BBY Form 144: Insider sale of 3,298 shares

BBY Form 144 Notice: The filing reports a sale of 3,298 shares of Common Stock by Mathew Watson on 03/23/2026 for $211,135.64.

Rhea-AI Filing Summary

BBY Form 144 Notice: The filing reports a sale of 3,298 shares of Common Stock by Mathew Watson on 03/23/2026 for $211,135.64. The document also references a stock option exercise dated 03/11/2025 associated with the shares.

Key Figures

Shares sold: 3,298 shares Proceeds: $211,135.64 Stock option exercise date: 03/11/2025

3 metrics

Shares sold 3,298 shares sale on 03/23/2026

Proceeds $211,135.64 received from sale on 03/23/2026

Stock option exercise date 03/11/2025 exercise associated with securities to be sold

Key Terms

Rule 144, stock option exercise, selling broker

3 terms

Rule 144 regulatory

"Securities To Be Sold"

Rule 144 is a U.S. securities regulation that sets conditions under which restricted or insider-held shares can be legally resold to the public, such as required holding periods, availability of public information, limits on how much can be sold at once, and certain filing requirements. For investors it matters because it determines when previously locked-up shares can enter the market — like a release valve that can increase supply, affect share price, and signal insider intent.

stock option exercise financial

"03/11/2025 | Stock Option Exercise"

A stock option exercise is the act of using a previously granted right to buy shares of a company's stock at a specific, predetermined price by paying that price and receiving the shares. It matters to investors because exercising changes who owns the shares (which can dilute existing ownership), can trigger taxable events and shift potential gains or losses, and affects voting power and the company’s outstanding share count—like turning a voucher into an actual product that becomes part of circulating supply.

selling broker financial

"Fidelity Brokerage Services LLC 900 Salem Street"

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What does the BBY Form 144 disclose about Mathew Watson's transaction?

It discloses that Mathew Watson sold 3,298 shares of Common Stock on 03/23/2026, generating proceeds of $211,135.64. The filing also references a stock option exercise dated 03/11/2025 related to the securities.

Does the Form 144 state how the shares were originated for sale for BBY?

Yes. The filing references a stock option exercise dated 03/11/2025 as the origin event for the securities to be sold. The document lists the exercise as an issuer-related stock option exercise.

Who appears as the broker or intermediary in the BBY Form 144 filing?

The filing lists Fidelity Brokerage Services LLC with an address in Smithfield, RI. The broker entry appears alongside the securities and transaction details but the filing does not state additional broker instructions.

Are prior sales by the same person included in the BBY Form 144?

Yes. The document includes a past sale entry showing Mathew Watson sold 3,298 shares on 03/23/2026 for $211,135.64, which is presented as securities sold during the past three months.

What timing and cash details are reported in the BBY Form 144?

The filing shows the sale date 03/23/2026 and proceeds of $211,135.64. It also references a related cash stock option exercise dated 03/11/2025 tied to the securities being sold.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 05/29/2026 - 09:46 AM EDT Learn about SEC filing dates

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK	0001639859
Filer CCC	XXXXXXXX
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer	BEST BUY CO INC
SEC File Number	001-09595
Address of Issuer	7601 PENN AVE SOUTH RICHFIELD MINNESOTA 55423
Phone	6122911000
Name of Person for Whose Account the Securities are To Be Sold	Watson Mathew
See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.
Relationship to Issuer	Officer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Fidelity Brokerage Services LLC 900 Salem Street Smithfield RI 02917	1784	131659.20	209112577	05/29/2026	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	03/11/2025	Stock Option Exercise	Issuer			1784	03/11/2025	Cash

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
Mathew Watson 7601 Penn Avenue South Richfield MN 55423	Common	03/23/2026	3298	211135.64

144: Remarks and Signature

Remarks
Date of Notice	05/29/2026
ATTENTION:
The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.
Signature	/s/ Emily Navaro, as a duly authorized representative of Fidelity Brokerage Services LLC, as attorney-in-fact for Mathew R. Watson.
ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)