Alliance Laundry CEO disposes 13,938 shares

Alliance Laundry Holdings Inc. reported that Chief Executive Officer Michael Donald Schoeb disposed of 13,938 shares of Common Stock to the issuer on 2026-08-06 at a weighted average price of $28.05 per share, with sale prices ranging from $28.00 to $28.28.

Rhea-AI Filing Summary

Alliance Laundry Holdings Inc. reported that Chief Executive Officer Michael Donald Schoeb disposed of 13,938 shares of Common Stock to the issuer on 2026-08-06 at a weighted average price of $28.05 per share, with sale prices ranging from $28.00 to $28.28. The transaction was made pursuant to a Rule 10b5-1 trading plan. Following this transaction, Schoeb held 3,311,177 shares directly, and also had indirect holdings, including 2,351,814 shares held by an LLC he manages, 193,178 shares held in a Roth IRA for which he serves as custodian, and 140,073 shares held by his spouse, as well as additional shares held through family trusts.

Insider Trade Summary 10b5-1

Disposition: 13,938 shares

Disposition 6 txns

Insider Schoeb Michael Donald

Role CHIEF EXECUTIVE OFFICER

Type	Security	Shares	Price	Value
Disposition	Common Stock, par value $0.01 per share ("Common Stock") F1	13,938	$28.05	$391K
holding	Common Stock F2	--	--	--
holding	Common Stock F3	--	--	--
holding	Common Stock F4	--	--	--
holding	Common Stock F5	--	--	--
holding	Common Stock	--	--	--

Holdings After Transaction: Common Stock, par value $0.01 per share ("Common Stock") — 3,311,177 shares (Direct); Common Stock — 3,618,098 shares (Indirect, By Trust); Common Stock — 2,351,814 shares (Indirect, By LLC); Common Stock — 193,178 shares (Indirect, By IRA); Common Stock — 140,073 shares (Indirect, By Spouse)

Footnotes (5)

1. F1. The price reported above is the weighted average price. The shares were sold in multiple transactions at prices ranging from $28.00 to $28.28. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
2. F2. Represents Common Shares held by Schoeb Family 2020 Irrevocable Trust, of which the reporting person serves as a trustee and is a beneficiary.
3. F3. Mr. Schoeb serves as Manager of 3C Ventures Holdings LLC (the "3C Ventures").
4. F4. Represents Common Shares held by Schoeb Family 2024 Irrevocable Trust FBO Claudia N. Schoeb, Cameron N. Schoeb, Chloe E Schoeb of which the reporting person serves as a trustee and is a beneficiary.
5. F5. Represents Common Shares held by Michael D. Schoeb Roth IRA the Privatebank and Trust Co. of which the reporting person serves as a custodian.

Key Figures

Shares disposed: 13,938 shares Weighted average price: $28.05 per share Price range: $28.00–$28.28 per share +4 more

7 metrics

Shares disposed 13,938 shares Disposition to issuer of Common Stock on 2026-08-06

Weighted average price $28.05 per share Price for 13,938-share disposition, with multiple transactions

Price range $28.00–$28.28 per share Range of prices for the disposed shares

Direct holdings after transaction 3,311,177 shares Common Stock directly owned by Michael Schoeb after disposition

Indirect LLC holdings 2,351,814 shares Common Stock held indirectly via 3C Ventures Holdings LLC

Indirect IRA holdings 193,178 shares Common Stock held via Michael D. Schoeb Roth IRA

Spousal holdings 140,073 shares Common Stock held indirectly by spouse

Key Terms

Rule 10b5-1 trading plan, weighted average price, Disposition to issuer, indirect ownership, +1 more

5 terms

Rule 10b5-1 trading plan regulatory

"The transaction was made pursuant to a Rule 10b5-1 trading plan."

A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.

weighted average price financial

"The price reported above is the weighted average price."

Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.

Disposition to issuer regulatory

"transaction_code_description": "Disposition to issuer""

indirect ownership financial

"Represents Common Shares held by Schoeb Family 2020 Irrevocable Trust"

Roth IRA financial

"Represents Common Shares held by Michael D. Schoeb Roth IRA"

A Roth IRA is a retirement savings account you fund with money that’s already been taxed, and withdrawals taken in retirement under the account rules are tax-free. It matters to investors because it shifts the tax bill to today instead of retirement, potentially increasing after-tax income later—think of it like paying for a lifetime subscription now so you can use it without extra charges in the future—helpful for long-term tax planning and flexibility.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did ALH CEO Michael Schoeb report on this Form 4?

Michael Donald Schoeb reported a disposition of 13,938 Alliance Laundry (ALH) shares of Common Stock to the issuer on 2026-08-06 at a weighted average price of $28.05 per share, with prices from $28.00 to $28.28.

Was the ALH CEO’s August 2026 share disposition under a Rule 10b5-1 plan?

Yes. The filing indicates the transaction was made under a Rule 10b5-1 trading plan, meaning the trade was pre-arranged under a written plan, which can reduce the informational value of its timing for investors.

How many ALH shares does CEO Michael Schoeb hold directly after this Form 4?

After the reported disposition, Michael Schoeb directly holds 3,311,177 shares of Alliance Laundry Common Stock. This figure reflects his direct ownership only and excludes shares held indirectly through trusts, an LLC, an IRA, or his spouse.

What indirect ALH share holdings related to CEO Michael Schoeb are disclosed?

Indirect holdings include 2,351,814 shares held by an LLC he manages, 193,178 shares in a Roth IRA for which he is custodian, 140,073 shares held by his spouse, and additional shares in family trusts where he serves as trustee and beneficiary.

At what prices were the ALH shares disposed of in the CEO’s August 2026 transaction?

The 13,938 shares were sold at a weighted average price of $28.05 per share. Individual trades occurred in multiple transactions at prices ranging from $28.00 to $28.28, as detailed in the transaction footnote.

What transaction code was used in the ALH CEO’s Form 4 and what does it mean?

The transaction used code D, described as a “Disposition to issuer”. This indicates the shares were transferred back to Alliance Laundry Holdings Inc., rather than reported as an open-market purchase or sale to another investor.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 08/10/2026 - 08:21 AM EDT Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Schoeb Michael Donald

(Last) (First) (Middle)

C/O 221 SHEPARD STREET

(Street)

RIPON WISCONSIN 54971

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Alliance Laundry Holdings Inc. [ ALH ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	CHIEF EXECUTIVE OFFICER

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
08/06/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock, par value $0.01 per share ("Common Stock")	08/06/2026		D		13,938	D	$28.05(1)	3,311,177	D
Common Stock								2,639,576	I	By Trust(2)
Common Stock								2,351,814	I	By LLC(3)
Common Stock								978,522	I	By Trust(4)
Common Stock								193,178	I	By IRA(5)
Common Stock								140,073	I	By Spouse

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The price reported above is the weighted average price. The shares were sold in multiple transactions at prices ranging from $28.00 to $28.28. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

2. Represents Common Shares held by Schoeb Family 2020 Irrevocable Trust, of which the reporting person serves as a trustee and is a beneficiary.

3. Mr. Schoeb serves as Manager of 3C Ventures Holdings LLC (the "3C Ventures").

4. Represents Common Shares held by Schoeb Family 2024 Irrevocable Trust FBO Claudia N. Schoeb, Cameron N. Schoeb, Chloe E Schoeb of which the reporting person serves as a trustee and is a beneficiary.

5. Represents Common Shares held by Michael D. Schoeb Roth IRA the Privatebank and Trust Co. of which the reporting person serves as a custodian.

Remarks:

	/s/ Samantha Hannan, Attorney-in-Fact	08/10/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)