STOCK TITAN

Baozun repurchases 89,124 shares for $91.3K

Baozun Inc. reported repurchasing 43,665 shares on September 28, 2026, for an aggregate price paid of USD 43,577.55; 43,758 shares on September 29 for USD 44,557.11; and 89,124 shares across September 30 and October 1 for USD 91,280.39.

(Neutral)

Sentiment and the balance of points

Rhea-AI Sentiment reads the wording of the document, how positive or negative its language is on a 1 to 5 scale. The balance of points shown with the takes weighs what the document actually discloses, so the two can disagree, for example when a trial that missed its main goal is described in upbeat language.

Form Type
6-K

Rhea-AI Filing Summary

Baozun Inc. reported repurchasing 43,665 shares on September 28, 2026, for an aggregate price paid of USD 43,577.55; 43,758 shares on September 29 for USD 44,557.11; and 89,124 shares across September 30 and October 1 for USD 91,280.39. The purchases were made on Nasdaq Global Select Market, and the shares were held as treasury shares.

On September 30, Baozun transferred 180,000 treasury shares in respect of restricted share units under its 2022 Share Incentive Plan to a participant who was not a director. At October 1, 2026, the closing balance was 161,133,779 issued shares excluding treasury shares and 13,150,724 treasury shares, out of 174,284,503 total issued shares.

Filing Explained

The June 16 mandate authorizes Baozun to repurchase up to 17,438,516 shares; that is a limit on authority, not an additional completed buyback or a report that the full amount was bought.

Shares repurchased 43,665 shares September 28, 2026
Aggregate price paid USD 43,577.55 September 28, 2026 repurchase
Shares repurchased 43,758 shares September 29, 2026
Aggregate price paid USD 44,557.11 September 29, 2026 repurchase
Shares repurchased 89,124 shares September 30 and October 1, 2026
Aggregate price paid USD 91,280.39 September 30 and October 1, 2026 repurchases
Treasury shares transferred for Restricted Share Units 180,000 shares September 30, 2026; 2022 Share Incentive Plan
treasury shares financial
"shares held as treasury shares"
Treasury shares are a company’s own stock that it has repurchased and keeps on its books instead of canceling or leaving in the hands of outside investors. Think of them like coupons a business puts back in a drawer: they don’t vote or receive dividends while held, but they can be reissued later for employee pay or fundraising. For investors this matters because buybacks change the number of shares that count toward earnings and ownership, can boost per‑share metrics, and use corporate cash that might otherwise go to growth or dividends.
Restricted Share Units financial
"2022 Share Incentive Plan - Restricted Share Units"
Restricted share units (RSUs) are a promise from a company to give an employee or service provider actual shares or cash equal to the shares after certain conditions are met, typically staying with the company for a set time or hitting performance targets. Think of them like a time-locked gift card that becomes usable only after you’ve earned it. For investors, RSUs matter because they align employee incentives with company performance and can increase the number of shares outstanding over time, diluting existing ownership and affecting earnings per share.
volume-weighted average price per share financial
"a volume-weighted average price per share should be given"
repurchase mandate financial
"under the repurchase mandate"

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

How many shares did BZUN repurchase in late September and early October 2026?

Baozun reported repurchases of 43,665 shares on September 28, 2026, for USD 43,577.55; 43,758 shares on September 29 for USD 44,557.11; and 89,124 shares on September 30 and October 1 for USD 91,280.39. The purchases took place on Nasdaq Global Select Market, and the shares were held as treasury shares.

What were BZUN’s issued and treasury share balances on October 1, 2026?

As of October 1, 2026, Baozun reported 161,133,779 issued shares excluding treasury shares, 13,150,724 treasury shares and 174,284,503 total issued shares.

AI-generated analysis. How Rhea-AI works. Not financial advice.

See more from StockTitan in Google Search and AI answers. Adds StockTitan as a preferred source · opens Google
Add on Google
Learn about SEC filing dates

 

 

 

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

 

FORM 6-K

 

REPORT OF FOREIGN PRIVATE ISSUER

PURSUANT TO RULE 13a-16 OR 15d-16

UNDER THE SECURITIES EXCHANGE ACT OF 1934

 

 

For the month of October 2026

 

 

Commission File Number: 001-37385

 

Baozun Inc.

 

No. 1-9, Lane 510, West Jiangchang Road

Shanghai 200436

The People’s Republic of China

(Address of principal executive office)

 

Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.

 

Form 20-F x Form 40-F ¨

 

 

 

 

 

 

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

  Baozun Inc.
     
  By: /s/ Vincent Wenbin Qiu
  Name: Vincent Wenbin Qiu
  Title: Chief Executive Officer

 

Date: October 2, 2026

 

 

 

 

Exhibit Index

 

Exhibit 99.1 —Next Day Disclosure Return dated September 29, 2026

Exhibit 99.2 —Next Day Disclosure Return dated September 30, 2026

Exhibit 99.3 —Next Day Disclosure Return dated October 2, 2026

 

 

 

 

Safe Harbor Statement

 

This announcement contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident,” “potential,” “continues,” “ongoing,” “targets,” “guidance,” “going forward,” “looking forward,” “outlook” or other similar expressions. Statements that are not historical facts, including but not limited to statements about Baozun’s beliefs and expectations, business trends, growth strategies, operating efficiencies, margin expansion, store openings, brand performance, technology and automation initiatives, and outlook for future periods are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties and are based on current expectations, assumptions, estimates and projections about Baozun and the industries in which it operates. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to risks and uncertainties relating to macroeconomic and consumer spending conditions, Baozun’s ability to grow and manage its e-commerce and brand management businesses, demand for its brand partners’ and managed brands’ products, competition, its ability to improve operating efficiency and profitability, its ability to manage inventory and working capital, the pace and effectiveness of its technology and automation initiatives, store expansion and offline retail execution, relationships with brand partners and other third parties, as well as Baozun’s filings with the United States Securities and Exchange Commission and its announcements, notices or other documents published on the website of The Stock Exchange of Hong Kong Limited. All information provided in this announcement is as of the date hereof and is based on assumptions that Baozun believes to be reasonable as of this date, and Baozun undertakes no obligation to update such information, except as required under applicable law. Investors are cautioned not to place undue reliance on any forward-looking statements, which speak only as of the date they are made.

 

 

 

 

Exhibit 99.1

 

FF305

 

Next Day Disclosure Return

(Equity issuer - changes in issued shares or treasury shares, share buybacks and/or on-market sales of treasury shares)

 

Instrument: Equity issuer Status: New Submission
 
Name of Issuer: Baozun Inc. (A company controlled through weighted voting rights and incorporated in the Cayman Islands with limited liability)

 

Date Submitted: 29 September 2026  

 

Section I must be completed by a listed issuer where there has been a change in its issued shares or treasury shares which is discloseable pursuant to rule 13.25A of the Rules Governing the Listing of Securities on The Stock Exchange of Hong Kong Limited (the “Exchange”) (the “Main Board Rules”) or rule 17.27A of the Rules Governing the Listing of Securities on GEM of the Exchange (the “GEM Rules”).

 

Section I
1. Class of shares WVR ordinary shares Type of shares A Listed on the Exchange Yes
Stock code (if listed) 09991 Description  
A. Changes in issued shares or treasury shares
  Changes in issued shares Changes in treasury    
  (excluding treasury shares) shares    
Events Number of issued
shares (excluding
treasury shares)
As a % of existing
number of issued
shares (excluding
treasury shares) before
the relevant event

Number of treasury
shares
Issue/ selling price per
share (Note 4)
Total number of issued
shares
    (Note 3)      
Opening balance as at (Note 1)     31 August 2026 161,130,326   13,154,177   174,284,503
1).        Repurchase of shares (shares held as treasury shares) -43,665 0.03 % 43,665 USD 1  
            Date of changes        28 September 2026            
Closing balance as at (Notes 5 and 6) 28 September 2026 161,086,661   13,197,842   174,284,503
 
B. Shares redeemed or repurchased for cancellation but not yet cancelled as at the closing balance date (Notes 5 and 6)         Not applicable
                     

 Page 1 of 6

 

 

FF305

 

Confirmation

 

Pursuant to Main Board Rule 13.25C / GEM Rule 17.27C, we hereby confirm to the best knowledge, information and belief that, in relation to each issue of shares or sale or transfer of treasury shares as set out in Section I, it has been duly authorised by the board of directors of the listed issuer and carried out in compliance with all applicable listing rules, laws and other regulatory requirements and, insofar as applicable:

 

(Note 7)

 

 

(i)all money due to the listed issuer in respect of the issue of shares, or sale or transfer of treasury shares has been received by it;

 

(ii)all pre-conditions for the listing imposed by the Main Board Rules / GEM Rules under "Qualifications of listing" have been fulfilled;

 

(iii)all (if any) conditions contained in the formal letter granting listing of and permission to deal in the securities have been fulfilled;

 

(iv)all the securities of each class are in all respects identical (Note 8);

 

(v)all documents required by the Companies (Winding Up and Miscellaneous Provisions) Ordinance to be filed with the Registrar of Companies have been duly filed and that compliance has been made with all other legal requirements;

 

(vi)all the definitive documents of title have been delivered/are ready to be delivered/are being prepared and will be delivered in accordance with the terms of issue, sale or transfer;

 

(vii)completion has taken place of the purchase by the issuer of all property shown in the listing document to have been purchased or agreed to be purchased by it and the purchase consideration for all such property has been duly satisfied; and

 

(viii)the trust deed/deed poll relating to the debenture, loan stock, notes or bonds has been completed and executed, and particulars thereof, if so required by law, have been filed with the Registrar of Companies.

 

 

Notes to Section I:

 

1.Please insert the closing balance date of the last Next Day Disclosure Return published pursuant to Main Board Rule 13.25A / GEM Rule 17.27A or Monthly Return pursuant to Main Board Rule 13.25B / GEM Rule 17.27B, whichever is the later.

 

2.Please set out all changes in issued shares or treasury shares requiring disclosure pursuant to Main Board Rule 13.25A / GEM Rule 17.27A together with the relevant dates of changes. Each category will need to be disclosed individually with sufficient information to enable the user to identify the relevant category in the listed issuer's Monthly Return. For example, multiple issues of shares as a result of multiple exercises of share options under the same share option scheme or of multiple conversions under the same convertible note must be aggregated and disclosed as one category. However, if the issues resulted from exercises of share options under 2 share option schemes or conversions of 2 convertible notes, these must be disclosed as 2 separate categories.

 

3.The percentage change in the number of issued shares (excluding treasury shares) of the listed issuer is to be calculated by reference to the opening balance of the number of issued shares (excluding treasury shares) being disclosed in this Next Day Disclosure Return.

 

 Page 2 of 6

 

 

FF305

 

4.In the case of a share repurchase or redemption, the “issue/ selling price per share” shall be construed as “repurchase price per share” or “redemption price per share”.

 

Where shares have been issued/ sold/ repurchased/ redeemed at more than one price per share, a volume-weighted average price per share should be given.

 

5.The closing balance date is the date of the last relevant event being disclosed.

 

6.For repurchase or redemption of shares, disclosure is required when the relevant event has occurred (subject to the provisions of Main Board Rules 10.06(4)(a), 13.25A and 13.31 / GEM Rules 13.13(1), 17.27A and 17.35), even if the repurchased or redeemed shares have not yet been cancelled.

 

If repurchased or redeemed shares are to be cancelled upon settlement of such repurchase or redemption after the closing balance date, they shall remain part of the issued shares as at the closing balance date in Part A. Details of these repurchased or redeemed shares shall be disclosed in Part B.

 

7.Items (i) to (viii) are suggested forms of confirmation. The listed issuer may amend the item(s) that is/are not applicable to meet individual cases.

 

8.“Identical” means in this context:

 

-the securities are of the same nominal value with the same amount called up or paid up;
-they are entitled to dividend/interest at the same rate and for the same period, so that at the next ensuing distribution, the dividend/interest payable per unit will amount to exactly the same sum (gross and net); and
-they carry the same rights as to unrestricted transfer, attendance and voting at meetings and rank pari passu in all other respects.

 

 Page 3 of 6

 

 

FF305

 

Section II must also be completed by a listed issuer where it has made a repurchase of shares which is discloseable under Main Board Rule 10.06(4)(a) / GEM Rule 13.13(1).

 

Repurchase report

 

Section II

1. Class of shares WVR ordinary shares Type of shares A Listed on the Exchange Yes
Stock code (if listed) 09991 Description      

A.         Repurchase report
Trading date Number of shares
repurchased
Method of repurchase
(Note 1)
Repurchase price per share or
highest repurchase price per
share $
Lowest repurchase
price per share $
Aggregate price paid $
1).      28 September 2026 43,665

On another stock exchange

 

Nasdaq Global Select Market in the United States

USD 1.03 USD 0.97 USD 43,577.55
           

Total number of shares 43,665  Aggregate price paid $ USD                                     43,577.55
repurchased       

               

Number of shares    
repurchased for        
cancellation        

       

Number of shares     
repurchased for holding 43,665      
as treasury shares        

       

B.         Additional information for issuer who has a primary listing on the Exchange
 

1). Date of the resolution granting the repurchase mandate 16 June 2026  
2). Total number of shares which the issuer is authorised to repurchase under the repurchase mandate 17,438,516  

3). Number of shares repurchased on the Exchange or another stock exchange under the repurchase mandate (a) 43,665  
4). As a % of number of issued shares (excluding treasury shares) as at the date of the resolution granting the repurchase mandate 0.03 %
  (a) x 100 / number of issued shares (excluding treasury shares) as at the date of the resolution granting the repurchase mandate    

5). Moratorium period for any issue of new shares, or sale or transfer of treasury shares after the share repurchase(s) set out in Part A (Note 2) Up to 28 October 2026  

 

 

 Page 4 of 6

 

 

FF305

 

We hereby confirm that the repurchases made on the Exchange set out in Part A above were made in accordance with the Main Board Rules / GEM Rules and that there have been no material changes to the particulars contained in the Explanatory Statement dated 15 May 2026 which has been filed with the Exchange. We also confirm that any repurchases made on another stock exchange set out in Part A above were made in accordance with the domestic rules applying to repurchases on that other stock exchange.

 

Notes to Section II:

 

1.Please state whether the repurchase was made on the Exchange, on another stock exchange (stating the name of the exchange), by private arrangement or by general offer.

 

2.Subject to the carve-out set out in Main Board Rule 10.06(3)(a)/ GEM Rule 13.12, an issuer may not (i) make a new issue of shares, or a sale or transfer of any treasury shares; or (ii) announce a proposed new issue of shares, or a sale or transfer of any treasury shares, for a period of 30 days after any purchase by it of shares, whether on the Exchange or otherwise, without the prior approval of the Exchange.

 

 Page 5 of 6

 

 

FF305

 

Section III must also be completed by a listed issuer where it has made a sale of treasury shares on the Exchange or any other stock exchange on which the issuer is listed which is discloseable under Main Board Rule 10.06B / GEM Rule 13.14B.

 

Report of on-market sale of treasury shares Not applicable

 

  Submitted by: Vincent Wenbin Qiu   
    (Name)  
     
  Title: Chairman and Chief Executive Officer  
    (Director, Secretary or other Duly Authorised Officer)  

 

 Page 6 of 6

 

 

Exhibit 99.2

 

FF305

 

Next Day Disclosure Return

(Equity issuer - changes in issued shares or treasury shares, share buybacks and/or on-market sales of treasury shares)

 

Instrument: Equity issuer Status: New Submission
 
Name of Issuer: Baozun Inc. (A company controlled through weighted voting rights and incorporated in the Cayman Islands with limited liability)

 

Date Submitted: 30 September 2026  

 

Section I must be completed by a listed issuer where there has been a change in its issued shares or treasury shares which is discloseable pursuant to rule 13.25A of the Rules Governing the Listing of Securities on The Stock Exchange of Hong Kong Limited (the “Exchange”) (the “Main Board Rules”) or rule 17.27A of the Rules Governing the Listing of Securities on GEM of the Exchange (the “GEM Rules”).

 

Section I
1. Class of shares WVR ordinary shares Type of shares A Listed on the Exchange Yes
Stock code (if listed) 09991 Description  
A. Changes in issued shares or treasury shares
  Changes in issued shares Changes in treasury    
  (excluding treasury shares) shares    
Events Number of issued
shares (excluding
treasury shares)
As a % of existing
number of issued
shares (excluding
treasury shares) before
the relevant event

Number of treasury
shares
Issue/ selling price per
share (Note 4)
Total number of issued
shares
    (Note 3)      
Opening balance as at (Note 1)     28 September 2026 161,086,661   13,197,842   174,284,503
1).        Repurchase of shares (shares held as treasury shares) -43,758 0.03 % 43,758 USD 1.02  
            Date of changes        29 September 2026            
Closing balance as at (Notes 5 and 6) 29 September 2026 161,042,903   13,241,600   174,284,503
 
B. Shares redeemed or repurchased for cancellation but not yet cancelled as at the closing balance date (Notes 5 and 6)              Not applicable
                     
 Page 1 of 6 

 

 

FF305

 

Confirmation

 

Pursuant to Main Board Rule 13.25C / GEM Rule 17.27C, we hereby confirm to the best knowledge, information and belief that, in relation to each issue of shares or sale or transfer of treasury shares as set out in Section I, it has been duly authorised by the board of directors of the listed issuer and carried out in compliance with all applicable listing rules, laws and other regulatory requirements and, insofar as applicable:

 

(Note 7)

 

 

(i)all money due to the listed issuer in respect of the issue of shares, or sale or transfer of treasury shares has been received by it;

 

(ii)all pre-conditions for the listing imposed by the Main Board Rules / GEM Rules under "Qualifications of listing" have been fulfilled;

 

(iii)all (if any) conditions contained in the formal letter granting listing of and permission to deal in the securities have been fulfilled;

 

(iv)all the securities of each class are in all respects identical (Note 8);

 

(v)all documents required by the Companies (Winding Up and Miscellaneous Provisions) Ordinance to be filed with the Registrar of Companies have been duly filed and that compliance has been made with all other legal requirements;

 

(vi)all the definitive documents of title have been delivered/are ready to be delivered/are being prepared and will be delivered in accordance with the terms of issue, sale or transfer;

 

(vii)completion has taken place of the purchase by the issuer of all property shown in the listing document to have been purchased or agreed to be purchased by it and the purchase consideration for all such property has been duly satisfied; and

 

(viii)the trust deed/deed poll relating to the debenture, loan stock, notes or bonds has been completed and executed, and particulars thereof, if so required by law, have been filed with the Registrar of Companies.

 

 

Notes to Section I:

 

1.Please insert the closing balance date of the last Next Day Disclosure Return published pursuant to Main Board Rule 13.25A / GEM Rule 17.27A or Monthly Return pursuant to Main Board Rule 13.25B / GEM Rule 17.27B, whichever is the later.

 

2.Please set out all changes in issued shares or treasury shares requiring disclosure pursuant to Main Board Rule 13.25A / GEM Rule 17.27A together with the relevant dates of changes. Each category will need to be disclosed individually with sufficient information to enable the user to identify the relevant category in the listed issuer's Monthly Return. For example, multiple issues of shares as a result of multiple exercises of share options under the same share option scheme or of multiple conversions under the same convertible note must be aggregated and disclosed as one category. However, if the issues resulted from exercises of share options under 2 share option schemes or conversions of 2 convertible notes, these must be disclosed as 2 separate categories.

 

3.The percentage change in the number of issued shares (excluding treasury shares) of the listed issuer is to be calculated by reference to the opening balance of the number of issued shares (excluding treasury shares) being disclosed in this Next Day Disclosure Return.

 

 Page 2 of 6 

 

 

FF305

 

4.In the case of a share repurchase or redemption, the “issue/ selling price per share” shall be construed as “repurchase price per share” or “redemption price per share”.

 

Where shares have been issued/ sold/ repurchased/ redeemed at more than one price per share, a volume-weighted average price per share should be given.

 

5.The closing balance date is the date of the last relevant event being disclosed.

 

6.For repurchase or redemption of shares, disclosure is required when the relevant event has occurred (subject to the provisions of Main Board Rules 10.06(4)(a), 13.25A and 13.31 / GEM Rules 13.13(1), 17.27A and 17.35), even if the repurchased or redeemed shares have not yet been cancelled.

 

If repurchased or redeemed shares are to be cancelled upon settlement of such repurchase or redemption after the closing balance date, they shall remain part of the issued shares as at the closing balance date in Part A. Details of these repurchased or redeemed shares shall be disclosed in Part B.

 

7.Items (i) to (viii) are suggested forms of confirmation. The listed issuer may amend the item(s) that is/are not applicable to meet individual cases.

 

8.“Identical” means in this context:

 

-the securities are of the same nominal value with the same amount called up or paid up;
-they are entitled to dividend/interest at the same rate and for the same period, so that at the next ensuing distribution, the dividend/interest payable per unit will amount to exactly the same sum (gross and net); and
-they carry the same rights as to unrestricted transfer, attendance and voting at meetings and rank pari passu in all other respects.

 

 Page 3 of 6 

 

 

FF305

 

Section II must also be completed by a listed issuer where it has made a repurchase of shares which is discloseable under Main Board Rule 10.06(4)(a) / GEM Rule 13.13(1).

 

Repurchase report

 

Section II

1. Class of shares WVR ordinary shares Type of shares A Listed on the Exchange Yes
Stock code (if listed) 09991 Description      

A.         Repurchase report
Trading date Number of shares
repurchased
Method of repurchase
(Note 1)
Repurchase price per share or
highest repurchase price per
share $
Lowest repurchase
price per share $
Aggregate price paid $
1).      29 September 2026 43,758

On another stock exchange

 

Nasdaq Global Select Market in the United States

USD 1.03 USD 0.99 USD 44,557.11
           

Total number of shares            43,758  Aggregate price paid $ USD                                     44,557.11
repurchased       

               

Number of shares    
repurchased for        
cancellation        

       

Number of shares     
repurchased for holding 43,758      
as treasury shares        

       

B.         Additional information for issuer who has a primary listing on the Exchange
 

1). Date of the resolution granting the repurchase mandate 16 June 2026  
2). Total number of shares which the issuer is authorised to repurchase under the repurchase mandate 17,438,516  

3). Number of shares repurchased on the Exchange or another stock exchange under the repurchase mandate (a) 87,423  
4). As a % of number of issued shares (excluding treasury shares) as at the date of the resolution granting the repurchase mandate 0.05 %
  (a) x 100 / number of issued shares (excluding treasury shares) as at the date of the resolution granting the repurchase mandate    

5). Moratorium period for any issue of new shares, or sale or transfer of treasury shares after the share repurchase(s) set out in Part A (Note 2) Up to 29 October 2026  

 

 

 Page 4 of 6 

 

 

FF305

 

We hereby confirm that the repurchases made on the Exchange set out in Part A above were made in accordance with the Main Board Rules / GEM Rules and that there have been no material changes to the particulars contained in the Explanatory Statement dated 15 May 2026 which has been filed with the Exchange. We also confirm that any repurchases made on another stock exchange set out in Part A above were made in accordance with the domestic rules applying to repurchases on that other stock exchange.

 

Notes to Section II:

 

1.Please state whether the repurchase was made on the Exchange, on another stock exchange (stating the name of the exchange), by private arrangement or by general offer.

 

2.Subject to the carve-out set out in Main Board Rule 10.06(3)(a)/ GEM Rule 13.12, an issuer may not (i) make a new issue of shares, or a sale or transfer of any treasury shares; or (ii) announce a proposed new issue of shares, or a sale or transfer of any treasury shares, for a period of 30 days after any purchase by it of shares, whether on the Exchange or otherwise, without the prior approval of the Exchange.

 

 Page 5 of 6 

 

 

FF305

 

Section III must also be completed by a listed issuer where it has made a sale of treasury shares on the Exchange or any other stock exchange on which the issuer is listed which is discloseable under Main Board Rule 10.06B / GEM Rule 13.14B.

 

Report of on-market sale of treasury shares Not applicable

 

  Submitted by: Vincent Wenbin Qiu   
    (Name)  
     
  Title: Chairman and Chief Executive Officer  
    (Director, Secretary or other Duly Authorised Officer)  

 

 Page 6 of 6 

 

 

Exhibit 99.3

 

FF305

 

Next Day Disclosure Return

(Equity issuer - changes in issued shares or treasury shares, share buybacks and/or on-market sales of treasury shares)

 

Instrument: Equity issuer Status: New Submission
 
Name of Issuer: Baozun Inc. (A company controlled through weighted voting rights and incorporated in the Cayman Islands with limited liability)

 

Date Submitted: 02 October 2026  

 

Section I must be completed by a listed issuer where there has been a change in its issued shares or treasury shares which is discloseable pursuant to rule 13.25A of the Rules Governing the Listing of Securities on The Stock Exchange of Hong Kong Limited (the “Exchange”) (the “Main Board Rules”) or rule 17.27A of the Rules Governing the Listing of Securities on GEM of the Exchange (the “GEM Rules”).

Section I          
1. Class of shares WVR ordinary shares Type of shares A Listed on the Exchange Yes
Stock code (if listed) 09991 Description  

A. Changes in issued shares or treasury shares
  Changes in issued shares Changes in treasury    
  (excluding treasury shares) shares    
Events Number of issued
shares (excluding
treasury shares)
As a % of existing
number of issued
shares (excluding
treasury shares) before
the relevant event

Number of treasury
shares
Issue/ selling price per
share (Note 4)
Total number of issued
shares
    (Note 3)      
Opening balance as at (Note 1)       29 September 2026

161,042,903

 

13,241,600

 

174,284,503

1).         Issue of new shares or transfer of treasury shares in respect of share awards or options granted to a participant (who is not a director of the issuer) under a share scheme - treasury shares involved 180,000 0.11 %

-180,000

USD 0  

 

2022 Share Incentive Plan - Restricted Share Units

           
  Date of changes       30 September 2026            
               

 Page 1 of 7

 

 

FF305

 

2).

Repurchase of shares (shares held as treasury shares)

 

Date of changes       30 September 2026

-45,000 0.03 %   USD 1.03  
3).

Repurchase of shares (shares held as treasury shares)

 

Date of changes       01 October 2026

-44,124

0.03 %   USD 1.02  

Closing balance as at (Notes 5 and 6) 01 October 2026

161,133,779

 

13,150,724

   

174,284,503

 

B. Shares redeemed or repurchased for cancellation but not yet cancelled as at the closing balance date (Notes 5 and 6)               Not applicable

 

 Page 2 of 7

 

 

 

FF305

 

Confirmation

 

Pursuant to Main Board Rule 13.25C / GEM Rule 17.27C, we hereby confirm to the best knowledge, information and belief that, in relation to each issue of shares or sale or transfer of treasury shares as set out in Section I, it has been duly authorised by the board of directors of the listed issuer and carried out in compliance with all applicable listing rules, laws and other regulatory requirements and, insofar as applicable:

 

(Note 7)

 

 

(i)all money due to the listed issuer in respect of the issue of shares, or sale or transfer of treasury shares has been received by it;

 

(ii)all pre-conditions for the listing imposed by the Main Board Rules / GEM Rules under "Qualifications of listing" have been fulfilled;

 

(iii)all (if any) conditions contained in the formal letter granting listing of and permission to deal in the securities have been fulfilled;

 

(iv)all the securities of each class are in all respects identical (Note 8);

 

(v)all documents required by the Companies (Winding Up and Miscellaneous Provisions) Ordinance to be filed with the Registrar of Companies have been duly filed and that compliance has been made with all other legal requirements;

 

(vi)all the definitive documents of title have been delivered/are ready to be delivered/are being prepared and will be delivered in accordance with the terms of issue, sale or transfer;

 

(vii)completion has taken place of the purchase by the issuer of all property shown in the listing document to have been purchased or agreed to be purchased by it and the purchase consideration for all such property has been duly satisfied; and

 

(viii)the trust deed/deed poll relating to the debenture, loan stock, notes or bonds has been completed and executed, and particulars thereof, if so required by law, have been filed with the Registrar of Companies.

 

 

Notes to Section I:

 

1.Please insert the closing balance date of the last Next Day Disclosure Return published pursuant to Main Board Rule 13.25A / GEM Rule 17.27A or Monthly Return pursuant to Main Board Rule 13.25B / GEM Rule 17.27B, whichever is the later.

 

2.Please set out all changes in issued shares or treasury shares requiring disclosure pursuant to Main Board Rule 13.25A / GEM Rule 17.27A together with the relevant dates of changes. Each category will need to be disclosed individually with sufficient information to enable the user to identify the relevant category in the listed issuer's Monthly Return. For example, multiple issues of shares as a result of multiple exercises of share options under the same share option scheme or of multiple conversions under the same convertible note must be aggregated and disclosed as one category. However, if the issues resulted from exercises of share options under 2 share option schemes or conversions of 2 convertible notes, these must be disclosed as 2 separate categories.

 

3.The percentage change in the number of issued shares (excluding treasury shares) of the listed issuer is to be calculated by reference to the opening balance of the number of issued shares (excluding treasury shares) being disclosed in this Next Day Disclosure Return.

 

 Page 3 of 7

 

 

FF305

 

4.In the case of a share repurchase or redemption, the “issue/ selling price per share” shall be construed as “repurchase price per share” or “redemption price per share”.

 

Where shares have been issued/ sold/ repurchased/ redeemed at more than one price per share, a volume-weighted average price per share should be given.

 

5.The closing balance date is the date of the last relevant event being disclosed.

 

6.For repurchase or redemption of shares, disclosure is required when the relevant event has occurred (subject to the provisions of Main Board Rules 10.06(4)(a), 13.25A and 13.31 / GEM Rules 13.13(1), 17.27A and 17.35), even if the repurchased or redeemed shares have not yet been cancelled.

 

If repurchased or redeemed shares are to be cancelled upon settlement of such repurchase or redemption after the closing balance date, they shall remain part of the issued shares as at the closing balance date in Part A. Details of these repurchased or redeemed shares shall be disclosed in Part B.

 

7.Items (i) to (viii) are suggested forms of confirmation. The listed issuer may amend the item(s) that is/are not applicable to meet individual cases.

 

8.“Identical” means in this context:

 

-the securities are of the same nominal value with the same amount called up or paid up;
   
-they are entitled to dividend/interest at the same rate and for the same period, so that at the next ensuing distribution, the dividend/interest payable per unit will amount to exactly the same sum (gross and net); and
   
-they carry the same rights as to unrestricted transfer, attendance and voting at meetings and rank pari passu in all other respects.

 

 Page 4 of 7

 

 

FF305

 

Section II must also be completed by a listed issuer where it has made a repurchase of shares which is discloseable under Main Board Rule 10.06(4)(a) / GEM Rule 13.13(1).

 

Repurchase report

 

Section II

1. Class of shares WVR ordinary shares Type of shares A Listed on the Exchange Yes
Stock code (if listed) 09991 Description      

A.         Repurchase report
Trading date Number of shares
repurchased
Method of repurchase
(Note 1)
Repurchase price per share or
highest repurchase price per
share $
Lowest repurchase
price per share $
Aggregate price paid $
1).       30 September 2026 45,000

On another stock exchange

 

Nasdaq Global Select Market in the United States

USD 1.03 USD 1.01 USD 46,129.42
2).       01 October 2026 44,124

On another stock exchange

 

Nasdaq Global Select Market in the United States

USD 1.05 USD 1.01 USD 45,150.97
           

Total number of shares            89,124  Aggregate price paid $ USD  91,280.39
repurchased        

       

Number of shares    
repurchased for        
cancellation        

       

Number of shares     
repurchased for holding 89,124      
as treasury shares        

       
       

B.         Additional information for issuer who has a primary listing on the Exchange
 

1). Date of the resolution granting the repurchase mandate 16 June 2026  
2). Total number of shares which the issuer is authorised to repurchase under the repurchase mandate 17,438,516  

3). Number of shares repurchased on the Exchange or another stock exchange under the repurchase mandate (a) 176,547  
4). As a % of number of issued shares (excluding treasury shares) as at the date of the resolution granting the repurchase mandate 0.1 %
  (a) x 100 / number of issued shares (excluding treasury shares) as at the date of the resolution granting the repurchase mandate    

 

 Page 5 of 7

 

 

FF305

 

5). Moratorium period for any issue of new shares, or sale or transfer of treasury shares after the share repurchase(s) set out in Part A (Note 2) Up to 31 October 2026  
         

 

We hereby confirm that the repurchases set out in A above which were made on the Exchange were made in accordance with the Main Board Listing Rules / GEM Listing Rules and that there have been no material changes to the particulars contained in the Explanatory Statement dated 10 May 2024 which has been filed with the Exchange. We also confirm that any purchases set out in A above which were made on another stock exchange were made in accordance with the domestic rules applying to purchases made on that other exchange. 

 

Notes to Section II:

 

1.Please state whether the repurchase was made on the Exchange, on another stock exchange (stating the name of the exchange), by private arrangement or by general offer.

 

2.Subject to the carve-out set out in Main Board Rule 10.06(3)(a)/ GEM Rule 13.12, an issuer may not (i) make a new issue of shares, or a sale or transfer of any treasury shares; or (ii) announce a proposed new issue of shares, or a sale or transfer of any treasury shares, for a period of 30 days after any purchase by it of shares, whether on the Exchange or otherwise, without the prior approval of the Exchange.

 

 Page 6 of 7

 

 

FF305

 

Section III must also be completed by a listed issuer where it has made a sale of treasury shares on the Exchange or any other stock exchange on which the issuer is listed which is discloseable under Main Board Rule 10.06B / GEM Rule 13.14B.

 

Report of on-market sale of treasury shares Not applicable

 

  Submitted by: Vincent Wenbin Qiu   
    (Name)  
     
  Title: Chairman and Chief Executive Officer  
    (Director, Secretary or other Duly Authorised Officer)  

 

 Page 7 of 7

 

 

 

 

Filing Exhibits & Attachments

3 documents

Keep reading