Associated Banc-Corp (ASB) Insider Files Form 144 to Sell 14,951 Shares

Rhea-AI Filing Summary

Form 144 notice from an insider of Associated Banc-Corp (ASB) discloses a proposed sale of 14,951 common shares through Fidelity Brokerage Services LLC with an aggregate market value of $406,680.09. The filing lists the approximate sale date as 08/29/2025 on the NYSE and reports 165,848,030 shares outstanding. The shares were acquired via restricted stock vesting on specific dates between 02/05/2019 and 02/08/2021, totaling the units shown in the acquisition table. The filer reports no sales in the past three months and affirms no undisclosed material adverse information.

Positive

• Filing discloses exact number of shares and aggregate market value for the proposed sale
• Provides detailed acquisition history showing shares were acquired via restricted stock vesting and reports no sales in the past three months

Negative

• None.

Insights

Securities Analyst

TL;DR: Routine insider sale disclosure; amount is small relative to shares outstanding and unlikely to be material.

The filing transparently reports a proposed sale of 14,951 common shares valued at $406,680.09, to be executed through Fidelity on the NYSE on 08/29/2025. Acquisition history shows these shares originated from restricted stock vesting between 2019 and 2021, indicating compensation-related holdings being liquidated. No sales in the prior three months reduces concerns about a concentrated disposal program. Given the company’s outstanding share count of 165,848,030, the proposed sale represents a very small percentage of the float and is unlikely to affect market pricing materially.

Compliance Specialist

TL;DR: Filing appears compliant with Rule 144 disclosure requirements; signature and representations included.

The form includes required broker details, share counts, acquisition dates and nature (restricted stock vesting), and the filer’s representation about material non-public information. The absence of reported sales in the prior three months is noted. From a compliance perspective, the disclosure elements present meet typical Rule 144 notice expectations; execution will still need to observe any trading-plan safe harbors and blackout periods if applicable.

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Fidelity Brokerage Services LLC 900 Salem Street Smithfield RI 02917	14951	406680.09	165848030	08/29/2025	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	02/05/2019	Restricted Stock Vesting	Issuer			5642	02/05/2019	Compensation
Common	02/08/2019	Restricted Stock Vesting	Issuer			692	02/08/2019	Compensation
Common	02/04/2020	Restricted Stock Vesting	Issuer			6229	02/04/2020	Compensation
Common	02/08/2020	Restricted Stock Vesting	Issuer			1770	02/08/2020	Compensation
Common	02/08/2021	Restricted Stock Vesting	Issuer			618	02/08/2021	Compensation

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Nothing to Report

144: Remarks and Signature

Remarks

Date of Notice

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

What does the ASB Form 144 disclose about the proposed sale?

It discloses a proposed sale of 14,951 common shares through Fidelity with an aggregate market value of $406,680.09, approximate sale date 08/29/2025 on the NYSE.

How were the shares being sold by ASB insider acquired?

The shares were acquired through restricted stock vesting on dates between 02/05/2019 and 02/08/2021 as listed in the filing.

Does the Form 144 report any insider sales by this person in the past three months for ASB?

The filing states "Nothing to Report" for securities sold during the past three months.

How large is the proposed sale relative to ASB's outstanding shares?

The filing lists 165,848,030 shares outstanding; the proposed sale of 14,951 shares represents a very small fraction of that total.

Who is the broker handling the proposed sale for ASB Form 144?

The broker named is Fidelity Brokerage Services LLC with the address provided in the filing.