Was the Braze (BRZE) CFO’s share sale part of a Rule 10b5-1 trading plan?

Yes, the sale was executed under a Rule 10b5-1 trading plan adopted on January 2, 2026. Such plans allow insiders to pre-schedule trades, helping separate routine liquidity or diversification transactions from discretionary market-timing decisions.

Planned sale: Braze (BRZE) CFO sells 8,274 shares under 10b5-1 plan

Filing Impact

(High)

Filing Sentiment

(Negative)

Form Type

Rhea-AI Filing Summary

Braze, Inc. Chief Financial Officer Isabelle Winkles sold 8,274 shares of Class A Common Stock on April 6, 2026, in an open-market transaction at a weighted average price of $23.31 per share.

The sale was made under a pre-arranged Rule 10b5-1 trading plan adopted on January 2, 2026. Following this transaction, she directly holds 462,518 shares, including 373,268 shares represented by restricted stock units and performance-based restricted stock units.

Insider Trade Summary 10b5-1

Net Seller: 8,274 shares ($192,867)

Net Sell 1 txn

Insider Winkles Isabelle

Role Chief Financial Officer

Sold 8,274 shs ($193K)

Type	Security	Shares	Price	Value
Sale	Class A Common Stock	8,274	$23.31	$193K

Holdings After Transaction: Class A Common Stock — 462,518 shares (Direct)

Footnotes (1)

Shares were sold pursuant to a Rule 10b5-1 trading plan adopted on January 2, 2026. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $23.07 to $23.95 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. Of the reported shares, 373,268 shares are represented by restricted stock units and performance-based restricted stock units.

Key Figures

Shares sold: 8,274 shares Weighted average sale price: $23.31 per share Sale price range: $23.07–$23.95 per share +2 more

5 metrics

Shares sold 8,274 shares Class A Common Stock sold on April 6, 2026

Weighted average sale price $23.31 per share Open-market sale of Class A Common Stock

Sale price range $23.07–$23.95 per share Multiple transactions included in reported sale

Shares held after transaction 462,518 shares Direct ownership following April 6, 2026 sale

RSU and PRSU component 373,268 shares Portion of holdings represented by RSUs and performance-based RSUs

Key Terms

Rule 10b5-1 trading plan, weighted average price, restricted stock units, performance-based restricted stock units, +1 more

5 terms

Rule 10b5-1 trading plan regulatory

"Shares were sold pursuant to a Rule 10b5-1 trading plan adopted on January 2, 2026."

A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.

weighted average price financial

"The price reported in Column 4 is a weighted average price."

Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.

restricted stock units financial

"Of the reported shares, 373,268 shares are represented by restricted stock units and performance-based restricted stock units."

Restricted stock units are a type of company reward where employees are promised shares of stock, but they only fully own these shares after meeting certain conditions, like staying with the company for a set time. They matter because they can become valuable assets and are often used to motivate employees to help the company succeed.

performance-based restricted stock units financial

"373,268 shares are represented by restricted stock units and performance-based restricted stock units."

Performance-based restricted stock units are a type of employee equity award that converts into company shares only if predefined financial or operational targets are met over a set period. Think of it like a bonus check that becomes stock only when specific goals are hit; it ties pay to results, aligning managers’ incentives with shareholders. Investors care because these awards affect future share count, executive incentives, and signal how management’s success will be measured and rewarded.

open-market sale financial

"transaction_action": "open-market sale""

An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.

Form 4 Insider Transactions: What Each Field Means →

04/08/2026 - 07:07 PM

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Winkles Isabelle

(Last)

(First)

(Middle)

C/O BRAZE, INC., 63 MADISON BUILDING

28 E. 28TH ST., FLOOR 12 MAILROOM

(Street)

NEW YORK

10016

(City)

(State)

(Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Braze, Inc. [ BRZE ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director	10% Owner
X	Officer (give title below)	Other (specify below)
	Chief Financial Officer

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
04/06/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
Class A Common Stock	04/06/2026		S⁽¹⁾		8,274	D	$23.31⁽²⁾	462,518⁽³⁾	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	8. Price of Derivative Security (Instr. 5)		10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)

Explanation of Responses:

1. Shares were sold pursuant to a Rule 10b5-1 trading plan adopted on January 2, 2026.

2. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $23.07 to $23.95 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.

3. Of the reported shares, 373,268 shares are represented by restricted stock units and performance-based restricted stock units.

Remarks:

	/s/ Nathan Jeffries, Attorney-in-Fact	04/08/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

Source: View Original Filing on SEC EDGAR

FAQ

What insider transaction did Braze (BRZE) report for CFO Isabelle Winkles?

Braze reported that CFO Isabelle Winkles sold 8,274 shares of Class A Common Stock. The transaction occurred on April 6, 2026, as an open-market sale under a pre-arranged Rule 10b5-1 trading plan at a weighted average price of $23.31 per share.

How many Braze (BRZE) shares did the CFO sell and at what price range?

The CFO sold 8,274 shares of Braze Class A Common Stock. The weighted average sale price was $23.31 per share, with individual transaction prices ranging from $23.07 to $23.95 inclusive, according to the detailed pricing footnote in the filing.

How many Braze (BRZE) shares does the CFO hold after this Form 4 sale?

After the reported sale, CFO Isabelle Winkles directly holds 462,518 Braze shares. Of this amount, 373,268 shares are represented by restricted stock units and performance-based restricted stock units, reflecting a substantial remaining equity position tied to company performance.

What type of security did the Braze (BRZE) CFO sell in this insider transaction?

The transaction involved Braze Class A Common Stock. The filing classifies it as a non-derivative open-market sale, distinguishing it from exercises or conversions of options or other derivative securities, which are not present in this particular Form 4.