Herbal Oasis Expands Footprint with New Distribution Agreement in Georgia
Herbal Oasis, a hemp-derived THC-infused social seltzer brand owned by cbdMD (YCBD), has announced a new distribution partnership with Beverage South to expand its presence in Georgia. This marks the company's fourth state expansion in two months, following launches in Alabama, Florida, and North Carolina.
The partnership strengthens Oasis's footprint in the Southeast region, aligning with their goal of becoming the leading THC seltzer brand. The THC beverage market is projected to grow by 50% in 2025, reaching $571 million in US sales according to Brightfield estimates. Oasis's products are infused with THC, CBG, and functional mushrooms, positioning themselves as an alcohol alternative focused on presence, clarity, and social connection.
Herbal Oasis, un marchio di seltzer sociale infuso con THC derivato dalla canapa, di proprietà di cbdMD (YCBD), ha annunciato una nuova partnership di distribuzione con Beverage South per espandere la sua presenza in Georgia. Questa rappresenta la quarta espansione statale dell'azienda in due mesi, dopo i lanci in Alabama, Florida e North Carolina.
La collaborazione rafforza la presenza di Oasis nella regione sud-orientale, in linea con l'obiettivo di diventare il marchio leader di seltzer al THC. Il mercato delle bevande al THC è previsto in crescita del 50% nel 2025, raggiungendo 571 milioni di dollari di vendite negli Stati Uniti secondo le stime di Brightfield. I prodotti di Oasis sono infusi con THC, CBG e funghi funzionali, posizionandosi come un'alternativa all'alcol focalizzata su presenza, chiarezza e connessione sociale.
Herbal Oasis, una marca de seltzer social infusionado con THC derivado del cáñamo, propiedad de cbdMD (YCBD), ha anunciado una nueva alianza de distribución con Beverage South para expandir su presencia en Georgia. Esta es la cuarta expansión estatal de la compañía en dos meses, tras los lanzamientos en Alabama, Florida y Carolina del Norte.
La asociación fortalece la presencia de Oasis en la región sureste, alineándose con su objetivo de convertirse en la marca líder de seltzer con THC. Se proyecta que el mercado de bebidas con THC crecerá un 50% en 2025, alcanzando 571 millones de dólares en ventas en EE. UU., según estimaciones de Brightfield. Los productos de Oasis están infusionados con THC, CBG y hongos funcionales, posicionándose como una alternativa al alcohol enfocada en la presencia, claridad y conexión social.
Herbal Oasis는 대마에서 추출한 THC가 함유된 소셜 셀처 브랜드로, cbdMD (YCBD)가 소유하고 있으며, 조지아 주에서 입지를 확대하기 위해 Beverage South와 새로운 유통 파트너십을 발표했습니다. 이는 앨라배마, 플로리다, 노스캐롤라이나에 이어 두 달 만에 네 번째 주 확장입니다.
이번 파트너십은 오아시스가 남동부 지역에서의 입지를 강화하며, THC 셀처 브랜드 선두주자가 되겠다는 목표와 일치합니다. 브라이트필드 추정에 따르면 THC 음료 시장은 2025년에 50% 성장하여 미국 내 매출이 5억 7,100만 달러에 이를 것으로 예상됩니다. 오아시스의 제품은 THC, CBG, 기능성 버섯이 함유되어 있어, 존재감, 명확성, 사회적 연결에 중점을 둔 알코올 대체제로 자리매김하고 있습니다.
Herbal Oasis, une marque de seltzer social infusée au THC dérivé du chanvre, détenue par cbdMD (YCBD), a annoncé un nouveau partenariat de distribution avec Beverage South pour étendre sa présence en Géorgie. Il s'agit de la quatrième expansion de l'entreprise dans un État en deux mois, après les lancements en Alabama, en Floride et en Caroline du Nord.
Ce partenariat renforce la présence d'Oasis dans la région du Sud-Est, en accord avec leur objectif de devenir la marque leader de seltzer au THC. Le marché des boissons au THC devrait croître de 50% en 2025, atteignant 571 millions de dollars de ventes aux États-Unis selon les estimations de Brightfield. Les produits d'Oasis sont infusés au THC, CBG et champignons fonctionnels, se positionnant comme une alternative à l'alcool axée sur la présence, la clarté et la connexion sociale.
Herbal Oasis, eine Marke für THC-infundiertes Social Seltzer aus Hanf, im Besitz von cbdMD (YCBD), hat eine neue Vertriebspartnerschaft mit Beverage South angekündigt, um seine Präsenz in Georgia auszubauen. Dies markiert die vierte Expansion des Unternehmens in zwei Monaten, nach den Markteinführungen in Alabama, Florida und North Carolina.
Die Partnerschaft stärkt die Präsenz von Oasis in der Südostregion und entspricht dem Ziel, die führende THC-Seltzer-Marke zu werden. Der THC-Getränkemarkt wird laut Schätzungen von Brightfield im Jahr 2025 um 50% wachsen und einen Umsatz von 571 Millionen US-Dollar in den USA erreichen. Die Produkte von Oasis sind mit THC, CBG und funktionellen Pilzen angereichert und positionieren sich als alkoholische Alternative, die auf Präsenz, Klarheit und soziale Verbindung setzt.
- Expansion into Georgia marks the fourth state in two months, showing rapid market growth
- Partnership with leading distributor Beverage South enhances market presence
- Operating in a growing market with 50% projected growth to $571M in 2025
- None.
Insights
Herbal Oasis secures strategic Georgia distribution partnership, marking fourth state expansion in just two months.
Herbal Oasis's new distribution agreement with Beverage South represents a significant market expansion for the company, adding Georgia as their fourth state in just two months following Alabama, Florida, and North Carolina deployments. This rapid regional scaling indicates strong execution of their Southeast expansion strategy.
The partnership with Beverage South is particularly valuable as they're positioned as a leading distributor in Georgia, providing Herbal Oasis with immediate wide-scale retail access across this important market. The timing is strategic, coinciding with the broader THC beverage market growth that Brightfield estimates will reach
This expansion specifically targets the functional beverage category where consumers seek alcohol alternatives supporting "presence, clarity, and connection" - a growing consumer preference that Herbal Oasis is positioning to capitalize on with their THC, CBG, and functional mushroom-infused products.
The distribution partnership contains all the essential elements for success: market demand, strong distribution infrastructure, and a differentiated product offering in a rapidly expanding category. For Herbal Oasis, securing formal distribution in four southeastern states within just two months demonstrates exceptional supply chain execution and suggests favorable retailer and consumer reception to their product line.
Charlotte, North Carolina--(Newsfile Corp. - May 21, 2025) - Herbal Oasis ("Oasis"), the hemp-derived THC-infused social seltzer redefining how people connect, unwind, and celebrate life, is proud to announce a new distribution partnership with Beverage South, a leading distributor serving much of the state of Georgia. Starting this month, Oasis will be available on shelves across Georgia as the brand continues its rapid expansion across the Southeast.
Georgia marks the fourth state in just two months where Oasis has launched, following successful rollouts in Alabama, Florida, and North Carolina. The partnership with Beverage South significantly strengthens Oasis's presence in one of the region's key markets.
"We're thrilled to partner with Beverage South, whose reach and reputation make them an ideal distributor for Oasis in Georgia," said Ronan Kennedy, CEO of cbdMD, parent company of Oasis. "This collaboration represents another major step toward our goal of becoming the leading THC seltzer brand in the Southeast and beyond."
"We are extremely excited to partner with Herbal Oasis as we enter this new and exciting category. We look forward to the future growth of both and plan to be an integral part of the wholesale distribution process. Our commitment to the responsible supply of Delta-9 products will drive our path forward," said Billy Madison Beverage South Senior Director, Sales & Marketing.
The THC beverage market continues to experience significant growth, with Brightfield estimating
As consumers continue seeking alcohol alternatives that support presence, clarity, and connection, Herbal Oasis offers a refreshing, functional, and social-forward option—infused with THC, CBG, and functional mushrooms for a modern way to unwind.
About Herbal Oasis
Herbal Oasis is a premium THC-infused social seltzer that blends cannabinoids and nootropic mushrooms to deliver a fast-acting, functional beverage made for presence and connection. With an alcohol-free formula and wellness-forward ingredients, Oasis invites a better way to drink-one rooted in clarity, balance, and joy. More information can be found at www.herbaloasis.com. Oasis is a subsidiary of cbdMD, Inc.
About cbdMD, Inc.
cbdMD, Inc. (NYSE American: YCBD) is one of the leading and most highly trusted and most recognized cannabidiol (CBD) brands with a comprehensive line of U.S. produced, THC-free1 CBD products, and an array of Farm Act compliant Delta 9 products. Our Paw CBD brand of pet products includes veterinarian-formulated products, and our ATRx brand of natural functional mushroom support. To learn more about cbdMD and our comprehensive line of U.S. grown hemp products as well as our other brands, please visit www.cbdmd.com, www.pawcbd.com, or ATRxlabs.com, follow cbdMD on Instagram and Facebook, or visit one of the thousands of retail outlets that carry cbdMD's products.
About Beverage South
Beverage South is a leading beverage distributor serving Georgia and South Carolina, with operations in eight key markets including Albany, Athens, Augusta, Columbus, Griffin, Macon, Rome, and Columbia. Beverage South represents a diverse portfolio of top-tier beer, malt beverage, soda, and non-alcoholic brands. The company is committed to delivering exceptional service, fostering strong supplier partnerships, and driving growth through strategic investments in people, products, and market development.
Forward-Looking Statements
This press release contains certain forward-looking statements that are based upon current expectations and involve certain risks and uncertainties within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Such forward-looking statements can be identified using words such as ''should,'' ''may,'' ''intends,'' ''anticipates,'' ''believes,'' ''estimates,'' ''projects,'' ''forecasts,'' ''expects,'' ''plans,'' and ''proposes.'' These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties, and other factors, some of which are beyond our control and difficult to predict. You are urged to carefully review and consider any cautionary statements, including but not limited to expectations on our ability to continue as a going concern, increasing our revenues, the development or future sales of Oasis products, regaining compliance with NYSE American continued listing requirements and other disclosures, including the statements made under the heading "Risk Factors" in cbdMD, Inc.'s Annual Report on Form 10-K for the fiscal year ended September 30, 2024 as filed with the Securities and Exchange Commission (the "SEC") on December 17, 2024, and our other filings with the SEC. All forward-looking statements, including Euromonitor international projections, involve significant risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements, many of which are generally outside the control of cbdMD, Inc. and are difficult to predict. cbdMD, Inc. does not undertake any duty to update any forward-looking statements except as may be required by law. The information which appears on our websites and our social media platforms, including, but not limited to, Instagram and Facebook, is not part of this press release.
1 THC-free is defined as below the level of detection using validated scientific analytical methods.
Contact Information:
cbdMD, Inc.
Ronan Kennedy
Chief Executive Officer and Chief Financial Officer
IR@cbdmd.com
(704) 445-3064
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/252750
FAQ
What is the new distribution agreement for YCBD's Herbal Oasis in Georgia?
How many states does Herbal Oasis now operate in as of May 2025?
What is the projected market size for THC beverages in 2025?
What ingredients are included in Herbal Oasis THC seltzers?
