YY Group Expands Hong Kong Hospitality Portfolio; Commences Manpower Services for 12 Top-Tier Hotels

Rhea-AI Summary

YY Group (NASDAQ: YYGH) said its Hong Kong unit, YY Circle HK, has begun casual-staffing services for 12 premier hotels, including 10 new partners, expanding its Hong Kong client base to over 30 hotels and catering groups.

The company expects YY Circle HK's monthly revenue to rise 700-800% starting February 2026 and reports a 150% year-over-year increase in Hong Kong hotel clients. The contracts cover multiple departments and are expected to deliver high-volume worker assignments annually, improving revenue visibility and operating leverage through technology-driven deployment.

Positive

• Monthly revenue +700-800% for YY Circle HK starting Feb 2026
• Client network +150% YoY in Hong Kong to over 30 hotels
• High-volume multi-department contracts across 12 premier hotels

Negative

• None.

News Market Reaction

+2.10%

2 alerts

+2.10% News Effect

-15.1% Trough Tracked

+$292K Valuation Impact

$14M Market Cap

0.0x Rel. Volume

On the day this news was published, YYGH gained 2.10%, reflecting a moderate positive market reaction. Argus tracked a trough of -15.1% from its starting point during tracking. Our momentum scanner triggered 2 alerts that day, indicating moderate trading interest and price volatility. This price movement added approximately $292K to the company's valuation, bringing the market cap to $14M at that time.

Data tracked by StockTitan Argus on the day of publication.

Key Figures

YY Circle HK revenue uplift: 700-800% New hotel agreements: 12 hotels New hotel partners: 10 new partners +5 more

8 metrics

YY Circle HK revenue uplift 700-800% Expected monthly revenue increase starting February 2026

New hotel agreements 12 hotels Casual staffing agreements across Hong Kong

New hotel partners 10 new partners Out of 12 premier hotels added

Previously announced hotels 2 properties Under a leading Hong Kong hotel group

Client network size Over 30 hotels and catering groups YY Circle HK client base in Hong Kong

Client growth 150% year-over-year increase YY Circle HK hotel and catering client network

Worker assignments Tens of thousands annually Expected assignments across 12 properties

Years of operation 3rd year YY Circle HK milestone noted by Country Director

Market Reality Check

Price: $0.2170 Vol: Volume 284,341 is far bel...

low vol

$0.2170 Last Close

Volume Volume 284,341 is far below the 20-day average of 3,068,211, suggesting limited immediate trading response to the news. low

Technical Shares at $0.2045 are trading well below the $1.13 200-day moving average and sit close to the 52-week low of $0.198 and far from the 52-week high of $3.45.

Peers on Argus

YYGH fell 6.49% while peers showed mixed moves (e.g., EJH and MRM down, CLIK and...

1 Down

YYGH fell 6.49% while peers showed mixed moves (e.g., EJH and MRM down, CLIK and TRNR up). Momentum data flags only TRNR on the scanner, indicating today’s action appears stock-specific rather than a broad sector rotation.

Historical Context

5 past events · Latest: Jan 13 (Positive)

Pattern 5 events

Date	Event	Sentiment	Move	Catalyst
Jan 13	Org development	Positive	-0.2%	Created group-level L&OD function to support integration and scalable growth.
Jan 07	Debt facility	Positive	-2.7%	Secured SGD 10.5M UOB facility to fund expansion and cut finance costs.
Jan 05	Market expansion	Positive	+5.0%	Announced AI-driven workforce and IFM expansion into Egypt hospitality.
Dec 29	AI partnership	Positive	+2.4%	Formed Graymatics AI video analytics distribution partnership in Singapore.
Dec 26	Earnings update	Positive	+7.8%	Reported strong H1 2025 revenue and gross profit growth with margin gains.

Pattern Detected

Positive strategic and expansion news has often led to gains, while organizational or financing updates have sometimes seen mild negative reactions, indicating mixed but not uniformly supportive trading around good news.

Recent Company History

Over the last few months, YY Group reported strong first-half 2025 growth, with revenue and gross profit increases, and completed multiple acquisitions, followed by an AI video analytics distribution partnership in Singapore. It then announced expansion into Egypt’s USD 20 billion hospitality market and secured a SGD 10.5 million bank facility to fund growth and lower finance costs. Most expansion-focused updates (e.g., Egypt entry, earnings strength) saw positive price moves, while financing and organizational updates drew small negative reactions, framing today’s Hong Kong hospitality expansion against a backdrop of rapid regional scaling.

Market Pulse Summary

This announcement highlights a major scale-up of YY Circle HK, adding 12 premier hotels and targetin...

Analysis

This announcement highlights a major scale-up of YY Circle HK, adding 12 premier hotels and targeting a 700–800% uplift in monthly revenue, with its client base now over 30 hotel and catering groups. Recent history shows YY Group pairing such expansion with acquisitions, bank financing and new capabilities. Investors may watch how these Hong Kong contracts affect margins, cash generation and integration execution, alongside future disclosures in filings and earnings that clarify whether the 150% client growth can be converted into durable profitability.

Key Terms

integrated facilities management (ifm), casual staffing agreements, recurring, contract-driven revenue, operating leverage, +2 more

6 terms

integrated facilities management (ifm) technical

"on-demand workforce solutions and integrated facilities management (IFM), today announced"

Integrated facilities management (IFM) is a single, coordinated approach to running and maintaining a company’s physical assets—buildings, equipment, security, cleaning and utilities—under one contract or management team rather than through multiple separate vendors. For investors it matters because IFM can reduce costs, simplify operations, improve uptime and predictability, and concentrate service risk and performance into one measurable relationship, affecting profitability and capital efficiency.

casual staffing agreements technical

"YY Circle HK, has initiated service on casual staffing agreements with 12 premier hotels"

Agreements that hire workers on an as-needed basis with no guaranteed hours or long-term commitment, often through a staffing agency or directly as casual employees. They let a business scale labor up or down quickly—like calling a temp when you need extra hands—so investors watch them for effects on payroll costs, operational flexibility, service continuity and potential legal or benefit liabilities that can influence profitability and risk.

recurring, contract-driven revenue financial

"contribute meaningfully to the Company's growing base of recurring, contract-driven revenue"

Revenue that arrives on a regular basis because customers are tied to ongoing agreements or contracts, like a rent check or a subscription payment. It matters to investors because those predictable payments make a company’s future cash flow easier to forecast, reduce earnings volatility, and often signal stronger customer relationships and higher valuation compared with one‑off sales. Key risks to watch are contract length, renewal rates and price changes.

operating leverage financial

"hospitality business also strengthens operating leverage, as technology-driven deployment"

Operating leverage measures how much a company's profits are affected by changes in sales volume. When a business has high operating leverage, small increases in sales can lead to much larger increases in profit, much like a lever amplifies force. It matters to investors because it indicates how sensitive a company's earnings are to fluctuations in sales, affecting risk and potential returns.

manpower services technical

"YY Group Expands Hong Kong Hospitality Portfolio; Commences Manpower Services"

Manpower services are businesses that supply and manage workers for other companies, including recruiting, temporary staffing, payroll handling and workforce administration — essentially renting or placing people where they’re needed. For investors, these services matter because they drive recurring revenue tied to hiring demand, expose firms to labor costs and regulation, and act like a flexible workforce 'rental' that companies use to quickly scale up or down with the economy.

workforce-management technology technical

"flexible deployment capabilities, advanced workforce-management technology, and broad geographic"

Workforce-management technology is software that schedules employees, tracks hours and attendance, manages shift swaps, forecasts staffing needs, and helps ensure labor rules are followed — like a smart scheduler and HR assistant rolled into one. It matters to investors because it can lower labor costs, reduce overtime, improve productivity and compliance, and provide clearer operating metrics, all of which affect a company’s profitability, risk profile and ability to scale efficiently.

AI-generated analysis. Not financial advice.

Contracts Expected to Increase YY Circle HK Monthly Revenue by 700-800%

New Partnerships Advance Regional Expansion Strategy and Further Diversify Revenue Streams

SINGAPORE, Jan. 21, 2026 /PRNewswire/ -- YY Group Holding Limited (NASDAQ: YYGH) ("YY Group" or the "Company"), a global leader in on-demand workforce solutions and integrated facilities management (IFM), today announced that its Hong Kong subsidiary, YY Circle HK, has initiated service on casual staffing agreements with 12 premier hotels across Hong Kong, including 10 new partners and two previously announced properties under a leading Hong Kong hotel group. These new partnerships significantly broaden YY Group's hospitality footprint in the region and contribute meaningfully to the Company's growing base of recurring, contract-driven revenue, with an expected increase of 700-800% in monthly revenue from YY Circle HK starting in February 2026.

With the addition of these hotels, YY Circle HK's client network now encompasses over 30 hotels and catering groups in Hong Kong, representing a robust 150% year-over-year increase and demonstrating the Company's accelerating market penetration in one of Asia's top hospitality hubs. Across the 12 properties, YY Circle HK expects to deliver tens of thousands of worker assignments annually in areas such as housekeeping, front office, F&B service, concierge operations, and recreational facilities.

These high-volume, multi-department engagements broaden the Company's revenue base and enhance visibility into future operating performance. The growing scale of YY Circle HK's hospitality business also strengthens operating leverage, as technology-driven deployment improves both efficiency and margin potential across the Company's regional operations.

"We are pleased to deepen our presence in Hong Kong with another meaningful step forward in our hospitality expansion," said Mike Fu, Chief Executive Officer of YY Group Holding Limited. "The addition of these premier hotels reflects the trust the industry places in our scalable and technology-driven labor solutions. As we continue to expand across Asia, these partnerships will provide long-term, predictable revenue streams that enhance our growth outlook, accelerating our development while creating value for our clients and shareholders."

Anthony Ip, Co-founder and Country Director of YY Circle HK, added, "Partnering with this group of esteemed hotels represents a significant milestone for YY Circle HK in just our third year of operation, highlighting our growing reputation for excellence. Supported by YY Group's advanced tech and extensive labor pool, we are uniquely equipped to deliver professionally trained manpower at scale and solve hospitality's most complex staffing challenges. We look forward to empowering these local partners and further strengthening our brand presence across the Hong Kong market."

Hong Kong's casual labor sector is experiencing a demand surge driven by policy changes and favorable economic conditions. As hospitality operators seek more agile and efficient workforce solutions, YY Group's flexible deployment capabilities, advanced workforce-management technology, and broad geographic scale position the Company to capture growing demand and capitalize on rising opportunities in Hong Kong and beyond.

About YY Holdings Limited

YY Group Holding Limited (Nasdaq: YYGH) is a Singapore-headquartered, technology-enabled platform providing flexible, scalable workforce solutions and integrated facility management (IFM) services across Asia and beyond. The Group operates through two core verticals: on-demand staffing and IFM, delivering agile, reliable support to industries such as hospitality, logistics, retail, and healthcare.

Leveraging proprietary digital platforms and IoT-driven systems, YY Group enables clients to meet fluctuating labor demands and maintain high-performance environments. In addition to its core operations in Singapore and Malaysia, the Group maintains a growing presence in Asia, Europe, Africa, Oceania and the Middle East.

Listed on the Nasdaq Capital Market, YY Group is committed to service excellence, operational innovation, and long-term value creation for clients and shareholders.

For more information on the Company, please visit https://yygroupholding.com/.

Safe Harbor Statement

This press release contains forward-looking statements. These statements are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. Statements that are not historical facts, including statements about the YY Group Holding Limited's beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties, and a number of factors could cause actual results to differ materially from those contained in any forward-looking statement. These factors include, but are not limited to, (i) growth of the hospitality market in Hong Kong, (ii) capital and credit market volatility, (iii) local and global economic conditions, (iv) our anticipated growth strategies, (v) governmental approvals and regulations, and (vi) our future business development, results of operations and financial condition. In some cases, forward-looking statements can be identified by words or phrases such as "may," "will," "expect," "anticipate," "target," "aim," "estimate," "intend," "plan," "believe," "potential," "continue," "is/are likely to" or other similar expressions. All information provided in this press release is as of the date of this press release, and YY Group Holding Limited undertakes no duty to update such information, except as required under applicable law.

Investor Contact

Jason Phua Zhi Yong, Chief Financial Officer
YY Group
enquiries@yygroupholding.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/yy-group-expands-hong-kong-hospitality-portfolio-commences-manpower-services-for-12-top-tier-hotels-302665222.html

SOURCE YY Group Holding Limited

FAQ

What does YY Group (YYGH) announce for Hong Kong on January 21, 2026?

YY Group announced YY Circle HK began staffing services for 12 premier hotels, expanding its Hong Kong client base to over 30 properties.

How much will YY Circle HK's monthly revenue change and when will it start affecting YYGH?

The company expects a 700-800% increase in monthly revenue from YY Circle HK beginning in February 2026.

How meaningful is YY Circle HK's Hong Kong expansion for YYGH's market penetration?

YY Circle HK's client network grew 150% year-over-year, now covering over 30 hotels and catering groups in Hong Kong.

What services will YY Circle HK provide across the 12 hotels for YYGH?

Services include housekeeping, front office, F&B service, concierge and recreational staffing across multiple departments.

Will the new Hong Kong contracts affect YYGH's margins or operating leverage?

The company says the high-volume, technology-driven deployments should improve efficiency and margin potential, strengthening operating leverage.