STOCK TITAN

[Form 4] Asana, Inc. Insider Trading Activity

Filing Impact
(Low)
Filing Sentiment
(Neutral)
Form Type
4
Rhea-AI Filing Summary

Asana, Inc. (ASAN) – Form 4 filing dated 08/05/2025

Director Lorrie M. Norrington reported acquiring 1,001 Class A shares on 08/01/2025. The shares represent quarterly board compensation that Ms. Norrington elected to receive in stock rather than cash under the company’s Non-Employee Director Compensation Policy. Per the Directors’ Deferred Compensation Plan, receipt of the shares is deferred to a future date; therefore, no cash outlay occurred (price recorded at $0 in the form, pegged to ASAN’s 07/31/2025 closing price for share calculation).

Post-transaction beneficial ownership stands at 139,746 directly held shares and 2,295 shares held indirectly through Norrington Advisory Services, LLC. No derivative securities activity was reported.

The filing signals a modest increase (<0.1% of outstanding Class A) in insider equity exposure, deriving from routine director compensation rather than an open-market purchase. Market impact is therefore expected to be limited.

Asana, Inc. (ASAN) – Comunicazione Form 4 datata 05/08/2025

La direttrice Lorrie M. Norrington ha dichiarato di aver acquisito 1.001 azioni di Classe A il 01/08/2025. Le azioni rappresentano la compensazione trimestrale del consiglio di amministrazione che la signora Norrington ha scelto di ricevere in azioni anziché in contanti, secondo la Politica di Compensazione per Direttori Non Dipendenti della società. In base al Piano di Compensazione Differita per i Direttori, la ricezione delle azioni è posticipata a una data futura; pertanto, non è stato effettuato alcun esborso in contanti (il prezzo è stato registrato a $0 nel modulo, calcolato in base al prezzo di chiusura di ASAN del 31/07/2025).

Dopo la transazione, la proprietà beneficiaria complessiva è di 139.746 azioni detenute direttamente e 2.295 azioni detenute indirettamente tramite Norrington Advisory Services, LLC. Non sono state segnalate attività su titoli derivati.

La comunicazione indica un modesto aumento (<0,1% delle azioni di Classe A in circolazione) dell’esposizione azionaria interna, derivante dalla compensazione ordinaria del direttore e non da un acquisto sul mercato aperto. Pertanto, si prevede un impatto limitato sul mercato.

Asana, Inc. (ASAN) – Presentación Formulario 4 con fecha 05/08/2025

La directora Lorrie M. Norrington reportó la adquisición de 1,001 acciones Clase A el 01/08/2025. Las acciones representan la compensación trimestral del consejo que la Sra. Norrington eligió recibir en acciones en lugar de efectivo, conforme a la Política de Compensación para Directores No Empleados de la empresa. Según el Plan de Compensación Diferida para Directores, la recepción de las acciones está diferida para una fecha futura; por lo tanto, no hubo desembolso en efectivo (el precio se registró en $0 en el formulario, basado en el precio de cierre de ASAN al 31/07/2025 para el cálculo de las acciones).

Tras la transacción, la propiedad beneficiaria total es de 139,746 acciones en propiedad directa y 2,295 acciones en propiedad indirecta a través de Norrington Advisory Services, LLC. No se reportaron actividades con valores derivados.

La presentación indica un aumento modesto (<0.1% de las acciones Clase A en circulación) en la exposición accionaria interna, derivado de la compensación rutinaria del director y no de una compra en mercado abierto. Por tanto, se espera un impacto limitado en el mercado.

Asana, Inc. (ASAN) – 2025년 8월 5일자 Form 4 제출

이사 Lorrie M. Norrington는 2025년 8월 1일에 1,001주 클래스 A 주식을 취득했다고 보고했습니다. 이 주식은 회사의 비임원 이사 보상 정책에 따라 현금 대신 주식으로 받기로 선택한 분기별 이사회 보상입니다. 이사 연기 보상 계획에 따라 주식 수령은 미래 시점으로 연기되므로 현금 지출은 발생하지 않았습니다(양식에 가격은 0달러로 기록되었으며, 이는 2025년 7월 31일 ASAN 종가를 기준으로 계산된 것입니다).

거래 후 실질 소유 주식은 직접 보유 주식 139,746주Norrington Advisory Services, LLC를 통한 간접 보유 주식 2,295주입니다. 파생 증권 활동은 보고되지 않았습니다.

이번 제출은 내부자 지분 노출이 소폭 증가했음을 나타내며(<0.1% 클래스 A 발행 주식 대비), 이는 공개 시장 매수가 아닌 정기적인 이사 보상에서 기인합니다. 따라서 시장에 미치는 영향은 제한적일 것으로 예상됩니다.

Asana, Inc. (ASAN) – Dépôt du formulaire 4 daté du 05/08/2025

La directrice Lorrie M. Norrington a déclaré avoir acquis 1 001 actions de Classe A le 01/08/2025. Ces actions correspondent à la rémunération trimestrielle du conseil d'administration que Mme Norrington a choisi de recevoir en actions plutôt qu'en espèces, conformément à la politique de rémunération des administrateurs non salariés de la société. Selon le Plan de rémunération différée des administrateurs, la réception des actions est différée à une date ultérieure ; par conséquent, aucun décaissement en espèces n'a eu lieu (le prix a été enregistré à 0 $ dans le formulaire, basé sur le cours de clôture d'ASAN au 31/07/2025 pour le calcul des actions).

Après la transaction, la propriété bénéficiaire s'élève à 139 746 actions détenues directement et 2 295 actions détenues indirectement par l'intermédiaire de Norrington Advisory Services, LLC. Aucune activité sur titres dérivés n'a été rapportée.

Le dépôt indique une légère augmentation (<0,1 % des actions de Classe A en circulation) de l'exposition en actions des initiés, résultant d'une rémunération de routine des administrateurs et non d'un achat sur le marché ouvert. L'impact sur le marché devrait donc être limité.

Asana, Inc. (ASAN) – Form 4 Einreichung vom 05.08.2025

Die Direktorin Lorrie M. Norrington meldete den Erwerb von 1.001 Klasse-A-Aktien am 01.08.2025. Die Aktien stellen die vierteljährliche Vergütung des Vorstands dar, die Frau Norrington gemäß der Vergütungspolitik für nicht angestellte Direktoren des Unternehmens in Aktien statt in bar erhalten hat. Gemäß dem Deferred Compensation Plan für Direktoren wird der Erhalt der Aktien auf einen zukünftigen Zeitpunkt verschoben; daher erfolgte keine Barauszahlung (der Preis wurde im Formular mit 0 $ angegeben, basierend auf dem Schlusskurs von ASAN am 31.07.2025 für die Berechnung der Aktien).

Nach der Transaktion beläuft sich das wirtschaftliche Eigentum auf 139.746 direkt gehaltene Aktien und 2.295 indirekt gehaltene Aktien über Norrington Advisory Services, LLC. Es wurden keine Aktivitäten mit derivativen Wertpapieren gemeldet.

Die Einreichung signalisiert einen moderaten Anstieg (<0,1 % der ausstehenden Klasse-A-Aktien) der Insider-Beteiligung, der auf routinemäßige Vergütungen für Direktoren zurückzuführen ist und nicht auf einen Kauf am offenen Markt. Daher wird ein begrenzter Markteinfluss erwartet.

Positive
  • Director increased holdings by 1,001 shares, suggesting ongoing alignment with shareholder interests.
  • No shares were sold; the filing shows only acquisitions, avoiding negative signaling.
Negative
  • Transaction is compensation-related rather than an open-market purchase, limiting its signaling value.
  • Size is immaterial (<0.1% of shares outstanding), so impact on ownership structure and market sentiment is minimal.

Insights

TL;DR: Routine stock-in-lieu compensation adds 1,001 shares; limited monetary impact, mildly positive insider signal.

The transaction is a non-cash award tied to board fees, not an elective open-market buy, so it carries less signaling weight than discretionary purchases. Still, cumulative ownership of ~142k shares shows continued alignment with shareholders. Size is immaterial relative to ASAN’s ~214 m outstanding shares and unlikely to influence valuation or liquidity. No derivatives or sales were disclosed, mitigating dilution or negative optics. Overall impact is neutral-to-slightly positive.

Asana, Inc. (ASAN) – Comunicazione Form 4 datata 05/08/2025

La direttrice Lorrie M. Norrington ha dichiarato di aver acquisito 1.001 azioni di Classe A il 01/08/2025. Le azioni rappresentano la compensazione trimestrale del consiglio di amministrazione che la signora Norrington ha scelto di ricevere in azioni anziché in contanti, secondo la Politica di Compensazione per Direttori Non Dipendenti della società. In base al Piano di Compensazione Differita per i Direttori, la ricezione delle azioni è posticipata a una data futura; pertanto, non è stato effettuato alcun esborso in contanti (il prezzo è stato registrato a $0 nel modulo, calcolato in base al prezzo di chiusura di ASAN del 31/07/2025).

Dopo la transazione, la proprietà beneficiaria complessiva è di 139.746 azioni detenute direttamente e 2.295 azioni detenute indirettamente tramite Norrington Advisory Services, LLC. Non sono state segnalate attività su titoli derivati.

La comunicazione indica un modesto aumento (<0,1% delle azioni di Classe A in circolazione) dell’esposizione azionaria interna, derivante dalla compensazione ordinaria del direttore e non da un acquisto sul mercato aperto. Pertanto, si prevede un impatto limitato sul mercato.

Asana, Inc. (ASAN) – Presentación Formulario 4 con fecha 05/08/2025

La directora Lorrie M. Norrington reportó la adquisición de 1,001 acciones Clase A el 01/08/2025. Las acciones representan la compensación trimestral del consejo que la Sra. Norrington eligió recibir en acciones en lugar de efectivo, conforme a la Política de Compensación para Directores No Empleados de la empresa. Según el Plan de Compensación Diferida para Directores, la recepción de las acciones está diferida para una fecha futura; por lo tanto, no hubo desembolso en efectivo (el precio se registró en $0 en el formulario, basado en el precio de cierre de ASAN al 31/07/2025 para el cálculo de las acciones).

Tras la transacción, la propiedad beneficiaria total es de 139,746 acciones en propiedad directa y 2,295 acciones en propiedad indirecta a través de Norrington Advisory Services, LLC. No se reportaron actividades con valores derivados.

La presentación indica un aumento modesto (<0.1% de las acciones Clase A en circulación) en la exposición accionaria interna, derivado de la compensación rutinaria del director y no de una compra en mercado abierto. Por tanto, se espera un impacto limitado en el mercado.

Asana, Inc. (ASAN) – 2025년 8월 5일자 Form 4 제출

이사 Lorrie M. Norrington는 2025년 8월 1일에 1,001주 클래스 A 주식을 취득했다고 보고했습니다. 이 주식은 회사의 비임원 이사 보상 정책에 따라 현금 대신 주식으로 받기로 선택한 분기별 이사회 보상입니다. 이사 연기 보상 계획에 따라 주식 수령은 미래 시점으로 연기되므로 현금 지출은 발생하지 않았습니다(양식에 가격은 0달러로 기록되었으며, 이는 2025년 7월 31일 ASAN 종가를 기준으로 계산된 것입니다).

거래 후 실질 소유 주식은 직접 보유 주식 139,746주Norrington Advisory Services, LLC를 통한 간접 보유 주식 2,295주입니다. 파생 증권 활동은 보고되지 않았습니다.

이번 제출은 내부자 지분 노출이 소폭 증가했음을 나타내며(<0.1% 클래스 A 발행 주식 대비), 이는 공개 시장 매수가 아닌 정기적인 이사 보상에서 기인합니다. 따라서 시장에 미치는 영향은 제한적일 것으로 예상됩니다.

Asana, Inc. (ASAN) – Dépôt du formulaire 4 daté du 05/08/2025

La directrice Lorrie M. Norrington a déclaré avoir acquis 1 001 actions de Classe A le 01/08/2025. Ces actions correspondent à la rémunération trimestrielle du conseil d'administration que Mme Norrington a choisi de recevoir en actions plutôt qu'en espèces, conformément à la politique de rémunération des administrateurs non salariés de la société. Selon le Plan de rémunération différée des administrateurs, la réception des actions est différée à une date ultérieure ; par conséquent, aucun décaissement en espèces n'a eu lieu (le prix a été enregistré à 0 $ dans le formulaire, basé sur le cours de clôture d'ASAN au 31/07/2025 pour le calcul des actions).

Après la transaction, la propriété bénéficiaire s'élève à 139 746 actions détenues directement et 2 295 actions détenues indirectement par l'intermédiaire de Norrington Advisory Services, LLC. Aucune activité sur titres dérivés n'a été rapportée.

Le dépôt indique une légère augmentation (<0,1 % des actions de Classe A en circulation) de l'exposition en actions des initiés, résultant d'une rémunération de routine des administrateurs et non d'un achat sur le marché ouvert. L'impact sur le marché devrait donc être limité.

Asana, Inc. (ASAN) – Form 4 Einreichung vom 05.08.2025

Die Direktorin Lorrie M. Norrington meldete den Erwerb von 1.001 Klasse-A-Aktien am 01.08.2025. Die Aktien stellen die vierteljährliche Vergütung des Vorstands dar, die Frau Norrington gemäß der Vergütungspolitik für nicht angestellte Direktoren des Unternehmens in Aktien statt in bar erhalten hat. Gemäß dem Deferred Compensation Plan für Direktoren wird der Erhalt der Aktien auf einen zukünftigen Zeitpunkt verschoben; daher erfolgte keine Barauszahlung (der Preis wurde im Formular mit 0 $ angegeben, basierend auf dem Schlusskurs von ASAN am 31.07.2025 für die Berechnung der Aktien).

Nach der Transaktion beläuft sich das wirtschaftliche Eigentum auf 139.746 direkt gehaltene Aktien und 2.295 indirekt gehaltene Aktien über Norrington Advisory Services, LLC. Es wurden keine Aktivitäten mit derivativen Wertpapieren gemeldet.

Die Einreichung signalisiert einen moderaten Anstieg (<0,1 % der ausstehenden Klasse-A-Aktien) der Insider-Beteiligung, der auf routinemäßige Vergütungen für Direktoren zurückzuführen ist und nicht auf einen Kauf am offenen Markt. Daher wird ein begrenzter Markteinfluss erwartet.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
NORRINGTON LORRIE M

(Last) (First) (Middle)
C/O ASANA, INC.
633 FOLSOM STREET, SUITE 100

(Street)
SAN FRANCISCO CA 94107

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Asana, Inc. [ ASAN ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
08/01/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock 08/01/2025 A 1,001(1) A $0 139,746 D
Class A Common Stock 2,295 I See footnote(2)
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. These shares represent the Class A Common Stock that the Reporting Person elected to receive in lieu of cash compensation under the Issuer's Non-Employee Director Compensation Policy for the quarter ended July 31, 2025. The number of shares of Class A Common Stock received in lieu of cash was calculated based on the closing price of a share of Class A Common Stock on July 31, 2025. Pursuant to the Issuer's Directors' Deferred Compensation Plan, the Reporting Person elected to defer the receipt of such shares to a future date in accordance with the terms of such plan and the Reporting Person's plan election.
2. The shares are held of record by Norrington Advisory Services, LLC.
Remarks:
/s/ Katie Colendich, Attorney-in-Fact 08/05/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

Who filed the Form 4 for ASAN?

Director Lorrie M. Norrington filed the Form 4 on 08/05/2025.

How many Asana shares were acquired?

A total of 1,001 Class A shares were acquired.

Was the purchase an open-market transaction?

No. The shares were received in lieu of cash compensation under Asana’s director pay plan.

What is the insider’s total ownership after the transaction?

Ms. Norrington now beneficially owns 139,746 shares directly and 2,295 shares indirectly.

Were any derivative securities involved?

No derivative securities were acquired or disposed of in this filing.

Does the filing suggest insider confidence in ASAN?

The incremental stock award is routine; it offers a mildly positive but limited confidence signal.
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3.32B
85.45M
45.1%
47.53%
6.28%
Software - Application
Services-prepackaged Software
Link
United States
SAN FRANCISCO