STOCK TITAN

ASB (ASB) Executive VP Erickson sells 30,311 shares, keeps 139,115

Filing Impact
(Very High)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

ASSOCIATED BANC-CORP Executive Vice President Randall J. Erickson reported open-market sales of company stock. He sold 28,311 shares of Common Stock on May 4, 2026 at a weighted average price of $27.835 per share and 2,000 shares on May 1, 2026 at $28.295 per share. The filing notes the $27.835 figure reflects a weighted average price for multiple trades between $27.795 and $27.875. After these transactions, he directly holds 139,115 shares of Common Stock.

Positive

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Negative

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Insights

ASB executive sells 30,311 shares but retains a sizable stake.

Executive Vice President Randall J. Erickson conducted two open-market sales totaling 30,311 shares of ASSOCIATED BANC-CORP Common Stock. One sale on May 1, 2026 covered 2,000 shares at $28.295, followed by 28,311 shares on May 4, 2026 at a weighted average of $27.835.

The weighted average disclosure, with trades ranging from $27.795 to $27.875, indicates execution via multiple prints rather than a single block. After these dispositions, Erickson still directly holds 139,115 shares, suggesting the transactions represent a partial reduction rather than a full exit.

The filing does not reference any option exercises, tax-withholding events, or Rule 10b5-1 trading plans, and derivativeSummary is empty. Subsequent company filings may provide further context on insider ownership trends or any future transactions by senior executives.

Insider Erickson Randall J.
Role Executive Vice President
Sold 30,311 shs ($845K)
Type Security Shares Price Value
Sale Common Stock $0.01 Par Value 28,311 $27.835 $788K
Sale Common Stock $0.01 Par Value 2,000 $28.295 $57K
Holdings After Transaction: Common Stock $0.01 Par Value — 139,115 shares (Direct, null)
Footnotes (1)
  1. [object Object]
Total shares sold 30,311 shares Two open-market sales reported on Form 4
Sale on May 1, 2026 2,000 shares at $28.295/share Open-market sale of Common Stock
Sale on May 4, 2026 28,311 shares at $27.835/share Weighted average price from multiple trades
Post-transaction holdings 139,115 shares Directly held after May 4, 2026 sale
Weighted price range $27.795–$27.875 Price range for May 4, 2026 trades
open-market sale financial
"transaction_action: "open-market sale" for both Common Stock transactions"
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
weighted average price financial
"The price in Column 4 is a weighted average price."
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
Common Stock $0.01 Par Value financial
"security_title: "Common Stock $0.01 Par Value" in each transaction"
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Erickson Randall J.

(Last)(First)(Middle)
C/O ASSOCIATED BANC-CORP
433 MAIN STREET

(Street)
GREEN BAY WISCONSIN 54301

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
ASSOCIATED BANC-CORP [ ASB ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director10% Owner
XOfficer (give title below)Other (specify below)
Executive Vice President
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
05/01/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock $0.01 Par Value05/01/2026S2,000D$28.295167,426D
Common Stock $0.01 Par Value05/04/2026S28,311D$27.835(1)139,115D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. The price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $27.795 to $27.875, inclusive. The reporting person undertakes to provide to Associated Banc-Corp, any security holders of Associated Banc-Corp, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in the footnotes above.
/s/ Lynn M. Floeter, attorney-in-fact for Randall J. Erickson05/05/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What insider transactions did ASB Executive Vice President Randall J. Erickson report?

Randall J. Erickson reported two open-market sales of Associated Banc-Corp Common Stock. He sold 2,000 shares on May 1, 2026 at $28.295 per share and 28,311 shares on May 4, 2026 at a weighted average price of $27.835.

How many ASB shares did Randall J. Erickson sell in total on this Form 4?

The Form 4 shows Erickson sold a total of 30,311 shares of Associated Banc-Corp Common Stock. This consists of 2,000 shares on May 1, 2026 and 28,311 shares on May 4, 2026, both classified as open-market sale transactions.

What prices did Randall J. Erickson receive for his ASB stock sales?

Erickson’s May 1, 2026 sale of 2,000 shares was at $28.295 per share. His May 4, 2026 sale of 28,311 shares used a weighted average price of $27.835, based on multiple trades between $27.795 and $27.875.

How many ASB shares does Randall J. Erickson hold after these transactions?

After the reported sales, Erickson directly holds 139,115 shares of Associated Banc-Corp Common Stock. This post-transaction holding figure comes from the May 4, 2026 transaction row showing total shares following that open-market sale.

Were Erickson’s ASB stock sales made in a single trade or multiple trades?

The May 4, 2026 sale was executed in multiple transactions. The filing states the $27.835 price is a weighted average for trades between $27.795 and $27.875, and offers to provide full trade-level detail upon request.

Does the ASB Form 4 mention any derivatives or option exercises for Randall J. Erickson?

No, the Form 4 only reports non-derivative Common Stock transactions. The derivativeSummary section is empty and there are no codes like M, C, or X indicating option exercises or conversions in this particular filing.