits utilisent des capteurs propriétaires de conduction nerveuse de surface pour permettre un contrôle sans contact des appareils via la détection des signaux neuronaux. Notamment, le Mudra Link a reçu un CES® 2025 Innovation Award dans la catégorie Technologies XR et accessoires.
Wearable Devices (NASDAQ:WLDS) hat eine strategische Partnerschaft mit Media Exceed, einem führenden japanischen E-Commerce-Unternehmen, bekannt gegeben, um seine Produkte Mudra Band und Mudra Link in Japan zu vertreiben. Die nicht-exklusive Wiederverkaufsvereinbarung unterstützt sowohl Drop-Shipping- als auch Großhandelsmodelle und bietet japanischen Verbrauchern Zugang zur neuronalen Schnittstellentechnologie des Unternehmens.
Die Zusammenarbeit konzentriert sich auf den Vertrieb von zwei Schlüsselprodukten: dem Mudra Band für Apple Watch-Nutzer und dem Mudra Link für Android- und Windows-Geräte. Beide Produkte nutzen proprietäre Sensoren zur Oberflächen-Nervenleitfähigkeit, die eine berührungslose Steuerung der Geräte durch Erkennung neuronaler Signale ermöglichen. Besonders hervorzuheben ist, dass der Mudra Link mit dem CES® 2025 Innovation Award in der Kategorie XR-Technologien und Zubehör ausgezeichnet wurde.
- Entry into the Japanese market through partnership with an established e-commerce platform
- Recent CES® 2025 Innovation Award recognition for Mudra Link product
- Expansion of distribution channels through both drop shipping and wholesale models
- Non-exclusive reseller agreement may limit competitive advantage
- No financial terms or revenue projections disclosed
Insights
Wearable Devices expands into Japan through strategic partnership with Media Exceed, potentially boosting future sales in a tech-forward market.
Wearable Devices' new non-exclusive reseller agreement with Media Exceed represents a calculated market expansion strategy into one of the world's most technologically sophisticated consumer markets. Japan has historically been an early adopter of innovative technologies, making it a strategic target for neural interface products like the Mudra Band and Mudra Link.
The partnership structure is particularly noteworthy for its flexibility, supporting both drop shipping and wholesale models. This dual-channel approach minimizes inventory risk while maximizing market penetration potential. The drop shipping component allows for capital-efficient scaling, while the wholesale option enables deeper market penetration through Media Exceed's established distribution channels.
The Mudra technology itself uses Surface Nerve Conductance sensors to interpret neural signals from subtle finger movements, enabling touchless device control. This positions the company within the growing neural interface segment that bridges human-computer interaction in novel ways. The recent CES® 2025 Innovation Award in the XR Technologies category adds third-party validation to the technology's potential.
For Wearable Devices, this partnership represents implementation of their stated global expansion strategy, potentially accelerating revenue growth beyond their current market footprint. However, the non-exclusive nature of the agreement means Media Exceed could eventually carry competing products, and success will ultimately depend on Japanese consumer adoption rates of this relatively novel technology category.
Yokneam Illit, Israel, July 08, 2025 (GLOBE NEWSWIRE) -- Wearable Devices Ltd. (the “Company” or “Wearable Devices”) (Nasdaq: WLDS, WLDSW), a technology growth company specializing in artificial intelligence (“AI”)-powered touchless sensing wearables, today announced a collaboration with Media Exceed Co., Ltd. (“Media Exceed”), a leading e-commerce company in Japan. Under this agreement, Media Exceed will serve as a non-exclusive reseller of Wearable Devices’ innovative Mudra Band and Mudra Link products in the Japanese market, expanding the reach of its cutting-edge neural input solutions to one of the world’s most tech-savvy consumer bases.
This collaboration aims to enhance the availability of Wearable Devices’ neural interface products in Japan, leveraging Media Exceed’s robust e-commerce platform and market expertise. The collaboration supports both drop shipping and wholesale models, ensuring streamlined order fulfillment and localized customer support for Japanese buyers.
“We are excited to collaborate with Media Exceed to bring our cutting-edge gesture control technology to a broader audience in Japan,” said Asher Dahan, Chief Executive Officer of Wearable Devices. “This collaboration aligns with our strategic goal of expanding our global footprint and making our products more accessible to users worldwide.”
Mr. Shinya Kasuga, Chief Executive Officer of Media Exceed commented on the collaboration, “We are eager to start working with Wearable Devices and bring the innovative Mudra products to the Japanese market. Their neural interface technology aligns perfectly with our vision to introduce cutting-edge solutions that enhance the way people interact with digital devices.”
The Mudra Band, designed for Apple Watch users, and the Mudra Link, compatible with Android and Windows devices, utilize proprietary Surface Nerve Conductance sensors to detect neural signals from subtle finger movements. These signals are translated into intuitive commands, enabling touchless control of digital devices. The Mudra Link was recently showcased at CES® 2025, where it received an Innovation Award in the XR Technologies and Accessories category.
Media Exceed will offer these products through its online platforms, providing Japanese consumers with direct access to Wearable Devices’ innovative technology. The collaboration is expected to enhance user experience and satisfaction by combining advanced wearable technology with Media Exceed’s customer-centric approach.
About Wearable Devices
Wearable Devices Ltd. (Nasdaq: WLDS, WLDSW) is a growth company pioneering human-computer interaction through its AI-powered neural input touchless technology. Leveraging proprietary sensors, software, and advanced AI algorithms, the Company’s consumer products - the Mudra Band and Mudra Link - are defining the neural input category both for wrist-worn devices and for brain-computer interfaces. These products enable touch-free, intuitive control of digital devices using gestures across multiple operating systems.
Operating through a dual-channel model of direct-to-consumer sales and enterprise licensing and collaborations, Wearable Devices empowers consumers with stylish, functional wearables for enhanced experiences in gaming, productivity, and extended reality (XR). In the business sector, the Company provides enterprise partners with advanced input solutions for immersive and interactive environments, from AR/VR/XR to smart environments.
By setting the standard for neural input in the XR ecosystem, Wearable Devices is shaping the future of seamless, natural user experiences across some of the world’s fastest-growing tech markets. Wearable Devices’ ordinary shares and warrants trade on the Nasdaq Capital Market under the symbols “WLDS” and “WLDSW,” respectively.
Forward-Looking Statements Disclaimer
This press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be covered by the “safe harbor” created by those sections. Forward-looking statements, which are based on certain assumptions and describe our future plans, strategies and expectations, can generally be identified by the use of forward-looking terms such as “believe,” “expect,” “may,” “should,” “could,” “seek,” “intend,” “plan,” “goal,” “estimate,” “anticipate” or other comparable terms. For example, we are using forward-looking statements when we discuss the aim of our collaboration with Media Exceed, benefits and advantages of our products and technology, our strategic goal of expanding our global footprint and making our products more accessible to users worldwide and that the collaboration is expected to enhance user experience and satisfaction. All statements other than statements of historical facts included in this press release regarding our strategies, prospects, financial condition, operations, costs, plans and objectives are forward-looking statements. Forward-looking statements are neither historical facts nor assurances of future performance. Instead, they are based only on our current beliefs, expectations and assumptions regarding the future of our business, future plans and strategies, projections, anticipated events and trends, the economy and other future conditions. Because forward-looking statements relate to the future, they are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict and many of which are outside of our control. Our actual results and financial condition may differ materially from those indicated in the forward-looking statements. Therefore, you should not rely on any of these forward-looking statements. Important factors that could cause our actual results and financial condition to differ materially from those indicated in the forward-looking statements include, among others, the following: the trading of our ordinary shares or warrants and the development of a liquid trading market; our ability to successfully market our products and services; the acceptance of our products and services by customers; our continued ability to pay operating costs and ability to meet demand for our products and services; the amount and nature of competition from other security and telecom products and services; the effects of changes in the cybersecurity and telecom markets; our ability to successfully develop new products and services; our success establishing and maintaining collaborative, strategic alliance agreements, licensing and supplier arrangements; our ability to comply with applicable regulations; and the other risks and uncertainties described in our annual report on Form 20-F for the year ended December 31, 2024, filed on March 20, 2025 and our other filings with the Securities and Exchange Commission. We undertake no obligation to publicly update any forward-looking statement, whether written or oral, that may be made from time to time, whether as a result of new information, future developments or otherwise.
Investor Relations Contact
Michal Efraty
IR@wearabledevices.co.il
FAQ
What is the partnership between Wearable Devices (WLDS) and Media Exceed?
What products will Media Exceed distribute for Wearable Devices (WLDS)?
How does the Mudra technology by Wearable Devices (WLDS) work?
What recent recognition did Wearable Devices (WLDS) receive for its products?
Who are the key executives involved in the Wearable Devices and Media Exceed partnership?
