Freeze Tag (FRZT) Stock Price, News & Analysis

Freeze Tag, Inc. (FRZT) is described in its public communications as a creator of mobile location-based games for consumers and businesses. The company’s activities center on mobile social gaming experiences that blend geolocation, gamification, and interactive challenges in the physical world.

Freeze Tag’s portfolio, as outlined in multiple news releases, includes Munzee, Eventzee, WallaBee, the Painted Rocks App, and other mobile games. Munzee is characterized as a social platform with millions of locations worldwide and hundreds of thousands of players, rewarding users for visiting real-world places. Eventzee is presented as a customizable scavenger hunt platform that organizations can use to create virtual, physical, and hybrid events. WallaBee is described as a collecting game with thousands of digital cards, and the Painted Rocks App is positioned as a way to track, share, and find painted and kindness rocks via an interactive map.

Business focus and platforms

According to Freeze Tag’s own descriptions in press releases, the company focuses on location-based mobile social games and on offering its technology to organizations that want to use mobile gaming in marketing, branding, tourism, fundraising, and community engagement programs. Eventzee is repeatedly highlighted as a platform that supports branded scavenger hunts and white label applications, enabling clients to launch their own apps built on Eventzee technology.

Examples cited in company news include collaborations with cities and local governments, parks and recreation departments, tourism programs, public art initiatives, nonprofit fundraisers, and commercial partners. These use cases illustrate how Freeze Tag’s technology can be applied to public engagement, visitor exploration, convention and trade show activations, and hybrid events that combine in-person and digital participation.

Key products and experiences

Based on the company’s news releases, Freeze Tag’s core offerings include:

• Munzee – A mobile location-based game described as a social platform with more than 12 million locations worldwide and hundreds of thousands of players. It blends gamification and geolocation, rewarding players for going to physical locations.
• Eventzee – A customizable scavenger hunt platform used to create branded virtual, physical, and hybrid hunts. It is also offered as a white label solution, allowing clients to launch their own apps built on Eventzee’s technology.
• TownTrek – An application launched using Eventzee’s scavenger hunt technology, designed to help communities promote local exploration through interactive challenges and activities.
• WallaBee – A collecting game described as having over 2,400 (or more than 2,200 in earlier descriptions) digital cards, with an emphasis on artwork and collecting gameplay.
• Painted Rocks App – A location-based application for painted rocks hobbyists, enabling users to track, share, and find painted and kindness rocks through an interactive map.

In addition to these named products, Freeze Tag refers to “many social mobile games” that offer family-friendly entertainment, but does not list all titles in the provided materials.

Use cases and partnerships

Freeze Tag’s Eventzee platform is featured in a variety of partnerships described in the news items. Examples include:

• Community exploration initiatives, such as the Passport to Jupiter program in Jupiter, Florida, and the TownTrek app for main street organizations, tourism boards, and visitor bureaus.
• Public art engagement, such as the ArtWalk at Concord Park Place in North York, Ontario, which uses Eventzee to provide an immersive experience across multiple art installations.
• Parks and recreation programs, such as McKinney, Texas Parks and Recreation’s RecQuest, which uses Eventzee challenges to encourage exploration of parks and facilities.
• Convention and event activations, including partnerships with Doomlings at Gen Con and FilmRise at CrimeCon, where Eventzee-powered scavenger hunts are used to drive booth traffic and create interactive experiences.
• Nonprofit fundraising events, such as collaborations with Qgiv and Big Brothers Big Sisters organizations, where Eventzee supports hybrid scavenger hunt fundraisers.

These examples, drawn from Freeze Tag’s press releases, show how the company’s technology is used by municipalities, cultural organizations, nonprofits, and commercial partners to create interactive programs and events.

Play-to-earn development and technology direction

In a news release about Munzee, Freeze Tag states that it is pursuing new play-to-earn (P2E) gameplay options for the game. The company notes that it is exploring ways for players to earn real-world currency through gameplay and mentions that it is considering developments related to the metaverse, Web 3.0, crypto technology, token economics, and NFTs. These statements are presented as areas of exploration and strategy development within the company’s own communications.

Regulatory status and SEC reporting

Freeze Tag, Inc. has filed regulatory documents with the U.S. Securities and Exchange Commission. An NT 10-Q (Form 12b-25) filing indicates that the company sought additional time to file a Form 10-Q for a specified period, citing the need to complete information and auditor review. A subsequent Form 15 (15-12G) filing states that Freeze Tag, Inc. certified the termination of registration under Section 12(g) of the Securities Exchange Act of 1934 or suspension of the duty to file reports under Sections 13 and 15(d). The Form 15 identifies the class of securities covered as common stock with a stated par value and notes the approximate number of holders of record as of the certification date.

Form 15 filings are used to terminate or suspend certain SEC reporting obligations. The presence of this filing for Freeze Tag, Inc. shows that the company has taken steps under the Exchange Act to end or suspend those reporting duties, as described in the document itself. The filing does not, by itself, describe the company’s operational status beyond this regulatory context.

Industry classification

For classification purposes, Freeze Tag, Inc. is associated here with the industry description “Software and Other Prerecorded Compact Disc, Tape, and Record Reproducing” within the broader Manufacturing sector. At the same time, the company’s own press releases consistently describe it as a creator of mobile location-based games and mobile social gaming platforms.