Associated Banc-Corp (ASB) director reports 5,998-share sale on Form 4

Rhea-AI Filing Summary

Karen van Lith, a director of Associated Banc-Corp (ASB), reported two open-market sales of Common Stock on 08/29/2025. The filings show dispositions of 720 shares at $27.125 and 5,278 shares at $27.1253, reducing her direct beneficial ownership to 54,933 shares. The Form 4 was signed by an attorney-in-fact on 09/02/2025.

Positive

• None.

Negative

• Director disposed of 5,998 shares in two transactions on 08/29/2025, reducing direct ownership to 54,933 shares

Insights

Financial Analyst

TL;DR: Director sold 5,998 ASB shares in two transactions at roughly $27.13, a routine insider disposition with no additional context provided.

The sales total 5,998 shares at prices of $27.125 and $27.1253, reducing direct holdings to 54,933 shares. There is no information on whether sales were for diversification, liquidity, or other personal reasons, and no derivative transactions or plan references are disclosed in this filing. On its face, the filing is a routine Section 16 disclosure.

Corporate Governance Expert

TL;DR: Insider sale disclosed; documentation is complete but provides no context about intent or planned trading arrangements.

The Form 4 properly reports two discrete sales and shows an attorney-in-fact signature, indicating procedural compliance. The filing does not reference a Rule 10b5-1 plan or other pre-arranged trading instruction, and no indirect holdings beyond a listed IRA line are described. Without additional disclosures, this is a standard governance disclosure of insider activity.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
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Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

VAN LITH KAREN

(Last) (First) (Middle)

C/O ASSOCIATED BANC-CORP

433 MAIN STREET

(Street)

GREEN BAY WI 54301

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
ASSOCIATED BANC-CORP [ ASB ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

3. Date of Earliest Transaction (Month/Day/Year)
08/29/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock $0.01 Par Value	08/29/2025		S		720	D	$27.125	60,211	D
Common Stock $0.01 Par Value	08/29/2025		S		5,278	D	$27.1253	54,933	D
Common Stock $0.01 Par Value								0	I	IRA

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

	/s/ Lynn M. Floeter, attorney-in-fact for Karen van Lith	09/02/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transactions did Karen van Lith report on ASB Form 4?

The Form 4 reports two sales on 08/29/2025: 720 shares at $27.125 and 5,278 shares at $27.1253.

How many ASB shares does Karen van Lith beneficially own after the transactions?

The filing shows 54,933 shares held directly after the reported dispositions.

Were any options or derivative securities reported by Karen van Lith on this Form 4?

No derivative securities or option transactions are reported in Table II of this Form 4.

When was the Form 4 signed and by whom?

The Form 4 is signed by Lynn M. Floeter, attorney-in-fact for Karen van Lith on 09/02/2025.

Did the filing indicate the sales were under a 10b5-1 plan?

The Form 4 does not reference a Rule 10b5-1 plan or other pre-arranged trading instruction.