Yatsen Announces First Quarter 2025 Financial Results and Provides Updates on Share Repurchase Program

Rhea-AI Summary

Yatsen Holding (NYSE: YSG) reported strong Q1 2025 financial results with total net revenues increasing 7.8% YoY to RMB833.5 million (US$114.9M). The company's Skincare Brands segment showed remarkable growth, with revenues jumping 47.7% to RMB362.4 million, now representing 43.5% of total revenues. Gross margin improved to 79.1% from 77.7% year-over-year. Net loss significantly narrowed by 95.5% to RMB5.6 million, while achieving a non-GAAP net income of RMB7.1 million. The company completed its previous US$200M share repurchase program and announced a new US$30 million share repurchase program for the next 24 months. For Q2 2025, Yatsen expects revenues between RMB810.4-889.9 million, representing 2-12% YoY growth.

Positive

• Net revenues increased 7.8% YoY to RMB833.5 million
• Skincare Brands segment grew 47.7% YoY
• Gross margin improved to 79.1% from 77.7%
• Net loss narrowed by 95.5% to RMB5.6 million
• Achieved non-GAAP net income of RMB7.1 million vs loss last year
• New US$30M share repurchase program announced
• Positive operating cash flow of RMB23.8 million vs negative last year

Negative

• Color Cosmetics Brands revenue decreased 9.9% YoY
• Operating loss of RMB34.1 million despite improvements
• Cash and short-term investments decreased to RMB1.28 billion from RMB1.36 billion in December 2024

Insights

Financial Analyst

Yatsen shows strong recovery with first quarterly non-GAAP profit, driven by successful pivot to higher-margin skincare brands.

Yatsen's Q1 2025 results demonstrate a significant financial turnaround, with the company achieving non-GAAP profitability for the first time. Overall revenue increased by 7.8% year-over-year to RMB833.5 million (US$114.9 million), while gross margin improved to 79.1% from 77.7% in the prior year period.

The most impressive aspect of Yatsen's performance is the successful strategic transformation toward higher-margin skincare brands. Revenues from the skincare segment surged by 47.7% year-over-year to RMB362.4 million, now representing 43.5% of total revenues compared to 31.7% a year ago. The three major skincare brands - Galénic, DR.WU and Eve Lom - collectively grew an even more impressive 58.0%.

This strategic pivot is yielding tangible financial benefits. Net loss narrowed dramatically by 95.5% to just RMB5.6 million (US$0.8 million), a remarkable improvement from a RMB124.9 million loss in Q1 2024. More significantly, Yatsen achieved a non-GAAP net income of RMB7.1 million, contrasting sharply with a non-GAAP net loss of RMB83.8 million for the prior year period.

Operating expenses decreased by 8.6% to RMB693.2 million, reflecting improved operational efficiency. As a percentage of revenue, operating expenses declined to 83.2% from 98.1%, with particularly notable improvements in general and administrative expenses (down to 7.8% from 18.1%) and selling and marketing expenses (reduced to 66.4% from 69.7%).

Cash flow has also strengthened significantly, with RMB23.8 million generated from operations compared to RMB121.8 million used in the prior year period. The company maintains a solid balance sheet with RMB1.28 billion (US$176.4 million) in cash and short-term investments.

For Q2 2025, Yatsen projects revenue between RMB810.4 million and RMB889.9 million, representing growth of 2% to 12% year-over-year. The company has also nearly completed its previous US$200 million share repurchase program and announced a new US$30 million buyback program, signaling management's confidence in future performance.

The financial turnaround is particularly impressive given the "ongoing softness in the beauty market" mentioned by management. Yatsen's successful shift from color cosmetics to premium skincare demonstrates effective execution of its strategic transformation, with the higher-margin skincare segment now the primary growth driver while the color cosmetics segment contracted by 9.9%.

Conference Call to Be Held at 7:30 A.M. U.S. Eastern Time on May 16, 2025

GUANGZHOU, China, May 16, 2025 /PRNewswire/ -- Yatsen Holding Limited ("Yatsen" or the "Company") (NYSE: YSG), a leading China-based beauty group, today announced its unaudited financial results for the first quarter ended March 31, 2025 and provided updates on share repurchase program.

First Quarter 2025 Highlights

• Total net revenues for the first quarter of 2025 increased by 7.8% to RMB833.5 million (US$114.9 million) from RMB773.4 million for the prior year period.
• Total net revenues from Skincare Brands^[1] for the first quarter of 2025 increased by 47.7% to RMB362.4 million (US$49.9 million) from RMB245.3 million for the prior year period. As a percentage of total net revenues, total net revenues from Skincare Brands for the first quarter of 2025 were 43.5%, as compared with 31.7% for the prior year period. 
• Gross margin for the first quarter of 2025 increased to 79.1% from 77.7% for the prior year period. 
• Net loss for the first quarter of 2025 narrowed by 95.5% to RMB5.6 million (US$0.8 million) from RMB124.9 million for the prior year period. Non-GAAP net income^[2] for the first quarter of 2025 was RMB7.1 million (US1.0 million), as compared with non-GAAP net loss of RMB83.8 million for the prior year period.

Mr. Jinfeng Huang, Founder, Chairman and Chief Executive Officer of Yatsen, stated, "We began 2025 with results in line with our guidance. Despite ongoing softness in the beauty market, we delivered a 7.8% year-over-year increase in total net revenues. Notably, net revenues from our skincare brands grew by 47.7% year over year, with the combined net revenues of our three major skincare brands, Galénic, DR.WU and Eve Lom, growing by 58.0%. This solid performance reflects our continued focus on new product development, R&D and brand building. We remain confident in our ability to execute our strategic transformation plan aimed at sustainable growth, and we look forward to the opportunities that lie ahead for the remainder of the year." 

Mr. Donghao Yang, Director and Chief Financial Officer of Yatsen, commented, "We are pleased to report meaningful improvements in both net revenues and loss position for the first quarter of 2025. Total net revenues grew by 7.8% year over year, and gross margin increased to 79.1%, up from 77.7% for the prior year period. While we recorded a net loss of RMB5.6 million, significantly narrowed from RMB124.9 million a year ago, we achieved non-GAAP net income of RMB7.1 million, as compared with non-GAAP net loss of RMB83.8 million for the same period last year. With cash and short-term investments of RMB1.28 billion, we have sufficient resources to advance our strategic plan going forward."

First Quarter 2025 Financial Results

Net Revenues

Total net revenues for the first quarter of 2025 increased by 7.8% to RMB833.5 million (US$114.9 million) from RMB773.4 million for the prior year period. The increase was primarily due to a 47.7% year-over-year increase in net revenues from Skincare Brands, partially offset by a 9.9% year-over-year decrease in net revenues from Color Cosmetics Brands.^[3]

Gross Profit and Gross Margin

Gross profit for the first quarter of 2025 increased by 9.7% to RMB659.1 million (US$90.8 million) from RMB600.9 million for the prior year period. Gross margin for the first quarter of 2025 increased to 79.1% from 77.7% for the prior year period. The increase was primarily driven by an increase in sales of higher-gross-margin products.

Operating Expenses 

Total operating expenses for the first quarter of 2025 decreased by 8.6% to RMB693.2 million (US$95.5 million) from RMB758.7 million for the prior year period. As a percentage of total net revenues, total operating expenses for the first quarter of 2025 were 83.2%, as compared with 98.1% for the prior year period.

• Fulfillment Expenses. Fulfillment expenses for the first quarter of 2025 were RMB51.8 million (US$7.1 million), as compared with RMB51.4 million for the prior year period. As a percentage of total net revenues, fulfillment expenses for the first quarter of 2025 decreased to 6.2% from 6.7% for the prior year period. The decrease was primarily due to further improvements in logistics efficiency.
• Selling and Marketing Expenses. Selling and marketing expenses for the first quarter of 2025 were RMB553.8 million (US$76.3 million), as compared with RMB539.2 million for the prior year period. As a percentage of total net revenues, selling and marketing expenses for the first quarter of 2025 decreased to 66.4% from 69.7% for the prior year period. The decrease was primarily due to the Company's more strategic marketing spending, combined with the selective closure of offline stores.
• General and Administrative Expenses. General and administrative expenses for the first quarter of 2025 were RMB64.9 million (US$8.9 million), as compared with RMB140.1 million for the prior year period. As a percentage of total net revenues, general and administrative expenses for the first quarter of 2025 decreased to 7.8% from 18.1% for the prior year period. The decrease was primarily attributable to lower share-based compensation expenses as a result of using the graded-vesting method over the vesting term of the Company's awards and lower payroll expenses resulting from a reduction in general and administrative headcount.
• Research and Development Expenses. Research and development expenses for the first quarter of 2025 were RMB22.6 million (US$3.1 million), as compared with RMB27.9 million for the prior year period. As a percentage of total net revenues, research and development expenses for the first quarter of 2025 decreased to 2.7% from 3.6% for the prior year period. The decrease was primarily due to lower lease expenses resulting from more favorable terms under a lease agreement renegotiated during the first quarter of 2025 and lower share-based compensation expenses.

Loss from Operations

Loss from operations for the first quarter of 2025 was RMB34.1 million (US$4.7 million), as compared with RMB157.7 million for the prior year period. Operating loss margin was 4.1%, as compared with 20.4% for the prior year period.

Non-GAAP loss from operations^[4] for the first quarter of 2025 was RMB14.9 million (US$2.0 million), as compared with non-GAAP loss from operations of RMB107.0 million for the prior year period. Non-GAAP operating loss margin^[5] was 1.8%, as compared with non-GAAP operating loss margin of 13.8% for the prior year period.

Net Loss / Income

Net loss for the first quarter of 2025 was RMB5.6 million (US$0.8 million), as compared with RMB124.9 million for the prior year period. Net loss margin was 0.7%, as compared with 16.1% for the prior year period. Net loss attributable to Yatsen's ordinary shareholders per diluted ADS^[6] for the first quarter of 2025 was RMB0.06 (US$0.01), as compared with RMB1.16 for the prior year period.

Non-GAAP net income for the first quarter of 2025 was RMB7.1 million (US$1.0 million), as compared with non-GAAP net loss of RMB83.8 million for the prior year period. Non-GAAP net income margin was 0.9%, as compared with non-GAAP net loss margin of 10.8% for the prior year period. Non-GAAP net income attributable to Yatsen's ordinary shareholders per diluted ADS^[7] for the first quarter of 2025 was RMB0.07 (US$0.01), as compared with non-GAAP net loss attributable to Yatsen's ordinary shareholders per diluted ADS of RMB0.78 for the prior year period.

Balance Sheet and Cash Flow

As of March 31, 2025, the Company had cash and short-term investments of RMB1.28 billion (US$176.4 million), as compared with RMB1.36 billion as of December 31, 2024.

Net cash generated from operating activities for the first quarter of 2025 was RMB23.8 million (US$3.3 million), as compared with net cash used in operating activities of RMB121.8 million for the prior year period.

Business Outlook

For the second quarter of 2025, the Company expects its total net revenues to be between RMB810.4 million and RMB889.9 million, representing a year-over-year increase of approximately 2% to 12%. These forecasts reflect the Company's current and preliminary views on the market and operational conditions, which are subject to change.

Updates on Share Repurchase Program

As previously announced in November 2021, August 2022 and November 2023, the Company established and subsequently modified a share repurchase program under which the Company may repurchase up to US$200.0 million worth of its ordinary shares (including in the form of ADSs) through November 19, 2025 (the "Existing Share Repurchase Program"). From the launch of the Existing Share Repurchase Program on November 17, 2021 through May 15, 2025, the Company in aggregate purchased approximately 39.8 million ADSs for a total consideration of approximately US$199.9 million (inclusive of broker commissions) under the Existing Share Repurchase Program.

On May 16, 2025, the Company's board of directors approved a new share repurchase program (the "2025 Share Repurchase Program"), under which the Company may repurchase up to US$30.0 million worth of its ordinary shares (including in the form of ADSs) over the following 24 months commencing on May 16, 2025. The share repurchases may be effected from time to time on the open market at prevailing market prices, in privately negotiated transactions, in block trades and/or through other legally permissible means, depending on market conditions and will be implemented in accordance with all applicable rules and regulations. The Company's board of directors will review the 2025 Share Repurchase Program periodically, and may authorize adjustments to its terms and size. The Company expects to fund the repurchases with its existing cash balance.

Exchange Rate 

This announcement contains translations of certain Renminbi ("RMB") amounts into U.S. dollars ("US$") at specified rates solely for the convenience of the reader. Unless otherwise noted, all translations from RMB to US$ were made at a rate of RMB7.2567 to US$1.00, the exchange rate in effect as of March 31, 2025, as set forth in the H.10 statistical release of The Board of Governors of the Federal Reserve System. The Company makes no representation that any RMB or US$ amounts could have been, or could be, converted into US$ or RMB, as the case may be, at any particular rate, or at all.

[1] Include net revenues from Galénic, DR.WU (its mainland China business), Eve Lom and other skincare brands of the Company.

[2] Non-GAAP net income (loss) is a non-GAAP financial measure. Non-GAAP net income (loss) is defined as net income (loss) excluding (i) share-based compensation expenses, (ii) amortization of intangible assets resulting from assets and business acquisitions, (iii) revaluation of investments on the share of equity method investments, (iv) impairment of goodwill and (v) tax effects on non-GAAP adjustments.

[3] Include Perfect Diary, Little Ondine, Pink Bear and other color cosmetics brands of the Company.

[4] Non-GAAP loss from operations is a non-GAAP financial measure. Non-GAAP loss from operations is defined as loss from operations excluding (i) share-based compensation expenses, (ii) amortization of intangible assets resulting from assets and business acquisitions and (iii) impairment of goodwill.

[5] Non-GAAP operating loss margin is a non-GAAP financial measure, which is defined as non-GAAP net loss from operations as a percentage of total net revenues.

[6] ADS refers to American depositary shares, each of which represents twenty Class A ordinary shares.

[7] Non-GAAP net income (loss) attributable to ordinary shareholders per diluted ADS is a non-GAAP financial measure. Non-GAAP net income (loss) attributable to ordinary shareholders per diluted ADS is defined as non-GAAP net income (loss) attributable to ordinary shareholders divided by the weighted average number of diluted ADS outstanding for computing diluted earnings per ADS. Non-GAAP net income (loss) attributable to ordinary shareholders is defined as net income (loss) attributable to ordinary shareholders excluding (i) share-based compensation expenses, (ii) amortization of intangible assets resulting from assets and business acquisitions, (iii) revaluation of investments on the share of equity method investments, (iv) impairment of goodwill, (v) tax effects on non-GAAP adjustments and (vi) accretion to redeemable non-controlling interests.

Conference Call Information

The Company's management will hold a conference call on Friday, May 16, 2025, at 7:30 A.M. U.S. Eastern Time or 7:30 P.M. Beijing Time to discuss its financial results and operating performance for the first quarter of 2025.

United States (toll free):	+1-888-346-8982
International:	+1-412-902-4272
Mainland China (toll free):	400-120-1203
Hong Kong, SAR (toll free):	800-905-945
Hong Kong, SAR:	+852-3018-4992

The replay will be accessible through Friday, May 23, by dialing the following numbers:

United States:	+1-877-344-7529
International:	+1-412-317-0088
Replay Access Code:	1147723

A live and archived webcast of the conference call will also be available on the Company's investor relations website at http://ir.yatsenglobal.com.

About Yatsen Holding Limited

Yatsen Holding Limited (NYSE: YSG) is a leading China-based beauty group with the mission of creating an exciting new journey of beauty discovery for consumers around the world. Founded in 2016, the Company has launched and acquired numerous color cosmetics and skincare brands including Perfect Diary, Little Ondine, Pink Bear, Galénic, DR.WU (its mainland China business), Eve Lom and EANTiM. The Company's flagship brand, Perfect Diary, is one of the leading color cosmetics brands in China in terms of retail sales value. The Company primarily reaches and engages with customers directly both online and offline, with expansive presence across all major e-commerce, social and content platforms in China.

For more information, please visit http://ir.yatsenglobal.com.

Use of Non-GAAP Financial Measures

The Company uses non-GAAP income (loss) from operations, non-GAAP operating income (loss) margin, non-GAAP net income (loss), non-GAAP net income (loss) margin, non-GAAP net income (loss) attributable to ordinary shareholders and non-GAAP net income (loss) attributable to ordinary shareholders per diluted ADS, each a non-GAAP financial measure, in reviewing and assessing its operating performance. The presentation of these non-GAAP financial measures is not intended to be considered in isolation or as a substitute for the financial information prepared and presented in accordance with U.S. GAAP. The Company presents these non-GAAP financial measures because they are used by the management to evaluate operating performance and formulate business plans. Non-GAAP financial measures help identify underlying trends in its business, provide further information about its results of operations, and enhance the overall understanding of its past performance and future prospects. The Company defines non-GAAP income (loss) from operations as income (loss) from operations excluding (i) share-based compensation expenses, (ii) amortization of intangible assets resulting from assets and business acquisitions and (iii) impairment of goodwill. Non-GAAP operating income (loss) margin is non-GAAP income (loss) from operations as a percentage of total net revenues. The Company defines non-GAAP net income (loss) as net income (loss) excluding (i) share-based compensation expenses, (ii) amortization of intangible assets resulting from assets and business acquisitions, (iii) revaluation of investments on the share of equity method investments, (iv) impairment of goodwill and (v) tax effects on non-GAAP adjustments. Non-GAAP net income (loss) margin is non-GAAP net income (loss) as a percentage of total net revenues. The Company defines non-GAAP net income (loss) attributable to ordinary shareholders as net income (loss) attributable to ordinary shareholders excluding (i) share-based compensation expenses, (ii) amortization of intangible assets resulting from assets and business acquisitions, (iii) revaluation of investments on the share of equity method investments, (iv) impairment of goodwill, (v) tax effects on non-GAAP adjustments and (vi) accretion to redeemable non-controlling interests. Non-GAAP net income (loss) attributable to ordinary shareholders per diluted ADS is computed using non-GAAP net income (loss) attributable to ordinary shareholders divided by weighted average number of diluted ADS outstanding for computing diluted earnings per ADS.

However, the non-GAAP financial measures have limitations as analytical tools as the non-GAAP financial measures are not presented in accordance with U.S. GAAP and may differ from the non-GAAP information used by other companies, including peer companies, and therefore their comparability may be limited. The Company compensates for these limitations by reconciling the non-GAAP financial measures to the nearest U.S. GAAP performance measure, all of which should be considered when evaluating performance. The Company encourages investors and others to review its financial information in its entirety and not rely on a single financial measure. Reconciliations of Yatsen's non-GAAP financial measure to the most comparable U.S. GAAP measure are included at the end of this press release.

Safe Harbor Statement 

This announcement contains statements that may constitute "forward-looking" statements which are made pursuant to the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "aims," "future," "intends," "plans," "believes," "estimates," "likely to," and similar statements. The Company may also make written or oral forward-looking statements in its periodic reports to the Securities and Exchange Commission ("SEC"), in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about the Company's beliefs, plans, outlook and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: the Company's growth strategies; its future business development, results of operations and financial condition; its ability to continue to roll out popular products and maintain popularity of existing products; its ability to anticipate and respond to changes in industry trends and consumer preferences and behavior in a timely manner; its ability to attract and retain new customers and to increase revenues generated from repeat customers; its expectations regarding demand for and market acceptance of its products and services; its ability to integrate newly-acquired businesses and brands; trends and competition in and relevant government policies and regulations relating to China's beauty market; changes in its revenues and certain cost or expense items; and general economic conditions globally and in China. Further information regarding these and other risks is included in the Company's filings with the SEC. All information provided in this press release is as of the date of this press release, and the Company does not undertake any obligation to update any forward-looking statement, except as required under applicable law.

For investor and media inquiries, please contact:

Yatsen Holding Limited
Investor Relations
E-mail: ir@yatsenglobal.com

 

YATSEN HOLDING LIMITED
UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS
(All amounts in thousands, except for share, per share data or otherwise noted)
		December 31,				March 31,				March 31,
		2024				2025				2025
		RMB'000				RMB'000				USD'000
Assets
Current assets
Cash and cash equivalents			817,395				669,776				92,298
Short-term investments			539,130				610,147				84,081
Accounts receivable, net			214,558				199,892				27,546
Inventories, net			386,054				383,352				52,827
Prepayments and other current assets			381,404				374,849				51,656
Amounts due from related parties			9,113				2,553				352
Total current assets			2,347,654				2,240,569				308,760
Non-current assets
Investments			664,579				668,081				92,064
Property and equipment, net			74,373				69,695				9,604
Goodwill, net			155,029				155,029				21,364
Intangible assets, net			559,708				562,240				77,479
Deferred tax assets			1,381				1,417				195
Right-of-use assets, net			147,501				159,422				21,969
Other non-current assets			20,642				20,954				2,888
Total non-current assets			1,623,213				1,636,838				225,563
Total assets			3,970,867				3,877,407				534,323
Liabilities, redeemable non-controlling interests and shareholders' equity
Current liabilities
Accounts payable			72,090				74,680				10,291
Advances from customers			19,574				20,698				2,852
Accrued expenses and other liabilities			460,143				344,559				47,481
Amounts due to related parties			28,884				30,037				4,139
Income tax payables			20,088				16,985				2,341
Lease liabilities due within one year			39,409				39,348				5,422
Total current liabilities			640,188				526,307				72,526
Non-current liabilities
Deferred tax liabilities			103,306				105,067				14,479
Deferred income-non current			14,832				10,771				1,484
Lease liabilities			109,526				120,511				16,607
Total non-current liabilities			227,664				236,349				32,570
Total liabilities			867,852				762,656				105,096
Redeemable non-controlling interests			50,984				50,754				6,994
Shareholders' equity
Ordinary Shares (US$0.00001 par value; 10,000,000,000 ordinary shares authorized, comprising of 6,000,000,000 Class A ordinary shares, 960,852,606 Class B ordinary shares and 3,039,147,394 shares each of such classes to be designated as of December 31, 2024 and March 31, 2025; 2,096,600,883 Class A shares and 600,572,880 Class B ordinary shares issued as of December 31, 2024 and March 31, 2025; 1,234,627,468 Class A ordinary shares and 600,572,880 Class B ordinary shares outstanding as of December 31, 2024, 1,243,811,168 Class A ordinary shares and 600,572,880 Class B ordinary shares outstanding as of March 31, 2025)			173				173				24
Treasury shares			(1,276,330)				(1,265,174)				(174,346)
Additional paid-in capital			12,273,767				12,272,908				1,691,252
Statutory reserve			28,147				28,147				3,879
Accumulated deficit			(8,057,297)				(8,062,600)				(1,111,056)
Accumulated other comprehensive income			86,866				93,907				12,944
Total Yatsen Holding Limited shareholders' equity			3,055,326				3,067,361				422,697
Non-controlling interests			(3,295)				(3,364)				(464)
Total shareholders' equity			3,052,031				3,063,997				422,233
Total liabilities, redeemable non-controlling interests and shareholders' equity			3,970,867				3,877,407				534,323

 

YATSEN HOLDING LIMITED
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
(All amounts in thousands, except for share, per share data or otherwise noted)
		For the Three Months Ended March 31,
		2024				2025				2025
		RMB'000				RMB'000				USD'000
Total net revenues			773,355				833,533				114,864
Total cost of revenues			(172,407)				(174,406)				(24,034)
Gross profit			600,948				659,127				90,830
Operating expenses:
Fulfilment expenses			(51,448)				(51,843)				(7,144)
Selling and marketing expenses			(539,193)				(553,815)				(76,318)
General and administrative expenses			(140,099)				(64,883)				(8,941)
Research and development expenses			(27,926)				(22,637)				(3,119)
Total operating expenses			(758,666)				(693,178)				(95,522)
Loss from operations			(157,718)				(34,051)				(4,692)
Financial income			28,612				10,606				1,462
Foreign currency exchange (loss) gain			(7,633)				10,664				1,470
Income from equity method investments, net			3,276				2,505				345
Other income, net			6,305				4,242				585
Loss before income tax expenses			(127,158)				(6,034)				(830)
Income tax benefits			2,291				433				60
Net loss			(124,867)				(5,601)				(770)
Net loss attributable to non-controlling interests and redeemable non- controlling interests			268				298				41
Net loss attributable to Yatsen's shareholders			(124,599)				(5,303)				(729)
Shares used in calculating loss per share (1):
Weighted average number of Class A and Class B ordinary shares:
Basic			2,141,156,030				1,837,466,068				1,837,466,068
Diluted			2,141,156,030				1,837,466,068				1,837,466,068
Net loss per Class A and Class B ordinary share
Basic			(0.06)				(0.00)				(0.00)
Diluted			(0.06)				(0.00)				(0.00)
Net loss per ADS (20 ordinary shares equal to 1 ADS) (2)
Basic			(1.16)				(0.06)				(0.01)
Diluted			(1.16)				(0.06)				(0.01)
		For the Three Months Ended March 31,
		2024				2025				2025
Share-based compensation expenses are included in the operating expenses as follows:		RMB'000				RMB'000				USD'000
Fulfilment expenses			76				98				14
Selling and marketing expenses			2,656				757				104
General and administrative expenses			31,627				7,731				1,065
Research and development expenses			1,318				40				6
Total			35,677				8,626				1,189
(1)   Authorized share capital is re-classified and re-designated into Class A ordinary shares and Class B ordinary shares, with each Class A ordinary share being entitled to one vote and each Class B ordinary share being entitled to twenty votes on all matters that are subject to shareholder vote.
(2)   Effective from March 18, 2024, the Company changed its ADS to Class A Ordinary Share ratio from one ADS representing four ordinary shares to one ADS representing twenty ordinary shares. The historical and present income (loss) per ADS have been adjusted retroactively for all periods presented to reflect this change.

 

YATSEN HOLDING LIMITED
UNAUDITED RECONCILIATIONS OF GAAP AND NON-GAAP RESULTS
(All amounts in thousands, except for share, per share data or otherwise noted)
		For the Three Months Ended March 31,
		2024				2025				2025
		RMB'000				RMB'000				USD'000
Loss from operations			(157,718)				(34,051)				(4,692)
Share-based compensation expenses			35,677				8,626				1,189
Amortization of intangible assets resulting from assets and business acquisitions			15,056				10,561				1,455
Non-GAAP loss from operations			(106,985)				(14,864)				(2,048)
Net loss			(124,867)				(5,601)				(770)
Share-based compensation expenses			35,677				8,626				1,189
Amortization of intangible assets resulting from assets and business acquisitions			15,056				10,561				1,455
Revaluation of investments on the share of equity method investments			(7,039)				(6,010)				(828)
Tax effects on non-GAAP adjustments			(2,620)				(433)				(60)
Non-GAAP net (loss) income			(83,793)				7,143				986
Net loss attributable to Yatsen's shareholders			(124,599)				(5,303)				(729)
Share-based compensation expenses			35,677				8,626				1,189
Amortization of intangible assets resulting from assets and business acquisitions			14,782				10,179				1,403
Revaluation of investments on the share of equity method investments			(7,039)				(6,010)				(828)
Tax effects on non-GAAP adjustments			(2,620)				(405)				(56)
Non-GAAP net (loss) income attributable to Yatsen's shareholders			(83,799)				7,087				979
Shares used in calculating loss per share:
Weighted average number of Class A and Class B ordinary shares:
Basic			2,141,156,030				1,837,466,068				1,837,466,068
Diluted			2,141,156,030				1,953,491,427				1,953,491,427
Non-GAAP net loss attributable to ordinary shareholders per Class A and Class B ordinary share
Basic			(0.04)				0.00				0.00
Diluted			(0.04)				0.00				0.00
Non-GAAP net loss attributable to ordinary shareholders per ADS (20 ordinary shares equal to 1 ADS) (1)
Basic			(0.78)				0.08				0.01
Diluted			(0.78)				0.07				0.01
(1)   Effective from March 18, 2024, the Company changed its ADS to Class A Ordinary Share ratio from one ADS representing four ordinary shares to one ADS representing twenty ordinary shares. The historical and present income (loss) per ADS have been adjusted retroactively for all periods presented to reflect this change.

 

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SOURCE Yatsen Holding Limited

FAQ

What were Yatsen's (YSG) Q1 2025 revenue and earnings results?

Yatsen reported Q1 2025 revenue of RMB833.5M (US$114.9M), up 7.8% YoY, with a net loss of RMB5.6M (US$0.8M) and non-GAAP net income of RMB7.1M.

How much did Yatsen's (YSG) skincare business grow in Q1 2025?

Yatsen's Skincare Brands revenue grew 47.7% YoY to RMB362.4M (US$49.9M), representing 43.5% of total revenues.

What is Yatsen's (YSG) new share repurchase program in 2025?

Yatsen announced a new US$30M share repurchase program over 24 months starting May 16, 2025, after completing its previous US$200M program.

What is Yatsen's (YSG) revenue guidance for Q2 2025?

Yatsen expects Q2 2025 revenues between RMB810.4M and RMB889.9M, representing 2-12% YoY growth.

How did Yatsen's (YSG) operating expenses change in Q1 2025?

Total operating expenses decreased 8.6% YoY to RMB693.2M, representing 83.2% of total revenues compared to 98.1% in the prior year.