Herbal Oasis Expands Beyond the Southeast, Launches in Minnesota with Global Reserve Distribution
Herbal Oasis (NYSE:YCBD), a hemp-derived THC-infused social seltzer brand, has announced its expansion into Minnesota through a new partnership with Global Reserve Distribution (GRD). This strategic move marks the company's first expansion beyond its Southeast market base.
The expansion comes as the THC beverage market shows significant growth, with U.S. THC Beverage sales reaching $1.1 billion in 2024 and projected to grow by over 25% in 2025. The market is expected to triple by 2030. Herbal Oasis differentiates itself with beverages infused with THC, CBG, and adaptogenic mushrooms, targeting consumers seeking alternatives to alcohol and traditional cannabis products.
Herbal Oasis (NYSE:YCBD), un marchio di seltzer sociali infuso con THC derivato dalla canapa, ha annunciato la sua espansione in Minnesota tramite una nuova partnership con Global Reserve Distribution (GRD). Questa mossa strategica segna la prima espansione dell'azienda oltre la base di mercato del Sud-Est. L'espansione avviene mentre il mercato delle bevande al THC registra una crescita significativa, con le vendite di bevande al THC negli Stati Uniti che hanno raggiunto 1,1 miliardi di dollari nel 2024 e si prevede che cresceranno oltre il 25% nel 2025. Si prevede che il mercato triplicherà entro il 2030. Herbal Oasis si differenzia offrendo bevande infuse con THC, CBG e funghi adattogeni, rivolgendosi ai consumatori in cerca di alternative all'alcol e ai prodotti tradizionali a base di cannabis.
Herbal Oasis (NYSE:YCBD), una marca de seltzer social infundido con THC derivado del cáñamo, ha anunciado su expansión a Minnesota a través de una nueva asociación con Global Reserve Distribution (GRD). Este movimiento estratégico marca la primera expansión de la empresa fuera de su base de mercado en el sureste. La expansión se produce en un momento en que el mercado de bebidas con THC muestra un crecimiento significativo, con ventas de bebidas con THC en EE. UU. que alcanzaron 1,1 mil millones de dólares en 2024 y se espera que crezcan más del 25% en 2025. Se espera que el mercado se triplique para 2030. Herbal Oasis se diferencia al ofrecer bebidas infundidas con THC, CBG y hongos adaptogénicos, dirigidas a consumidores que buscan alternativas al alcohol y a los productos tradicionales de cannabis.
Herbal Oasis (NYSE:YCBD), 대마초에서 추출한 THC를 주입한 소셜 셀처 브랜드는 Global Reserve Distribution (GRD)와의 새로운 파트너십을 통해 미네소타로 확장했다고 발표했습니다. 이 전략적 움직임은 남동부 지역 시장 기반을 벗어난 회사의 첫 확장입니다. 확장은 미국에서 THC 음료 시장이 크게 성장하는 가운데 이루어지며, 2024년 미국의 THC 음료 매출은 11억 달러에 달했고 2025년에는 25% 이상 증가할 것으로 전망됩니다. 2030년까지 시장이 세 배로 증가할 것으로 기대됩니다. Herbal Oasis는 THC, CBG 및 적응성 버섯으로 주입된 음료로 차별화하며, 알코올 및 전통적인 대마초 제품에 대한 대안을 찾는 소비자를 겨냥합니다.
Herbal Oasis (NYSE:YCBD), une marque de seltz social infusé au THC dérivé du chanvre, a annoncé son expansion dans le Minnesota via un nouveau partenariat avec Global Reserve Distribution (GRD). Cette démarche stratégique marque la première expansion de l'entreprise au-delà de sa base de marché dans le Sud-Est. L'expansion intervient alors que le marché des boissons au THC connaît une croissance significative, les ventes de boissons au THC américaines atteignant 1,1 milliard de dollars en 2024 et devraient croître de plus de 25 % en 2025. Le marché devrait tripler d'ici 2030. Herbal Oasis se démarque en proposant des boissons infusées au THC, au CBG et à des champignons adaptogènes, s'adressant aux consommateurs en quête d'alternatives à l'alcool et aux produits traditionnels à base de cannabis.
Herbal Oasis (NYSE:YCBD), eine aus Hanf gewonnene THC-infundierte Social-Seltzer-Marke, hat seine Expansion nach Minnesota durch eine neue Partnerschaft mit Global Reserve Distribution (GRD) bekannt gegeben. Dieser strategische Schritt markiert die erste Expansion des Unternehmens außerhalb seiner Southeastern-Marktbasis. Die Expansion erfolgt zu einer Zeit, in der der Markt für THC-Getränke signifikantes Wachstum verzeichnet, wobei der Umsatz mit THC-Getränken in den USA 2024 1,1 Milliarden USD erreichte und voraussichtlich 2025 um über 25% steigen wird. Bis 2030 wird erwartet, dass der Markt sich verdreifacht. Herbal Oasis differenziert sich durch Getränke mit THC, CBG und adaptogenen Pilzen und richtet sich an Verbraucher, die nach Alternativen zu Alkohol und herkömmlichen Cannabisprodukten suchen.
Herbal Oasis (NYSE:YCBD)، علامة سيلتزر اجتماعي محشو بـ THC مستخلص من القنب، أعلنت عن توسعها إلى مينيسوتا من خلال شراكة جديدة مع Global Reserve Distribution (GRD). وتعتبر هذه الخطوة الاستراتيجية أول توسع للشركة خارج قاعدة أسواقها في الجنوب الشرقي. تأتي التوسعة في وقت يظهر فيه سوق مشروبات THC نمواً ملحوظاً، حيث وصلت مبيعات مشروبات THC في الولايات المتحدة إلى 1.1 مليار دولار في 2024 ومن المتوقع أن تنمو بأكثر من 25% في 2025. من المتوقع أن يتضاعف السوق ثلاث مرات بحلول 2030. تميز Herbal Oasis نفسها بمشروبات محشوة بـ THC و CBG وفطر تكيفي، تستهدف المستهلكين الباحثين عن بدائل للكحول ولمنتجات القنب التقليدية.
Herbal Oasis (NYSE:YCBD)，是一家源自大麻的 THC 注入型社交汽泡水品牌，已宣布通过与 Global Reserve Distribution (GRD) 的新伙伴关系扩展到明尼苏达州。这一战略举措标志着公司首次超出东南部市场基地产生扩张。扩张时机正值 THC 饮料市场显著增长，美国 THC 饮料销售在 2024 年达到 11 亿美元，预计 2025 年将增长超过 25%。预计到 2030 年市场将实现三倍增长。Herbal Oasis 以含有 THC、CBG 和适应性蘑菇的饮品来实现差异化，面向寻求酒精及传统大麻产品替代品的消费者。
- Strategic expansion into Minnesota, one of the most mature THC beverage markets
- Partnership with leading THC Beverage distributor GRD
- Entry into a market projected to grow 25% in 2025
- Product differentiation through unique THC, CBG, and adaptogenic mushroom formulation
- None.
Insights
Herbal Oasis's expansion into Minnesota represents strategic growth into a mature THC beverage market, potentially boosting YCBD's revenue and market position.
Herbal Oasis's expansion into Minnesota through Global Reserve Distribution marks a significant milestone in the company's growth trajectory beyond its Southeast stronghold. Minnesota represents a strategic choice as one of the nation's most mature and fastest-growing THC beverage markets, giving the brand access to an established consumer base already familiar with hemp-derived products.
The partnership with GRD is particularly noteworthy as they specialize exclusively in THC beverage distribution, bringing targeted expertise that could accelerate Oasis's market penetration. This specialized distribution approach contrasts with more generalized beverage distributors and could provide competitive advantages in retailer placement and consumer targeting.
This expansion comes amid impressive growth in the broader THC beverage sector. According to the cited Whitney Economics data, the market reached approximately
For parent company cbdMD (YCBD), this expansion represents a logical progression in their diversification strategy beyond CBD-only products. The move should be viewed as part of a broader effort to establish multiple revenue streams in the evolving cannabis-adjacent product landscape, particularly in federally compliant hemp-derived categories that face fewer regulatory hurdles than traditional cannabis.
Charlotte, North Carolina--(Newsfile Corp. - September 24, 2025) - Herbal Oasis ("Oasis"), the hemp-derived THC-infused social seltzer redefining how people connect, unwind, and celebrate life, is excited to announce an expansion beyond the Southeast with a new distribution partnership with Global Reserve Distribution ("GRD"), Minnesota's leading THC Beverage distributor.
Shipments began earlier this month, and Oasis products are now available to retailers across Minnesota - one of the nations' most mature and fastest -growing THC beverage markets.
"While our initial focus has been building a strong foundation in the Southeast, GRD's expertise and sole focus on the THC Beverage category made them the perfect partner to introduce Oasis to Minnesota," said Ronan Kennedy, CEO of cbdMD, parent company of Oasis. "This marks an important step in our growth strategy and reflects the strong reputation and momentum we've built with our brand."
"After meeting with the Herbal Oasis team in person and hearing their vision firsthand, it was clear they're creating something truly different and special," said Moose Hardisty, President of GRD. "Their thoughtful approach to beverages and their commitment to innovation and excellence aligns perfectly with GRD's mission. We're excited to bring their unique products to Minnesota retailers and support their growth in this rapidly evolving market."
The THC beverage market continues to expand rapidly as consumer seek alternatives to alcohol and tradition cannabis products. According to Whitney Economics U.S. THC Beverage sales reached an estimated
Herbal Oasis stands out by offering a refreshing, functional, and social-forward beverage infused with THC, CBG, and adaptogenic mushrooms like lion's mane, reishi, and cordyceps. Designed to support presence, clarity, and connection, Oasis delivers a modern way for consumers to unwind without alcohol.
About Herbal Oasis
Herbal Oasis is a line of premium hemp-derived THC seltzers crafted to elevate social experiences. With bright flavors like Lemon Lift, Tropical Twist, and Mango Bliss, Oasis blends cannabinoids and functional ingredients to create a new kind of social beverage for today's consumers. More information can be found at www.herbaloasis.com. Oasis is owned by cbdMD, Inc., a leading wellness company dedicated to innovation and quality.
About cbdMD, Inc.
cbdMD, Inc. (NYSE American: YCBD) is one of the leading and most highly trusted and most recognized cannabidiol (CBD) brands with a comprehensive line of U.S. produced, THC-free1 CBD products, and an array of Farm Act compliant Delta 9 products. Our Paw CBD brand of pet products includes veterinarian-formulated products, and our ATRx brand of natural functional mushroom support. To learn more about cbdMD and our comprehensive line of U.S. grown hemp products as well as our other brands, please visit www.cbdmd.com, www.pawcbd.com, or ATRxlabs.com, follow cbdMD on Instagram and Facebook, or visit one of the thousands of retail outlets that carry cbdMD's products.
About Global Reserve Distribution
Global Reserve Distribution (GRD) is Minnesota's only distributor dedicated exclusively to hemp-derived, low-dose THC products, bringing unmatched expertise to a rapidly growing and tightly regulated market. Serving more than 1,400 retail accounts across the state, GRD offers comprehensive statewide coverage and a proven ability to connect innovative brands with Minnesota's consumers. GRD's singular focus and deep market knowledge make it the go-to partner for brands seeking a reliable and knowledgeable distributor.
From its sales representatives and merchandisers to its drivers and warehouse team, GRD prides itself on delivering the best customer service in the channel. This commitment to professionalism, responsiveness, and relationship-building ensures both retailers and brand partners receive personalized support and seamless execution-qualities that have cemented GRD's reputation as a trusted leader in Minnesota's hemp-derived THC marketplace.
Forward-Looking Statements
This press release contains certain forward-looking statements that are based upon current expectations and involve certain risks and uncertainties within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Such forward-looking statements can be identified using words such as ''should,'' ''may,'' ''intends,'' ''anticipates,'' ''believes,'' ''estimates,'' ''projects,'' ''forecasts,'' ''expects,'' ''plans,'' and ''proposes.'' These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties, and other factors, some of which are beyond our control and difficult to predict. You are urged to carefully review and consider any cautionary statements, including but not limited to expectations on our ability to continue as a going concern, increasing our revenues, the development or future sales of Oasis products, regaining compliance with NYSE American continued listing requirements and other disclosures, including the statements made under the heading "Risk Factors" in cbdMD, Inc.'s Annual Report on Form 10-K for the fiscal year ended September 30, 2024 as filed with the Securities and Exchange Commission (the "SEC") on December 17, 2024, and our other filings with the SEC. All forward-looking statements, including Euromonitor international projections, involve significant risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements, many of which are generally outside the control of cbdMD, Inc. and are difficult to predict. cbdMD, Inc. does not undertake any duty to update any forward-looking statements except as may be required by law. The information which appears on our websites and our social media platforms, including, but not limited to, Instagram and Facebook, is not part of this press release.
1 THC-free is defined as below the level of detection using validated scientific analytical methods.
Contact Information:
cbdMD, Inc.
Ronan Kennedy
Chief Executive Officer and Chief Financial Officer
IR@cbdmd.com
(704) 445-3064
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/267749
FAQ
What is the new distribution partnership announced by Herbal Oasis (YCBD)?
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